GDG CO NSULTING, INC. CAPABILITIES
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1 GDG CO NSULTING, INC. CAPABILITIES M A R K E T I N G C O M M U N I C AT I O N S D E S I G N
2 DISCOVER THE COMPANY THE CLIENTS THE PEOPLE
3 DISCOVER THE COMPANY GDG uniquely combines strategic marketing, creative solutions and project management. Our focus is to understand your company, its culture and its objectives in order to evaluate, develop and execute the most effective approach. On-going innovative ideas complement a high level of service the result: long-standing client relationships.
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5 DISCOVER THE CLIENTS GDG is proud to work with a diverse client base ~ sharing our ideas and creating unique concepts for each individual company or organization. Here is a select list of GDG s clients ~ present and past: Access to Money Annenberg Center for the Performing Arts AVR Security Systems Batastini Orthodontics Classic Cake/American Harvest Baking Dance Affiliates/Dance Celebration DelVal Media Helder Cosmetic & Family Dentistry Joe Canal s Discount Liquor (Delran/Brick Twp.) Katz Jewish Community Center Law Offices of Charny, Charny & Karpousis Main Line Health Systems Mann Center for the Performing Arts Markeim-Chalmers, Inc. Needleman Management Pearl Properties Commercial Management Royal Petroleum Corporation Saline Financial Solutions Short Hills Restaurant & Deli Skewers (Restaurant) SNJ Business People South Jersey Periodontics & Dental Implants Stagestep/Aeson Flooring The Wellness Community of Philadelphia Third & NINTH Deli-Market Uniquely Philadelphia Young s Landscape Management* Zarwin Baum Devito Kaplan Schaer Toddy P.C. * Indicates Janine Senese Design client.
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7 DISCOVER THE PEOPLE Each member of the GDG team shares the strongest commitment to our clients, our families and our communities.
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9 EXPLORE THE SERVICES Client & Market Familiarization Communications Planning Distinctive Design Creative & Editorial Writing Interactive Marketing Media Planning & Public Relations Designer Photography Internal Branding and Culture Additional Services
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11 EXPLORE THE SERVICES Client & Market Familiarization At GDG, we want to get to know you. We begin with a review of your company s culture and current marketing efforts. We gain an understanding of your goals and objectives to identify the right target audience then we research the general industry and current trends.
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13 EXPLORE THE SERVICES Communications Planning Whether the need is to create awareness, sell products and services, share information, develop incentives or some combination, GDG s plan will be an integrated, comprehensive and cost-effective approach to reach the right audience with the right message using the right medium.
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15 EXPLORE THE SERVICES Distinctive Design From logo development and stationery packages to brochures, direct mailers and web sites, GDG s artistic team will create dynamic designs to achieve project objectives while enhancing your company s image.
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17 EXPLORE THE SERVICES Creative & Editorial Writing GDG s creative writing services encompass the development of strategic mission statements and collateral, descriptive tag lines and captivating headlines, teasers and the like ~ each consistent in tone and message. In addition, GDG s writings have been featured in a variety of regional publications. Articles and profiles on topics ranging from financial services and legal matters to alpaca breeding and personal stories have been published in the pages of South Jersey Magazine, Suburban Life, Suburban Family and others.
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19 EXPLORE THE SERVICES Interactive Marketing Making use of the variety of interactive marketing vehicles, GDG will create dynamic web sites complete with customized programming, engaging banner ads and attractive, enticing HTML campaigns. We are skilled in search engine marketing, pod casts and other cutting edge capabilities.
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21 EXPLORE THE SERVICES Media Planning & Public Relations With a clear vision of your target audience and overall marketing objectives, GDG will research develop and implement media campaigns. Such efforts may include ad placement, press release distribution and story development.
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23 EXPLORE THE SERVICES Designer Photography They say a picture is worth a thousand words and at GDG, we could not agree more. We blend professional photography with creative design to capture a client s personality, culture and image. Whether it is for commercial, editorial or PR-related needs, GDG has the expertise to inspire through the use of smart photography.
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25 EXPLORE THE SERVICES Internal Branding and Culture At GDG, we will create and implement a focused internal culture/branding program that will resonate the core set of values of your brand. We will help engage, motivate and educate your employees so they become your greatest brand ambassadors and make you a leader in your marketplace from the inside out!
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27 EXPLORE THE SERVICES Additional Services GDG's full service capabilities include assistance with print and fulfillment management. We will search out creative promotional items, develop unique grass root campaigns and non-traditional outdoor efforts. Our experience spans building loyalty programs, managing sponsorship/trade events and developing cooperative alliances. GDG s team has experience in producing events for guests; maintaining budgets; organizing meet & greets, media and guest lists; and, working with clients, artists, tour and production management, artist management and other tour-related contacts to produce successful results.
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29 CREATE THE PORTFOLIO Logo Development and Stationery Packages Direct Mail and Invitations Advertising Brochure and Collateral Web Sites and E-Campaigns Designer Photography Displays and Signage Packaging and Point of Sale
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31 CREATE THE PORTFOLIO Logo Development and Stationery Package Commercial Realtors and Appraisers MORTON N. KERR, Chairman of the Board FRED S. BERLINSKY, President KEVIN T. BURNS, Vice-President Commercial Realtors and Appraisers CHERRY HILL PLAZA 1415 ROUTE 70 EAST - SUITE 500 CHERRY HILL, NJ CHERRY HILL PLAZA 1415 ROUTE 70 EAST - SUITE 500 CHERRY HILL, NJ TELEPHONE: (856) FAX: (856)
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33 CREATE THE PORTFOLIO Direct Mail and Invitations
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35 CREATE THE PORTFOLIO Advertising
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37 CREATE THE PORTFOLIO Brochure and Collateral
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39 CREATE THE PORTFOLIO Web Sites and E-Campaigns
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41 CREATE THE PORTFOLIO Designer Photography
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43 CREATE THE PORTFOLIO Displays and Signage
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45 CREATE THE PORTFOLIO Packaging and Point of Sale
46 tal Foundation ou to preview of uites combining
47 ACT 817 Berlin Road Cherry Hill, NJ P: F: E: W: gdgconsulting.com
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