M2M business opportunities beyond connectivity. Example T-City Friedrichshafen.

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1 M2M business opportunities beyond connectivity. Example T-City Friedrichshafen. Jürgen Hase,Vice President M2M Competence Center, Deutsche Telekom AG Connected Living Summit, Gothenburg, October 23rd, 2012

2 M2M market view. Deutsche Telekom serves a broad variety of market segments, which provide horizontal as well as vertical business opportunities. M2M Ecosystem Horizontal business opportunities Vertical business opportunities Transport & logistics 2. Vehicle telematics 3. Smart metering/smart grid 4. Connected consumer electronics 5. Security 6. Retail & commerce 7. Industrial automation, monitoring & control 8. Health care 9. Public sector & infrastructure 2

3 T-City was started in 2007 as a DT Group-wide project. Internal objectives. A lighthouse project categorized as high priority by the Group Board of Management of Deutsche Telekom As many innovation projects stemming from the entire Group as possible implemented at one location the first time Demonstrate synergies created based on a state-of-the-art ICT infrastructure External objectives. Demonstrate the social added value provided by innovative inmation communication technologies (ICT) Present the opportunities potential provided by improved Communication options Technical simplifications Time money savings Resource preservation For us, T-City is a unique, innovative beacon project with special importance, as the Deutsche Telekom Group is cooperating with an entire town. We created T-City to demonstrate what we underst under the collective achievement of an innovation-friendly, integrated telecommunications Group. René Obermann, February

4 6 original project fields. 6 6 project project fields fields with with numerous numerous small small large-scale large-scale projects projects Citizens & Government Health Benefits Benefits of of a a wellnetworked wellnetworked city city brought brought to to life life Tourism & Culture Business & Energy Takes Takes into into consideration consideration central central areas areas of of urban urban life life in in Friedrichshafen Friedrichshafen Mobility Education Modern Modern inmation inmation communications communications technologies technologies generate generate relevant relevant added added value value the the gigabit gigabit society society During the first phase of T-City ( ), more than 40 projects were implemented. 4

5 Spotlight on energy projects. Transition to Smart Grids in Practice. T-City. Objectives Objectives Test Test secure secure ICT ICT infrastructure infrastructure new new energy energy world world Generate Generate benefits benefits utility utility end-users end-users Enable Enable energy energy efficiency: efficiency: transparency transparency control control Integrate Integrate prosumers prosumers to to manage manage loads loads optimize optimize procurement procurement Project Project examples: examples: Smart Smart metering metering as as base base Home Home networking networking Smart Smart grid grid to to the the home home (PV, (PV, mchp, mchp, heat heat pumps) pumps) Virtual Virtual power power plants plants Energy Energy efficiency efficiency SME SME MNC MNC Portals Portals different different stakeholders stakeholders Connected Connected emobility emobility Virtual power plants Peak load balancing Procurement Connected emobility Home automation Energy portals Smart metering Local energy generation Energy efficiency 5

6 Smart City Key Success Factors have been mastered lead to a continuation of our partnership. Key Key Success Factors. Cooperation Cooperation with with local local stakeholders stakeholders Open Open innovation innovation with with partners partners Zukünftler Zukünftler (futurist (futurist households) households) Communication Communication High High visibility visibility Strong Strong executive executive support support within within DT DT High-level High-level stakeholders stakeholders Continuation until Next Next phase phase Continuation Continuation of of successful successful partnership partnership CEO CEO T-Systems T-Systems mayor mayor lead lead partnership partnership Focus Focus areas areas Energy Energy Health Health Mobility Mobility Numerous Numerous ongoing ongoing new new projects projects 6

7 Distribution of M2M revenues along the value chain. Entire revenue potential is far more than just connectivity. M2M Value Chain & Revenue Potential M2M Value Chain Stages (simplified) Hardware (Box + Modem) Transport & Access E2E solution Fix Fix Mobile Data Data communication: Access, Access Enabling, Enabling Radio modules, security boxes machine integration components Wide range of of businesses along all all M2M segments Current Share of total M2M Revenues 15% - 25% 15% - 25% 50% - 70% Trend Value chain integration as an option future growth. 7

8 Deutsche Telekom M2M strategy deep dive. M2M from connecting everybody to connecting everything global SIM, open scalable platm, global service alliance, global partner developer network. Call-a-Bike Remote Socket M2M Partner Portal M2M Marketplace Innovations with ideabird Connected Fire Detector Remote machines management Global services M2M M2M Solutions M2M Services M2M Developer Platm M2M Access & Enabler Platm Global developer network Open scalable platm, global SIM International Marketing Online Marketing Direct Marketing & Events Analysts Relations 8

9 Back Up. 9

10 A large set of local global partners provide the basis open innovation a successful partnership. Premium partners Political partner T-City Project Partner Scientific partners 10

11 Connected Mobility. A showcase triple play the future of mobility. Communications Real-time data exchange (e.g. to / from car) smooth change of transportation modes Connected Mobility Energy Transportation Network public private transportation one tariff & one booking process Smart Grid efficient charging, V2G, metering & payment 11

12 If you can think it, it s possible with us! Jürgen Hase M2M Competence Center, Deutsche Telekom AG Lgrabenweg 151, Bonn, Germany 12