Italian Agri-Food Excellence: A Unique Learning Experience in the Heart of the Po Food Valley

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1 May 1 st - October 31 st 2015 CREMONA (Italy) Italian Agri-Food Excellence: A Unique Learning Experience in the Heart of the Po Food Valley

2 SIX PILLARS THAT MAKE CEEP STAND OUT THE COURSES OF CEEP - Cremona Executive Education Program - ARE DESIGNED TO DEVELOP KNOWLEDGE ON THE MOST INNOVATIVE TECHNIQUES APPLIED IN AGRICULTURE, ZOOTECHNICS AND FOOD SUPPLY CHAIN MANAGEMENT IN THE PO FOOD VALLEY Wide range of standard and customized courses Courses led by academics and experts from the agri-food sector International context with executive participants from all over the world Direct connection with EXPO Milano 2015 Field trips to the most advanced establishments of the agri-food sector Three evocative locations What International top-class 3-5 days executive courses How Each course includes a mix of lessons led by experts from the agri-food sector and field trips to the most prestigious Italian farms, factories, laboratories and consortia Who Courses are aimed at government officers, managers and leaders of the agri-food industry, agricultural and food technicians, academics, scientists and researchers When From MAY 1 ST to OCTOBER 31 ST, in conjunction with EXPO Milano 2015 Why A unique opportunity to learn about the most innovative techniques being applied in agriculture, zootechnics, food production and supply chain management Where In Cremona, Crema and Casalmaggiore, Italian historic towns located in the heart of the Po Food Valley

3 THE LEARNING EXPERIENCE CEEP is designed to provide professionals with the best possible educational experience in the agri-food and zootechnic sectors, bringing participants to the frontiers of knowledge in their field of interest, while immersing them in the historical charm and beauty of Cremona Each course lasts from 3 to 5 days and consists of four sessions of in-class lectures - usually in the morning - taught by professors from Università Cattolica del Sacro Cuore and other European Universities, and experts and managers from the private and public sector. In addition, each course includes field trips to the most innovative and technologically advanced establishments within northern Italy s agri-food sector Each course will include a day trip to Milan to visit EXPO Milano 2015 and the city itself. Renowned worldwide as a fashion hub, Milan also conceals a rich cultural heritage well worth visiting The course will end with a round table, scheduled for the last afternoon, when experts and professors will have the opportunity to discuss with participants and summarize the topics addressed during the week

4 COURSES AREAS The courses catalogue is divided into six major categories, each one representing a core theme of EXPO Milano 2015, providing participants with a holistic experience of the most innovative features in the agri-food sector Food Safety (SAF) Food Security (SEC) Food Sustainabilty (SUS) Management (MAN) Innovation in Zootechnics (ZOO) Innovation in Agriculture (AGR) Courses will explain the best practices addressed to ensure that the handling, preparation and storage of food is done in the best possible way to prevent food poisoning and food spoilage hazards. Other important topics will be: food labeling, food law, food hygiene and the usage of food additives The concept of Food Security is strictly related to the availability of food in a defined area. Course topics will reflect the four pillars stated by the WHO (World Health Organization) and FAO (Food and Agriculture Organization): 1) Food availability; 2) Food access; 3) Food utilization; 4) Food stability CEEP will cover all aspects of sustainability in food and agriculture, with courses related to innovations in bioenergy, strategies to reduce food waste and losses and good sustainable practices in the most important supply chains CEEP will provide the best courses for giving insights and solutions on the main issues related to the management of the agri-food system: from the geographic trademarks (PDO, PGI) done to exalt and protect the territory through food and agriculture, and the development of an efficient marketing strategy to promote the products at home and abroad, to the collaboration strategies between farmers and retailers and the most effective and successful forms of cooperation in agribusiness This section of the courses catalogue is dedicated to technical innovations occurring in zootechnics, animal husbandry and livestock management, with special consideration for sustainability. Livestock breeding methods and genetics and organic production will also be covered, adapted to the specific needs of the different kinds of husbandry (cattle, swine, poultry) Innovation - in agricultural production and farming - is fundamental in order to increase crop productivity through reduction of cost, time and environmental pollution, to reduce waste and efficiently manage resource use. CEEP courses in this section will deal with precision farming in herbaceous and arboreal crops, as well as innovative irrigation and organic farm management systems

5 JOIN TWO GREAT EXPERIENCES: EXPO MILANO 2015 AND THE PO FOOD VALLEY EXPO MILANO 2015 «FEEDING THE PLANET, ENERGY FOR LIFE» EXPO Milano 2015 (www.expo2015.org) is a Universal Exposition with innovative and unique characteristics. This is not just an event but a real journey among the technology, innovation, culture and traditions of each participating country, converging into one big theme: «Feeding the Planet, Energy for Life». EXPO Milano 2015 will be the first Exposition in history to be remembered not only for its products, but also for its contribution towards education on food and the Planet s precious resources. EXPO Milano 2015 in numbers: 144 { PARTECIPANT COUNTRIES 3 INTERNATIONAL ORGANIZATIONS 13 NON-GOVERNMENTAL ORGANIZATIONS 3 CORPORATE PAVILIONS 184 DAYS OF EXPOSITION MORE THAN 20 million VISITORS EXPECTED FROM ALL OVER THE WORLD CREMONA, IN THE HEART OF THE PO FOOD VALLEY The outstanding asset of Cremona is represented by its strategic position: it is located in the heart of the Po Food Valley. CEEP participants will have the opportunity to discover the beauty and traditions of this fascinating area of agriculture and food production. Thanks to its natural and precious resources the Po Food Valley is a fertile land where traditions, created over centuries, are in perfect synergy with innovation, and it is from here that some of the most famous Italian food products originate - Parmigiano Reggiano, Prosciutto Crudo di Parma, Grana Padano and Provolone to name just a few. Tradition and innovation will also merge during the lectures, with three evocative locations awaiting participants: Palazzo Trecchi, situated in the heart of Cremona, is a prestigious location for international congresses; Santa Chiara, a historical congress center, is in the ancient town of Casalmaggiore; and Sant Agostino, a museum and cultural center located in the historical center of Crema.

6 C 0% M 15% Y 75% K 0% C 0% M 25% Y 80% K 25% C 25% M 95% Y 95% K 25% C 10% M 85% Y 95% K 0% C 90% M 30% Y 90% K 15% C 0% M 0% Y 0% K 20% C 100% M 25% Y 0% K 50% C 0% M 22% Y 20% K 0% PARTNERS WITH THE PATRONAGE OF WITH THE SUPPORT OF Comune di Crema Associazione del Commercio del Turismo e dei Servizi ASCOM di Crema e circondario Associazione Industriali di Cremona Autonoma Artigiani Cremaschi Confartigianato Imprese Cremona Confcommercio Imprese per l Italia Provincia di Cremona Confederazione Italiana Agricoltori CIA Cremona Confederazione Nazionale dell Artigianato e della Piccola e Media Impresa CNA Cremona Confesercenti della Lombardia Orientale Libera Associazione Agricoltori Cremonesi Libera Associazione Artigiani Sistema Commercio e Impresa ASVICOM Cremona Explore the CEEP courses catalogue at For more information on CEEP customized courses (with simultaneous translation into any language) please contact the organisers via at CONTACTS CEEP - Università Cattolica del Sacro Cuore, Via Milano, CREMONA (Italy) website:

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