5 Add-ons to Deliver Value to Customer Projects

Transcription

1 5 Add-ons to Deliver Value to Customer Projects David Bowen Product Manager Peter Yeung Director of Business Development The Choice for Leaders in Digital

2 Delivery Model Sites Managed service Scales by sites/servers Recurring monthly EPiServer Software EPiServer Add-ons Training / Expert Services / Support On- premise solu.on Scales by sites/servers Web Operations

3 The Landscape Sites EPiServer Software EPiServer Add-ons Training / Expert Services / Support Web Operations Roadmap to deliver and measure experiences

4 Benefits for Partners Best of Breed Speed to Market Risk Reduc.on Mutual Growth Content / Analy.cs / Behaviors / Data #EPiSUMMIT

5 FTW = Develop the story TOGETHER

6 Top 5 Add-On Categories Search & Merchandizing Analy5cs & Op5miza5on PIM DAM Integra5on Analy.c & Data Driven Product and Content personaliza.on Advance Search Data- driven personaliza.on More customers Keeping the ones they have Mul.- channel Product Data Enriched Data Behavioral Data Familiar with ERPs Marketplace Support Enhanced Media Manipula.on System of Record Asset Workflow Controlled Mul.channel Distribu.on Use one point to many systems Data synced through all systems Marke.ng Automa.on #EPiSUMMIT

7 Search and Merchandising Search Higher conversion rates Effective navigation Predictive merchandising Catalog + Content #EPiSUMMIT

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10 Actionable Analytics

11 Best Bets

12 Automatic Boost

13 Connectors

14 Analytics / Optimization Conversion Rate Optimization Customer visualization Conversion funnel analysis A/B testing #EPiSUMMIT

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21 Product Information Management (PIM) Time to market Single source of product data - online and print channels Enrichment workflows content and photography Media management #EPiSUMMIT

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23 NO RETURNS!

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25 Campaign Driven Products - 6 week life Continuous Campaigns New products launches and promotional pricing 3 week campaign period #EPiSUMMIT

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28 Solution Landscape PIM

29 Digital Asset Management (DAM) Single media repository Workflow and governance Digital rights management #EPiSUMMIT

30 54 Digital Experts 10 Media Contributors Print Workflow Re-scaling

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33 Integration Commerce is integration Business systems - ERP, CRM Multi-channel systems EPOS, Loyalty Marketing technology services #EPiSUMMIT

34 One View Affiliates Digital Channels Stores Customer Service Content Products Inventory Customers Orders #EPiSUMMIT

35 Integration ERP Marke.ng Technologies Enterprise Service Bus Cloud or on- premise Connec.ons Messages Errors handling Audi.ng CRM OMS #EPiSUMMIT

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37 Take Complexity Out = Make Customers Happy

38 What 2014 Will Bring web mobile app social analy.cs Publish Office Social Reach EPiServer Mail marke.ng automa.on op.miza.on merchandizing Language Manager Google Analy.cs EPiServer PlaRorm CRM Connector SharePoint Connector personaliza.on / id tax / payment CRM paid media / content Content Collaborate LiveMonitor omni- channel customer service enterprise service bus transla.ons DAM / MAM Internal Content PIM Enterprise Applica.ons External Content

39 Proof in Process, Numbers & Feedback Process Tested and Verified Regression Tested Update Tested Dedicated EPiServer Add- On dev team Solu.on vs. Feature Numbers 28,000+ Add- On downloads 600+ shared 3 rd party customers 14 EPiServer developed Add- Ons (by 2014) 14 3 rd Party Add- Ons 70+ Wai.ng List for Add- Ons Feedback Gartner EPiServer Add- Ons serve as another differen.ator Forrester The Add- On Program executes true best of breed extensibility Shared Customers We're excited about the launch of the new connector and the possibility of even easier integra.on between these two key plarorms. #EPiSUMMIT

40 Add-Ons vs. Competitors Adobe, IBM Acquired lots of tech, but are they actually integrated? Sitecore Built (almost) everything in house. Good but not best of breed. Hybris / Demandware One.me valida.on, limited adop.on Magento Large number un- validated modules Built on actual use- cases / real life scenarios? Test or verify the integra.on? Who supports the integra.on? Training? What happens with updates / upgrades to either plarorm? What s the 5me to market / cost using the integra.on? Dedicated team to their eco- system and strategy? Finally, can they understand, guide you, the eco- system and advise on choices?

41 Add-Ons Future New Analytics and Optimization Add-Ons 70+ currently being evaluated Product Augmentation - Integration Service Want to hear from you! #EPiSUMMIT

42 Q&A Search & Merchandizing Analy5cs & Op5miza5on PIM DAM Integra5on Analy.c & Data Driven Product and Content personaliza.on Advance Search Data- driven personaliza.on More customers Keeping the ones they have Mul.- channel Product Data Enriched Data Behavioral Data Familiar with ERPs Marketplace Support Enhanced Media Manipula.on System of Record Asset Workflow Controlled Mul.channel Distribu.on Use one point to many systems Data synced through all systems Marke.ng Automa.on #EPiSUMMIT