Enhance your digital marketing strategy

Size: px
Start display at page:

Download "Enhance your digital marketing strategy"

Transcription

1 Enhance your digital marketing strategy with customized videos

2 Harness the Power of Digital Story Selling Video can help you tell your story and convey your value proposition more effectively. In fact, studies show this powerful medium can increase response rates by up to 20%.* As attention spans get shorter, many consumers are spending less and less time reading. Video can create an experience that helps viewers retain information better than simple text or images. Using customized videos can help you create a digital marketing strategy, through which you can reach clients and prospects via various digital channels such as , tablets, smart phones and social networks like YouTube and Facebook. By incorporating video into your marketing strategy, you can increase the time a typical prospect spends on your website potentially increasing the probability that he or she will take an action as a result of viewing the video. Adding video to your marketing arsenal can make an impact on sales simply because the medium is so powerful. Audiovisuals present your value proposition in a more engaging manner, adding uniqueness and a higher perceived value to your services. The Power of Video At-A-Glance You would need to create roughly 3,600 web pages or 1.8 million words! to realize the impact of one minute of video. 80% of Internet users recall watching a video ad on a website that they recently visited. In addition, 46% of those individuals took some action after viewing the video. Viewers engage more after watching a video, with clicks for more information increasing by 30%-40% and phone inquiries increasing by 16%-20%. *According to Hubspot, using videos that convey your value proposition can increase conversion rates up to 20%. 18 Big Marketing Statistics and What they Mean for Your Business, Andrew Follett,

3 Why video? It has the power to provoke Videos make people feel and experience emotions and thoughts that words on a page cannot. Video is more thought-provoking, more entertaining and more emotional. It can tell a story We re in an age of story telling. People like stories, and a video that tells a story helps the message resonate on a different level than the written word. Video can help keep your message and your brand more engaging and interesting. It can simplify ideas Financial topics can seem complex and intimidating. Video helps make these topics more approachable and easier to understand. Using video to simplify concepts can make the difference between a client understanding what you re communicating and the client walking away confused. It can entertain Not only will people enjoy watching your video, but they ll also be able to share it with others, making it a powerful referral tool. As attention spans get shorter all the time, video entertains and keeps clients focused while instilling a positive brand impression in their minds. Customizable videos you can use Curian has developed a series of client-facing, educational videos that are customizable to your firm: Challenges to Investor Success: Highlights the importance of working with a financial professional as clients navigate the many challenges to investing success. Investing with the Power of Triple Zeros: Explains how your highly personalized investment solutions can help clients maximize the opportunity to achieve their goals. Gain Access Drive revenue with a turnkey digital marketing campaign To download and view the customizable videos, use any QR scanner app to scan this code with your Smartphone or tablet.

4 [Subject Line] IIS /13 LEARN MORE [Subject Line] IIS /13 LEARN MORE comprehensive Marketing Campaigns In addition to the customized videos, you can take advantage of a variety of marketing materials that support each video. Contact your Curian Regional Business Consultant or Internal Business Consultant at or via at for details on ordering. MEETING THE CHALLENGES TO INVESTOR SUCCESS NAVIGATING THE CHALLENGES LIFE THROWS AT YOU Has your financial journey become increasingly difficult? For many people, the journey to financial success isn t always a smooth ride. Has your financial journey become increasingly difficult? External forces like market volatility, higher taxes and low interest rates can keep you from getting where you want to go whether your destination is paying for a college education, a wedding, a financially secure retirement or other goals. Beyond these external forces you can t control, there are internal forces such as your emotions and beliefs that can cloud your thinking and derail your plans. We re here to help. As your financial advisor, we can serve as your guide to navigating the journey to financial success. We can help you steer a course though the challenges life throws at you so you can get where you want to go. To learn more about the many obstacles you face on the journey to financial success, we invite you to take a minute and watch this brief video. We would welcome the opportunity to talk with you about how we can help you plan a careful route to your financial destination and stay on course to successfully pursuing your financial goals. Please contact us at [phone no.] or [ address] to set an appointment. We look forward to hearing from you soon! Curian Capital, LLC, a Registered Investment Advisor, provides customized investment management products and services. Curian Clearing LLC (member FINRA/SIPC) is the exclusive broker for these programs, for which it provides brokerage execution, processing and custody services. Investing in securities involves certain risks, including possible loss of principal. Financial Professional Use Only Not For Public Distribution. This was sent to: To unsubscribe from future s from Curian please click here. Note that you will continue to receive regulatory mandated communications from Curian. This was sent by: Curian Capital, LLC, 7601 Technology Way, Denver, CO USA CHALLENGES TO INVESTOR SUCCESS Challenges of Investing Marketing Campaign Investor Workbook Challenges of Investing Client Brochure You can use this customizable tri-panel brochure as a leave behind or mailer. The brochure highlights the client s financial journey and how working with a financial professional can help him or her navigate potential challenges. Challenges of Investing Client Postcard This customizable, oversized postcard emphasizes the value of working with a financial professional and encourages setting an appointment. Challenges of Investing Client Workbook Created specifically for client presentations, this workbook will walk clients through their financial goals, challenges to meeting them and how a financial professional can help. Challenges HTML Template This customizable enables you to insert a link to your video, highlight the potential challenges to investment success, and remind clients of your role as their guide on their financial journey. MAXIMIZING THE OPPORTUNITY TO ACHIEVE YOUR INVESTMENT GOALS NAVIGATING THE CHALLENGES LIFE THROWS AT YOU Has your financial journey become increasingly difficult? For many people, the journey to financial success isn t always a smooth ride. Investing With the Power of Triple Zeros External forces like market volatility, higher taxes and low interest rates can keep you from getting where you want to go whether your destination is paying for a college education, a wedding, a financially secure retirement or other goals. Beyond these external forces you can t control, there are internal forces such as your emotions and beliefs that can cloud your thinking and derail your plans. We re here to help. As your financial advisor, we can serve as your guide to navigating the journey to financial success. We can help you steer a course though the challenges life throws at you so you can get where you want to go. To learn more about the many obstacles you face on the journey to financial success, we invite you to take a minute and watch this brief video. We would welcome the opportunity to talk with you about how we can help you plan a careful route to your financial destination and stay on course to successfully pursuing your financial goals. Please contact us at [phone no.] or [ address] to set an appointment. We look forward to hearing from you soon! Curian Capital, LLC, a Registered Investment Advisor, provides customized investment management products and services. Curian Clearing LLC (member FINRA/SIPC) is the exclusive broker for these programs, for which it provides brokerage execution, processing and custody services. Investing in securities involves certain risks, including possible loss of principal. Financial Professional Use Only Not For Public Distribution. This was sent to: To unsubscribe from future s from Curian please click here. Note that you will continue to receive regulatory mandated communications from Curian. This was sent by: Curian Capital, LLC, 7601 Technology Way, Denver, CO USA THE POWER OF TRIPLE ZEROS Investor Workbook Triple Zeros Marketing Campaign Triple Zeros Client Brochure You can use this customizable tri-panel brochure as a leave behind or mailer. The brochure tells the story about how working with a financial professional can provide your client with a customized investing experience previously reserved for the ultra-wealthy. Triple Zeros Client Postcard This customizable, oversized postcard illustrates the value of a highly customized investment experience and encourages setting an appointment. Triple Zeros Client Workbook Created specifically for client presentations, this workbook will help clients outline their goals, potential challenges they face and the investment strategies they are interested in. Triple Zeros HTML Template This customizable enables you to insert the link to your video, highlight the value of a customized investment approach and remind clients of your role as their guide on their financial journey.

5 ways to use your customized videos Post the videos on your website to create new content that may drive traffic and create more leads. Include a link to the videos in an promoting your services to your clients and prospects. This will enable them to click on the link and view the video and potentially forward the to a friend. A Powerful Referral Tool People are more likely to forward videos to their friends, family and associates. Share the videos via social media and convey your message to a broader audience. Financial Professional s should be mindful of their firm s protocol prior to distributing or using this information with their clients. Play the video at your next client event either as part of the presentation or during the scheduled breaks. Use video as part of your referral marketing strategy. the video to your clients and ask them to pass it along to their friends and family. Include a link to the video in your signature, turning everyday communication into a marketing opportunity. what we will need from you Your Logo (300 dpi image file such as:.jpg,.eps,.tif,.ai) Contact Information (what you want included in the video) Name; Company Name; Address; City, State, ZIP; Phone Number; ; and Website Your Disclosure Get Started Today! Buy one video for $400 or both videos for $500 that is a 98% discount off the total cost of production! Customize these videos with your logo and contact information. For more details on how to purchase and customize a video or to request an order form, please contact your Curian Regional Business Consultant or Internal Business Consultant at or via at

6 Curian Capital, LLC, a Registered Investment Advisor, provides customized investment management products and services. Curian Clearing LLC (member FINRA/SIPC) is the exclusive broker for these programs, for which it provides brokerage execution, processing and custody services. Investing in securities involves certain risks, including possible loss of principal. Financial Professional Use Only Not for Public Distribution. IIS /13

Em@il Marketing integration and automation tactics that lift conversions and boost ROI.

Em@il Marketing integration and automation tactics that lift conversions and boost ROI. Em@il Marketing integration and automation tactics that lift conversions and boost ROI. How to successfully incorporate social, video, remarketing and marketing automation into your Email Marketing strategy.

More information

Courtesy of: VREB Virtual Real Estate Brokerage

Courtesy of: VREB Virtual Real Estate Brokerage Courtesy of: VREB Virtual Real Estate Brokerage Why Go Mobile? In today s world almost every industry is becoming more mobile friendly because of the huge increase in tablet and smart phone usage. The

More information

7direct marketing. TECHNIQUES for FINANCIAL SERVICES. By Clifford Blodgett. Demand Generation and Digital Marketing Manager

7direct marketing. TECHNIQUES for FINANCIAL SERVICES. By Clifford Blodgett. Demand Generation and Digital Marketing Manager 7direct marketing TECHNIQUES for FINANCIAL SERVICES By Clifford Blodgett Demand Generation and Digital Marketing Manager Personalize your message Decide on your objective Test your campaign and modify

More information

Overcoming Your Content Challenges

Overcoming Your Content Challenges Overcoming Your Content Challenges How to create engaging content for your marketing campaigns 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business Coming up with

More information

Reasons to use Mobile Marketing. The statistics behind Mobile Marketing are even more convincing

Reasons to use Mobile Marketing. The statistics behind Mobile Marketing are even more convincing Reasons to use Mobile Marketing Instant Delivery: Active campaigns can reach your audience in next to no time. Mobility: Connect with your audience even when they are on the move. They are no longer limited

More information

Defining Social Media. 7 Golden Rules to Successful Social Media in Business

Defining Social Media. 7 Golden Rules to Successful Social Media in Business Defining Social Media Social media isn t just a handful of social networks, it s anywhere on the web where you can interact and share your thoughts with others, ie most of the internet. It s also not stand

More information

10 Ways To Use Social Media To Build Your Email List

10 Ways To Use Social Media To Build Your Email List Brought to you by: ExtremeDigitalMarketing.com 10 Ways To Use Social Media To Build Your Email List When email, the Original Social Media slams into the new social media you have a unique and powerful

More information

6 Ways to Close Leads Faster (and Easier) than Your Competition. Discover the Secrets of Closing Internet Insurance Leads

6 Ways to Close Leads Faster (and Easier) than Your Competition. Discover the Secrets of Closing Internet Insurance Leads Discover the Secrets of Closing Internet Insurance Leads Introduction You know your sales are out there. You ve been using the internet to generate insurance leads, and your inbox has been filling up with

More information

The A-Star Event Guide will provide you with some top tips for creating outstanding events.

The A-Star Event Guide will provide you with some top tips for creating outstanding events. The A-Star Event Guide will provide you with some top tips for creating outstanding events. From planning your event to promoting it, managing registrations and measuring your event success, this guide

More information

Why have a mobile website

Why have a mobile website Why have a mobile website It s a fact that 91% of all smartphone users have their phones within arm s reach 24/7 (Morgan Stanley, 2012). In order to address this ever growing market more and more business

More information

Attitudes Towards Digital Audio Advertising

Attitudes Towards Digital Audio Advertising Attitudes Towards Digital Audio Advertising A white paper developed by TargetSpot 2012 TargetSpot, Inc. Research by Parks Associates. All Rights Reserved. Forward by: FOREWORD By now everyone realizes

More information

SAP Digital CRM. Getting Started Guide. All-in-one customer engagement built for teams. Run Simple

SAP Digital CRM. Getting Started Guide. All-in-one customer engagement built for teams. Run Simple SAP Digital CRM Getting Started Guide All-in-one customer engagement built for teams Run Simple 3 Powerful Tools at Your Fingertips 4 Get Started Now Log on Choose your features Explore your home page

More information

Small Business Growth

Small Business Growth 5 Lead Generation Tips For Small Business Growth 1 2 3 Uncover your content calling Get your social gloves ready The power of paid ads Business expansion presents a whole range of challenges for any small

More information

Lead Scoring, Prioritization, Routing & Nurturing

Lead Scoring, Prioritization, Routing & Nurturing Take your business to the next level Lead Scoring, Prioritization, Routing & Nurturing Free Sales and Marketing Audit Call 410-977-7355 Lead Scoring, Prioritization, Routing & Nurturing About the Author

More information

Lead Scoring, Prioritization, Routing & Nurturing How Businesses Increase Conversion Rates by as much as 300%

Lead Scoring, Prioritization, Routing & Nurturing How Businesses Increase Conversion Rates by as much as 300% Take your business to the next level Lead Scoring, Prioritization, Routing & Nurturing Brought to you by www.dwsassociates.com 651-315-7588 Lead Scoring, Prioritization, Routing & Nurturing Brought to

More information

Pinterest Beginner s Guide for Attorneys

Pinterest Beginner s Guide for Attorneys Pinterest Beginner s Guide for Attorneys Are you looking for an additional source of website traffic and leads? Pinterest can deliver them. This guide will walk you through setting up your account, how

More information

Thank You! Contents. Promoting SmartDollar... 3. Implementing SmartDollar... 4. SmartDollar Resource Center... 6. Internal Communications...

Thank You! Contents. Promoting SmartDollar... 3. Implementing SmartDollar... 4. SmartDollar Resource Center... 6. Internal Communications... Promotion Guide Thank You! Thank you for adding SmartDollar to your benefits program. You are changing lives by helping your employees take control of their money and get on track for retirement! SmartDollar

More information

Six Big Things to Watch in Marketing in 2013

Six Big Things to Watch in Marketing in 2013 Six Big Things to Watch in Marketing in 2013 1 Technology is the catalyst for new marketing trends 2 3 4 5 Technology isn t inventing completely new things it s inventing new expectations about things

More information

exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 EASTEC is produced by SME Official Media Sponsor

exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 EASTEC is produced by SME Official Media Sponsor exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 2015 EASTEC is produced by SME Official Media Sponsor Eastern States Exposition West Springfield, MA What separates successful

More information

Stand OUT Stay TOP-of-mind Sell MORE

Stand OUT Stay TOP-of-mind Sell MORE Stand OUT Stay TOP-of-mind Sell MORE Use the arrows to navigate through the pages. next 1/19 [close] Haley Marketing Solutions Get past HR and sell higher margin solutions...4 Build a KILLER website...5

More information

Email + Social = Success

Email + Social = Success How to grow your business and attract new customers with an email + social strategy 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business Email and social media have

More information

Launch multi-channel, multi-step campaigns in minutes!

Launch multi-channel, multi-step campaigns in minutes! box Pipeline: Lead Nurture Tool Lead Nurturing Done Right. Simple. Smart. Effective. Launch multi-channel, multi-step campaigns in minutes!...... You ve heard about Marketo, Eloqua, and Hubspot, right?

More information

2016 Seminar Catalog

2016 Seminar Catalog 2016 Seminar Catalog A GUIDE TO IMPACTFUL WORKSHOPS DESIGNED TO GROW YOUR BUSINESS Dear speaker/educational coordinator I'm a Constant Contact Authorized Local Expert in the Jacksonville area. In collaboration

More information

Trade Shows: A Digital Playbook How to Leverage B2B Digital Marketing for Greater Trade Show Success

Trade Shows: A Digital Playbook How to Leverage B2B Digital Marketing for Greater Trade Show Success Trade Shows: A Digital Playbook How to Leverage B2B Digital Marketing for Greater Trade Show Success Thank you for downloading this playbook Exhibiting at trade shows is often a major undertaking and expense.

More information

The Quick Guide to Partner

The Quick Guide to Partner QUICK GUIDE Optimize Partner Recruitment & On-Boarding The Quick Guide to Partner Recruitment & On-Boarding #channelchoices The Relayware Quick Guide to Partner Recruitment & On-Boarding 2 INTRODUCTION

More information

Website and Marketing Best Practices Guide*

Website and Marketing Best Practices Guide* and Best Practices Guide* * Please note: The Best Practices outlined in this guide are subject to change. Please refer to the links provided throughout this guide for the latest information in regards

More information

Promoting your presence at the show

Promoting your presence at the show 5/6 Promoting your presence at the show Market your way to exhibition success Exhibiting at a show is both a serious commitment and a major opportunity. It can be a very effective part of your marketing

More information

SPERRY VAN NESS VALUE PROPOSITION

SPERRY VAN NESS VALUE PROPOSITION SPERRY VAN NESS VALUE PROPOSITION All of the tools, materials, and systems you need to grow your business. Why Franchise with Sperry Van Ness? With our advanced commercial real estate technology and systems,

More information

MARKETING SOLUTIONS CONNECTING CONSUMERS WITH LOCAL AGENTS

MARKETING SOLUTIONS CONNECTING CONSUMERS WITH LOCAL AGENTS MARKETING SOLUTIONS CONNECTING CONSUMERS WITH LOCAL AGENTS CONNECTIONSM FOR CO-BROKERAGE Realtor.com Connection SM for Co-Brokerage has become an industry staple in providing a pipeline of high-quality,

More information

Powering Marketing. The Five Tenets of Modern Marketing in Financial Services and Insurance. Marketing Technology

Powering Marketing. The Five Tenets of Modern Marketing in Financial Services and Insurance. Marketing Technology Powering Marketing Transformation The Five Tenets of Modern Marketing in Financial Services and Insurance Targeting Engagement Conversion Analytics Marketing Technology THE FIVE TENETS OF MODERN MARKETING

More information

EXHIBITOR MARKETING MANUAL

EXHIBITOR MARKETING MANUAL EXHIBITOR MARKETING MANUAL Where the art of invention meets the industry of America Media Sponsor HOUSTEX is produced by SME February 24-26, 2015 George R. Brown Convention Center Houston, Texas HOUSTEXONLINE.COM

More information

AdvisorPath is designed to elevate the practices of INVEST Financial Advisors by providing the most current, useful, impactful, and effective

AdvisorPath is designed to elevate the practices of INVEST Financial Advisors by providing the most current, useful, impactful, and effective AdvisorPath is designed to elevate the practices of INVEST Financial Advisors by providing the most current, useful, impactful, and effective Practice Management tools and resources in the industry. ADVISORPATH:

More information

C G. Got a Plan? MARKETING. How to Build Your Marketing Plan & Budget. PCGMarketing.com. P.O. Box 4633 Des Moines, Iowa 50305 515.360.

C G. Got a Plan? MARKETING. How to Build Your Marketing Plan & Budget. PCGMarketing.com. P.O. Box 4633 Des Moines, Iowa 50305 515.360. Got a Plan? How to Build Your Marketing Plan & Budget P.O. Box 4633 Des Moines, Iowa 50305 515.360.9176 An Introduction We are a full-service marketing company that uses creative strategies to develop

More information

Why Web Analytics Should be Important to You

Why Web Analytics Should be Important to You Why Web Analytics Should be Important to You In our Insights series, we ve explored many aspects of running a successful website. Keeping a close eye on visitor information is an important aspect of achieving

More information

FACEBOOK ADS STUDIES BY SOCIALBAKERS DESKTOP VS. MOBILE ADVERTISING ON FACEBOOK SQUARE OFF

FACEBOOK ADS STUDIES BY SOCIALBAKERS DESKTOP VS. MOBILE ADVERTISING ON FACEBOOK SQUARE OFF FACEBOOK ADS STUDIES BY SOCIALBAKERS DESKTOP VS. MOBILE ADVERTISING ON FACEBOOK SQUARE OFF 01 Key Insights Mobile advertising is growing at an unprecedented rate as people are abandoning the desktop version

More information

28 Easy Ways To Grow Your Payroll Service s e-mail Marketing Database

28 Easy Ways To Grow Your Payroll Service s e-mail Marketing Database 28 Easy Ways To Grow Your Payroll Service s e-mail Marketing Database By Glenn Fallavollita, CEO and Senior Consultant of Drip Marketing, Inc. Office: (856) 401-9577 Web: www.dripmarketing.com Page 1 of

More information

How to Attract More Customers Using the. Power of Online Marketing

How to Attract More Customers Using the. Power of Online Marketing How to Attract More Customers Using the Power of Online Marketing Introduction: Businesses of all types and scopes are just starting to become aware of what a small percentage of early adopters already

More information

Project specification for suncoastreoholdings.com. Version 1.0

Project specification for suncoastreoholdings.com. Version 1.0 Project specification for suncoastreoholdings.com Version 1.0 This document lists the list of major functionality that this website will offer on its first version. 10/2/2012 Table of Contents Introduction...

More information

Social Security Wise. SocialSecurityTM. Wealth2k. Frequently Asked Questions. Prepared by:

Social Security Wise. SocialSecurityTM. Wealth2k. Frequently Asked Questions. Prepared by: Social Security TM Frequently Asked Questions Prepared by: Wealth2k 75 Arlington Street, Suite 500 Boston, MA 02116 P (800) 200-9404 E info@wealth2k.com Document Released: April, 2013 HAVE QUESTIONS? E:

More information

Your opportunities with media

Your opportunities with media Your opportunities with mediakit WELCOME TO BOATS.COM EUROPE What is boats.com? boats.com is the largest global marine website with new and used boats for sale. With over 350,000 boat listings offered

More information

SAP VIRTUAL AGENCY GETTING STARTED GUIDE

SAP VIRTUAL AGENCY GETTING STARTED GUIDE GETTING STARTED GUIDE TABLE OF CONTENTS Introduction 3 Starting Out 5 Creating Campaigns and Collateral 8 Customizing and Executing a Pre-Packaged Campaign 9 Create your own Campaigns 11 Create a Landing

More information

SPECIAL REPORT. VIDEO, SOCIAL MEDIA, and MOBILE. How Businesses Are Leveraging New Internet Marketing Platforms Like

SPECIAL REPORT. VIDEO, SOCIAL MEDIA, and MOBILE. How Businesses Are Leveraging New Internet Marketing Platforms Like SPECIAL REPORT How Businesses Are Leveraging New Internet Marketing Platforms Like VIDEO, SOCIAL MEDIA, and MOBILE to Acquire New Customers and Dominate Their Markets Introduction Businesses of all types

More information

Page Post Ad Best Practices Guide

Page Post Ad Best Practices Guide Page Post Ad Best Practices Guide Introduction and final checklist... 2 Page post (Video).... 3 Page post (Photo).... 4 Page post (Link)... 5 Page post (Question)... 6 Page post (Event).... 7 Page post

More information

Marketing a Patient- Provider Website In Community Health Clinics

Marketing a Patient- Provider Website In Community Health Clinics Marketing a Patient- Provider Website In Community Health Clinics Introduction Recent studies show the numerous benefits of patient portals, or secure websites, to providers and patients of health clinics.

More information

5REASONS WHY YOU NEED A CRM

5REASONS WHY YOU NEED A CRM L O O M L O G I C P R E S E N T S 5REASONS WHY YOU NEED A CRM HOW TO STAY COMPETETIVE IN 2016 Copyright 2015 LOOMLOGIC A l l R i g h t s R e s e r v e d. No part of this publication may be reproduced,

More information

end to end marketing automation

end to end marketing automation end to end marketing automation C O N S U L T I N G I M P L E M E N T A T I O N D E V E L O P M E N T O P T I M I S A T I O N T R A I N I N G S U P P O R T Act-On Marketing MARKETING MADE EASIER. MORE

More information

Mobile Marketing Strategy

Mobile Marketing Strategy New Tool in Town By Christina Stone and Sarah Goughnour Brought to you by Bizceos.com Visit: New Tool in Town Mobile devices are taking over computers, even laptops. They are more portable and easier to

More information

OMNI-CHANNEL MARKETING. Top 9 Questions

OMNI-CHANNEL MARKETING. Top 9 Questions OMNI-CHANNEL MARKETING Top 9 Questions TABLE OF CONTENTS 2 3 5 7 8 9 10 11 12 13 14 15 16 Table of Contents Introduction Top 9 Questions How does omni-channel differ from multi-channel marketing? Why is

More information

AT&T Mobile Barcode Services

AT&T Mobile Barcode Services Product Brief AT&T Mobile Barcode Services Managed Experience at the Moment of Interest. Traditional media represents the vast majority of today s total advertising spend. However, print, TV, point of

More information

Create Your Technology Strategy:

Create Your Technology Strategy: Digital Event Tools in Detail Jo-Anne Kelleway CEO Info Salons Group Event Technology Strategy Create Your Technology Strategy: 1. Online Registration Tools 2. Database enabled Marketing & Tracking applications

More information

PROMOTING YOUR MELBOURNE FOOD AND WINE FESTIVAL EVENT

PROMOTING YOUR MELBOURNE FOOD AND WINE FESTIVAL EVENT PROMOTING YOUR MELBOURNE FOOD AND WINE FESTIVAL EVENT Marketing your events will not only boost ticket sales and foot traffic, but will also raise the profile of your organisation to a broader audience.

More information

LIFTdigital Milwaukee, WI (414) 272-0557

LIFTdigital Milwaukee, WI (414) 272-0557 We are a full service, strategic hub for clients who need customized digital advertising solutions. Mobile. Tablet. Desktop. Get advanced targeting across all platforms: Display ads. Search. Audio. Video.

More information

Video, Social Media and Mobile

Video, Social Media and Mobile WHITE PAPER: How Businesses Are Leveraging New Internet Marketing Platforms Like Video, Social Media and Mobile to Acquire Customers and Build a Supportive Community Introduction: Businesses of all types

More information

- It has been projected that mobile devices will overtake desktops by 2015. - Mobile app industry is expected to grow 1000% to 58 billion by 2015

- It has been projected that mobile devices will overtake desktops by 2015. - Mobile app industry is expected to grow 1000% to 58 billion by 2015 Mobile has taken the world by storm largely because of the applications that users are able to download and use on their smart phones. They provide instant information and provide customers with a direct

More information

5 KEYS TO CREATING AWESOME CONTENT FOR SOCIAL CAMPAIGNS

5 KEYS TO CREATING AWESOME CONTENT FOR SOCIAL CAMPAIGNS 5 KEYS TO CREATING AWESOME CONTENT FOR SOCIAL CAMPAIGNS PRESENTED BY Satisfying the consumer s need for useful content requires an authentic, organic, and dedicated voice that leverages the reputations

More information

CONVINCE LEADS TO BUY FROM YOU WITH REACHEDGE

CONVINCE LEADS TO BUY FROM YOU WITH REACHEDGE CONVINCE LEADS TO BUY FROM YOU WITH REACHEDGE How does following up with a sales lead get them to buy from you? Responding quickly impresses a new contact, and then regular calls and emails keep you top

More information

DEVELOPING A SOCIAL MEDIA STRATEGY

DEVELOPING A SOCIAL MEDIA STRATEGY DEVELOPING A SOCIAL MEDIA STRATEGY Creating a social media strategy for your business 2 April 2012 Version 1.0 Contents Contents 2 Introduction 3 Skill Level 3 Video Tutorials 3 Getting Started with Social

More information

How Businesses Are Leveraging New Internet Marketing Platforms Like to Acquire Customers and Build a Supportive Community

How Businesses Are Leveraging New Internet Marketing Platforms Like to Acquire Customers and Build a Supportive Community WHITE PAPER: How Businesses Are Leveraging New Internet Marketing Platforms Like Video, Social Media and Mobile to Acquire Customers and Build a Supportive Community Introduction: Businesses of all types

More information

MASSIVE Differences to Sales Revenues in their Specific Markets GUARANTEED!

MASSIVE Differences to Sales Revenues in their Specific Markets GUARANTEED! Helping Successful Medium Sized Businesses to Develop Online Lead Generation Strategies that will make MASSIVE Differences to Sales Revenues in their Specific Markets GUARANTEED! Created By Richard Ingram

More information

Help Customers find YOUR Business

Help Customers find YOUR Business TM Help Customers find YOUR Business TM 01 What is a waytag? 02 What do I get? 03 How do I use it? Waytag +27 21 880 1068 -!waytag.com information@waytag.com 01 What is a waytag? Waytag is a new kind of

More information

Email Marketing. Agenda. Leveraging the Inbox Privilege. 1. Why use email marketing? 8. Build your business. 9. Group to recoup

Email Marketing. Agenda. Leveraging the Inbox Privilege. 1. Why use email marketing? 8. Build your business. 9. Group to recoup COPYING OR SHARING THIS CONTENT IS AN INFRINGEMENT OF COPYRIGHT Email Marketing Leveraging the Inbox Privilege Hokitika 19 June 2014! Debbie Roberts Indigo Marketing Agenda 1. Why use email marketing?

More information

Top Practices To Boost Your Law Firm Leads

Top Practices To Boost Your Law Firm Leads Top Practices To Boost Your Law Firm Leads Boost Your Leads It doesn t matter the legal field you specialize in personal injury, bankruptcy, real estate, family law you probably don t have the time to

More information

marketing your assisted living facility

marketing your assisted living facility marketing your assisted living facility 10 tips from senior services leads Tip 1: Create an Informative Online Video Tip 2: Build Brand Identity Tip 3: Create a Social Media Presence Tip 4: Take Advantage

More information

Direct Mail. with a Kick. Tradition + Technology =

Direct Mail. with a Kick. Tradition + Technology = Tradition + Technology = Direct Mail with a Kick T echnology has made marketing more scientific. Smartphones and tablets have increased echnology has made marketing more scientific. Smartphones and tablets

More information

branding guide for tax pros

branding guide for tax pros by Your Business Matters the branding guide for tax pros how to grow your tax business by building a powerful brand What s in this guide? What branding means Why branding matters in your tax practice How

More information

The Five Biggest MISSED Internet Marketing Opportunities Most Lawyers Don't Know About

The Five Biggest MISSED Internet Marketing Opportunities Most Lawyers Don't Know About The Five Biggest MISSED Internet Marketing Opportunities Most Lawyers Don't Know About Many lawyers and other professionals equate internet marketing with Search Engine Optimization (SEO). And while SEO

More information

Adobe Digital Publishing Suite, Analytics Service

Adobe Digital Publishing Suite, Analytics Service Adobe Digital Publishing Suite, Analytics Service Analyze and optimize content for greater business impact Table of contents 1: Business benefits 2: Key features 2: Standard baseline analytics reporting

More information

BIZNESS WEB Sales Handbook. Table of Contents

BIZNESS WEB Sales Handbook. Table of Contents Reseller HANDBOOK BIZNESS WEB Sales Handbook The purpose of this guidebook is to provide concise, step-by-step directions on how to maximize your sales efforts selling websites and mobile websites to business

More information

SUCCESSFUL CROSS-PLATFORM AUDIENCE CAMPAIGNS #POWEROFPR MARISSA PICK DIRECTOR OF SOCIAL MEDIA @MARISSAPICK

SUCCESSFUL CROSS-PLATFORM AUDIENCE CAMPAIGNS #POWEROFPR MARISSA PICK DIRECTOR OF SOCIAL MEDIA @MARISSAPICK SUCCESSFUL CROSS-PLATFORM AUDIENCE CAMPAIGNS #POWEROFPR MARISSA PICK DIRECTOR OF SOCIAL MEDIA @MARISSAPICK 2 YOUR BRAIN PROCESSES IMAGES 60,000 TIMES QUICKER THAN TEXT. 3 3 4 Photos and images on Facebook

More information

A COMPLETE CONSUMER MARKETING SOLUTION

A COMPLETE CONSUMER MARKETING SOLUTION A COMPLETE CONSUMER MARKETING SOLUTION Create a Positive Consumer Experience Think about all the different ways that your store brand makes an impression upon your customers, your channel partners, your

More information

Creating Measurable Success Business-to-Business E-Marketing

Creating Measurable Success Business-to-Business E-Marketing Creating Measurable Success Business-to-Business E-Marketing When determining the most effective marketing mix, e-mail marketing as an inexpensive yet highly powerful vehicle is a critical part of a strategic

More information

Guide to Selling Google AdWords for Resellers Consultative, Solution Based Sales

Guide to Selling Google AdWords for Resellers Consultative, Solution Based Sales Guide to Selling Google AdWords for Resellers Consultative, Solution Based Sales Guide to Selling Google AdWords for Resellers Copyright 2007 Google, Inc. All Rights Reserved We want to hear your feedback

More information

Time to stop departmentalising Start thinking integration. ud it s time to start thinking

Time to stop departmentalising Start thinking integration. ud it s time to start thinking ClarksClou Time to stop departmentalising Start thinking integration ud it s time to start thinking Integrate all your IT systems to make everything work together. Streamlining means benefits in system

More information

An Introduction to Digital, Traditional and Interactive Marketing Trends for 2014

An Introduction to Digital, Traditional and Interactive Marketing Trends for 2014 An Introduction to Digital, Traditional and Interactive Marketing Trends for 2014 "Business has only two functions - marketing and innovation." This quote by Peter Drucker, a worldrenowned expert in business

More information

How-To Guide: Email Marketing. Content Provided by

How-To Guide: Email Marketing. Content Provided by How-To Guide: Email Marketing Content Provided by Why Email Marketing? With all the channels available, why use email to market? It s powerful. Every $1 spent on email marketing has a $40 return, according

More information

to get more customers online

to get more customers online ONLINE MARKETING WITH 25 MARKETING TIPS & TRICKS to get more customers online @ 2015 ReachLocal, Inc. All Rights Reserved. REACHLOCAL is a registered trademark. reachlocal.com 1 In the perfect world, getting

More information

CONTENT MARKETING AND SEO

CONTENT MARKETING AND SEO CONTENT MARKETING AND SEO How to Use Content Marketing and SEO to Reach Customers and Business Goals What do you consider the most essential ingredient for your business s marketing success? In today s

More information

SAP VIRTUAL AGENCY GETTING STARTED GUIDE: SELF SERVICE MARKETING

SAP VIRTUAL AGENCY GETTING STARTED GUIDE: SELF SERVICE MARKETING GETTING STARTED GUIDE: SELF SERVICE MARKETING SELF SERVICE MARKETING TABLE OF CONTENTS Introduction 3 Starting Out 4 Creating Campaigns and Collateral 8 Customizing and Executing a Pre-Packaged Campaign

More information

Premium Lister. Optimization Guide. Take full advantage of your account to promote your listings and connect with prospects

Premium Lister. Optimization Guide. Take full advantage of your account to promote your listings and connect with prospects Premium Lister Optimization Guide Take full advantage of your account to promote your listings and connect with prospects Premium Lister Optimization Guide Maximize Your Marketing Efforts Once you ve added

More information

Modern Marketing Transformation

Modern Marketing Transformation Modern Marketing Transformation How Five Tenets of Modern Marketing Can Help Health Insurance Marketplaces Successfully Meet Their Enrollment Objectives HOW WILL YOU CONVERT HEALTH CARE APPLICATIONS TO

More information

INBOUND MARKETING. should do online. Put up a website? Google Adwords? Facebook Ads? Both? Something else?

INBOUND MARKETING. should do online. Put up a website? Google Adwords? Facebook Ads? Both? Something else? 1 INBOUND MARKETING Digitally marketing a product or service can get complicated. Before digital came along things seemed easier. Consider a farmer s market: a farmer has a product and displays it on a

More information

How to Attract Attention to Your Brand

How to Attract Attention to Your Brand How to Attract Attention to Your Brand In marketing, your goal is to attract and stay top of mind with a wide audience of good prospects. After all, if you aren t, someone else is (Hint: Your competitor).

More information

Grow Your Business with Email and Social Media

Grow Your Business with Email and Social Media Grow Your Business with Email and Social Media Simple Marketing Strategies for Small Businesses and Nonprofits Constant Contact 2015 Welcome Rebecca Esparza, MBA Authorized Local Expert, Constant Contact

More information

How Companies Are Building Their Brands with Video

How Companies Are Building Their Brands with Video How Companies Are Building Their Brands with Video By Todd Johnson Your company spends time and money to develop a unique brand that will resonate in the minds of your customers. The brand is more than

More information

Company Pages and Followers

Company Pages and Followers Company Pages and Followers Relationships That Drive Results 5 steps to engaging followers on LinkedIn linkedin.com.companies 1 Table of contents Intro 03 03 Engage followers 07 01 Establish your presence

More information

10 STEPS. To a Successful Turnkey Lead Generation Program for Your Sales Channel

10 STEPS. To a Successful Turnkey Lead Generation Program for Your Sales Channel 10 STEPS To a Successful Turnkey Lead Generation Program for Your Sales Channel Overview Companies that support channel partners in lead generation efforts drive up to 30% more overall revenue growth than

More information

DON T PANIC! You ve just learned that a road or drainage construction project is. coming to your area what do you do? Step 1 is -

DON T PANIC! You ve just learned that a road or drainage construction project is. coming to your area what do you do? Step 1 is - Construction Survival Guide You ve just learned that a road or drainage construction project is coming to your area what do you do? Step 1 is - DON T PANIC! This guide will provide you with useful information

More information

Marketing Analytics What needs to Be Measured

Marketing Analytics What needs to Be Measured Marketing Analytics What needs to Be Measured A Xander Marketing Guide T: 03302232770 E: hello@xandermarketing.com W: www.xandermarketing.com Marketing Analytics What Needs to Be Measured Introduction

More information

HOW THEY ARE SHOPPING NOW

HOW THEY ARE SHOPPING NOW HOW THEY ARE SHOPPING NOW Current trends and challenges in digital retailing An NCR white paper Are you ready for today s retailing? It s not just about what consumers want to buy. It s about how they

More information

Lead nurturing is the process of sending automated, scheduled emails to a lead to help move them along through the buying cycle.

Lead nurturing is the process of sending automated, scheduled emails to a lead to help move them along through the buying cycle. Lead nurturing is the process of sending automated, scheduled emails to a lead to help move them along through the buying cycle. Lead nurturing touches the lead after they have left your website. You can

More information

Guide to B2B Email Marketing Strategy

Guide to B2B Email Marketing Strategy Guide to B2B Email 1 Welcome to our latest guide this one focuses on email marketing strategies and advice for B2B Marketers. In this guide email marketing expert and trainer Maria Khoury will take you

More information

7/29/14. + About Eric Garcia. + Free Resources Provided. " Social Media Policy. " Cell Phone Usage Policy. " Network Acceptable Use Policy

7/29/14. + About Eric Garcia. + Free Resources Provided.  Social Media Policy.  Cell Phone Usage Policy.  Network Acceptable Use Policy + Mobile Marketing & Communication for Your Veterinary Practice Eric D. Garcia eric@simplydonetechsolutions.com Simply Done Tech Solutions, LLC + About Eric Garcia n Business Management Team at Large Practice

More information

the finishrich advisor questionnaire

the finishrich advisor questionnaire Bach_0767904818_4p_bmb_r1.qxd 1/2/03 3:51 PM Page 203 the finishrich advisor questionnaire 5 Questions to Ask Yourself, and 10 Questions to Ask the Advisor My FinishRich Book Series (Smart Women Finish

More information

Management Methodology

Management Methodology MPMM A Project Management Methodology that drives your projects towards success 1 Dear Customer Thank you for downloading this brochure which tells you more about MPMM. MPMM is a best practice project

More information

Generate Leads and Drive Sales

Generate Leads and Drive Sales Generate Leads and Drive Sales Delivering results that matter with effective and affordable marketing programs www.partnerconcierge.com 480.349.9263 Honeywell@Partne rconcie rge.com I ve been an executive

More information

Mark Heninger 310.413.1162 mark@11amps.com SEO MARKETING SOCIAL MARKETING CONTENT MARKETING LEAD GENERATION EMAIL CAMPAIGNS REPUTATION MANAGEMENT

Mark Heninger 310.413.1162 mark@11amps.com SEO MARKETING SOCIAL MARKETING CONTENT MARKETING LEAD GENERATION EMAIL CAMPAIGNS REPUTATION MANAGEMENT Mark Heninger 310.413.1162 mark@11amps.com SEO MARKETING SOCIAL MARKETING CONTENT MARKETING LEAD GENERATION EMAIL CAMPAIGNS REPUTATION MANAGEMENT Keyword: Accept bitcoin payments http://bit.ly/acceptbitcoinpayments

More information

If you need to alter the sequence, that is okay. Just be sure to complete each point and don t stop until you have implemented them all.

If you need to alter the sequence, that is okay. Just be sure to complete each point and don t stop until you have implemented them all. Introduction This program is simple, but effective. You will have to DO things and they will require some attention and persistence, but overall it is a relatively easy process. Take time to read through

More information

Engaging Agents in Joint Marketing Initiatives

Engaging Agents in Joint Marketing Initiatives Engaging Agents in Joint Marketing Initiatives How Insurance Companies can Increase Sales and Improve Results by Kandi O Connor President, MarketHUB+ Executive summary The disconnect between insurance

More information

HOW TO USE DATA VISUALIZATION TO WIN OVER YOUR AUDIENCE

HOW TO USE DATA VISUALIZATION TO WIN OVER YOUR AUDIENCE HOW TO USE DATA VISUALIZATION TO WIN OVER YOUR AUDIENCE + TABLE OF CONTENTS HOW DATA SUPPORTS YOUR MESSAGE 1 Benefits of Data Visualization WHEN TO USE DATA VISUALIZATION HOW TO FIND THE STORY IN YOUR

More information