Define. Design. Deliver. Dipesh Mukerji Sr. Director of Product Marke;ng

Transcription

1 Define. Design. Deliver. Dipesh Mukerji Sr. Director of Product Marke;ng

2 A leader in the 2013 Magic Quadrant for Mobile App Development PlaQorms Founded in 2007 First product released in employees 350 customers 600% growth in past two years (fastest in the industry) 600+ published apps 3 of the top 6 US auto brands 20 million+ app users every day 3 of the top 5 insurance companies 1 billion+ annual user sessions 2 of the top 3 US banks

3 66% of employees use at least two devices for work. Forrester Workforce Employee Survey, Q <3yrs Tablet shipments surpassed notebook and PC shipments in within three years of introduc;on. Mary Meeker, Internet Trend Mary 25% Forrester Research :1 Gartner, April 2013 of sozware developers ;me is used for developing na;ve applica;ons 68% Forrester Workforce Employee Survey, Q of adults are online with 3+ devices of US/EMEA employees choose their own tablet and smart phone for work. Mobile app development projects will out number PC development projects 4:1 in the next 3 years. 41% 85% Forrester Developer Survey, Q mobile users reach for phone 150 ;mes per day. Meeker, Internet Trend 2013 US enterprises allow BYOD to work. FierceMobileIT 2013

4 The Tradi;onal App Design Process Falling back to the old web method of design User Experience (UX) Visual Design (UI) Development Single channel wireframes Throw- away prototype code Limited visual design scope Image assets for all devices, orienta;ons, resolu;ons Style guides for every channel Na;ve: Code driven design Web Apps: HTML5, CSS, JS

5 Mul;- Channel Design Challenges 70% of defects in app development are categorized as UI defects. Legacy tools are blank- canvas Design for each plaqorm/device No re- use of prototype code Legacy tools don t implement designs Reinterpret business requirements Recreate designs Must rely on image assets and style guides Lacks ability to easily collaborate Unable to experience the real app before produc;on Live apps fail business requirements

6 High Impact Use Cases Retail Mobility Customer Store Supply Chain Headquarters n Store location n Clienteling (CRM) n Goods Receipt n Business Reports n Search store inventory/prices n Track and redeem loyalty points n View order history n Receive and redeem coupons n Create wish lists n Schedule store appointments n Workflow Mgmt. n Inventory Management n Return Management n Price Management n Asset Management n Field Training n Employee sales metrics n Stock Transfer n Picking & Shipping n Inspections n Supplier Relationship Mgt. n Order Management n Route Optimization n Warehouse Mgt. Software mobilization n Operations Tracking n Workflows & Approvals n Device Security n KPIs Mgmt n Content Mgmt. n HR approvals

7 Kony Visualiza;on Cloud Define. Design. Deliver. Mul;- channel app prototyping and design with cloud collabora;on. Designer Tools Frameworks Cloud Services Cloud Founda;on

8 Designer Tools Visual Canvas WYSIWYG interface Design for phones, tablets and desktops with rich device library Render na;ve features Library of device- specific features, themes and skins Workflow editor

9 Designer Tools Design Viewer Preview in real ;me Drag once, use everywhere.

10 Designer Tools App Generator Generates func;onal apps that are used as development specs No compila;on or coding required Drag once, use everywhere.

11 Designer Tools Requirements Manager Capture requirements accurately Validate, priori;ze, and approve Track through development & QA Drag once, use everywhere.

12 Cloud Services Designer Tools Framework Cloud Services Cloud Founda;on

13 Cloud Services Secure Sharing Share requirements and projects Shared library of reusable design ar;facts Enterprise- grade cloud infrastructure

14 Cloud Services Collabora;on Common workspaces Review and iterate on projects Any;me, anywhere access Share func;onal apps for review

15 Cloud Services Collabora;on Share and review func;onal apps Publish and app to reviewers Reviewers access via secure login Review full app func;onality Review and add notes

16 Cloud Services IDE Integra;on Kony Visualiza-on Cloud Kony Development Cloud Import/export projects to Kony Studio Func;onal app as development spec Retain accurate UX/UI layout Reuse 100% design ar;facts and code

17 Demo

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