We build Knowledge Network for A-Performers!

Transcription

1 We build Knowledge Network for A-Performers! Executive Education Serving as much more than just a conventional on-line recruitment site, A-Performers.com is, in fact, a career community, a talent network and a comprehensive knowledge centre for top notch performers who view executive education as an important key to boosting upward mobility and continual self enhancement. About A-Performers.com A-Performers.com offers a truly elite environment for top talents and human resources professionals. This valuable site allows both parties to benefit from feature updates on key personnel moves, salary trends, corporate brand identities, executive education and training. And, it s all arranged in clearly defined categories for easy and convenient readability and access. A-Performers.com operates under the Sing Tao News Corporation, the greater China media conglomerate that attracts a high-profile readership and maintains a vast network of connections with top Chinese business leaders. As a member of this elite media group, A-Performers.com continues to maintain the highest standards of professionalism in the publishing industry, backed by our unique services. Strategic Communication Partner for Universities and Academic Institutions To help top notch executives enhance their competitiveness in today s intelligence-based economy, the Executive Education section at A-Performers.com is one of the key sections where visitors search for the latest learning trends, plus a selected list of courses, workshops, and features articles on various highly regarded schools at universities in Hong Kong, China and overseas. A-Performers.com is also a unique, flexible, and on-target channel for universities and academic institutions to promote their operations in a fast and cost efficient way.

2 Members Profile Age % % Education Level Bachelor 75% Master 23% Years of Working Experience below 5 years 5% 5-9 years 50% years 41% above 15 years 4% Top 10 Job Search Categories Accounting & Auditing Banking & Finance Education / Training Engineering Executive & Management HR & Administration Information Technology Manufacturing & Trading Sales & Marketing Telecommunication *in alphabetical order

3 - Online 1. Online With a wide choice of on-line channels, including button ads on the <Executive Education> page, sponsor s logo on the <China Executive Education Guide> page, and text link in the <Course and Training> section, plus much more, A- Performers.com can help your institutes attract the attention of high quality, carefully targeted viewers, followed by clicking the content pages which outlines the programme information and other details in an complementary content environment. What s more, one-stop services are provided by the web s professional editorial team that is always at your service. Executive Education - Section Front Button Specifications: 205 x 130 pixels Maximum Files Size 20K, linking URL must be domain name of advertiser s website or course details Text Link Line 1 : Course name One course name only Maximum 80 English characters including spaces Linking URL must be domain name of advertiser s website or course details Line 2 : Date Line 3 : Time Line 4 : Venue

4 - Online China Executive Education Guide Section Sponsor Logo Links to ad template & reply form Specifications: Logo 200 x 35 pixels Maximum File Size 20K Files Format: Gif / Animated Gif Ad and Reply Form: 620 x 894 pixels File Format: jpeg, html

5 - Content Sponsorship 2. Content Sponsorship China Executive Education Guide Section MBA & EMBA Programme Specifications: School Link - Business School & University Listing in English Profile bar University Logo Introduction Information Table Links to: University Logo (File Format: jpeg) University Introduction ( words) University Information Table Course structure, Courses / Credits, Admission Requirements, Class Profile, Accreditation, Rankings, Programme Strengths and Specialties etc. Profile Bar Programme Name, Programme Provider, Year Started, Commencement Date, Duration of Program, Language of Instruction, Class Size, Aim, Degree Awarded, Location of Study, Fee, and Contact

6 - Database Marketing 3. Database Marketing Our strong and reliable database is the key to helping you send edms on-target to the proper demographic segments in the fastest, most cost efficient and presentable manner. This vast and valuable database network of active quality jobseeker information is logically categorised into different demographic factors and industries, allowing you to achieve specialised market segmentation, which helps minimise communication wastage. Target Elements Demographic Age, Gender, Education Level Industry Finance, Accounting, Telecommunications, IT, Government, Education Specifications: 650 pixels (width) File Format: jpeg, html

7 - Event Sponsorship 4. Event Sponsorship Becoming a premium sponsor at high level networking events is the best way to enhance your corporate brand among targeted business executives. In this direct interaction, you can showcase your professional services, share your expertise, build networks, maximize media exposure, and much more. List of Professional Events: 2008 Sept 23 : Greater China Talent Management Summit Jan 16 : HK MBA & PostGrad EdFair Dec 6 : HK Postgraduate Fair 2007 July 6 : Greater China Talent Management Summit Jan 27 : HK MBA & PostGrad EdFair Dec 12 : Talent Management Summit 2006 Sept 30 : Sales & Marketing Leadership Seminar 2006 May 20 : From Manager to Exemplary Leaders Seminar

8 Rate Card Executive Education Type Position Rate Button Executive Education Page HK$4,000 / USD Section Front per week Text Link Executive Education HK$1,500 / USD Course & Training per week Database HK$2 / USD 0.26 Marketing per (minimum 10,000 s) Sponsor Logo China Executive Education HK$3,000 / USD 385 Guide Section per week EMBA & MBA China Executive Education HK$15,000 / USD 1,923 Content Sponsor Guide Section per month (minimum 3 months) Deadlines Booking : 7 working days, prior to campaign launch Materials : 3 working days, prior to campaign launch Standard file must be submitted to A-Performers.com 3 business days prior to launch to enable thorough testing. If advertisers need any assistance in production and design, materials must be submitted 7 business days prior to launch and extra cost should be counted separately.