Pay-Per-Click/Google Adwords Services

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "Pay-Per-Click/Google Adwords Services"

Transcription

1 Pay-Per-Click/Google Adwords Services 1. Development of PPC Campaign and Optimisation Services. SIMPLE ID agrees to create, install, manage, develop and employ custom PPC Advertising tactics according to the terms listed below. 2. Services Provided. PPC Campaign and Optimisation services are intended to provide client with preferential positioning in selected paid search engine inclusion and report results on an ongoing and timely basis. Some of the tactics Simple id will utilise as part of it s service offering are as follows: Individual ads monitored and poor performers replaced with new ad copy Keyword performance analysed and poor performing keywords eliminated Keyword opportunities identified based on ad and keyword performance Ad groups created or modified based on ad and keyword performance Ad and keyword bids modified to maximise high quality traffic Recommendations made to improve landing page performance Competitor campaigns reviewed to identify keywords, ad and landing pages opportunities Monthly statistics and account changes report sent Client understands that Simple id may not execute all of these tactics and will use its best judgement which tactics to utilise. 3. Delivery Dates SIMPLE ID will use reasonable diligence in the development of the PPC Campaign and Strategy and endeavour to deliver to client all deliverables on a monthly basis. Client acknowledges, however, that this delivery deadline is an estimate, and are not required delivery dates. SIMPLE ID will retain all documents, source code, keyword lists and other assets employed or created for client during the execution of this agreement. Client will receive only the output formats of SIMPLE ID s work where applicable. The output is to be used only within the scope of the project as outlined in list above. Client shall retain all of its intellectual property rights in any text, images or other components it owns and delivers to SIMPLE ID for use in the PPC Campaign and Strategy rendered under this Agreement. 4. PPC Keyword Selection Services. SIMPLE ID will manage a list of keywords and phrases relevant to client s desired search terms based upon Research conducted by SIMPLE ID. Competitive analysis of keyword terms currently in market use. Other client-provided analytics and metrics for particular terms or phrases.

2 5. PPC Campaign Components, Implementation, Ongoing Research and Reporting Services. Advertising Copy. SIMPLE ID shall write advertising copy that is designed to drive high quality traffic to client web site(s) based upon the various keywords identified and selected in section 3.1. Click-through rates shall be tracked and copywriting shall be adjusted based on these reports. Campaign Budgeting. SIMPLE ID and client shall agree upon an initial budget for all PPC efforts. Campaign Creation and Implementation. SIMPLE ID shall set up independent PPC accounts in client name with all agreed-upon PPC Advertising Networks and subject to the agreed-upon budgets. SIMPLE ID shall create various campaigns with varying advertising copy, keywords and demographic targeting based on the SIMPLE ID s research. Campaigns may differ in copywriting and keyword usage based upon the individual PPC advertiser. SIMPLE ID may create special Web Pages ( landing pages ) to which all click-through actions. Creative services rendered under this Agreement may be subject to separate Web Design and Development fees and terms and conditions. Monitoring and Reporting. SIMPLE ID shall monitor and manage client s PPC campaign and monitor CPC (cost per click) rates. Bids shall may be adjusted in order to maximise high quality traffic. Non-performing keywords may be removed from the PPC campaign based on the results of this reporting. Reports shall be provided to client on a monthly basis. Call Tracking. Call tracking may also be provided. Where this service is applicable, the Client agrees to the call recording service and acknowledges that calls from the Campaign may be recorded. Google Display Network Advertising and Remarketing 1. Development of Display Network Campaign. SIMPLE ID agrees to create, install, manage, develop and employ custom Display Marketing Network tactics so your ads can appear across a large collection of websites, mobile apps, and video content on the Google Display Network. Some of the tactics Simple id may utilise as part of it s service offering are as follows: We may use a keyword list for your ads to show over the display network

3 We may have your ads appear over specific handpicked websites, mobile apps, or videos. We may have your ads show up over multiple Display Network pages about a specific topic. We may have your ads show to specific audiences on Display Network sites so we can reach people of a certain age group or gender. We may use remarketing to reach people who have previously visited your site, and show them relevant ads across the web or when they search on Google. Client understands that Simple id may not execute all of these tactics and will use its best judgement which tactics to utilise. 2. Delivery Dates SIMPLE ID will use reasonable diligence in the development of the Display Network Campaign and Strategy and endeavour to deliver to client all deliverables on a monthly basis. Client acknowledges, however, that this delivery deadline is an estimate, and are not required delivery dates. SIMPLE ID will retain all documents, source code, keyword lists and other assets employed or created for client during the execution of this agreement. Client will receive only the output formats of SIMPLE ID s work where applicable. The output is to be used only within the scope of the project as outlined in list above. Client shall retain all of its intellectual property rights in any text, images or other components it owns and delivers to SIMPLE ID for use in the Digital Network Campaign and Strategy rendered under this Agreement. 3. Services Provided. Digital Network Campaign is intended to have relevant ads automatically matched to websites and other placements like mobile phone apps, when your keywords are related to the sites content. You can also choose to target specific sites, pages about specific topics, demographic groups or remarket to previous users who have clicked on your website. 4. Digital Network Keyword Selection Services. SIMPLE ID will manage a list of keywords and phrases relevant to client s desired search terms based upon Research conducted by SIMPLE ID. Competitive analysis of keyword terms currently in market use. Other client-provided analytics and metrics for particular terms or phrases. 5. Digital Marketing Campaign Components, Implementation, Ongoing Research and Reporting Services. Advertising Copy. SIMPLE ID shall write and/or design an advertising copy that is designed to

4 drive high quality traffic to client web site(s) based upon the various keywords identified and selected. Copywriting shall be adjusted based on analysis on performance. Campaign Budgeting. SIMPLE ID and client shall agree upon an initial budget for all Display Marketing efforts. SIMPLE ID may create special Web Pages ( landing pages ) to which all click-through actions. Creative services rendered under this Agreement may be subject to separate Web Design and Development fees and terms and conditions. Monitoring and Reporting. SIMPLE ID shall monitor and manage client s Digital Network campaign Call Tracking. Call tracking may also be provided. Where this service is applicable, the Client agrees to the call recording service and acknowledges that calls from the Campaign may be recorded. SEO (Search Engine Marketing) 1. Simple id s SEO services are intended to serve two main purposes: 1) to provide the Client with increased exposure in search engines, and 2) to drive targeted online traffic to the site. 2. Simple id s SEO Services will include (but are not limited to): Researching keywords and phrases to select appropriate, relevant search terms. Obtaining back links from other related websites and directories in order to generate link popularity and traffic. Editing and/or optimisation of text for various html tags, metadata, page titles, and page text as necessary. Analysis and recommendations on optimal website structure, navigation, code, etc. for best SEO purposes. Recommend, as required, additional web pages or content for the purpose of catching keyword/phrase searches. Create traffic and ranking reports for Client s website and any associated pages showing rankings in the major search engines. 3. For the purposes of receiving professional SEO services, Client agrees to provide the following: Administrative/backend access to the website for analysis of content and structure.

5 Permission to make changes for the purpose of optimisation, and to communicate directly with any third parties, e.g., your web designer, if necessary. Unlimited access to existing website traffic statistics for analysis and tracking purposes. A Client address for the purposes of requesting links. Authorisation to use client pictures, logos, trademarks, web site images, pamphlets, content, etc., for any use as deemed necessary by Simple id for search engine optimisation purposes. 4. Client must acknowledge the following with respect to SEO services: All fees are non-refundable. All fees, services, documents, recommendations, and reports are confidential. Simple id has no control over the policies of search engines with respect to the type of sites and/or content that they accept now or in the future. The Client s website may be excluded from any directory or search engine at any time at the sole discretion of the search engine or directory. Due to the competitiveness of some keywords/phrases, ongoing changes in search engine ranking algorithms, and other competitive factors, Simple id does not guarantee #1 positions or consistent top 10 positions for any particular keyword, phrase, or search term. Some search directories offer expedited listing services for a fee. If the Client wishes to engage in said expedited listing services (e.g., paid directories), the Client is responsible for all paid for inclusion or expedited service fees. Linking to bad neighbourhoods or getting links from link farms can seriously damage all SEO efforts. Simple id does not assume liability for the Client s choice to link to or obtain a link from any particular website without prior consultation. 5. Simple id is not responsible for changes made to the website by other parties that adversely affect the search engine rankings of the Client s website. 6. The Client guarantees any elements of text, graphics, photos, designs, trademarks, or other artwork provided to Simple id for inclusion on the website above are owned by the Client, or that the Client has received permission from the rightful owner(s) to use each of the elements, and will hold harmless, protect, and defend Simple id and its subcontractors from any liability or suit arising from the use of such elements. 7. Simple id is not responsible for the Client overwriting SEO work to the Client s site. (e.g., Client/webmaster uploading over work already provided/optimised). The Client will be charged an additional fee for re-constructing content, based on the hourly rate of $150 per hour. Notwithstanding any other provision of this Agreement, Simple id s obligation to provide free SEO services shall cease in the event the Client s conduct overwrites the SEO services provided. For example, if the client s webmaster uploads content without consulting Simple id, then Simple id s obligation to provide SEO services for free shall terminate.

Search Engine Optimization and Advertising Agreement This agreement is hereby entered into between TopPlace LLC. (hereinafter referred to as

Search Engine Optimization and Advertising Agreement This agreement is hereby entered into between TopPlace LLC. (hereinafter referred to as Search Engine Optimization and Advertising Agreement This agreement is hereby entered into between LLC. (hereinafter referred to as and (hereinafter referred to as Client ) on the day of, 201. 1. agrees

More information

Click here to purchase a Contract Pack

Click here to purchase a Contract Pack Click here to purchase a Contract Pack Following is a sample of just one of hundreds of contracts and agreements available in our Contract Pack collections. See these articles for proposal and contract

More information

LOCAL SEARCH ENGINE OPTIMIZATION (SEO) TERMS: SECTION 1: DRIVEN DIGITAL S LOCAL SEO SERVICES WILL INCLUDE (BUT ARE NOT LIMITED TO):

LOCAL SEARCH ENGINE OPTIMIZATION (SEO) TERMS: SECTION 1: DRIVEN DIGITAL S LOCAL SEO SERVICES WILL INCLUDE (BUT ARE NOT LIMITED TO): LOCAL SEARCH ENGINE OPTIMIZATION (SEO) TERMS: These Terms and Conditions ("Terms") are a legally binding contract between Driven Digital and you (the Customer ), as a user of or subscriber to Driven Digital

More information

STANDARD TERMS & CONDITIONS

STANDARD TERMS & CONDITIONS STANDARD TERMS & CONDITIONS BY PLACING AN ORDER FOR WEBSITE DESIGN, WEBSITE DEVELOPMENT, WEBSITE MANAGEMENT, SEARCH ENGINE OPTIMISATION (SEO) OR WEBSITE HOSTING SERVICES WITH NETHERBECK DESIGN, YOU CONFIRM

More information

The art of Digital Marketing PPC, SEO & Social

The art of Digital Marketing PPC, SEO & Social The art of Digital Marketing PPC, SEO & Social Presented by: Manesh Ram Senior Digital Marketing Consultant at Reload Digital www.reloaddigital.co.uk Digital Marketing What you REALLY need to know Pay-Per-Click

More information

SITE OPTIMIZATION OVERVIEW

SITE OPTIMIZATION OVERVIEW SITE OPTIMIZATION OVERVIEW The purpose of Site Optimization is to make sure your website and all landing pages are properly optimized for search engines by carefully executing the approved strategy brief.

More information

Search Engine Optimisation (SEO) Service Agreement

Search Engine Optimisation (SEO) Service Agreement Search Engine Optimisation (SEO) Service Agreement 1. Details of the parties entering into the contract This agreement is hereby entered into between Elegant Web Services (hereinafter referred to as we,

More information

Internet marketing Corporate Training Program- Delhi School of Internet Marketing

Internet marketing Corporate Training Program- Delhi School of Internet Marketing Internet marketing Corporate Training Program- Delhi School of Internet Marketing Under the training program all the trainees will not only be trained in internet marketing but they will be working on

More information

INTERNET MARKETING. SEO Course Syllabus Modules includes: COURSE BROCHURE

INTERNET MARKETING. SEO Course Syllabus Modules includes: COURSE BROCHURE AWA offers a wide-ranging yet comprehensive overview into the world of Internet Marketing and Social Networking, examining the most effective methods for utilizing the power of the internet to conduct

More information

Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO & PPC Strategy On Page SEO Off Page SEO Pricing Plans Why Us

Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO & PPC Strategy On Page SEO Off Page SEO Pricing Plans Why Us Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO & PPC Strategy On Page SEO Off Page SEO Pricing Plans Why Us & Contact Generate organic search engine traffic to

More information

Online Marketing Training

Online Marketing Training Online Marketing Training Level: 1 Duration: 3 Days Time: 9:30 AM - 4:30 PM Cost: 697 Overview Online Marketing is all about ensuring your business, product or service is maximising the potential of the

More information

Professional Diploma in Digital Marketing

Professional Diploma in Digital Marketing Professional Diploma in Digital Marketing Agenda Day 1: Day 2: Day 3: Day 4: Day 5: to Digital Marketing Search Engine Optimisation Search Engine Marketing Email Marketing Digital Display Advertising Mobile

More information

Managed Pay per Click Advertising Google Adwords

Managed Pay per Click Advertising Google Adwords Managed Pay per Click Advertising Google Adwords Immediate, cost effective traffic building www.sensable.co.uk How Does Pay Per Click Work Pay per Click (PPC) is a way of bidding for search terms in the

More information

Digital Marketing channels include, but are not limited to: Topics covered:

Digital Marketing channels include, but are not limited to: Topics covered: Description The NIMA Digital Marketing Training is the ideal course for anyone involved in the planning, implementation or measurement of Digital strategies or anyone who would like to pursue a career

More information

Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO, SEM, Social Media Strategy On Page SEO Off Page SEO

Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO, SEM, Social Media Strategy On Page SEO Off Page SEO Campaign Goals, Objectives and Timeline SEO & Pay Per Click Process SEO Case Studies SEO, SEM, Social Media Strategy On Page SEO Off Page SEO Reporting Pricing Plans Why Us & Contact Generate organic search

More information

Internet Marketing Services By

Internet Marketing Services By Internet Marketing Services By Clear Sky SEO was developed to provide small businesses with an opportunity to compete online at a fraction of the cost. Search Engine Optimization Organic search exposure

More information

05-11-2013 How to catch Google s attention Search Engine Optimization and Marketing. Linda Schuster President/CEO (502) 568-6633 x115

05-11-2013 How to catch Google s attention Search Engine Optimization and Marketing. Linda Schuster President/CEO (502) 568-6633 x115 05-11-2013 How to catch Google s attention Search Engine Optimization and Marketing t h e A G E N C Y. c o m Linda Schuster President/CEO (502) 568-6633 x115 AGENDA Introductions What are Search Engines?

More information

Search Engine Optimisation Extras

Search Engine Optimisation Extras SEO Extras Search Engine Optimisation Extras In addition to our SEO Managed Services HotLizard also offer individual services to compliment an existing SEO strategy. Please see below some of these additional

More information

Anytime - Anywhere ARE YOU THE NEXT MARKETING ADVISER. Digital Marketing Program

Anytime - Anywhere ARE YOU THE NEXT MARKETING ADVISER. Digital Marketing Program Anytime - Anywhere ARE YOU THE NEXT MARKETING ADVISER Digital Marketing Program Introduction Welcome to Scandlearn s Digital marketing program Start: 6 July 2015 End: 29 June 2016 Digital Marketing as

More information

PRINTED COPIES ARE UNCONTROLLED

PRINTED COPIES ARE UNCONTROLLED Search Engine Optimization Maintenance Agreement Puget Sound Technologies LLC Professional SEO Prepared by Scott McClure Puget Sound Technologies LLC Terms of Agreement 1. AUTHORISATION THIS AGREEMENT

More information

Table of Contents Professional Diploma in Digital Marketing Module 1: Introduction to Digital Marketing Module 2: Search Engine Marketing (SEO)

Table of Contents Professional Diploma in Digital Marketing Module 1: Introduction to Digital Marketing Module 2: Search Engine Marketing (SEO) Table of Contents Professional Diploma in Digital Marketing Module 1: Introduction to Digital Marketing Module 2: Search Engine Marketing (SEO) Module 3: Search Engine Marketing (PPC) Module 4: Email Marketing

More information

Main Agreement. LeadGenerators Ltd. 101 Parkway House, Sheen Lane, LONDON SW14 8LS, UK by the authorised signatory Frank Orman, Managing Director

Main Agreement. LeadGenerators Ltd. 101 Parkway House, Sheen Lane, LONDON SW14 8LS, UK by the authorised signatory Frank Orman, Managing Director Main Agreement Between: LeadGenerators Ltd. 101 Parkway House, Sheen Lane, LONDON SW14 8LS, UK by the authorised signatory Frank Orman, Managing Director (hereinafter to be referred to as LeadGenerators

More information

Digital marketing services

Digital marketing services Digital marketing services Experience. Capability. Technology A website must be supported with marketing and advertising if it is to become a true business channel. Sam Saltis, Managing Director, bwired

More information

Online Marketing Module COMP. Certified Online Marketing Professional. v2.0

Online Marketing Module COMP. Certified Online Marketing Professional. v2.0 = Online Marketing Module COMP Certified Online Marketing Professional v2.0 Part 1 - Introduction to Online Marketing - Basic Description of SEO, SMM, PPC & Email Marketing - Search Engine Basics o Major

More information

In all cases I would recommend ongoing link building to ensure that the website achieves good results from the initial SEO work.

In all cases I would recommend ongoing link building to ensure that the website achieves good results from the initial SEO work. SEO Set-up Looking to generate more business from your website? Build an online presence for your business through Search Engine Optimisation (SEO) and get traffic to your business from relevant keywords

More information

Specific services agreed to, are outlined in the proposal and confirmed on our invoice to you.

Specific services agreed to, are outlined in the proposal and confirmed on our invoice to you. SEO Service Levels, Terms and Conditions Thank you for choosing WSI Yorkshire for your Internet Marketing. So that we start off on the right foot we are giving you some information on what you can expect

More information

Search Engine Optimization (SEO) Service Agreement

Search Engine Optimization (SEO) Service Agreement Address phone email@yahoo.com Search Engine Optimization (SEO) Service Agreement This agreement is hereby entered into between Your SEO Ranking and, (hereinafter referred to as Client ) on the, day of,

More information

Internet Marketing Career Point. Boost your Career. Comprehensive Digital Marketing Training Program

Internet Marketing Career Point. Boost your Career. Comprehensive Digital Marketing Training Program Internet Marketing Career Point Boost your Career Comprehensive Digital Marketing Training Program Key Features of the Course PRACTICAL EXPOSURE WITH ASSIGNMENTS IMCP CERTIFICATE WITH GRADES AFTER FINAL

More information

Search Engine Marketing Overview LOCAL SEM PROCESS

Search Engine Marketing Overview LOCAL SEM PROCESS Search Engine Marketing Overview LOCAL SEM PROCESS Search Engine Marketing Overview Online marketing can integrate many different activities including search engine optimization, directory listings, cost-per-click

More information

For more information, or to get started with an Online Marketing campaign, contact Ray Archie at: ray@mediumrarenyc.com. or by phone at 212 363 0363

For more information, or to get started with an Online Marketing campaign, contact Ray Archie at: ray@mediumrarenyc.com. or by phone at 212 363 0363 Online Marketing, an overview We will get more potential customers to your website and we will get more of your site s visitors contacting you. We can determine what your potential customers are searching

More information

Full Website Analysis

Full Website Analysis Full Website Analysis A Website Analysis tests over 200 indicators that search engines use to analyze your website before ranking it. Items such as hosting, website structure, index-ability, META information,

More information

Pay Per Click (PPC) Drive Calls To Your Business

Pay Per Click (PPC) Drive Calls To Your Business Pay Per Click (PPC) Drive Calls To Your Business Targeting Prospects Target Local Searchers By Keyword -Included Devices: Mobile & Tablet, Desktop & Laptop Target Searchers Google Adwords -Google s Display

More information

Additional Terms and Conditions of Use for KIA Digital Website Assistant Service

Additional Terms and Conditions of Use for KIA Digital Website Assistant Service Additional Terms and Conditions of Use for KIA Digital Website Assistant Service IMPORTANT - READ CAREFULLY: These Additional Terms and Conditions of Use for the KIA Digital Website Assistant Service (these

More information

YOUR DIGITAL TEAM WHO WE ARE?

YOUR DIGITAL TEAM WHO WE ARE? YOUR DIGITAL TEAM WHO WE ARE? World Web Partners started as a lead generation company specializing in the Higher Education sector in 2008. Since then, World Web Partners has expanded its reach by becoming

More information

PVIPE MEDIA INTERNET ADVERTISING CAMPAIGNS

PVIPE MEDIA INTERNET ADVERTISING CAMPAIGNS PVIPE MEDIA INTERNET ADVERTISING CAMPAIGNS The following service descriptions and pricing outline specific packages focused on payper-click (PPC) advertising. PVIPE has created several tiers of services,

More information

Digital Marketing Boot Camp 4 Days Residential Program Dubai Singapore Thailand

Digital Marketing Boot Camp 4 Days Residential Program Dubai Singapore Thailand Digital Marketing Boot Camp 4 Days Residential Program Dubai Singapore Thailand Agenda About EduPristine About EduPristine Detailed Workshop Outlines Contact Information 1 About EduPristine Trusted by

More information

Search Engine Optimization and Pay Per Click Building Your Online Success

Search Engine Optimization and Pay Per Click Building Your Online Success Search Engine Optimization and Pay Per Click Building Your Online Success Jennifer Shaheen The Technology & emarketing Therapist www.technologytherapy.com You Will Learn How consumers currently search

More information

Bandra (W) : +91 9819006132 Kemps Corner : +91 9820134058

Bandra (W) : +91 9819006132 Kemps Corner : +91 9820134058 Bandra (W) : +91 9819006132 Kemps Corner : +91 9820134058 Advance Diploma in Digital Course Module SEO (On Page & Off Page) SMO (Facebook, YouTube, Twitter, Pinterest) Google AdWords (Pay Per Click) Mobile

More information

Pay per click advertising

Pay per click advertising Pay per click advertising What pay per click (PPC) advertising? PPC is a type of advertising offered by search engines or other websites, in which advertisers pay the provider only when an advert is clicked

More information

MHABC AGM Presentation

MHABC AGM Presentation MHABC AGM Presentation FINAL BRAND EXAMPLE MEMBER DECAL WEBSITE MOCK UP WHAT IS PAID SEARCH ADVERTISING Paid search Advertising Is the process of gaining traffic by purchasing ads on search engines (Google).

More information

Pay-Per-Click: Maximizing impact with minimum words.

Pay-Per-Click: Maximizing impact with minimum words. Super Web Solutions - a one-stop-shop Super Web Solutions - a one-stop-shop for all your web design, development, marketing, hosting and business consulting needs. We offer all the essential tools to guarantee

More information

Website Design Proposal

Website Design Proposal Website Design Proposal November 8, 2013 Prepared by: Christopher Bennett Prepared for: Sweet Styles / Sweet Smiles For the remainder of this document: You shall be referred to as The Client Dragon King

More information

Everything You Need to Know About Digital Marketing

Everything You Need to Know About Digital Marketing White Paper Everything You Need to Know About Digital Marketing A website must be supported with marketing and advertising if it is to become a true business channel Sam Saltis Copyright bwired 2009 Copyright

More information

Search Engine Optimisation (SEO) Factsheet

Search Engine Optimisation (SEO) Factsheet Search Engine Optimisation (SEO) Factsheet SEO is a complex element of our industry and many clients do not fully understand what is involved in getting their site ranked on common search engines such

More information

ONLINE ADVERTISING (SEO / SEM & SOCIAL)

ONLINE ADVERTISING (SEO / SEM & SOCIAL) ONLINE ADVERTISING (SEO / SEM & SOCIAL) BASIC SEO (SEARCH ENGINE OPTIMIZATION) Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's

More information

»EXAMPLE.com Traffic & Budget Estimate

»EXAMPLE.com Traffic & Budget Estimate »EXAMPLE.com Traffic & Budget Estimate Daniel Hildebrandt dth internet marketing corporation TABLE OF CONTENT Executive Summary... 3 Your advertisements on Google... 4 Traffic estimate & recommended Cost-

More information

Specific services agreed to are outlined in the proposal and confirmed on our invoice to you.

Specific services agreed to are outlined in the proposal and confirmed on our invoice to you. Pay Per Click Service Levels, Terms and Conditions Thank you for choosing WSI Yorkshire for your Internet Marketing. So that we start off on the right foot we are giving you some information on what you

More information

SSD FAIR MARKETING. Search Engine Optimization Social Media Management Reputation Management Pay-Per-Click Advertising

SSD FAIR MARKETING. Search Engine Optimization Social Media Management Reputation Management Pay-Per-Click Advertising YOUR ONLINE SUCCESS IS OUR BUSINESS Why is the right f it for your organization Within our F.A.I.R. marketing approach, we have developed proprietary formulas tailored to not only meet, but exceed, our

More information

SEO TRAINING COURSES GLASGOW & EDINBURGH. Online Marketing Workshops to fit all budgets

SEO TRAINING COURSES GLASGOW & EDINBURGH. Online Marketing Workshops to fit all budgets SEO TRAINING COURSES GLASGOW & EDINBURGH Online Marketing Workshops to fit all budgets SEO TRAINING COURSES GLASGOW & EDINBURGH BASIC INFORMATION SIGNUP CONSUMERS INTERACT WITH SEARCH ENGINES ON-PAGE OPTIMISATION

More information

Study Guide #2 for MKTG 469 Advertising Types of online advertising:

Study Guide #2 for MKTG 469 Advertising Types of online advertising: Study Guide #2 for MKTG 469 Advertising Types of online advertising: Display (banner) ads, Search ads Paid search, Ads on social networks, Mobile ads Direct response is growing faster, Not all ads are

More information

Job Description. Main Objectives

Job Description. Main Objectives Job Description Job Title: Position Grade: Salary Grade: Department: Location: Reporting To: Key Relationships: Digital Marketing Specialist L1 Shared Hosting New Plymouth, New Zealand Regional Product

More information

Introduction to Search Engine Marketing

Introduction to Search Engine Marketing Introduction to Search Engine Marketing What will you learn in this Presentation? Introduction to Search Engine Marketing How do we define Search Engines? What is the Search Engine Marketing share? Why

More information

Title/Description/Keywords & Various Other Meta Tags Development

Title/Description/Keywords & Various Other Meta Tags Development Module 1 - Introduction Introduction to Internet Brief about World Wide Web and Digital Marketing Basic Description SEM, SEO, SEA, SMM, SMO, SMA, PPC, Affiliate Marketing, Email Marketing, referral marketing,

More information

A SIMPLE GUIDE TO PAID SEARCH (PPC)

A SIMPLE GUIDE TO PAID SEARCH (PPC) A SIMPLE GUIDE TO PAID SEARCH (PPC) A jargon-busting introduction to how paid search can help you to achieve your business goals ebook 1 Contents 1 // What is paid search? 03 2 // Business goals 05 3 //

More information

Ready, Aim, Fire. Online Marketing Campaign Planning & Management. Mark Sceats & Chris Adams

Ready, Aim, Fire. Online Marketing Campaign Planning & Management. Mark Sceats & Chris Adams RTONZ Online Marketing Program Capabilities & Benchmarking Ready, Aim, Fire Online Marketing Campaign Planning & Management Mark Sceats & Chris Adams RTONZ Online Marketing Program Facilitated by: Miles

More information

Online marketing. Summery. Introduction. E-mail marketing. Martin Hellgren,

Online marketing. Summery. Introduction. E-mail marketing. Martin Hellgren, Online marketing Martin Hellgren, Summery Online marketing is a powerful tool when used correctly. The main benefits are the relatively low cost, various pricing models, and, the possibility of instant

More information

DIGITAL MARKETING TRAINING

DIGITAL MARKETING TRAINING DIGITAL MARKETING TRAINING Digital Marketing Basics Keywords Research and Analysis Basics of advertising What is Digital Media? Digital Media Vs. Traditional Media Benefits of Digital marketing Latest

More information

Engelske slider. Menyene i Google Analy2cs

Engelske slider. Menyene i Google Analy2cs Engelske slider Menyene i Google Analy2cs Import into AdWords Google Analytics Dashboard The Dashboard is your configurable opening screen for Analytics Management Understand what the Google Analytics

More information

ADVANCE DIGITAL MARKETING VIDEO TRAINING COURSE. Page 1 of 34 www.experttraining.in Youtube.com/ViralJadhav viral@experttraining.

ADVANCE DIGITAL MARKETING VIDEO TRAINING COURSE. Page 1 of 34 www.experttraining.in Youtube.com/ViralJadhav viral@experttraining. ADVANCE DIGITAL MARKETING VIDEO TRAINING COURSE Page 1 of 34 www.experttraining.in Youtube.com/ViralJadhav viral@experttraining.in +91 9558821174 Who Can Join? Business Owners who want to attract more

More information

Promoting your Site: Search Engine Optimisation and Web Analytics

Promoting your Site: Search Engine Optimisation and Web Analytics E-Commerce Applications Promoting your Site: Search Engine Optimisation and Web Analytics Session 6 1 Next steps Promoting your Business Having developed website/e-shop next step is to promote the business

More information

Build Your Business with Search Advertising. If you re only doing SEO, You Could Be SOL!

Build Your Business with Search Advertising. If you re only doing SEO, You Could Be SOL! Build Your Business with Search Advertising If you re only doing SEO, You Could Be SOL! About George Aspland / evisionsem Established 1998 (In business over 17 years) Infancy of SEO Before SEM 2001 Wrote

More information

Search Engine Marketing (SEM) with Google Adwords

Search Engine Marketing (SEM) with Google Adwords Search Engine Marketing (SEM) with Google Adwords Account Setup A thorough account setup will ensure that your search engine marketing efforts are on a solid framework. This ensures the campaigns, ad groups

More information

INTERNET MARKETING SERVICES (IMS)

INTERNET MARKETING SERVICES (IMS) Package Level 1 Initial Client Consultation Content Analysis Organic Search Engine Placement Set Up Analytics Account Assure SEO/SEM Basics Initial Client Consultation SEO goal setting How we identify

More information

Search Engine Optimisation Guide May 2009

Search Engine Optimisation Guide May 2009 Search Engine Optimisation Guide May 2009-1 - The Basics SEO is the active practice of optimising a web site by improving internal and external aspects in order to increase the traffic the site receives

More information

We do Online SEO Training. We do Class Room SEO Training. SEO & internet marketing Training

We do Online SEO Training. We do Class Room SEO Training. SEO & internet marketing Training SEO and internet marketing training Advance Training by SEORUCHI We do Online SEO Training We do Class Room SEO Training SEO & internet marketing Training 1 Basic of Topics in SEO What is Internet What

More information

Internet Marketing [points 1-8] INR 17,950 (16,000+1,950) (inclusive of all taxes)

Internet Marketing [points 1-8] INR 17,950 (16,000+1,950) (inclusive of all taxes) Internet Marketing [points 1-8] INR 17,950 (16,000+1,950) (inclusive of all taxes) Digital Marketing [points 1-16] INR 24,750 (22,000+2,750) (inclusive of all taxes) 1. Digital Marketing Outline [3 hours]

More information

ONLINE MARKETING. Benefits. A cost-effective way to talk to millions of customers

ONLINE MARKETING. Benefits. A cost-effective way to talk to millions of customers ONLINE MARKETING A cost-effective way to talk to millions of customers 67% of UK adults now go online to both research and purchase goods and services*. And with more online shoppers than any other major

More information

Online Marketing Channels

Online Marketing Channels Connect with us. Online Marketing Channels FLOW20.C0M Contact us Streatham Business Center1 Empire Mews, London, SW16 6AG 0208 1500 294 create@flow20.com Getting started The world of online marketing includes

More information

Leveraging. Digital Marketing. And Connecting With Healthcare Consumers. Presented by: Brandi Unger and Kirstie Hamel

Leveraging. Digital Marketing. And Connecting With Healthcare Consumers. Presented by: Brandi Unger and Kirstie Hamel Leveraging Digital Marketing And Connecting With Healthcare Consumers Presented by: Brandi Unger and Kirstie Hamel Who Amplified Digital is a digital marketing agency that helps local businesses connect

More information

How Web CEO works the integrated approach - everything you need in one place. Get going by adding your website to projects

How Web CEO works the integrated approach - everything you need in one place. Get going by adding your website to projects How Web CEO works the integrated approach - everything you need in one place Get going by adding your website to projects Find popular and relevant keywords and phrases that people searching will use to

More information

Custom Online Marketing Program Proposal for: Hearthstone Homes

Custom Online Marketing Program Proposal for: Hearthstone Homes Custom Online Marketing Program Proposal for: Hearthstone Homes December 12, 2008 1 Introduction Tandem Interactive welcomes the opportunity to perform Custom Online Marketing services for Hearthstone

More information

YOU MISS 100% OF THE SHOTS YOU NEVER TAKE. GET THE MARKETING EDUCATION YOU NEED TO SUCCEED. Delhi School Of Internet Marketing

YOU MISS 100% OF THE SHOTS YOU NEVER TAKE. GET THE MARKETING EDUCATION YOU NEED TO SUCCEED. Delhi School Of Internet Marketing YOU MISS 100% OF THE SHOTS YOU NEVER TAKE. GET THE MARKETING EDUCATION YOU NEED TO SUCCEED +91 84477 36668 INTERNET MARKETING TRAINING PROGRAM We Deliver Knowledge To Help You Win Theory Practical Assignment

More information

Page One Promotions Digital Marketing Pricing

Page One Promotions Digital Marketing Pricing Page One Promotions Digital Marketing Pricing Below is a table outlining general starting-at pricing for digital marketing services offered by PAGE ONE PROMOTIONS. Following the pricing table are in depth

More information

kim@blankslateinteractive.com

kim@blankslateinteractive.com Sample Proposal Company X Prepared for: Prepared by: Ms. Smith Kim Hoyer Stone kim@blankslateinteractive.com Overview Company X specializes in (products or services). The (industry type) firm is seeking

More information

Is it time to hire an expert to take over your business online marketing?

Is it time to hire an expert to take over your business online marketing? Is it time to hire an expert to take over your business online marketing? A GUIDE TO FINDING THE RIGHT ONLINE MARKETING TEAM When it comes to online marketing, BlaineTurner Advertising, Inc., devises strategies

More information

OUR ADWORDS PROPOSAL. 1 Church Street Epsom KT17 4PF. 01372 210691 info@clickrepublic.co.uk

OUR ADWORDS PROPOSAL. 1 Church Street Epsom KT17 4PF. 01372 210691 info@clickrepublic.co.uk Passionate About Helping Small Businesses Excel Through Paid Search OUR ADWORDS PROPOSAL 1 Church Street Epsom KT17 4PF 01372 210691 info@clickrepublic.co.uk What We Offer Google AdWords and PPC advertising

More information

Google AdWords: A Primer on Higher Education Digital Advertising

Google AdWords: A Primer on Higher Education Digital Advertising Google AdWords: A Primer on Higher Education Digital Advertising Hayley Supple Paid Media Specialist at Converge Consulting In higher education, your website is your storefront. Your goal is to get qualified

More information

Keywords, impressions and clicks

Keywords, impressions and clicks PPC Case Study THE PPC STORY Hidepark is a leather garment manufacturer based in Grantham, Lincolnshire. Before coming to Fifteen, they already had an established client base and a successful Google Adwords

More information

Top Tips for Running An Effective PPC Campaign. British Business Show : Google Workshops

Top Tips for Running An Effective PPC Campaign. British Business Show : Google Workshops Top Tips for Running An Effective PPC Campaign British Business Show : Google Workshops INTRODUCTION Hello Top 10 tips to help your PPC campaigns Focus on Google Adwords Questions? 1: KEYWORD RESEARCH

More information

Digital Marketing: Strategies & Measurement

Digital Marketing: Strategies & Measurement 1 Digital Marketing: Strategies & Measurement 2 Overview of Terms Bounce = single page visit Click = an advertisement interaction Visit = a user to your website Impression = an advertisement is shown Click-through

More information

Understanding and Improving AdWords Quality Score. Larry Kim, Founder, CTO Will Eisner, VP, Product July 21, 2011

Understanding and Improving AdWords Quality Score. Larry Kim, Founder, CTO Will Eisner, VP, Product July 21, 2011 Understanding and Improving AdWords Quality Score Larry Kim, Founder, CTO Will Eisner, VP, Product July 21, 2011 Performance Media Platform for online marketers to buy, track, manage, optimize and report

More information

SEO Marketing Agreement

SEO Marketing Agreement SEO Marketing Agreement Introduction SEO stands for Search Engine Optimization, which is the process of getting website pages to rank highly in the main Organic search engine results. It s one of several

More information

SEO Services Sample Proposal

SEO Services Sample Proposal SEO Services Sample Proposal Scroll down to see the rest of this truncated sample. When purchased, the complete sample is 18 pages long and was written using these Proposal Pack templates: Cover Letter,

More information

Reach a larger audience online.google AdWords for Video Google AdWords for Video with TrueView.

Reach a larger audience online.google AdWords for Video Google AdWords for Video with TrueView. Google with TrueView. Pay for the people you want. YouTube Size and Scope. #1 online video site. #2 largest search engine (behind Google). #3 largest site. 4 billion+ video streams per day. 60 hours of

More information

Innovative marketing techniques for dynamic business growth.

Innovative marketing techniques for dynamic business growth. Digital marketing education Digital marketing services Innovative lead generation Business growth strategies Innovative marketing techniques for dynamic business growth. Marketing Fact 1: 96% of people

More information

How. B2B Companies. Can Generate More Demand and Better Leads at Less Cost

How. B2B Companies. Can Generate More Demand and Better Leads at Less Cost How B2B Companies Can Generate More Demand and Better Leads at Less Cost A How B2B Companies Can Generate More Demand and Better Leads at Less Cost As many B2B marketers already know, it is important to

More information

[Ramit Solutions] www.ramitsolutions.com SEO SMO- SEM - PPC. [Internet / Online Marketing Concepts] SEO Training Concepts SEO TEAM Ramit Solutions

[Ramit Solutions] www.ramitsolutions.com SEO SMO- SEM - PPC. [Internet / Online Marketing Concepts] SEO Training Concepts SEO TEAM Ramit Solutions [Ramit Solutions] www.ramitsolutions.com SEO SMO- SEM - PPC [Internet / Online Marketing Concepts] SEO Training Concepts SEO TEAM Ramit Solutions [2014-2016] By Lathish Difference between Offline Marketing

More information

323-868-3581. Search Engine Optimization

323-868-3581. Search Engine Optimization Search Engine Optimization What s the Difference between Pay-Per-Click and SEO Pay-per Click is a way for sites to appear in prominent positions on the search engines by paying the engine to display their

More information

How to pay less for your pay per click leads or sales. by Ann Stanley MD Anicca Digital Solutions

How to pay less for your pay per click leads or sales. by Ann Stanley MD Anicca Digital Solutions How to pay less for your pay per click leads or sales by Ann Stanley MD Anicca Digital Solutions Opportunities to save money on your pay per click leads or sales More relevant clicks for your budget

More information

Online Marketing Services

Online Marketing Services Online Marketing Services Organic SEO is the starting point for all search engine optimisation tactics and can make or break your online marketing strategy. Nick Duncan, Online Marketing Consultant AT

More information

{COMPANY NAME} website proposal

{COMPANY NAME} website proposal {COMPANY NAME} website proposal MONTH YEAR Prepared By: The Brand Affect, LLC Prepared For: [Prospective Client] INTRODUCTION Thank you for the opportunity to submit a proposal for the design of the {COMPANY

More information

MY DIGITAL PLAN MY DIGITAL PLAN BROCHURE

MY DIGITAL PLAN MY DIGITAL PLAN BROCHURE MY DIGITAL PLAN BROCHURE Digital Marketing Overview What is marketing? What is digital marketing and why is it required? Traditional marketing v/s Digital marketing How to do it? Visibility of my brand

More information

Marketing Online SEO Facebook Google Twitter YouTube

Marketing Online SEO Facebook Google Twitter YouTube Marketing Online SEO Facebook Google Twitter YouTube What is Internet Marketing? Internet marketing is considered to be broad in scope[1] because it not only refers to marketing on the Internet, but also

More information

WE HELP YOU TO FIND, ENGAGE & CONVERT MORE OF YOUR WEBSITE VISITORS

WE HELP YOU TO FIND, ENGAGE & CONVERT MORE OF YOUR WEBSITE VISITORS RED ALIEN your local SEO experts WE HELP YOU TO FIND, ENGAGE & CONVERT MORE OF YOUR WEBSITE VISITORS Red Alien are a digital marketing agency specialising in search engine optimisation (SEO) solutions.

More information

monthly search engine optimization

monthly search engine optimization Key Web Concepts offers three levels of Monthly SEO. We conduct monthly reviews, competitor analysis, content updates and format improvements. The purpose of having a monthly program is to manage and monitor

More information

Guide Boosting sales through online marketing

Guide Boosting sales through online marketing Guide Boosting sales through online marketing Boosting sales through online marketing E-commerce has never been more important for UK business. Online sales now account for 10% of all retail spending in

More information

9You can help build your customer base and attract more visitors to your ebay

9You can help build your customer base and attract more visitors to your ebay TOP SEO STRATEGIES 9You can help build your customer base and attract more visitors to your ebay shop by employing search engine optimisation (SEO) tactics. Here are a few tried and tested SEO strategies

More information

Advertising online. Where to advertise online

Advertising online. Where to advertise online Advertising online Advertising on the Internet can be an important part of an online marketing strategy, helping to drive traffic to a website. Research shows that online advertising works well with other

More information

UBER SEO. Affordable Online Marketing for Startups & Small Business. Provided By: EBWAY Crea2ve Solu2ons www.ebwaycrea2ve.com

UBER SEO. Affordable Online Marketing for Startups & Small Business. Provided By: EBWAY Crea2ve Solu2ons www.ebwaycrea2ve.com UBER SEO Affordable Online Marketing for Startups & Small Business Provided By: EBWAY Crea2ve Solu2ons www.ebwaycrea2ve.com What is UBER SEO? EBWAY Creative provides SEO, SEM and SMO services, specifically

More information