2014 EXHIBITOR PROSPECTUS ASIAN ATTRACTIONS EXPO 2014 BEIJING, CHINA

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2014 EXHIBITOR PROSPECTUS POWERFUL partnerships PROVEN solutions ASIAN ATTRACTIONS EXPO 2014 BEIJING, CHINA CONFERENCE: 17 20 JUNE 2014 TRADE SHOW: 18 20 JUNE 2014 China National Convention Center www.iaapa.org/asianattractionsexpo

POWERFUL partnerships PROVEN solutions Establish Powerful Business Partnerships at Asian Attractions Expo Asian Attractions Expo 2014 is the largest, most comprehensive trade show in Asia for the amusement parks and attractions industry. It is the only industry trade show in Asia that consistently delivers thousands of amusement park and attractions industry buyers from more than 60 countries. If you want to influence key decision makers and buyers in the Asian amusement parks and attractions industry, your best opportunity is at Asian Attractions Expo 2014. Connect with more than 5,000 buyers from: Amusement Parks Theme Parks Attractions Water Parks Family Entertainment Centers Casinos Resorts Museums Aquariums Zoos It was a mind-opening experience to be at Asian Attractions Expo 2013 in Singapore and I do realize it was a wonderful opportunity to say to the industry I am here! as a company. I can t emphasize enough how important the opportunity to meet with the world s leaders in this business via IAAPA s Asian Attractions Expo. EZRA ADHITYA CREATIVE DIRECTOR WATER DECOR INTERNATIONAL (WDI), INDONESIA Exhibit at Asian Attractions Expo and you will: Influence buyers from major global attractions Obtain new sales leads Increase product exposure Market your product line and increase brand awareness The #1 REASON industry buyers attend Asian Attractions Expo is to SEE NEW PRODUCTS and solutions at the Expo.

Take Your Attractions Business to a Higher Level EXHIBIT INVESTMENT EXHIBIT SPACE SHELL SCHEME Wall-to-wall panels, wall-to-wall carpet, fascia board, fluorescent lighting, stand cleaning, waste paper basket, one information counter, two fold away chairs (for every 9 sqm), one 13-amp electric socket (for every 9 sqm) IAAPA Member Rates US $398 per sqm* Non-Member Rates US $451 per sqm SPACE ONLY (RAW SPACE) Minimum 18 sqm stands and above Book the space only and design your own booth US $355 per sqm* US $408 per sqm *DISCOUNTS APPLY FOR BOOTHS LARGER THAN 18 SQM. CONTACT US FOR DETAILS Submit your contract NOW! MORE THAN 75% OF THE TRADE SHOW FLOOR IS ALREADY RESERVED. To view the most up-to-date floor plan visit our website, www.iaapa.org/asia2014 How to Reserve Exhibit Space IMAGE IS FOR ILLUSTRATIVE PURPOSES ONLY Contact your IAAPA Sales Team member to identify your optimal placement and booth size on the show floor. Then complete and return the Application and Contract for Exhibit Space via email, fax or postal service, with payment in the form of credit card, wire transfer or check, payable to IAAPA. What Do I Get As An Exhibitor? Access to more than 5,000 buyers from 65 countries Listing in the 2014 Conference and Trade Show Program with an option to upgrade for a fee* Interactive Floor Plan listing featuring exhibitor profile information available on the IAAPA Asian Expo Navigator, the event s free mobile app Complimentary exhibitor badge registration and guest passes for your top customers A robust and industry-leading Intellectual Property program with a policy that enables a member or nonmember company that purchases exhibit space, advertising, or sponsorship to protect the intellectual property of their products, materials and printed content it is showcasing *Contact the Expo team for more details Exhibitor Manual: The Exhibitor Manual will be available online in February 2014, and includes various order forms from the show contractor and logistics information. For more information, contact one of IAAPA s global offices:: NORTH AMERICAN SALES OFFICE Phone: +1 703/836-4800, Fax: +1 703/738-7460 ASIA PACIFIC SALES OFFICE Phone: +852 3796 2569, Fax: +852 3796 2600 EUROPEAN SALES OFFICE Phone: +32 2 401 6161, Fax: +32 2 706 51 33 Exhibitsales@IAAPA.org

Sponsorship & Advertising Opportunities Funworld, the official magazine of IAAPA, reaches subscribers with the most purchasing involvement for products and services within their organizations; the June Trends in Asia issue has bonus distribution at the Expo. The Asian Attractions Expo 2014 Program delivered to Expo attendees provides best visibility at the industry s premier event in Asia. PLUS, create unparalleled impact online with IAAPA.org and our daily News Flash e-newsletter. Deliver your message to attractions industry decision makers at the highest level. Don t miss out on important sponsorship and advertisement opportunities. Confirm yours TODAY! Contact Brian Skepton for Advertising and Sponsorship information at +1 703.299.5749 or bskepton@iaapa.org We are exhibiting at our fifth Asian Attractions Expo every year we see growth in the show, attendees, and business following the convention. Neptune-Benson s business in the Asia region has grown steadily since our first AAE. I am very excited to see IAAPA hold Asian Attractions Expo in Beijing, this location will allow for tremendous opportunities for exhibitors to tap into that industry growth. The huge business potential and the support from IAAPA including the Intellectual Property program are sure to make Asian Attractions Expo 2014 in Beijing a success for us. MICHAEL TURNER VICE PRESIDENT, INTERNATIONAL BUSINESS DEVELOPMENT, NEPTUNE-BENSON CHAIRMAN OF IAAPA MANUFACTURERS & SUPPLIERS COMMITTEE Top suppliers exhibit at Asian Attractions Expo Asian Attractions Expo 2013 featured more than 280 exhibiting companies representing the industry s top manufacturers and suppliers from around the globe. View the complete 2013 Exhibitor List www.iaapa.org/asia13map

Position Your Company as a Leader at the Industry s Premier Asian Trade Show. IAAPA Delivers A GLOBAL AUDIENCE 5,000+ attendees come from 65 countries including: China, Canada, Indonesia, India, Russia, Saudi Arabia, Singapore, United Arab Emirates, and the United States. THE BEST EXPOSURE FOR YOUR COMPANY With an array of exhibiting, promotional, sponsorship, and advertising opportunities, Asian Attractions Expo provides a vast array of ways to reach your key buyers and prospective customers. TOP-NOTCH EDUCATION AND NETWORKING Buyers come from around the world to learn from recognized safety experts and to interact with industry leaders, solution providers, and colleagues during education seminars, special events, and exclusive tours. Presentations by key industry experts from world-class facilities such as Disney, Universal, Ocean Park, SeaWorld, and many, many more. Asian Attractions Expo by Numbers 92% 89% Percentage of attendees with a direct role in buying decisions Exhibitors who renewed their contracts onsite for their participation at Asian Attractions Expo 2014 Source: Asian Attractions Expo 2013 Attendee and Exhibitor post-show surveys The TOP THREE FACTORS that are most important to exhibitors at Asian Attractions Expo 1. The quality of attendees 2. International scope of attendees 3. Branding and exposure Asian Attractions Expo was a huge hit for us. The quality of the show is extraordinary and the diversity of those attending is second to none. PATRICK FRICKLETON DIR. OF MARKETING, CORE CASHLESS LLC Who Attends Asian Attractions Expo? 8% 13% 13% 66% *Source: Asian Attractions 2013 Post-show survey Facility Owners/Operators Industry Manufacturer/ Suppliers Industry Consultant Other IAAPA s Asian Attractions Expo was an excellent event to attend. The Magic Memories Team thoroughly enjoyed the meetings and exhibition days! The opportunities that we have walked away with have exceeded our objectives we ll be back next year! BECS ANNAN SALES AND MARKETING MANAGER, MAGIC MEMORIES Why Exhibit at Asian Attractions Expo? MORE THAN 5,000 REGISTERED PROFESSIONAL ATTENDEES: We expect great attendance at Asian Attractions Expo 2014 this translates into qualified leads for your company and a substantial return on your exhibit investment. REACH YOUR TARGET AUDIENCE: Buyers who attend the Expo are decision makers in their facilities. The show also attracts the wellregarded key opinion leaders who are in the vanguard of the latest developments in amusement and attractions industry. BE A PART OF THE MOST COMPREHENSIVE EXPO FOR THE ATTRACTIONS INDUSTRY IN ASIA: Asian Attractions Expo attracts park owners from various parts of the world because we offer the latest in cutting-edge safety, education seminars, special events, and tours and help our attendees stay up to date on product innovations through our more than 280 exhibitors.

ABOUT ASIAN ATTRACTIONS EXPO THE DESTINATION Beijing is China s political, cultural and business center. The city is a world-class destination that provides businesses with the most sophisticated forum for the promotion of international commerce, trade, and information exchange. Beijing is a natural destination for Asian Attractions Expo given the rapid growth in the region. Nearly 30 new theme park projects in China representing approximately US$17 billion in capital investment are being built in the next few years and include: Chimelong Group, which is expected to open Chimelong Ocean Kingdom, a US$1.2-billion sea world theme park destination complex, by next year Wanda Group has five integrated cultural complexes in development Songcheng Hangzhou is expanding in Yangtze Delta Shanghai Disney Resort is the single largest project and remains on track for a 2015/2016 opening Other existing facilities include: OCT Group, which currently owns at least nine parks; Shenzhen Huaqiang Group (Fantawild Adventure) with five resorts open and several proposed smaller attractions; and Haichang Group (Polar Ocean World), with eight projects open or planned including large retail and dining areas. Source: AECOM study on theme park development in China 2012 Asian Attractions Expo 2014 is organized by IAAPA, the premier trade association for the attractions industry worldwide. Asian Attractions Expo 2014 is the largest product exposition, education, and networking event for the attractions industry in Asia. ABOUT IAAPA The International Association of Amusement Parks and Attractions (IAAPA) is the largest international association for permanently situated attraction facilities world wide. Founded in 1918, IAAPA represents more than 4,500 facilities, suppliers, and individual members in more than 100 countries. Members include amusement parks, theme parks, family entertainment centers, waterparks and resorts, zoos and aquariums, museums and science centers, hotels, casinos, and suppliers. IAAPA helps members improve their efficiency, marketing, safety, operations, and profitability while maintaining the highest professional standards in the industry. Services include exhibitions, conventions, meetings, publications, professional development, communications, government relations, and safety. The association global headquarters is in Alexandria, Virginia, and maintains regional offices in Brussels, Mexico City, and Hong Kong.