Specialists in creative design and marketing for the education sector

Transcription

1 Specialists in creative design and marketing for the education sector

2 01 INTRODUCTION 02 ABOUT US 03 OUR TEAM 04 WORKING IN PARTNERSHIP WITH THE UNIVERSITY OF HERTFORDSHIRE 05 DESIGN RATES 06 PORTFOLIO Grays Associates Ltd /

3 01 INTRODUCTION Strategic, creative design that communicates and engages. With over 20 years experience Grays has established a reputation as a leading creative agency, specialising in the design and production of effective marketing communications material for the education sector. We take great pride in ensuring all of our clients receive an exceptional high quality service from the outset, delivering projects on time and within budget. Our services cover every area of marketing communications, from brand identity development and campaign management through to individual bespoke projects. Grays are extremely proud to have worked with the University of Hertfordshire for the past four years, fulfilling a crucial role in supplying the marketing teams with creative design and artwork services. We are delighted that we have been reselected as one of your graphic design agencies and we look forward to continuing our excellent relationship in the future. Grays Associates Ltd /

4 02 ABOUT US Insightful and creative marketing communications. We like our customers to think of us as a seamless extension of their marketing departments, with a working knowledge of their business and objectives. We are an approachable company, with a can do attitude and we are always available to meet tight deadlines. We offer a fully integrated design service including the following: PUBLICATIONS Prospectuses Mini Guides Brochures Magazines Newsletters Leaflets Folders Booklets Postcards Direct Marketing ADVERTISING Magazine / Newspaper Outdoor EXHIBITION & SIGNAGE Pop-up Exhibition Stands Posters Banners Interior and extrerior signage Space Only Stands Shell Scheme Design Advertising Panels BRAND IDENTITY Logo Development Identity Guidelines Art Direction Photography ONLINE Website Design Campaigns e-newsletters Interactive PDF s Flipbooks Social Media Graphics Web Banners PRODUCTION Print Management Project Management Grays Associates Ltd /

5 03 OUR TEAM Creative excellence with service and reliability. The team at Grays include qualified and experienced professionals in both marketing and design that combine to ensure the work we produce is not only designed to the highest standards but is perfectly suited to our clients target market. PRIMARY CONTACTS JULIE ALLINGTON Studio Manager/Designer KATE MORTON Office Manager/Accounts ANDREW GRAY Managing Director RYAN COOKE Senior Designer GRAHAM NICHOLSON Account Manager RICHARD HEAP Senior Designer DANIEL RUDDIFORTH Designer/Artworker SARAH KAY Designer/Artworker Grays Associates Ltd /

6 04 WORKING IN PARTNERSHIP WITH UOH A great relationship that creates great design. Grays working relationship with the University of Hertfordshire is now in it s fifth year. During this time we have successfully provided a comprehensive range of services including: Undergraduate prospectus Postgraduate prospectus Brand development Marketing literature Advertising (online & offline) Exhibition/display material Signage Print management ACCOUNT MANAGEMENT Studio Manager, Julie Allington, will handle the day-to-day service delivery of the contract ensuring the smooth running of the studio, managing the creative team, overseeing the work and liaising directly with clients on design related projects. Account Manager, Graham Nicholson, will support Julie to ensure that the contract is delivered effectively and all projects are delivered on time, to budget and to the required quality standards (within agreed specifications). He will ensure projects are effectively resourced, managing relationships with all stakeholders. REACTIVE & PRO-ACTIVE PROJECT INPUT The team at Grays are experienced working to supplied design briefs, however, we can also assist the University of Hertfordshire at the planning level, giving suggestions on both the approach and the most suitable methods of communication. With four years experience working with the University of Hertfordshire, we understand your products and market and we are accustomed to working quickly, flexibly and accurately this is second nature to us. We are prepared to go the extra mile to secure the best results, such as working out of hours to meet the requirements of the contract. Grays Associates Ltd /

7 05 DESIGN RATES All projects will be quoted on a job-by-job basis which will be determined by the brief provided by the University of Hertfordshire. Two rounds of minor artwork amendments are included within the quotation, however, major authors amendments such as changing the brief or content may be charged extra. We will always endeavour to keep within the quoted costs and we will keep you informed if the project is likely to run over the estimated time. PRICING SCHEDULE Creative concept work per hour Preparation of print-ready artwork per hour Author s corrections per hour (after 2 sets minor amends) Day Rates per day Grays Associates Ltd /

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9 University of Hertfordshire - Undergraduate Prospectus

10 University of Hertfordshire - Mini Guide

11 University of Hertfordshire - Postgraduate Directory

12 University of Hertfordshire - Advertising Campaign

13 University of Hertfordshire - Improving Your Campus Information Posters Temporary Signage

14 University of Hertfordshire - National Student Survey Festival Digital Screen Graphics Poster Raffle Tickets

15 University of Hertfordshire - Student Services Campaign Job Hunting 3x1m Banner Job Hunting A0 Poster Careers & Placements A0 Poster Job Hunting Digital Screen Enterprise 12pp Booklet

16 University of Hertfordshire - General Marketing Collateral CD and Sleeve Open Day 24pp Waterfall booklet 148mm square 12pp Business School Booklet A5 2pp Creative Arts Flyer A4 Landscape 36pp Charting our Success Brochure Pop-Up banner

17 University of Hertfordshire - School of Humanities Marketing Collateral A4 64pp School of Humanities book A3 Poster Pop Up Banner Road Side Banner Evening Classes and Part Time Courses 24pp Waterfall booklet A5 Postcard