Advertising offer for product campaigns

Transcription

1 Advertising offer for product campaigns

2 magazyn telewizji cyfrowej Satellite & media monthy magazine Basic information: - bi-monthly magazine from January 1997 to monthly magazine from issues per year Standard volume: 80 pages (+4 covers and optionally inserts) Price: 8.00 PLN Circulation: 20,000 copies ProfilE: - Polish international magazine (readers and distribution in 10 countries in Europe) - high quality graphics - printing from a roll in the well-known printer - European standard of journalism and knowledge of topics in the field of digital television

3 magazyn telewizji cyfrowej Satellite & media monthy magazine Sales: - average volume of sales in the last year: copies - the biggest sale at the end of the year (August-December) Distribution network: - subscribers (own shipping by mail) - the largest press distributors (Kolporter, RUCH, EMPiK, InMedio, Garmond) - own network satellite TV companies (special yellow page) - VIP companies in Poland and abroad - satellite operators, DTH platforms, cable TV operators - representatives in TV channels and media

4 Main sections: - TESTY - own editorial tests including satellite and DVB-T equipment tests - NOWE PRODUKTY - descriptions of new products on digital TV market - INFO - reports from the shows, information about satellite platforms, new channels, services, etc. - KOMENTARZ - feature articles about the situation on the Polish market - WYKAZY - FTA channels from 19.2 E and 13 E, Polish digital platform, MPEG channels from 90 E-45 W lists Special features of SAT Kurier magazine: - the fastest access to all satellite equipment on the market - first-hand information from producers, broadcasters and our web portal - own reports of the largest trade shows in Europe (IFA, IBC, ANGA, CSTB, SAT Krak) - review the installation market for satellite TV - correspondents and friendly Internet services in Europe (Czech Republic, Slovakia, Ukraine, Israel, Germany, Croatia, Russia) - precise lists of digital channels from all over the orbit for satellite TV antennas installers

5 SAT KURIER is read by: - mainly men (95%) aged from 17 to 65 years, women aged years (5%) - persons with above average incomes - persons with technical education - RTV-SAT companies - decision-makers - broadcasters - employees of cable networks and digital platforms - media people - installers - heads of satellite TV companies - TV-SAT enthusiasts - persons living in large, industrialized urban areas

6 Advertiser portfolio Printed SAT KURIER magazine Satellite operators

7 coding systems and operators MIESI CZNIK (WRZESIE ) 9/2008 MAGAZYN TELEWIZJI CYFROWEJ CENA 8.00z w tym 7% VAT Kupuj oszcz dny odbiornik ISSN X INDEKS Ekskluzywny wywiad z André Kudelskim Technomate TM-6900 Maximum T-1300 HD Schwaiger SF9000

8 DTH operators

9 Producers of Satellite dishes

10 Producers

11 Distributors

12 Getty Images TV channels miesięcznik MAGAZYN TELEWIZJI CYFROWEJ cena 8.00zł w tym 7% VaT 7-8/2008 (lipiec-sierpień 2008) wydanie wakacyjne Igrzyska Olimpijskie w Pekinie w ISSN X INDEKS TVP HD ANIXE HD AB IPBox 9000HD Dreambox DM800 HD PVR Globo HD S1

13 Erotic channels

14 Other advertisers

15 We also have an Internet portal Satkurier.pl, updated daily. You can also find a discussion forum and magazine editors blogs. Main sections: PLATFORMY - important information about the leading DTH operators in Poland and worldwide SPORT W TV - information about current sports events on TV CYFROWE KANAŁY - information about new SD, HD and 3D channels, broadcasting both FTA and for payment in the cable and satellite networks; technical parameters NAZIEMNA TELEWIZJA CYFROWA - current coverage maps and schedules for launches of DVB-T transmitters in Poland, as well as information about DVB-T in other European countries SATELITY - information about the launches of new communications satellites, together with coverage maps and technical data PRODUKTY - information about new products on the Polish digital TV market ANALIZY I RAPORTY - information about the situation on the television markets in Europe PROPOZYCJE PROGRAMOWE - information about the programs, films and series, both in linear television and through various kinds of services, including VOD

16 satkurier.pl portal in numbers Monthly statistics: average of 1,200,000 visits average of 3,000,000 page views Daily statistics: average of 40,000 visits average of 100,000 page views Users: approximately 320,000 unique users monthly monthly time spent on the site by the one user: approximately 3 h 50 min approximately 20% new visits

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19 Conclusions: most visitors from Poland great interest in other European countries where Poles live (mainly in Germany and the UK) growing interest in Asian countries (mainly in China)

20 FORUM.satkurier.pl Forum, operating within satkurier.pl portal, is one of the largest Internet groups like this. Runs continuously from August 12th, Allows for the exchange of views between satellite technology amateur, media and people working in the industry. Number of posts: over 488,000, average of 255 new posts per day Number of topics: nearly 8,400, approximately 4 new topics per day Number of registered users: nearly 18,200, overage of 9-10 new registrations per day, unique accounts, the number includes only members who have passed the activation process, not sending spam accounts, which are constantly removed

21 forum.satkurier.pl

22 digi-tv.pl - wszystko co cyfrowe Digi-tv.pl is our youngest project The website contains information about new products on the market of digital devices In 2010 on the market appeared 4 printed issues od Digi-tv.pl We are looking for partners for cooperation!

23 We organize largest exhibition of digital TV in Poland - SAT KRAK for 7 years. Every year the exhibition has a growing interest in both companies wishing to showcase their latest products on the Polish market and visitors. SAT KRAK 2011: Venue: Centrum Targowe Chemobudowa in Cracow Exhibition space: 1800 m 2 Number of exhibitors: 40 booths, 70 companies Number of visitors: over 4,000 Main sponsors: ASTRA, Neotion, Globo, Nagra and TP EmiTel Media patronage: Prezydent Miasta Krakowa Jacek Majchrowski, Minister Infrastruktury, Prezes Urzędu Komunikacji Elektronicznej and KIGEiT SAT KRAK is a project that provides measurable benefits not only for the distribution companies and producers, but also to visitors and potential customers. For exhibitors it is an opportunity to present their products, promote business, establish valuable business contacts, increase its turnover to identify prospective competition. We guarantee presentations of new products, to deepen knowledge in the field of satellite technology, and also propose actively participation in several conferences and discuss panels.

24 Forms of promotions

25 Billboard 750x100 px Double Billboard 750x200 px Wideboard 900x100 px

26 Rectangle 160x180 px Rectangle 160x180 px

27 Leaderboard px Rectangle 300x150 px

28 magazyn telewizji cyfrowej Satellite & media monthy magazine We invite you to cooperation! tel tel