BA (Hons) Business Management BA (Hons) Business Management with Enterprise and Innovation. Undergraduate

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1 BA (Hons) Business Management BA (Hons) Business Management with Enterprise and Innovation Undergraduate

2 Why study at Winchester? 175 YEARS WORLD-LEADING VALUES-DRIVEN HIGHER EDUCATION The University of Winchester ranks among the top 20 universities in England by full-time students for overall satisfaction in the National Student Survey The University of Winchester offers professionally-focused courses which place your future career at the heart of your learning. Our undergraduate teaching is underpinned by innovative research at national, international and world-leading levels of excellence. Our first-class teaching and learning facilities are continually being updated to enhance the student experience. IT provision includes extensive Wi-Fi access, over 750 networked PCs across campus, two 24-hour social learning spaces, a PC Finder service and a Netbook Loan Scheme. There s plenty to get involved in via our award-winning Student Union, offering a diverse and exciting range of extracurricular activities. We also have fantastic sports facilities including the University Gym and Winchester Sports Stadium. The dedicated Careers Service offers impartial information, advice and guidance to help students fully prepare to embark on their chosen careers. Our graduates have a strong track record of finding employment after leaving the University. Winchester also has a dedicated student support team to help you with any key questions or challenges you might experience during your studies. The University offers a generous portfolio of scholarships, bursaries and awards to help fund your studies you may be eligible for more than one. 2

3 Business Management at Winchester Winchester Business School at the University of Winchester has an established and highly successful undergraduate programme in Business Management. This programme aims to develop confident, responsible and innovative managers and leaders of the future who are able to meet the challenges of managing and leading sustainable businesses in a complex and global economy. Winchester Business School was one of the first UK Schools to adopt the UN Principles for Responsible Management Education and is an acknowledged leader in the field. Responsible management and ethical leadership are core themes embedded throughout the programme together with the importance of enterprise and innovation to contemporary businesses, and the increasing need for social and environmental sustainability. Students may choose to pursue a general Business Management programme or specialise in Business Management with Enterprise and Innovation. The opportunity to develop knowledge and skills in a diverse range of subject areas is provided, including strategy, managing people, finance, marketing, operations management and communications. The real-world experience of business management is a complex activity constantly drawing upon many aspects simultaneously. Business managers must be able to grasp an often complex blend of situations and develop problem-defining and critical analysis skills in order to inform decision making. Such knowledge and skills are relevant in the private, public and not-for- profit sectors, and in large as well as small organisations enabling students to develop a career in a range of roles within business. Work placement Students may choose to spend a year on work placement before moving on to the final year of study. This is normally a paid placement and all placements are approved by the Winchester Business School s academic faculty to ensure that they are suitable and valuable for the student s learning. Applications for placements are subject to the same recruitment and selection processes as those used in industry and require students to prepare their curriculum vitae, complete an application form and 1

4 Business Management at Winchester attend for interview. Whilst on placement students receive support from an academic Placement Supervisor. A placement year has been shown to improve the overall performance of graduates whilst on the programme and further enhances their career development and employment opportunities. Learning and teaching A variety of learning, teaching and assessment methods is used and the teaching team has an established track record of excellence, which is reflected in very high levels of student retention and satisfaction. Learning and teaching combines lectures, interactive seminars and workshops and during the programme, students develop a broad range of managerial skills. These include selforganisation, team-working, effective communications, problem- identification and resolution, decision-making and selfdevelopment. Development of these skills is encouraged through the use of small group projects, business simulations, case study analysis and interaction with the local business community. In addition, students are encouraged to attend the external speaker events that are held at the Winchester Business School via the Centre of Responsible Management. Assessment Students are assessed throughout the programme using a range of methods to include coursework reports, business plans, presentations, essays and case study analysis and exams. Assessments are individual or group based and may involve computerised business simulations or consultancy based projects. Careers A degree in Business Management is excellent preparation for students interested in a wide range of business careers such as general management, strategic planning, project management, business development and product development as well as roles within finance, human resources and marketing. Business Management is also regarded highly by employers, therefore opening up a wide range of career opportunities. Graduates have also used the opportunities presented while on the programme to plan and launch their own businesses. Postgraduate study BA (Hons) Business Management provides the starting point for further career development, which could involve full or part-time study towards a Masters degree, or professional qualifications such as those offered by the Chartered Management Institute (CMI), the Chartered Institute of Personnel and Development (CIPD) or the Chartered Institute of Marketing (CIM). Winchester Business School has an expanding portfolio of Masters degrees including MSc Accounting and Finance, MSc Business Management, MSc Marketing Innovation and MSc Project Management. Students may also, after a period in employment, return to study the MBA (Master of Business Administration) at Winchester. Contact us Lisa Harding, Programme Leader Telephone: +44 (0) Course Enquiries and Applications Telephone: +44 (0)

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6 BA (Hons) Business Management Programme content In the first year, students explore the principles underlying business management, examining the dynamic relationships between different aspects of business and interactions with the external environment. All modules are compulsory at this level, with integrative modules developing business awareness and key skills. During the second year students have the opportunity to study abroad for one semester, either via the American Exchange programme or the Erasmus Exchange programme. The second year includes both compulsory and optional modules, which focus on operational management. At this level, students engage in critical analysis and interpretation of data to inform strategies and decisions for sustainable business development. Students develop an understanding of multi-cultural perspectives in business and society, through critical appraisal of international organisations and their operations. In Year 3 more advanced specialist modules are available and students engage in activities involving work based projects and business simulations. These modules develop an understanding of business strategy and emerging issues confronting organisations in an era of increasing globalisation and ethical, social and environmental concern. Students may also undertake an Extended Independent Study, in the form of consultancy or business research, supported by an academic supervisor. Modules Topics include: Year 1 Responsible Management People and Organisations Managing Finance Understanding Markets Marketing Principles Business Functions in Context Academic and Professional Skills Year 2 Management and Leadership Operations Management Globalisation and Diversity Management Accounting Applied Management Research Two option modules from the following: Creativity, Design and Innovation Effectual Entrepreneurship ENTRY REQUIREMENTS Typical offer: points* Additional entry requirements: A minimum of grade C in GCSE mathematics, or equivalent, is required. If English is not your first language: Students are required to have achieved a minimum of IELTS 6.0 (including 6.0 in writing) or equivalent If you do not have the necessary level of English there are pre-sessional English language training programmes available at the University that may allow you to meet your minimum entry requirements. Please see the University website for details *Entry requirements correct at time of print. For the most up-to-date entry requirements please visit our website at 4

7 BA Business Management Integrated Marketing Communications Contemporary Business Communication Relationship Marketing People Resourcing Sustainability in Business Sustainable Business Relationships (Volunteering Module) Year 3 Sustainable Strategy in Practice Extended Independent Study for example research or consultancy based project Four option modules from the following: Business Ethics Managing Change Employing People People Engagement and Development Strategic Innovation Management Entrepreneurship in Action Financial Management Digital Marketing Project Management Social Enterprise Strategic Brand Management Responsible Leadership Development (Volunteering Module) The flexibility of the programme enables students to pursue personal learning goals and career aspirations by selecting their own journey through the programme from a range of business disciplines. The programme is closely linked to industry and students learn through a combination of theoretical and experiential learning, to include project and consultancy based work with professionals from a variety of specialisms. 5

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9 Business Management with Enterprise and Innovation The BA (Hons) Business Management with Enterprise and Innovation programme is designed for those students with an interest in the development of new business opportunities. This could be a new business venture or new products and services for established organisations. Both are essential for our economic wellbeing and are key drivers of wealth creation. They require specialist knowledge but also particular personal characteristics such as creativity, initiative and risk-taking. presented to, and assessed by, potential investors. Past projects have led to significant funding for new business ventures. Modules Topics include: Entrepreneurship and New Venture Creation Identifying New Market Opportunities Innovation within Established Businesses Creativity, Design and Innovation Management New Product/Service Development ENTRY REQUIREMENTS Typical offer: points* Additional entry requirements: A minimum of grade C in GCSE mathematics, or equivalent, is required. If English is not your first language: Students are required to have achieved a minimum of IELTS 6.0 (including 6.0 in writing) or equivalent Students choosing this programme have this specialisation reflected in the title of their degree. Students do not need to commit to this programme until they have completed Business Management at Year 1. By this time, students have a good foundation in the study of Business Management and are able to make an informed choice. Programme content An important feature of this programme is the opportunity to participate in an Enterprise Project, involving small groups of students developing a business idea to the stage of a formal business plan The programme provides an opportunity for students to develop new business ideas and to assess their personal suitability for starting their own business. It also prepares students for general management roles involving creativity and new product/ service development within established organisations. If you do not have the necessary level of English there are pre-sessional English language training programmes available at the University that may allow you to meet your minimum entry requirements. Please see the University website for details. *Entry requirements correct at time of print. For the most up-to-date entry requirements please visit our website at 7

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11 Visit us Open Days are a great opportunity to explore our attractive, modern campus you can attend course talks, speak to staff and current students, take a tour and discover what student life at Winchester is all about. Find out about the support available to enhance your learning and welfare Get advice about future career options and boosting your employability during your studies Meet the staff who will be teaching you and attend talks on the courses you are interested in Talk to Student Ambassadors and find out what it is really like to study at Winchester Take a tour of the campus, including the student accommodation, the city and the University s Winchester Sports Stadium Find out about student finance including tuition fees, student loans and the University s range of generous scholarships, awards and bursaries Book your place /opendays If you are unable to come to an Open Day Campus Tours explore our campus with one of our Student Ambassadors Self-guided Audio Tours - visit our Main Reception to collect an MP3 player and map to take a self-guided tour of our campus Virtual Open Days you are guided through the University of Winchester via a range of short films which you can view on your computer, tablet or smartphone Open Days team T: +44 (0) E: W: /opendays

12 Finding out more... Course Enquiries and Applications Telephone: +44 (0) The University of Winchester Winchester Hampshire S022 4NR 04976/5/15 a large print version of this booklet is available on request

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