Analyze and synthesize the different elements of the marketing mix and the role of these elements on achieving marketing objectives

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2 The Global MBA is a comprehensive, industry-relevant degree program designed to take your career to the next level. Structured to reflect the needs of modern international business, it develops a blend of academic Global MBA excellence and professional skills, giving you a highly marketable skills set and the means to excel in strategic level positions. The structure includes four core modules and two specialization modules prior to the final dissertation, allowing you to tailor the course to suit your needs. Who is it for? By London School of Business and Finance Managers and potential managers of all levels will benefit from this MBA program. Develop existing skills and acquire new ones, combining them with cutting-edge theoretical knowledge to give you a real advantage in a competitive jobs market. Learning Outcomes Appraise the impact of emerging issues on international marketing activities Analyze and synthesize the different elements of the marketing mix and the role of these elements on achieving marketing objectives Demonstrate effective approaches to the analysis of corporate finance structure and corporate financial statements, using applicable tools and techniques Critically evaluate the economic benefits of various types of financing Use internal and external financial information to appraise business performance Critically appraise ways in which the operations and information systems functions contribute to an organization s competitiveness and strategic direction

3 Program Structures Duration: 18 to 36 months Online months (100% online with optional blended study on campus) Stage I Marketing and Business Environment Accounting and Managerial Finance Systems and Operations Research Methods Stage II Strategic and Leadership Specialization Module I ** Specialization Module II ** Research Methods Stage III Dissertation **Ask your consultant for further information The Global MBA program has been designed by London School of Business & Finance (LSBF) and is validated and awarded by the International Telematic University UNINETTUNO. Specialization Modules Global MBA Any combination of 2 MBA specialization modules Global MBA (Financial ) Advanced Corporate Reporting Performance and Control Global MBA (Investment Banking) Advanced Corporate Finance M&A and Private Equity Global MBA (Marketing ) Global Marketing Digital Marketing Communications Global MBA (HR ) Human Capital Cross-Cultural Global MBA (Project ) Project and Leadership Cross-Cultural Global MBA (Sales ) Global Customer Relationship International Strategic Sales Global MBA (Risk ) Corporate Governance and Ethics Enterprise Risk

4 Program Structures Global MBA (International Business) Global Marketing Cross-Cultural Global MBA (Entrepreneurship) Entrepreneurial Business Innovation and Product Development Global MBA (Carbon ) Project and Leadership Carbon and Entrepreneurship Global MBA ( Consulting) Consultant Toolkit Cross-Cultural Global MBA (Oil, Gas and Energy ) Contemporary Issues in Oil, Gas and Energy Carbon and Entrepreneurship Global MBA (Innovation and Technology ) Strategic Technology Innovation and Product Development Global MBA (Hospitality, Sport and Leisure ) Strategic Hospitality, Sport and Leisure Global Marketing Global MBA (Luxury Brand ) Luxury Brand Global Marketing Global MBA (Knowledge ) Strategic Technology Knowledge and Information Other OCC Related Courses in Spanish Maestría en Administración con Especialidad en Mercadotecnia Maestría en Administración de Negocios. Especialidad en Recursos Humanos Maestría en Administración con especialidad en Planeación Estratégica *Ask your OCC Academic Advisor for further information

5 Only 16 out of every 10,000 Mexicans course postgraduate studies. La Salle Business Engineering School study says that people who have postgraduate studies earnabout 86% more that those who don t. *Payment Method/Benefits * Payment facilities: bank transfer or up to 12 months payments without interests with participants credit cards. Average Salary based on OCC Índice Salarial Business Manager -Monthly Income from $60K to $102K* Related 2013 Job Offers in OCC: 1,500 for Managing *Mercer

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