Discover a New Kind of Power.

Discover a New Kind of Power. 888.431.7011 sales@eleadcrm.com www.elead-crm.com

Our Story ELEAD1ONE is a private, family-owned company that began over 30 years ago as a customer retention organization with initial offerings of thank you gifts and direct mail fulfillment. For decades, ELEAD1ONE has defined itself as the trusted source for more industry leaders, original equipment manufacturers (OEMs), top dealers and dealer groups. Our web-based, single login platform strategically manages customer database, marketing, sales process and customer retention. Through the continuous investment in people, processes, technology and client service, ELEAD1ONE continues to raise the bar for excellence in the automotive industry. Our mission is to provide the best solution to sell more cars and maximize customer lifetime profitability. The key factor to our success is ELEAD Virtual BDC. Since its inception, ELEAD Virtual BDC has been based right here in the United States and has evolved into the leader in this space. No other company can generate the quick and efficient turn-time or has our success rate in customer lead generation, appointment setting and customized follow up. Our automotive-only live call facility delivers unbeatable results on any inbound or outbound marketing campaign. What separates us from anyone in the field is our core principle, customers for life. ELEAD1ONE provides clients with consistent profit-building strategies developed and tuned over decades by our team of world leading automotive experts. We have the resources and ability to be 100% focused on training, teaching and support after the sale. That's the ELEAD1ONE Difference. Our unique month-to-month business model fuels our sense of urgency to deliver monthly results. Along with an impressive number of recent groups that have partnered with ELEAD1ONE, there is a reason why we maintain a large reference list of over 10-year clients that include the majority of OEMs, top dealers and dealer groups. Discover a smarter system. One that has evolved with the changing times and has established a new kind of business. Discover the Power of ELEAD1ONE! Data Software Services, L.L.C. 2013 888.431.7011 sales@eleadcrm.com www.elead-crm.com

888.431.7011 sales@eleadcrm.com www.elead-crm.com

Virtual BDC ELEAD Virtual BDC Since its inception, the ELEAD Virtual BDC has been based right here in the United States. The live call center was developed to fulfill the auto industry's growing need for an independent third-party that could dedicate the time to successfully contact dealership customers, execute customer satisfaction surveys and gather valuable feedback and information. By year-end, the live call facility had evolved into a leader in the customer retention field, serving several thousand dealers across the US and Canada. Throughout the years, ELEAD1ONE has invested heavily in the call center facility, technology, people and training to become the nation's #1 automotive-only virtual BDC. The ELEAD Virtual BDC staffs over 500 phone specialists that are trained by the industry's best and brightest automotive retail experts who provide continuous coaching on targeted campaigns, call scripts and techniques that drive successful results for clients. The ELEAD Virtual BDC has redefined the benchmark for all others in the automotive industry. Our success rate is unmatched in lead generation, appointment setting and custom follow up. More industry leaders, top dealers, dealer groups and OEMs trust us with their most valuable asset... customers. 888-431-7011 www.elead-crm.com

Appointment Generating and Follow Up - ECCO Live Automated Work Plan or Task Fulfillment - Live Chat Management and Fulfillment Available During Extended Business Hours Create Quality Leads - ELEAD Chat Available in 22 Languages - ELEAD Chat Transcript Fully Integrates in ELEAD CRM - Facilitates Interactions with Sales and Service Customers through All Channels - Scales to Any Size Retail Operation - Manages Unsold Showroom, Phone and Internet Traffic - Insta-call and Long-term Follow Up - Long-term Unsold Prospect Follow up: Phone, Internet and Showroom Leads 60-90 Days Old - Customized Inbound or Outbound Sales and Service Live Calls - Interactive Scripts for Any Type Call - Delivery CSI Live Calls Include Brand Management - LVT 30 Second Live Informational Call 3G 4:08 PM Provides 100% Coverage for Inbound Sales and Service Phone, Internet and Web Chat Leads! How We Do It! - 500-seat Bilingual Call Center Based in the U.S. - State-of-the-art Predictive Dialer Promotes Higher Contact Ratio - Eight Call Attempts Per Phone Number Submitted - Phone Specialists Work Extended Business Hours in All Time Zones to Provide Fast and Reliable Feedback - Integrates with Any CRM System - Comprehensive, Real-time ROI Reporting

Automotive CRM ELEAD CRM We are performance driven. The industry s top automotive professionals, developers and programmers built the ELEAD CRM system from the ground up, and have tuned it over decades. Our CRM solution scales to any size retail operation to manage the customer life cycle and maximize every sales and service opportunity. Manager s Daily Report, Saturday, April 21, 2013 PRINT Mar 31, 2013 Apr 14, 2013 6:26 Strategically and Effectively Manage Customer Lifetime Value No long-term Contract or Restrictions 888-431-7011 www.elead-crm.com

Integration - All Major DMS and Third-party Providers - Online Marketing Providers - Full Integration of Sold and Unsold Showroom, Phone and Internet Management - Powerful Web-based Desking, Finance and Inventory Tools - Real-time Integration of the Nation s #1 Virtual BDC Alerts and Notifications - ELEAD Mobile App Provides 100% Access to Customers, Customer Data, Inventory, Follow Up and Internet Lead Tools to Maximize Business Opportunities Custom Messaging - Open SMS Dialogue with Sales and Service Customers in Real Time - All SMS Correspondence Recorded within ELEAD CRM - Complete Dealership SMS Integration - ACE Automated Intelligent Email Engagement to Internet Inquiries Reporting - Comprehensive Customizable Reporting Tailored to Your Specifications - Daily Managers Report - DMS to CRM Sales Matching Report - Identify Key Lead Sources - Automated Compensation for Any Bad or Duplicate Lead - Response Time Tracking and Monitoring - Customer Phone and Email Information Gathering Reports - Unanswered and Opt Out Emails - Appointment Performance - Work Plan Performance - Salesperson Performance - Campaign Manager Reports - Inventory Marketplace Reports - Traffic Management Reports - Inventory and Equipment Reports - Appraisal Reports - Virtual BDC Reports 3G 4:08 PM Best Practice Process - Fast, Friendly and Flexible Lead Generation, Sales and Customer Retention Processes Scaled to Fit Your Needs - Custom or Brand-specific Templates Proven to Improve Customer Loyalty - ECCO Live Automated Incomplete Task Fulfillment - Professional On-site, Online and Seminar Sales Training Enjoy Total Visibility and Maximize Data Performance in Our Easy-to-use Mobile App

ILM ELEAD ILM Never lose track of an Internet lead again. The ELEAD Internet lead management solution scales to any size retail operation to provide the most efficient tracking and quickest lead response tools. No other lead source creates more potential for your dealership and ELEAD ILM will maximize your conversion rate. Sales success depends on 360 customer management and optimization of lead flow. Through seamless integration with showroom, phone, website, all major DMS and third-party lead providers, ELEAD ILM tracks every prospect and streamlines inquiries to the right sales representative in a tool that is easy to use. Full Mobile Access and Integration 888-431-7011 www.elead-crm.com

Lead Tracking and Response - Comprehensive Lead Management from Creation to Conversion - Simple, Efficient and Accurate End-to-end Tracking - Fully Customizable Escalation and Lead Routing Rules - Instantly Respond to Lead Opportunities in Compliance with Escalation Rules - Create Custom Processes for Every Lead Provider - Records All Correspondence in Real Time within the Tool - Automated Real-time Compensation for Any Bad or Duplicate Lead - Customized ebrochures - Automated or Manual Follow Up Gives You Control - Utilize a Vast Library of Templates or Customize with Brand-specific Messaging - Auto-read Receipt Notification - Spam-filtering and White-listing to Bypass Trash Boxes - Customized, Detailed Reporting for Dealerships and Dealer Groups Fast and Professional Automated Quotes - AutoQuote Responds to Internet Inquiries with a Detailed Description and Photos of the Vehicle of Interest, along with Up to Three New and Used Alternatives that Include Payment Range - Finance Pre-approval and Trade Value Call-to-actions - Easy-to-use Pricing Rules Allow Model and Trim Level Customization

Automated Customer Engagement ACE Follow Up Every Internet Lead with 100% Consistent Engagement... Until They Purchase. What if you could increase your sales team and engage customers in a more effective method? Now You Can! ACE provides fully automated email communication to Internet lead prospects with intelligent data capture and responds to inquiries utilizing profiling technology. ACE answers during or after business hours to provide additional communication coverage and capture more lead information. ACE improves the customer experience and is so efficient that you never have to worry about an Internet lead going unanswered again, No Excuses! 888-431-7011 www.elead-crm.com

Introducing ACE Virtual Assistant This exciting, cutting-edge technology goes to work for the dealership sales team as a virtual BDC assistant. ACE consistently engages opportunities with smart email conversation and has the ability to interpret customer replies, respond intelligently or take action when required. ACE contacts 100% of your leads to schedule appointments and gather valuable customer information. All customer communication seamlessly integrates within the CRM system, and real-time alerts are sent to the sales staff when action is required. Best of all, dealers save thousands in salaries per year that would be needed to compensate its ability to produce these additional revenue-generating opportunities. ACE Automated Email Response - Over 58% of Customers Engage in Automated Communication with ACE - Active Email Communications Keep the Customer Engaged and Sends On-demand Alerts to Dealers when Action is Required - Provides Consistent 100% Customer Engagement, Lead Generation and Follow Up Until the Customer Buys or Opts Out - Reactivation Campaigns Determine Status of Inactive Prospects. Over 65% of Leads are Still In-market and Re-engage as Hot Alerts - ACE Sends Customized Targeted Messaging, Coupon Offers and Maintenance Reminders to Maximize Sales and Service Opportunities - Automatically Updates Customer Information in Real Time - Including Phone Number, Email Address and Vehicle Information - Seamlessly Transfers Hot Alerts and Integrates Customer Information into ELEAD CRM, Over 60% Success Rate Obtaining a Mobile Number. Best of All, the Lead is Expecting the Phone Call from the Sales Team - Real-time Reporting Provides Compensation on Any Bad or Duplicate Lead. Detailed Reports Identify Bad Lead Information, Including Those Not In-market and Why The Only Artificial Intelligent Communication System that Appends Customer Information Automatically!

Data Mining Perfect Prospect State-of-the-art data mining technology utilizes DMS, OEM incentives, book values and third-party data to identify perfect prospects that have the highest statistical probability of purchasing or servicing with your dealership. ELEAD1ONE delivers ready-to-buy sales and service customers at the right time, to the right associate, in a tool that is simple and easy to understand. Targeted campaigns include positive equity, end of term/lease, lower payment, warranty, delivery and defector. Provides the Best Return on Your Marketing Dollars! Targeted Marketing Control - Provides Vehicle Exchange Alerts on Equity, Lease and Warranty Opportunities From the Service Lane - Customizable Triggers on All Alerts - Blends Seamlessly with ELEAD Virtual BDC and Direct Mail to Generate a 4% Sold Rate - Dealers Acquire Highly Desired Pre-owned Vehicles at a Much Lower Cost than Auction - Comprehensive Reporting Measures the ROI of Every Targeted Campaign Mine the Service Lane - Open RO Service Dashboard with Equity, End of Term and Warranty Expiration Alerts - Pre-appointment Confirmation Call by the Nation s #1 Automotive-only Virtual BDC - In-dealership Vehicle Exchange Process Training Available On-Demand - Custom, Brand-specific Point-of-sale Material Available, Including Retractable Banners, RO Jackets and Hang Tags 888-431-7011 www.elead-crm.com

Virtual Interactive Presenter evip Introducing the new ground-breaking virtual sales tool. The ELEAD Virtual Interactive Presenter (evip) engages customers in the service lane with a consistent message or offer to create additional sales opportunities. The evip technology projects a spokesperson onto a shaped projection screen that is linked to the ELEAD1ONE best-in-class Perfect Prospect software through interactions with a touch kiosk. The evip targets service customers that are interested in exchanging their current vehicle with a newer model. Through these interactions, the evip qualifies sales leads, identifies cars in inventory, sends real-time alerts to the sales team, and even schedules test drives. The evip provides a more customer-centric approach to improve service to sales conversion and generate additional car sales revenue. Introducing Elease - Increase Service to Sales Conversion by Engaging Customers in the Service Lane with a Consistent Message or Offer to Create Additional Sales Opportunities - Gives an Effective Sales Pitch Encouraging Service Customers to Take a Short Test Drive - Sends Real-time Lead Alerts to Dealership Staff Creating Additional Sales Opportunities - Dealers Increase the Sales Team at a Fraction of the Cost - evip Provides Service Customers with Consistent Messaging; Arrives and Leaves on Time; Never Breaks for Lunch or Needs Time Off; and Never Gets Hired by the Competition - Provides a Unique Interaction and Conversation Starter with Service Customers

Desking ELEAD Desking The industry's most powerful web-based desking system that is proven to make more money for dealerships and staff. Preferred by desk managers, ELEAD Desking produces quick, professional presentation of figures, along with full lease rate and residual data. It is the only system that eliminates back and forth from the sharpie, calculator and DMS screen. 888-431-7011 www.elead-crm.com

Fast, Accurate and Consistent - Simplify the Desking Process to Run More Volume at Higher CSI with 100% Consistency - Eliminate Duplication with Certified Integration to All Major DMS and Third-party Providers - Side-by-side Comparisons, Aged Inventory Flags, Used Car Valuations, ALG Lease, Defaults by Credit Tier, Gross Maximizer and More - Deal Desking on ipad, Android, Mac or PC - Full Compliance and Fast Access to Every Pass with Every Customer - Customized Word Tracks Reduce Negotiation Time Per Deal - Work the Entire Process in the CRM - Fully Integrated with DealerTrack and RouteOne - Searches the CRM to Find Real Buyers for Inventory - Total Transparency of Customer Information, History and Dealership Value With a Single Login, Desk Multiple Car Deals, Bookout and Appraise Vehicles, Edit Customer Information and Completely Manage Your Showroom Desk Log

Inventory ELEAD Retail Remove the guesswork from managing your used inventory! ELEAD Retail provides a complete inventory management solution that gives car dealers the exact tools needed to stay apprised of constant changes in market conditions and make objective pricing and valuation decisions from accurate data within the market. The easy-to-use ELEAD Retail system is fully integrated with every facet of our product suite, including CRM, desking and websites. Market Price vs. Inventory Age (with Retail) No Retail Price No Internet Price 1/3 50 Market Analyzer by Price 45 30 15 19.4% 44.8% 0 0-15 16-30 31-45 46-60 60+ Inventory Health (Used) Vehicles Booked Internet Prices Comments 97.3% 100% 100% 888-431-7011 www.elead-crm.com

Integrated Partners - Black Book - NADA - Galves - Kelly Blue Book - Manheim - AutoCheck - CarFax 3G 4:08 PM Pricing Analysis - Core Model Analyzes Historical Results, Past Experiences and Current Market Data - Compare Inventory Pricing to Competitors - Graphically Display the Number of Same or Like Vehicles in the Market - Rank Vehicle by Mileage, Price and Profit Levels Vehicle Valuations - Vehicle Listings Updated Daily - Print and Email Bookout Sheets - Evaluate Sales History to Price Vehicle Competitively and Drive Traffic to the Showroom - Search the CRM to Find Real Buyers for Inventory - Professional List of All Equipment and Photos - Custom Editing Tools - Tailored Targeted Marketing Messages - Post Your Used Car Inventory Automatically - Group Trade and Shared Inventory Available

Digital Marketing ELEAD Digital Improve Visibility, Leads, Sales and Online Reputation ELEAD Digital provides easy-to-use, customizable impact sites that include websites, blogs and micro sites. These dealer-branded sites are created with the industry's most powerful SEO tools and designed to reach the top of search engine results page for relevant in-market traffic. The first impression of your dealership is the website and ELEAD Digital provides a marketing strategy specifically tailored for your customers. These sites are fully integrated with our entire suite of products. Best-in-class analytic tools track customers path to the site, which ones convert, and provide detailed ROI reporting. Provides the Industry's Most Comprehensive Analytic Tools! 3G 4:08 PM Hundreds of Website Designs 888-431-7011 www.elead-crm.com

Powerful Website Features and Options - Customized Content Management and Inbound Link Building - Conversion Tools with Every Click - Online Chat Integration - Search-engine-friendly Photo Gallery - Real-time Photo, Inventory Uploads and Price Changes - RSS Feeds - Virtual or Live One-click Inventory and Search Controls - Inventory Pricing and Call Tracking Integration - Step-by-step Credit Application - Lead Enhancers Pop-up and Pop-under Coupons Search Engine Optimized - SEO/SEM Research, Set Up and One-of-a-Kind SEO Tool - Search Engine Keywords, PPC Search Terms and Lead Referrers Traffic Monitoring - Title Page Optimization - Name Page Optimization - Page Heading Optimization - Complete Monthly Maintenance Digital Marketing - Creative On-demand Email Communication Designed to Clear Spam Filters and Increase Open Rates - Custom or Brand-specific Templates Improve Customer Loyalty with Timely and Personalized Messaging - 24/7 Dealer Marketing and Sales Solutions - Include Corporate Surveys with Online Rating and Brand Management - Fully Integrated with ELEAD CRM and Virtual BDC

Service Marketing AutoPilot AutoPilot provides dealers the most comprehensive cross-media automotive service marketing system in the industry. The nation's #1 automotive-only virtual BDC seamlessly integrates with the service advisor daily success plans to provide unparalleled live call phone activities. These calls blend with direct mail, email and text using pre-determined triggers customized to dealer specifications that send your customers the right message at the right time - Automatically! Live + Back Up Phone Calls Inclusive Conquest Mail Personal Customer Interaction Defector Prevention Scheduling of 1st Service(DMS) Coupon/Offer Website Perfect Prospect Synchronized Ad Campaigns Mobile Retention App On-Site Trainers Reputation Integration TradeUp Program POS Creative and Materials Zip Code Target Marketing Strategic and Targeted Reminder, Follow Up and Recovery Service Campaigns 888-431-7011 www.elead-crm.com

Complete Service Marketing Fulfillment Virtual BDC - Highly Skilled, Live Call Specialists Contact Customers Utilizing Scripts Proven to Generate Appointments, Obtain Valuable Information and Maximize Profitability. We Always Keep You Compliant with FTC Regulations. Direct Mail - Tailored Mailers and Coupons are Customized to Dealer Specifications and Designed to Meet Guidelines for Co-op Reimbursement. Email Messages - Templates are Designed to Coordinate and Compliment Direct Mail Message and Coupon Offers. Email Appending is Available Add Emails to Dealer Data and Increase Free Marketing Opportunities. IVR Calls - Pre-recorded Calls are Available When Complaint with FTC Regulations. Text Messages - Used Primarily for Appointment Confirmation and Special Order Part Notification. Cookies - Thank Customers for Their Business by Sending Freshly Baked Gourmet Chocolate Chip Cookies. Send the Right Message, at the Right Time, Using the Right Media SOLD CUSTOMERS DEFECTOR PREVENTION LOST CUSTOMER RECOVERY RETENTION REMINDERS FOLLOW UP Maximize Service Profits Defector Prevention Live Calls Identify and Prevent Defecting Customers and Schedule the First Service Appointment to Increase Retention Rate All Marketing Campaigns Include Live, FTC Compliant Calls Obtain and Verify Valuable Customer Information 24/7 Online Appointment Scheduling CSI Survey Live Calls Engage Positive Customers to Review Dealers Online and Improve Reputation Rating Detailed, Comprehensive Dashboards and ROI Reports Experienced Marketing Professionals Guide You to Success Using Strategies Proven to Maximize Results Easy-to-use Software Requires Minimal Training

Client Service and Training ELEAD University ELEAD1ONE provides clients with consistent profit-building strategies developed and tuned over decades by our team of world leading automotive experts. No other company in the automotive space has our resources or ability to be 100% focused on training, teaching and support after the sale. That's the ELEAD1ONE difference. We effectively engage clients to ensure company-wide training receives adequate attention, is properly timed and stays focused on well defined objectives. High level engagement consists of classroom style and one-on-one coaching from experienced, GM-level professional trainers and emphasizes optimal learning techniques, accountability and adoption success. Clients are encouraged to fulfill ongoing and advanced training needs through sessions with their in-store account manager and online performance manager. On-demand classes are a convenient way to get acquainted with additional training or refresher courses. We accommodate your schedule. ELEAD University provides convenient on-site and online pre-scheduled training sessions tailored to your specific dealership needs. No Individual Role Goes Unnoticed or Untrained! We Provide Professional On-site, Online and Seminar Training By the Industry s Best and Brightest Automotive Retail Experts! On-site Training: - Seminar Training Program with Automotive Experts - One-on-one Sessions Tailored to Individual Roles - Curriculum Customized to Your Dealership Needs - GM-level Trainers Ensure Participants Completely Understand the System ELEAD University: - Provides Pre-scheduled Training Classes - Multiple Classes Offered, No Size Restrictions - Schedule Sessions Tailored to Your Dealership - Easy Registration - Ensures Complete Understanding 888-431-7011 www.elead-crm.com

Training Tailored to Meet Your Needs - A Curriculum of Industry Best Practices Customized - Devoted to Best-in-class Technology, Process, to the Dealership Needs Ensure Peak-performance Levels Quality and Client Service - Training Programs Focus on Maximizing All Sales and - Monthly Updates and Training with Account Service Opportunities While Improving Employee Performance Manager Satisfaction and Morale - Easy-access Customer Support Hotline - Online Training and Refresher Courses Available for - ELEAD Customer Support Available Day or Night New and Existing Clients Monday through Saturday During Extended Business Hours You need a smarter system. One that has evolved with the changing times and never stops thinking about you. Discover the Power of ELEAD1ONE!

Dealer Testimonials Choosing ELEAD1ONE as our long-term vendor has 100% proven to be the right choice. ELEAD1ONE provides me with fact-based accountability for both fixed and variable operations. Their 24/7 customer service is the best in the industry. The pros at the Call Center supplement our phone operations so successfully that huge BDCs just don t make financial sense ELEAD1ONE definitely does a better job. - Tammy Darvish Vice President DARCARS Automotive Group After looking at several different CRM vendors, we chose ELEAD1ONE as our one-source partner. ELEAD1ONE gives us one CRM solution that seamlessly integrates fixed and variable operations. Their 24/7 support staff is unbeatable! ELEAD1ONE made it simple to choose them as our long-term vendor and we're thrilled with the return on our investment. - Bob Murray General Manager Mercedes-Benz of Tampa As the #1 volume car store in our region, it s important that we partner with a company who is constantly evolving in an everchanging market ELEAD1ONE is that partner. The Call Center significantly increases our floor traffic and be-backs. With ELEAD1ONE, we re able to retain more customers and increase market share. -Ethan A Rossignol General Manager DARCARS Toyota of Silver Spring, DARCARS Automotive Group 888-431-7011 www.elead-crm.com

The ELEAD Virtual Interactive Presenter (evip) cutting-edge technology adds the wow factor to our service customer experience and provides a unique interaction and conversation starter that none of our competitors offer. The evip will generate an additional 30% in car sales opportunities by highlighting the Vehicle Exchange Program, which allows customers to upgrade to a newer vehicle with the same or lower monthly payment and little or no money down. The best part is all the increases should occur without the 100,000+ per year in salary that would be needed to compensate its abilities. -Brian Benstock Vice President and General Manager Paragon Honda and Acura in New York City Using one CRM company for a dealer group our size gives us the advantage of centralizing our customer information in one easy-to-use system. With ELEAD1ONE, we are able to retain, communicate and close traffic in a very efficient and effective way. The ELEAD Support Team takes care of any problems or issues quickly and provides us immediate feedback. Their best feature is the desking tool! ELEAD Desking helps us retain more gross and provide customers a professional presentation of numbers. Within seconds, we can give at least 9 different payment options on a quote to help make easier purchasing decisions. - Angela Butler Customer Relations Director LaFontaine Automotive Group - Carlos Mojica, Jr. Business Development Director LaFontaine Automotive Group

Product Description ELEAD Virtual BDC Custom Call Campaigns ELEAD CRM ELEAD Digital (SEO/Blogs) ELEAD Websites GoldDigger ELEAD Desking ELEAD Retail Perfect Prospect AutoPilot Service Marketing Call Tracking/ Recording AutoQuote ELEAD1TEXT Auto Duplicate Lead Submission Tool Client Services Division evip Virtual Interactive Presenter ACE World-class 500 seat Call Center. We offer the exact outbound and inbound call package needed to increase profits. Professional Phone Specialists execute custom call campaigns designed to generate leads and increase sales and service appointments. The fastest and most stable CRM system with the only true single login platform to handle all sales and service operations. More cost effective and results-driven approach to monitor web presence, marketing efforts and social media. The industry s best OEM compliant full function websites that produce much higher lead and conversion rates. Advanced data mining technology utilizes DMS, OEM incentives, book values and other third-party data to target ready-to-buy opportunities, including positive equity, end-of-term/lease, lower payment, delivery and defector. Preferred by Desk Managers for speed in producing professional presentations of figures along with full lease rate and residual data. Eliminates the need for a separate pre-owned inventory management system with all appraisal books and market data. Mine the service drive with vehicle exchange alerts on equity and lease opportunities real time from the DMS. Full execution and fulfillment of all email, direct mail, text and live call service marketing. Service retention and defector prevention program. Most comprehensive blend of inbound, outbound and website telephony with click-to-dial and no PINs required. Custom, automated quote that includes multiple new and pre-owned vehicle options and payment ranges. Only CRM with compliant full text capability provides marketing and conversation capture for all employee cells. Automated real-time compensation for any bad or duplicate lead certified by all major lead providers. High-level retail experts provide on-site process and technical improvement for better performance. New virtual team member engages service customers with a consistent message or offer to generate additional sales opportunities. Fully automated communication to Internet lead prospects with intelligent data capture and responds to inquiries utilizing profiling technology. 888.431.7011 sales@eleadcrm.com www.elead-crm.com

Do the Math! Sample Dealership: Dealership sells 100 units per month. 10 salespeople with an overall closing ratio of 20% and an average 2,500 gross profit. The Facts: 500 x 20% 100 400 x 75% 300 300 x 33% 100 Which means: 100 67% 67 x 2,500 167,500 x 12 2,010,000 opportunities on the lot in one month customers purchased deliveries customers did not purchase good names and numbers did not purchase but have their info did not purchase but have their info return with good follow up be-backs be-backs purchase on their second visit sales with unsold follow up average gross profit each month additional gross profit each month months additional gross profit each year Good Follow Up Increases Sales 67% 888.431.7011 sales@eleadcrm.com www.elead-crm.com

Do the Math! AVA Convergys Dealer Force Dealer Link DealerSocket DME Automotive New Vision Sales Pronto Connections VinSolutions Dealer Spend ELEAD1ONE Spend VIRTUAL BDC Auto Jockey AVV BuzzTrack Car Research XRM Cobalt LMCC Dealer Peak Dealer.com DealerSocket Higher Gear Imagic Labs IZMO Net Track Reynolds Contact Manager Sales Point VinSolutions ILM ADP Advent Auto Jockey AutoAccelerator CRM AutoBase AutoRaptor AVV BZ Results Car Research XRM Cobalt LMCC COP Dealer Impact Dealer Peak Dealer Ups Dealer.com Dealerclick DealerSocket Higher Gear Imagic Labs IZMO Netrack Pro Response Promax Reynolds Contact Manager Sales Edge VinSolutions CRM Auto Alert AutoPoint Dominion DealerSocket Extreme Prospect Vision Car Research XRM Dealer Peak DealerSocket DealerTrack Motorlot Promax VinSolutions DATA MINING DESKING Auction 123 Auto Fusion Auto Revo Auto Uplink BlackBook CDM Data Chrome Data Data One Dealer Specialties DealerTrack Diamond Lot E Biz FirstLook Galves Kelly Blue Book Liquid Motors Lot Pro Lot Wizard NADA Net Look Redbumper Teton Motors TK INVENTORY & PRICING ADP Auction 123 Auto Jini Auto Jockey Auto Media ONE Autofusion Blue Solutions BZ Results Click Motive Cobalt Dealer Fire Dealer HD Dealer Made Dealer On Dealer Peak Dealer Trend Dealer.com DealerSkins DealerTrack Higher Turnover IDP Solutions IZMO MJM Internet Net Lab Nexteppe Potratz Pure Dealer Reynolds Web Solutions Rocket Clicks Seritas Smart Web Concepts TK Carsites Wilson Software World Dealer Ultra 7.0 XI Group WEBSITES Data Software Services, L.L.C. 2013 Dealer Monthly Spend Now Save Up to 75%! ELEAD1ONE Monthly Spend