Discover a New Kind of Power

Transcription

1 Discover a New Kind of Power Virtual BDC Sales Service Digital sales@eleadcrm.com

2 Our Story Founded in 1985 and with over 1,000 direct employees nationwide, ELEAD1ONE is a private, family-owned company that is defined as a trusted source for more industry leaders, top dealers, dealer groups and original equipment manufacturers (OEMs). In fact, six of the top ten dealer groups have chosen ELEAD1ONE to efficiently and successfully manage their day-to-day business operations and retail processes. Considered the most intelligent and intuitive dealership software solution available in today s automotive market, ELEAD1ONE helps dealers achieve unmatched results in increased sales and profit, lead generation, customer communication, sales process, retention and complete lifecycle management across all departments. The automotive-only virtual BDC and CRM are the foundations of our exclusive dealer-focused suite of products and profit-building strategies. The ELEAD1ONE Difference. No other company in the automotive space has our resources or ability to sustain a 100 percent focus on training, teaching and support after the sale. GM-level retail experts include trainers and account managers who provide high-level on-site engagement emphasizing optimal coaching techniques, accountability and adoption success. ELEAD1ONE continues to raise the bar for excellence through our continuous team-building investment in industry-leading experts, along with an unwavering standard of superior client service, technology and process management. ELEAD Virtual BDC separates us from others in our field. Since its inception, ELEAD Virtual BDC has been based right here in Georgia, USA, and has evolved into the leading customer contact center. ELEAD Virtual BDC delivers the best outbound and inbound live call packages to increase profits and provide remarkable turn-times, contact ratios, lead generation, appointment setting and customized follow up. Core Principle: Customers for Life. The unique month-to-month business model fuels our drive to deliver monthly results. Not only have an impressive number of dealer groups recently chosen to partner with ELEAD1ONE, but we also maintain a large reference list of OEMs, top dealers and dealer groups that have trusted us for over 12 years. Dealers that are ready to embrace a dealer-focused product suite designed to drive sales, retention and increased profits are turning to ELEAD1ONE. Discover a smarter system. Discover the power of ELEAD1ONE! Hugh and Judy Hathcock DrivingSales 2013 Top Rated CRM, ILM, Owner Marketing 2011, 2012, 2013 Top Rated CRM AWA 2014 CRM Superstar and Marketing Innovation Awards AutoRemarketing 2013 Power 250 List Data Software Services, L.L.C sales@eleadcrm.com

3 Trusted by More Top Automotive Retailers! Data Software Services, L.L.C

4 ELEAD Virtual BDC Automotive-only Call Center Since its inception, the ELEAD Virtual BDC has been based right here in the United States. The live call center was developed to fulfill the auto industry's growing need for an independent third-party that could dedicate the time to successfully contact dealership customers, execute satisfaction surveys and gather valuable feedback and information. As the live call facility and its business model evolved during year-one, it quickly because a leader in the field of customer retention. Over 20 years later, ELEAD Virtual BDC now serves several thousand dealers across the US and Canada. Throughout the years, ELEAD1ONE has invested heavily in the call center facility, technology, people and training to become the nation's #1 automotive-only virtual BDC. ELEAD Virtual BDC staffs over 800 live call specialists that are trained by the industry's best and brightest automotive retail experts who provide continuous coaching on targeted campaigns, call scripts and techniques that drive successful results for clients. ELEAD Virtual BDC has redefined the benchmark for all others in the automotive industry. Our success rate is unmatched in increased lead generation, appointment setting and custom follow up. There is a reason why more industry leaders, top dealers, dealer group and OEMs trust us with their most valuable asset... Their Customers

5 How We Do It! US-based Customer Contact Center Over 800 Live Call Specialists Bilingual Agents Available 100 Percent TCPA Compliant State-of-the-art Custom Contact Software Promotes Increased Contact Ratios Live Call Agents Work Seven Days a Week During Extended Retail Hours in All Time Zones Trained by the Industry s Best and Brightest Automotive Retail Experts Continuous Training on Effective Campaigns, Call Scripts and Techniques Optimal Quality Control Processes, Coaching and Enforcement Improve Customer Data Collection Provides Dealers Fast and Reliable Feedback Integrates with ANY CRM! Sales Calls Sales BDC Follow Up: Showroom, Internet, Phone Internet Insta-call or Long-term Follow Up: 60 to 90 Days Delivery CSI Survey with Reputation Management GoldDigger Data Mining LVT 30-second Informational Complete Inbound Sales BDC Inbound Sales Overflow Call Handling And So Much More.. ECCO Streamlines Unfulfilled Work Plan Tasks to ELEAD Virtual BDC on Scheduled Intervals or On-demand for Automated Completion Live Chat Management and Fulfillment Available During Extended Business Hours Create Quality Leads ELEAD Chat Available in 22 Languages ELEAD Chat Transcript Fully Integrates in ELEAD CRM Facilitates Interactions with Sales and Service Customers through All Channels Manages the Customer Journey with Smarter Phone Interaction Service Calls Defector Prevention (Exclusive) Service CSI Service Needed/Declined Reputation Management Appointment Confirmation Complete Inbound Service BDC Inbound Service Overflow Call Handling Phone Support Customized to Your Specific Business Needs. ELEAD Virtual BDC Delivers Unmatched Results in Prospecting, Appointment Setting, Follow Up and Retention!

6 ELEAD CRM Automotive CRM We are performance driven. The industry's top automotive professionals, developers and programmers built the ELEAD CRM system from the ground up and tuned it over decades. Our fast, friendly and flexible CRM solution scales to any size retail operation to provide world-class lead generation and marketing tools that completely manage the customer lifecycle and maximize sales and service opportunities. ELEAD CRM empowers you to effectively communicate with showroom ups, phone ups and Internet leads - all from one tool that is simple and easy to use. ELEAD CRM combines world-class customer experience, smart engagement and unmatched staff accountability to provide success-driven dealers with the most efficient and intelligent CRM system available in today's market. Industry's Most Intelligent and Intuitive Customer Communication and Complete Lifecycle Management Solution! No Long-term Contract or Restrictions

7 Integration All Major DMS and Third-party Providers Online Marketing Providers Full Integration of Sold and Unsold Showroom, Phone and Internet Management Powerful Web-based Desking, Finance and Inventory Tools Real-time Integration with the Nation s #1 Virtual BDC Alerts and Notifications ECCO Streamlines Unfulfilled Work Plan Tasks to ELEAD Virtual BDC on Scheduled Intervals or On-demand for Automated Completion Custom Messaging Open SMS Dialogue with Sales and Service Customers in Real Time All SMS Correspondence Recorded within ELEAD CRM Complete Dealership SMS Integration ACE Automated Engagement Provides 100 Percent Intelligent Communication to all Prospects and Unsold Customers Reporting Comprehensive Reporting Tailored to Your Specifications Daily Managers Report DMS to CRM Sales Matching Report Identify Key Lead Sources Automated Compensation for Any Bad or Duplicate Lead Response Time Tracking and Monitoring Customer Phone and Gathering Reports Unanswered and Opt-out s Appointment Performance Work Plan Performance Salesperson Performance Campaign Manager Reports Inventory Marketplace Reports Traffic Management Reports Inventory and Equipment Reports Appraisal Reports Virtual BDC Reports ELEAD Mobile App Provides Access to Customers, Their Data, Dealership Inventory, and Follow-up Tools to Maximize Business Opportunities VIN Scanner Seamlessly Integrates Trade Information Directly Into ELEAD CRM in Real Time Easy-to-use Driver's License Scanner Quickly Uploads Customer Information Into ELEAD CRM Mobile Desking Solution Provides Quick and Accurate Payment and Lease Options in a Professional Presentation that Ensures Rapid Response and Negotiation Time, Along With Increased Profits Enjoy Total Visibility and Maximize Data Performance in Our Easy-to-use Mobile App

8 ELEAD ILM Internet Lead Management Never lose track of an Internet lead again! The ELEAD Internet lead management solution scales to any size retail operation to provide quick and efficient tracking and the industry's smartest lead response tools. No other LEAD MANAGEMENT tool creates more potential for your dealership and ELEAD ILM will maximize revenue-generating opportunities from creation to conversion. Sales success depends on 360 degree customer engagement and optimization of lead flow; ELEAD ILM provides both, and more! Through seamless integration with showroom, phone, website, all major DMS and third-party lead providers, ELEAD ILM tracks every prospect and streamlines inquiries to the right sales representative in a tool that is effective and easy to use. Full Mobile Access and Integration

9 Lead Tracking and Response Comprehensive Lead Management from Creation to Conversion Simple, Efficient and Accurate End-to-end Lead Tracking Fully Customizable Escalation and Lead Routing Rules Instantly Respond to Opportunities in Compliance with Escalation Rules Create Custom Processes for Every Lead Provider Records All Correspondence in Real Time Within the Tool Automated Real-time Compensation for Any Bad or Duplicate Lead Customized ebrochures Automated or Manual Follow Up Gives You 100 Percent Control Utilize a Vast Library of Templates or Customize with Brand-specific Messaging Auto-read Receipt Notification Spam-filtering and White-listing to Bypass Trash Boxes Customized, Detailed Reporting for Dealerships and Dealer Groups Fast and Professional Automated Quotes AutoQuote Responds to Internet Inquiries with a Detailed Description and Photos of the Vehicle of Interest, Along with Up to Three New and Used Alternatives that Include Payment Range Finance Pre-approval and Trade Value Calls-to-action Easy-to-use Pricing Rules Allow Model and Trim Level Customization

10 ACE Automated Customer Engagement What if You Could Follow Up with EVERY Lead and Unsold Customer with 100 Percent Consistent Engagement... Until They Purchase? Now You Can! ACE provides fully automated communication to prospects and unsold customers with intelligent data capture and responds to inquiries utilizing profiling technology. ACE answers during or after business hours to provide additional communication coverage and capture more lead information. Improve customer communication and their overall purchasing experience with your dealership - ACE is so efficient that you never have to worry about opportunity follow up again. No Excuses! This exciting, cutting-edge technology goes to work for the dealership sales team as a virtual BDC assistant. ACE consistently engages opportunities with smart conversation and has the ability to interpret customer replies, respond intelligently or take action when required. ACE provides 100 percent engagement to schedule more appointments and gather valuable customer information! All customer communication seamlessly integrates with the CRM system, and real-time alerts are sent to the sales staff when action is required. Best of all, dealers can save thousands in salaries per year that would be needed to offset its ability to produce these additional revenue-generating opportunities

11 ACE Automated Response Engage Customers with Automated Communication, Over a 58 Percent Success Rate! Active Communications Keep the Customer Engaged and Sends On-demand Alerts to Dealers when Action is Required Provides Consistent 100 Percent Customer Engagement, Lead Generation and Follow Up Until the Customer Buys or Opts Out Reactivation Campaigns Determine Status of Inactive Prospects. Over 65 Percent of Leads are Still In-market and Re-engage as Hot Alerts Customized Targeted Messaging, Coupon Offers and Maintenance Reminders Maximize Sales and Service Opportunities Real-time Updates, Including Customer Phone Number, Address and Vehicle Information - 60 Percent Success Rate Obtaining Mobile Number! Transfers Hot Alerts and Customer Information into ELEAD CRM in Real Time. Best of All, the Sales Opportunity is Expecting Your Call! Real-time Reporting Provides Compensation on Any Bad or Duplicate Lead. Detailed Reports Identify Bad Lead Information, Including Those Not In-market and the Reason Why The Only Artificial Intelligent Communication System that Appends Customer Information Automatically!

12 GoldDigger Data Mining Technology GoldDigger Data Mining Technology Delivers More New Business Opportunities to Your Dealership - Turning Data Into Dollars! Dealers who want to turn their current customers into loyal, repeat business utilize GoldDigger data mining technology to target in-market opportunities with smart, customer-centric campaigns that generate the highest return on your marketing investment. Armed with DMS data, OEM incentives, book values and other third-party data, GoldDigger leverages a multi-channel direct marketing program that produces the industry's highest response rate from ready-to-buy opportunities, including positive equity, end of term or lease, lower payment, delivery and defector. ELEAD Virtual BDC blends seamlessly with GoldDigger to provide unparalleled increases in appointment generation, sales opportunities, customer retention and profitability. Improve Customer Value, Retention and Profitability with the Industry's Most Acclaimed Data Mining Solution! Improve Customer Experience, Retention and Loyalty Responds Quickly to OEM Programs Accelerate Customer Buying Cycle Acquire Highly Desired Pre-owned Vehicles at a Much Lower Cost than Auction Increase Market Share and CSI Detailed, Comprehensive ROI Reporting Highly Skilled Appointment Specialists Drive Leads Right to Your Sales and Service Departments DMS DATABASE POSITIVE EQUITY Accelerates Customer Buying Cycle and Increases Market Share LOWER PAYMENT END of TERM/LEASE DELIVERY/DEFECTOR WARRANTY Virtual BDC Targets Customers with Buying Power Identify Ready to Buy Customers

13 Perfect Prospect Data Mining Technology Individualized, intelligent service-marketing campaigns are essential to retaining customers and leveraging the highest customer value for dealerships. Mine the service drive for sales opportunities with vehicle exchange alerts on equity and lease opportunities real time from the DMS. Perfect Prospect takes service marketing to the next level and offers a competitive edge by identifying current and conquest opportunities that have the highest statistical probability of purchasing or servicing with your dealership. Turn Current Services Customers Into Loyal, Repeat Sales Opportunities! Targeted Marketing Control Provides Vehicle Exchange Alerts on Equity, Lease and Warranty Opportunities From the Service Lane Customizable Triggers on All Alerts Blends Seamlessly with ELEAD Virtual BDC and Direct Mail to Generate a 4 Percent Sold Rate Dealers Acquire Highly Desired Pre-owned Vehicles at a Much Lower Cost than at Auction Comprehensive Reporting Measures the ROI of Every Targeted Campaign Mine the Service Lane Open RO Service Dashboard with Equity, End of Term and Warranty Expiration Alerts Pre-appointment Confirmation Call by the Nation s #1 Automotive-only Virtual BDC In-dealership Vehicle Exchange Process Training Available On-Demand Custom, Brand-specific Point-of-sale Material Available, Including Retractable Banners, RO Jackets and Hang Tags

14 ELEAD Desking Deal Desking The industry's most powerful web-based desking system, with real-time integrated OEM rebates and incentives, proven to make more money for dealerships and staff. Preferred by desk managers, ELEAD Desking securely displays full customer visibility to produce a quick, professional presentation of figures, along with full lease rate and residual data. It is the only desking system that eliminates back and forth from the sharpie, calculator and DMS screen to save time for your sales managers, salespeople and, most importantly, your customers by working multiple deals at once. ELEAD Mobile App Offers Dealers a Mobile Desking Tool that Professionally Presents Payment and Lease Options in a Solution that Increases the Speed and Accuracy in Which Customers at Your Facility Negotiate and Consummate a Car Deal!

15 Fast, Accurate and Consistent Desking Solution Simplify the Desking Process to Run More Volume at Higher CSI with 100 Percent Consistency Eliminate Duplication with Certified Integration to All Major DMS and Third-party Providers Side-by-side Comparisons, Aged Inventory Flags, Used Car Valuations, ALG Lease, Defaults by Credit Tier, Gross Maximizer and More Deal Desking on ipad, Android, Mac or PC Full Compliance and Fast Access to Every Pass with Every Customer Customized Word Tracks Reduce Negotiation Time Per Deal Work the Entire Process in the CRM Fully Integrated with DealerTrack and RouteOne Searches the CRM to Find Real Buyers for Inventory Total Transparency of Customer Information, History and Dealership Value Offers the Most Intuitive and Customized Desking System in Today's Automotive Marketplace, with the Flexibility to Enhance the Dealers Already Established End-to-end and Achieve the Highest Profit Margin

16 ELEAD Retail Inventory Management Remove the guesswork from managing your used inventory! ELEAD Retail provides a complete inventory management solution that gives car dealers the exact tools needed to stay apprised of constant changes in market conditions and make objective pricing and valuation decisions from accurate data within the market. With ELEAD Retail, dealers can eliminate pricing guesswork, stocking uncertainty and margin concessions. ELEAD Retail not only increases inventory turn times, but also empowers its users to realize the greatest gross profit. Managing your inventory online has never been easier, and best of all the ELEAD Retail system is fully integrated with every facet of our product suite, including CRM, ILM, desking and websites. Market Price vs. Inventory Age (with Retail) No Retail Price No Internet Price 1/ Market Analyzer by Price 44.8 Percent 19.4 Percent Inventory Health (Used) Vehicles Booked Internet Prices Comments 97.3 Percent 100 Percent 100 Percent

17 Integrated Partners Black Book NADA Galves Kelly Blue Book Manheim AutoCheck CarFax 3G 4:08 PM Pricing Analysis Core Model Analyzes Historical Results, Past Experiences and Current Market Data Compare Inventory Pricing to Competitors Graphically Display the Number of Same or Like Vehicles in the Market Rank Vehicle by Mileage, Price and Profit Levels Vehicle Valuations Vehicle Listings Updated Daily Print and Bookout Sheets Evaluate Sales History to Price Vehicle Competitively and Drive Traffic to the Showroom Search the CRM to Find Real Buyers for Inventory Professional List of All Equipment and Photos Custom Editing Tools Tailored Targeted Marketing Messages Post Your Used Car Inventory Automatically Group Trade and Shared Inventory Available

18 ELEAD DIGITAL Digital Marketing Solutions Maximize Visibility, Leads, Sales and Online Reputation ELEAD Digital not only provides best-in-class web and mobile sites, but also gives dealers the digital marketing tools required in today s marketplace to maximize mobile conversions and capitalize on these sales opportunities. With the power of ELEAD Digital Marketing Solution behind our website platform, you can compete at a level competitors can never achieve. As more and more car shoppers turn to the Internet and mobile devices when looking for a vehicle, dealers need an aggressive and tactical digital strategy that understands consumer shopping patterns and tailors every potential marketing opportunity to engage shoppers 24/7. ELEAD Digital Websites Websites and Mobile Sites Enhanced With Advanced SEO Reporting Tools Industry s Best Coupon Lead Generation Tool Flexible Vehicle Detail Page (VDP) Designs Fully Customizable Website Design ELEAD Digital SEM Search Engine Marketing The Industry's Most Comprehensive Analytic Tools! Powered by the Intelligent Bid Engine to Target Specific Markets More Conversions at Lower Cost Dynamic Ads for New Cars, Used Cars, Service Advertising Campaigns can Include OEM Incentives, Dealer Promotions, Seasonal Messages Precisely Targeted Advertising Display Advertising and Retargeting Campaigns Provided Ad Copy Management

19 ELEAD Digital LiveMarketer Automated Website Engagement Uses Behavioral Targeting and Self-learning Predictive Modeling to Deliver Customized Engagement to Consumers on Your Website Engagement includes Chat Windows, Vouchers, Coupons, Special Offers, Call Back Windows and Sign-up Forms Consumer Presented Relevant Messages Based on Previous Visits to Site Conversions Increased to Immediately Turn More Visitors Into Buyers ELEAD Digital Social Social Media Management Includes Minimum of 60 Social Media Actions Per Month Four Unique Content Pieces Published on Your Company Website and/or Blog Customized -marketing Message to Raise Community Awareness of Your Social Media Sites, Community Activities and Special Promotions Inspection and Optimization of all Local Business Listings on Major Search Engine and Website that Appear in Search Results ELEAD Digital Mobile Ads Mobile Marketing and Advertising Most Effective Way to Target In-market Car Shoppers Near You or Competitors Creative Banners Designed to Entice Prospects to Dynamic Landing Pages Hyper-target Incentives to Car Shoppers Targeted Within Your Defined Geo-fences

20 ELEAD Loyalty Mobile App Consumer-facing Service Retention App Dealers who are ready to embrace a mobile marketing strategy that will drive retention and increase profits for their largest profit-center, the service drive, are turning to ELEAD Loyalty Mobile App. ELEAD Loyalty Mobile App offers a quick and efficient way for dealers to deliver targeted messages to tech-savvy customers 24/7, and provide up-to-date service information on their vehicle, including service history. ELEAD Loyalty Mobile App comes with built-in service reminders, and includes incentives or coupons specific to each vehicle in their My Garage tab with the ability to schedule service appointments that push alerts directly into the dealers DMS. Best of all, the customer accumulates loyalty points tailored to a dealership-driven incentive that will keep them coming back for all their service needs and next car purchase! Improve Customer Experience and Satisfaction Up-to-date Service History Built-in Service and Maintenance Reminders Schedule Service Appointments Service-driven Updates and Sales-based Mobile Advertising Vehicle-specific Incentives and Coupons Search Current Dealership Inventory, Appraise Trade and Submit Buying Offer Increase Customer Retention, Service Revenue and Profits

21 This innovative tool also provides users access to a barter-free buying experience by providing 100 percent transparency throughout the buying process. Customers can search current inventory, appraise their trade and submit lease or retail purchase offers all from one easy-to-use application. ELEAD Loyalty Mobile App is fully integrated with ELEAD CRM to record all communication inside the customer record. Tech-savvy and Barter-free Buying Experience for Shoppers Fast, Easy and Hassel-free Shopping Experience That Provides Complete Transparency Throughout the Buying Process Seamless Integration with the ELEAD1ONE System One Easy-to-use Application Shoppers can use to Value their Trade, Search the Dealer's Current Inventory and Submit a Lease or Retail Purchase Offer

22 AutoPilot Service Marketing and Fulfillment AutoPilot provides dealers the industry's most comprehensive service-marketing system proven to increase customer retention, profitability and market share. The nation's #1 automotive-only virtual BDC seamlessly integrates with the service advisor daily success plans to provide unparalleled live call phone activities. These calls blend with direct mail, and text using pre-determined triggers customized to dealer specifications that send your customers the right message at the right time - Automatically! AutoPilot is the only service-marketing solution that offers the defector prevention live call, which contacts customers after the sale to identify defecting service opportunities, increase first service visits and prevent loss of profit. Our Exclusive Defector Prevention Live Call Collects Customer Information Needed to Successfully Win Service Business! Data Collection: Ownership Status Collection Verification Reason for not Servicing Competition Decrease Marketing Spend Direct Mail Expense Coupons Offers Discounts Competitor Shopping Increase Service Revenue Service Transactions Customer Retention Sales Loyalty Better Data Hygiene Strategic and Targeted Reminder, Follow Up and Recovery Service Campaigns

23 Complete Service Marketing Fulfillment Online Scheduling Live Call IVR AutoPilot is Proven to Increase Retention, Profitability and Market Share Pre-determined Triggers Effectively Target the Right Customers at the Right Time - Automatically! SMS ELEAD Virtual BDC Integrates with Daily Success Plans to Provide Unparalleled Live Call Lead Generating and Follow-up Activities SMS Direct Mail Send the Right Message to the Right Person at the Right Time Defector Prevention Live Calls Identify and Prevent Defecting Customers and Schedule the First Service Appointment to Increase Retention Rate All Marketing Campaigns Include Live, FTC Compliant Calls Push Notifications Through ELEAD Loyalty Mobile App Obtain and Verify Valuable Customer Information 24/7 Online Appointment Scheduling CSI Survey Live Calls Engage Positive Customers to Review Dealers Online and Improve Reputation Rating Detailed, Comprehensive Dashboards and ROI Reports Experienced Marketing Professionals Guide You to Success Using Strategies Proven to Maximize Results Easy-to-use Software Requires Minimal Training SOLD CUSTOMERS DEFECTOR PREVENTION LOST CUSTOMER RECOVERY RETENTION REMINDERS FOLLOW UP Maximize Service Profits

24 ELEAD University Client Service and Training ELEAD1ONE provides clients with consistent profit-building strategies developed and tuned over decades by our team of world leading automotive experts. No other company in the automotive space has our resources or ability to be 100 percent focused on training, teaching and support after the sale. That is the ELEAD1ONE difference. We effectively engage clients to ensure company-wide training receives adequate attention, is properly timed and remains focused on well defined objectives. High level engagement consisting of classroom style and one-on-one coaching from professional, GM-level trainers emphasize optimal learning techniques, accountability and adoption success. Clients are encouraged to fulfill ongoing and advanced training needs through sessions with their in-store account manager and online performance manager. On-demand classes are a convenient way to get acquainted with additional training or refresher courses. We accommodate your schedule. ELEAD University provides convenient on-site and online pre-scheduled training sessions tailored to your specific dealership needs. No Individual Role Goes Unnoticed or Untrained! We Provide Professional On-site, Online and Seminar Training By the Industry s Best and Brightest Automotive Retail Experts! On-site Training: Seminar Training Program with Automotive Experts One-on-one Sessions Tailored to Individual Roles Curriculum Customized to Your Dealership Needs GM-level Trainers Ensure Participants Completely Understand the System ELEAD University: Provides Pre-scheduled Training Classes Multiple Classes Offered, No Size Restrictions Schedule Sessions Tailored to Your Dealership Easy Registration Ensures Complete Understanding Distance Learning Portal for Self-paced Courses at:

25 Training Tailored to Meet Your Needs A Curriculum of Industry Best Practices Customized Devoted to Best-in-class Technology, Process, to the Dealership Needs Ensure Peak-performance Levels Quality and Client Service Training Programs Focus on Maximizing All Sales and Monthly Updates and Training with Account Service Opportunities While Improving Employee Performance Manager Satisfaction and Morale Easy-access Customer Support Hotline Online Training and Refresher Courses Available for ELEAD Customer Support Available Day or Night New and Existing Clients Monday through Saturday During Extended Business Hours You need a smarter system. One that has evolved with the changing times and never stops thinking about you. Discover the Power of ELEAD1ONE!

26 Dealer Testimonials We have been with ELEAD1ONE for three years and what sets them apart is their phenomenal product, the quality of employees and support they give to dealers. ELEAD1ONE s ease of use is unmatched and helps us manage our business on a daily, monthly and yearly basis. The ELEAD Call Center is amazing and has helped us achieve the highest sales and service CSI in our district. ELEAD1ONE is a great partner and valuable part of our team! - Patrick Beck General Manager Bakersfield Hyundai We have been a partner of ELEAD1ONE since At that time, we looked at four different CRM companies and what set ELEAD1ONE apart was their clean software, in-country call center and unmatched client support. The ELEAD Virtual BDC is spectacular and very flexible to any custom call campaign! ELEAD1ONE provides us with high-level executive trainers and performance teams, all with automotive retail experience that really understand our business. ELEAD1ONE started in one store over ten years ago, and now they are in all 13 locations. Their family-type atmosphere is rare, and something we really appreciate! - Phil Leone Managing Partner Premier Automotive Group After an extensive research and vetting process, we chose ELEAD1ONE as our all-inclusive CRM system to manage all 12 dealerships. ELEAD1ONE has superior software actually developed by 'car guys', first-class training processes and 24/7 support. By outsourcing our customer phone interaction to ELEAD Virtual BDC, we have seen a steady rise in the number of sales and service appointments, better follow up and a true advantage over the competition. We are thrilled with ELEAD1ONE and their entire team of automotive retail experts! - Steve Hoggle General Manager Honda of Ocala - Morgan Auto Group

27 It was a no-brainer partnering with ELEAD1ONE. ELEAD CRM blows away our previous CRM system and our business results speak for themselves! We have first-class reporting, and best of all I can login at any time, with any device, to monitor our day-to-day business. Since signing up with ELEAD Virtual BDC, the customer information and feedback we receive has been invaluable, and there is no doubt that the call center helps us pick up an additional 20 to 25 units a month! Our business has grown 60 to 70 percent with ELEAD1ONE - I highly recommend them! - Richie Ruscitti General Manager South Chicago Dodge Chrysler Jeep Choosing ELEAD1ONE as our long-term vendor has 100 percent proven to be the right choice. ELEAD1ONE provides me with factbased accountability for both fixed and variable operations. Their 24/7 customer service is the best in the industry. The pros at the Call Center supplement our phone operations so successfully that huge BDCs just don t make financial sense ELEAD1ONE definitely does a better job. - Tammy Darvish Vice President DARCARS Automotive Group After looking at several different CRM vendors, we chose ELEAD1ONE as our one-source partner. ELEAD1ONE gives us one CRM solution that seamlessly integrates fixed and variable operations. Their 24/7 support staff is unbeatable! ELEAD1ONE made it simple to choose them as our long-term vendor and we're thrilled with the return on our investment. - Bob Murray General Manager Mercedes-Benz of Tampa

28 Product Description ELEAD Virtual BDC Custom Call Campaigns ELEAD CRM ELEAD Digital ELEAD Websites GoldDigger ELEAD Desking ELEAD Retail Perfect Prospect AutoPilot Service Marketing Call Tracking/ Recording AutoQuote ELEAD1TEXT Auto Duplicate Lead Submission Tool Client Services Division ELEAD Loyalty Mobile App ACE World-class call center with over 800 live call specialists. We offer the exact outbound and inbound call package needed to increase profits. Professional phone specialists execute custom call campaigns designed to generate leads and increase sales and service appointments. The fastest and most stable CRM system with the only true single login platform to handle all sales and service operations. Best-in-class marketing solution proven to increase conversions, capitalize on sales opportunities, and provide dealers the digital tools needed to compete at a level competitors can never achieve. The industry s best OEM compliant full function websites that produce much higher lead and conversion rates. Advanced data mining technology utilizes DMS, OEM incentives, book values and other third-party data to target ready-to-buy opportunities, including positive equity, end-of-term/lease, lower payment, delivery and defector. Preferred by desk managers for speed in producing professional presentations of figures along with full lease rate and residual data. Eliminates the need for a separate pre-owned inventory management system with all appraisal books and market data. Mine the service drive with vehicle exchange alerts on equity and lease opportunities real time from the DMS. Full execution and fulfillment of all , direct mail, text and live call service marketing. Service retention and defector prevention program. Most comprehensive blend of inbound, outbound and website telephony with click-to-dial and no PINs required. Custom, automated quote that includes multiple new and pre-owned vehicle options and payment ranges. Only CRM with compliant full text capability provides marketing and conversation capture for all employee cells. Automated real-time compensation for any bad or duplicate lead certified by all major lead providers. High-level retail experts provide on-site process and technical improvement for better performance. Consumer-facing mobile app provides service-driven updates and sales-based advertising strategies that drive retention and increased profits. Fully automated communication to Internet lead prospects with intelligent data capture and responds to inquiries utilizing profiling technology

29 Do the Math! Sample Dealership: Dealership sells 100 units per month. 10 salespeople with an overall closing ratio of 20 percent and an average $2,500 gross profit. The Facts: 500 x 20% x 75% x 33% 100 Which means: % 67 x $2,500 $167,500 x 12 $2,010,000 opportunities on the lot in one month customers purchased deliveries customers did not purchase good names and numbers did not purchase but have their info did not purchase but have their info return with good follow up be-backs be-backs purchase on their second visit sales with unsold follow up average gross profit each month additional gross profit each month months additional gross profit each year Good Follow Up Increases Sales 67 Percent

30 Over 30 Years Experience 800+ Live Call Specialists World-class Client Services Award-winning Software Over 1,000 Employees Nationwide GM-level Trainers/Consultants 5,000+ Dealer Clients/78,000+ Users New Innovation/Enhancements Monthly Over 500 Thousand Appointments Set Last Year No Long-term Contract Virtual BDC Sales Service Digital