PSDA15 P2P SOLUTIONS SUMMIT March 31-April 2, 2015 Hyatt Regency Chicago psda.org/2015 Exhibit, Sponsorship and Advertising Opportunities Booth Space Limited in 2015!
ABOUT PSDA15 PSDA s signature annual event is the must-attend event for distributors and manufacturers that want to partner to deliver powerful solutions for end-user customers. This event features qualified industry attendees and more than 80 industry solution providers partnering to network, exchange ideas and create customer value and solutions. The Premier Opportunity for Exhibitors You spoke, and we listened. At PSDA15, exhibiting companies will have more opportunities to engage with distributor attendees and boost their ROI. What s new? This year s more compact trade show floor is designed to facilitate an intimate, business-focused experience and allow more dedicated time for valuable, deeper, one-on-one conversations. The entire event flow will enable attendees to spend higher-quality time with prospective business partners like you to find the solutions they seek. The educational program elements of PSDA15 also will attract more highly qualified attendees people who are there to learn and do real business. You can still expect several hundred attendees seeking new and innovative print-related products and services. And premiering in 2015, attendees can experience the event in small educational peer groups with new content tailored specifically to them, including focused time with suppliers offering products and services that truly interest them. This will be a bigger draw for distributors and drive more dedicated time for you to do business with serious potential buyers. We will bring the prospects; you bring the solutions. Attendees are: Print Distributors Print Consultants Advertising Agencies Design and Marketing Firms Designers Direct Marketers Promotional Products Distributors Print Buyers Attendees Look For: Commercial and Digital Printing Promotional Products Technology Companies Direct Mail Solutions/Services Direct Marketing Companies Web-to-Print Solutions Variable Data Printing Social Media Marketing SEO/SEM/Web Development and Analytics Email Marketing E-commerce Mailing and Fulfillment Services Envelopes/Labels Plastic/Paper/Vinyl Cards 96 % of exhibitors found the 2014 event valuable. IMPORTANT: Space is extremely limited for 2015. Booths are available to member exhibitors on a first-come, first-served basis. Once the floor is full, PSDA will not be able to accommodate requests for placement. Do NOT delay: Reserve and pay for your space now.
SPONSORSHIP PACKAGES Sponsorships for 2015 are designed to help you engage, network with and impress attendees. PSDA provides numerous vehicles to attain your marketing goals and, as a result, identify, target and influence the attendees most likely to purchase your products and services. Gold Sponsor $12,000 7 priority points toward future space selection Welcome reception recognition Padfolio Lanyards Attendee Bags (Assumes sponsor will produce) 5 full conference peer group participant invites for customers or prospects Private meeting room access during select time One attendee bag insert Participate as peer group co-host 10 minute presentation to peer groups Onsite signage recognition as Gold Sponsor Inclusion in pre- and post-show emails Total Value Over: $18,600 Bronze Sponsor $7,000 3 priority points toward future space selection Energize Zone Aisle Signs Education Theater Event Pens Attendee Bag Insert Onsite signage recognition as Bronze Sponsor Total Value Over: $8,000 Silver Sponsor $10,000 5 priority points toward future space selection Happy Hour Hosted Beer Bar Happy Hour Hosted Wine Bar Peer Group Orientation Recharge/Refresh Lounge 2 full conference peer group participant invites for customers or prospects Private meeting room access during select time One attendee bag insert Onsite signage recognition as Silver Sponsor Inclusion in pre-show emails Total Value Over: $12,500 85 % of attendees are an influencer or make the final decision in purchasing. For more information on PSDA2015 please contact: David Merli 202.367.1219 dmerli@psda.org Ryan Abell 202.367.2315 rabell@psda.org Jimmy Lemos 312.673.4943 jlemos@psda.org
SPONSORSHIP OPPORTUNITIES Sponsorship Opportunities Description Value Welcome Reception Lanyards Padfolios Attendee Bags Happy Hour Hosted Wine Bar Happy Hour Hosted Beer Bar Peer Group Orientation Recharge/Refresh Lounge Energize Zone The Welcome Reception is a relaxed evening event offering attendees their first chance to mingle and network while enjoying refreshments. As a Gold Sponsor, your company logo will be displayed prominently at the reception, including signage in the room and napkins at each bar and food station. Your company will also be promoted in the onsite program. Gain extra visibility for your company by sponsoring badge lanyards (fabric necklaces worn by attendees throughout the event). Your company s logo will be highly visible by attendees each day. Reinforce your brand with multiple impressions as attendees use your companybranded padfolio during education sessions and at meetings throughout the year. All attendees will receive a tote bag to use during and after the event. Include your company logo on the bag and receive prominent, lasting exposure. Serve an exclusive wine from your booth during the Happy Hour event. Promotion includes sponsor recognition in the onsite guide as well as your company logo printed on napkins placed at the hosted bar and on signage at the entrance to the exhibit hall. Serve an exclusive beer from your booth during the Happy Hour event. Promotion includes sponsor recognition in the onsite guide as well as your company logo printed on napkins placed at the hosted bar and on signage at the entrance to the exhibit hall. Gain exposure to first-time peer-to-peer summit attendees by sponsoring the onsite orientation meeting preparing attendees for the event. Help attendees recharge with the branded mobile device charging station. Located in a high traffic area, it will be a high-profile structure onsite where attendees can take a break to charge their mobile devices. Feature your company logo on this charging station and include company materials for attendees to review as they wait for their mobile device to charge. Your company logo will be placed at a coffee and energy drink station during one of the coffee breaks on the exhibit hall floor. *Available to a maximum of three exhibiting companies. $3,000 Aisle Sign Floor Decals Direct attendees to your booth by sponsorsing the floor decal aisle signs. $3,000 Education Theaters Event Pens Attendee Bag Insert As attendees engage in their onsite learning experience, ensure that your company is at the forefront of their minds through sponsoring one of the Education Theaters. Reinforce your brand by creating customized promotional items that are used throughout the event. This high-profile, long-lasting, in-kind donation will feature personalized pens with your company name along with the event logo and dates. Showcase your company s latest innovation, drive traffic to your booth or provide an exclusive offer to attendees by sponsoring an insert in the registration bag. Simply provide pre-assembled marketing collateral, and PSDA will do the rest. All inserts must be approved by PSDA. $3,000 $2,000 $1,500
EXHIBITING Booth Package Includes Booths include: Your company description and contact information in the onsite program and Print Solutions magazine (delivered to more than 7,000 subscribers) Five (5) booth staff badges Company listing included on the following: the official show website; event preview coverage in Print Solutions magazine; the onsite pocket program (based on timing of material submission) Pre-show promotional marketing kit to promote your participation One-time use of pre- and post-event attendee list (including emails for post-show use) 8' x 10' Booth includes 8' high back drape, 3' high side rail, one 11" x 17" ID sign, one 6' x 30" high skirted table, two plastic contour chairs and one wastebasket. PSDA Member Rate: $3,100 Nonmember Rate: $4,100 (if available) PSDA 2015 Exhibitor FAQ Why does the 2015 show have limited, first-come first-served booth space? The show floor remains a key component of PSDA s premier annual event, allowing manufacturers and suppliers to showcase their products and services to distributors. This year, we created a more compact footprint to create an intimate business experience that maximizes opportunities for one-on-one business discussions. PSDA15 will have fewer booths, and all will be the same size (8 feet by 10 feet). This modular floor plan is designed to grasp attendees attention. Distributors consider PSDA s premier event as a onestop shop where they can explore everything from their immediate needs to potential future ones. With a more consolidated floor plan, distributors will be less stressed about racing to every booth for some brief time to kick the tires, and they will be more likely to spend quality time with prospective business partners. With only 85 booths available, how do I make sure my company gets one? PSDA member companies booth contracts and payments will be processed in the order they are received, so those that act first will be accommodated. Do not delay! 2015 Exhibit Schedule Wednesday, April 1 Exhibitor Move-in*................. 7:00 am 10:00 am Show Open..................... 11:00 am 6:00 pm Networking Happy Hour............. 4:00 pm 6:00 pm *Times subject to change. What opportunities are available to get exposure to attendees beyond my booth, especially if I am accustomed to having a larger space on the show floor? There are additional sponsorship options available, several of them unique and new for 2015, that will enable exhibitors to get more exposure and cultivate enhanced brand awareness among attendees. If you are interested, please contact your primary PSDA sales contact. When can I set up and tear down my booth, and what are the show hours? Exhibitors can setup from 7-10 a.m. on Wednesday, April 1. The show hours will be from 11 a.m.-6 p.m. on that date. Tear down can be done from 6-8 p.m. Wednesday, or Thursday, April 2, from 8-11 a.m.