How SITEFORUM provides you with main components to build and run an innovative cloud computing service for an industry or special interest group
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1 Status: June 2011 How SITEFORUM provides you with main components to build and run an innovative cloud computing service for an industry or special interest group tags: software, social business, online community, social networking, cloud, virtual business
2 Learn from Google, Facebook, Apple, LinkedIn: Become a Cloud Computing Vendor and offer your own service. Cloud Computing is now everywhere. Become a specialist cloud-computing vendor using our platform. Add industry-specific features and go massmarket using our robust and scaleable platform. Cloud Computing is a growing market. Companies like Google, Facebook, Apple, Microsoft and many smaller ones build more and more apps for the cloud. SITEFORUM provides you with all the technologies to become such a cloud computing player. Our products are widely-used by many small and medium-sized business. You can quickly customise our products for your specific industry needs and then use our mass-marketready technology, experience and deployment options to rollout your new industry solution to many customers. Extend your business and revenue channels. Become a player in the booming cloud computing market. Page 2
3 Setup and operate a vertical cloud computing offer Required components, technologies and methodologies A popular standard product that every company needs to grow business Website, CMS, Social Community, CRM, Intranet, , Storage 1 Ability to verticalize the offer by adding industry-specific customizations Development tools, APIs, open-standards, new product master 2 Cloud Computing Platform that is built for roll-out, growth and mass-market Multi-tenant architecture, easy deployment, Instant Update, Billing, Payments 3 Cloud Service infrastructure that is secure, reliable and scalable 4 Network Operation Center to monitor daily business 5 Technology to manage and roll-out ongoing software releases 6 Scalability, 99,9% uptime, certified security, enterpriseclass cloud services Uptime guarantee & monitoring, SLAs, updates, patches, downtime prevention Software lifecycles, development methodologies, built-in migration
4 1. SITEFORUM Social Business Suite: A popular standard product that every company needs to grow business SITEFORUM Social Business Suite connects website visitors, employees, partners, customers. Corporate Website, CMS, Social Community, CRM, Marketing, Sales, Support, Intranet, Extranet, Online Meetings - all in one nicely integrated product. Generate leads, organize online collaboration, increase revenue, cut costs, grow business. Our Social Business Suite is the first truly integrated suite of social business tools. It provides a great foundation for many vertical cloud service offers such as: Includes many standard cloud service options such as , domain, storage, traffic, monitoring and uptime guarantee. Company websites for dealers, outlets, subsidiaries, franchisees Career portals Community portals Page 4
5 2. Ability to verticalize the offer by adding industry-specific customizations Page 5 SITEFORUM supports many different ways to customize / verticalize the standard product that serves as a base for your industry solution: Built-in feature management: Allows to turn built-in portal functionalities on / off Development environment SITEFORUM Studio: Enables you (or us) to change certain functions, extend them or build new ones Many APIs available / open-standards based: SITEFORUM supports a variety of different APIs on it s technology layers. This can be used to connect or integrate existing business logic applications or functionalities that you might have available. New master version: All changes combined basically lead to a new master version that marks your new and innovative cloud computing offer / solution.
6 3. Cloud Computing Platform that is built for roll-out, growth and mass-market Multi-tenant architecture: Allows you to run many independent instances (clients) on the same infrastructure. SITEFORUM runs on commodity hardware and does not need highly sophisticated and expensive hardware. Easy deployment, automated roll-out process: Allows your customers or your staff to setup new portals within seconds using our dynamic portal builder. Many management options: Contains many options for administrators to manage installations on the infrastructure to create, delete and modify portals. SITEFORUM s Cloud Computing Platform is the right technology to build and run cloud services 100% Browser-based: All features can be accessed with a standard web-browser on a PC or smart phone. Instant Update: Our technology enabling quick roll-out and application of new versions and updates. Migrations are usually never headachefree. Our Instant Update technology makes it easy to keep all portals on the same version. Page 6
7 3. Cloud Computing Platform that is built for roll-out, growth and mass-market Payment automation: We offer several ways to automate the whole payment process. From calculating usage fees to generating invoices to collecting funds and payments via credit card or wire transfer. Ready-for-mobile: The SITEFORUM Platform is certified by Apple to build apps for the iphone, ipod and ipad. The SITEFORUM iphone app is a successful application in the Apple AppStore and allows users to connect to any SITEFORUM portal in the world using their credentials, and login, post blog, upload picture and read latest contents. SITEFORUM s Cloud Computing Platform is the right technology to build and run cloud services You can build your own iphone / ipad app on top of it. Billing processes: Our platform can plug into your existing billing processes or you can use our built-in billing processes. Page 7
8 3. Cloud Computing Platform that is built for roll-out, growth and mass-market
9 3. Cloud Computing Platform that is built for roll-out, growth and mass-market
10 3. Cloud Computing Platform that is built for roll-out, growth and mass-market
11 3. Cloud Computing Platform that is built for roll-out, growth and mass-market Portals Mass Server DNS Management Webserver (Cluster) Load Balancer Centralized Storage Session Server Cache Server SITEFORUM Application Server (Cluster) Database Cluster Social Community Career Portal Employee Portal Website Social Business Codelager Instant Update SF Development Tools
12 4. Cloud Service infrastructure that is fast, secure, reliable, and scalable Since year 2001, we provide our customers with ready-to-go cloud services that include applications and all required hosting options. State-of-the-art: Our web infrastructure consists of proven, reliable, mass-market-ready hardware and software components. Datacenters: We own rack space in a very large datacenter in Germany and North America. Certified security: Our infrastructure serves high security standards and is certified by the Payment Card Industry as PCI compliant. That means that independent systems simulate hacks and try to break our infrastructure on an ongoing basis. Fault-tolerant: Our systems are usually setup redundantly and equipped with fail safe systems. Page 12
13 4. Cloud Service infrastructure that is fast, secure, reliable, and scalable Scalable: We run large cluster environments that serve several hundreds of thousands of users every day. We are familiar with the latest web technologies and operate systems that are optimized for large numbers of concurrent users. Cloud services: We take care of domain management, , storage and traffic. Advanced Cloud Services: We also supply our customers with fully managed web infrastructures that include fault-tolerant, highly available, webservers, database servers, storage solutions, load balancers, mass servers and clustered environments. We also offer more sophisticated services such as virtual private networks, sandbox /development servers, private and shared clouds. Page 13
14 5. Network Operation Center to monitor the service and daily business operations Uptime guarantee / SLAs: We are giving all our customers an uptime guarantee of 98% per month. We offer SLA s that can go as high as 99.9% per month. This means only 45 minutes unexpected downtime per month. Maintain infrastructure: We maintain all components, apply updates, bugfixes and patches. We offer many services to supply a smooth and downtime-free service to our and your customers. Uptime monitoring: We monitor all our customer websites, portals and communities from external sources. We simulate real guest accesses to the frontpage every 5 minutes. If such a frontpage does not open in time our network operation center people and experienced staff react. Emergency cases: We manage emergency cases 24/7, resolve hacks and DDOS attacks. We manage hardware defects and replace faulty hardware. Preventive actions: We analyze all events and logfiles and use that information to prevent downtime before it happens. We stress-test our systems regularly to be better prepared for emergency cases. Page 14
15 6. Technology to manage and roll-out ongoing software releases Built-in migration: Our technology allows you to quickly roll-out and apply new versions and updates. Migrations are usually never headachefree. Our Instant Update technology makes it easy to keep all portals on the same version. Software lifecycle: We are familiar with all relevant software methodologies and technologies. We know how to implement agile software development processes and stabilize unstable software versions. We are familiar with lifecycles for software applications and know how to keep internet applications up-to-date, secure, easy-to-use and state-of-the-art. We know how to roll-out new versions to thousands of installations quickly. We provide you with all the technologies and methodologies to build, roll-out new versions and bugfix releases. Page 15
16 Do You Have Any Questions? Web: Phone: +49 (361) Page 16
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