arke%ng4p.ch- 1) Object of M4P 2) Services Industry 3) Personal data 4) Your benefit Company presenta-on mmarke%ng-für-menschen-

Transcription

1 arke%ng4p.ch- mmarke%ng-für-menschen- 4 pmarke%ng-for-people- 1) Object of M4P 2) Services Industry 3) Personal data 4) Your benefit Company presenta-on Michael Gressmann Marke@ng4P.ch - Hindergartenstrasse19, CH Dachsen Phone +41 (0) info@marke@ng4p.ch

2 1) Object of Company object strategic services and Industrial target groups Piping system industry processing industry 4P company philosophy - Marke@ng for people in partnership openly, transperent & fair professional reliable, competent & sustainable priori@sed focussed on the needful precise comprehendible & plain 2

3 2) Service details Industry Market Analysis Strategy Workshop Market- / Compe@tor Analysis Analysis of customer needs! Systema-c, neutral, fast & pragma-c Genera@on and assessment of scenarios for new business models/ market segments, especially concerning market poten@al, market a[rac@veness and compe@@veness Detailed na@onal/ interna@onal study regarding market poten@al, trends, customer structure, compe@tors Qualita@ve field- interview as a base for business concept or specifica@on of new innova@on projects Innova-on Innova@on process Idea- Workshop! Market and customer oriented & analy-cal Structured accompaniment to get a clear defini@on of requirements & needs Genera@ng new paths for Product- / Market development 3

4 2) Service details Industry (PM) Product Management Strategic Support Methodical Training Por`olio Analysis Business Concept Concept Project Management! Company and product specific, industry sector professional, methodical & well- structured Hands- on training regarding modern methods and tools for a successful implementa@on of the strategic, technical and product promo@onal role of Product Managers Analyse Products/ Services & providing impulses to op@mise Conceptual prepara@on, planning & genera@on of a new business idea especially financial & market aspects Marke@ng and launch concept for new products &services For feasibility studies & market launches 4

5 2) Service details Industry PM Tac-cal Support Techn. and sales tools! Smart, clear, industrial expert, safeguarding resources, speedy & efficient Support for genera@on of technical documenta@on (catalogues, manuals and handbooks) i.e. for market launch Systema@c genera@on of effec@ve tools to support a handy sales argumenta@on and communica@on (target group and added value oriented sales presenta@on, technical & commercial sales training, pragma@c showcase tools) 5

6 3) Personal Data Portrait Graduated engineer (Dipl.- Ing. FH) in Processing Project manager in R&D for product- and process development in the and piping system industry Post graduated studies in Leading in Product management for Industrial goods. Last employed as global Product Por`olio Manager of a +GF+ Business Unit in CH (200Mio. CHF) 6 Further references Teppfa (EU): Collabora@on in WG U@lity ( ) Swiss Pipe & Fiing Associa@on (VKR): Complete revision of training documenta@on for welder cer@fica@on Various mandates for leading pipe business enterprises (EU): new business segments, PM training & customer need studies

7 4) Your Benefit with Why you will profit from the M4P services 1 counterpart from A to Z Strategic method authority Profound PM- competence and experience (piping industry & plas@c processing) Established reputa@on within EU Accurate tailored services, exactly to the needs of the company, the organisa@on and the employees Efficient services at a fair market price Your employees will benefit from the methodology and will be kept mo@vated Fast- tracking, efficient and preserving your internal resources to make a significant step in your project 7