10,000. The leading security and fire event of India. The complete security, civil protection and fire safety event. Over. visitors from 35 countries

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1 The leading security and fire event of India ifsecindia.com December 2014, Pragati Maidan, New Delhi Over 10,000 visitors from 35 countries The complete security, civil protection and fire safety event Join the #IFSECIndia Part of:

2 The authority on security expertise and guidance Over 250 Exhibitors As part of the world s leading portfolio of security and fire safety events, IFSEC India is the region s pre-eminent authority on industrial security expertise and guidance. The event is the centre for 10,000 industry buyers and decision makers, attending to review the latest products and innovations, build business partnerships and to conduct business and make purchases. Plus, the education programme, which is part of the IFSEC Global Academy, attracts senior purchasers looking to gain an overview of the market and latest technology developments while they source the products you sell. The move to Pragati Maidan, New Delhi From the December 2014 we re moving, allowing wider access to key trade markets and the growing end user community including key Government attendees. With improved travel links and a central location, IFSEC India 2014 looks set to further cement its position within the global security and fire market attracting more than 10,000 visitors, with regional representation from buyers eager to purchase the latest solutions. IFSEC India provides the perfect platform to: Conduct market research Develop your market entry strategy Establish and strengthen your supply chain by meeting existing and prospective partners Network and position your brand within the industry Launch new security and fire products to the Indian and Asian markets Showcase and sell your solutions to senior end users from the private and government sectors Collectively the Indian government will invest over $7bn in specified projects covering urban surveillance, critical infrastructure protection, over $7bn in specified projects covering urban Why India? mass transportation security, maritime security and private security initiatives Key Opportunities Urban surveillance, critical infrastructure protection, border, port and airport security, transport security, fire safety, cyber security, training The Indian commercial security market is valued at $500 million and continues to increase at 30-35% per year

3 IFSEC India in Numbers Main Areas of Responsibility Manage the Security Needs of a Company...40% Sell/Distribute Security Products... 27% Installation/Maintenance of Security Products... 20% Manage/Provide a Security Service...5% IT/Network Management/Telecom...5% Training...3% Big Budget Purchasers 86% of visitors with the authority to make purchasing decisions 51% of visitors have over RS 1,000,000 of budget 18% 33% 49% Above RS5,000,000 RS1,000,001 - RS5,000,000 RS1,000,000 and below Over 10,000 visitors expected from across the security and fire industry in 2014 Product Areas of Interest *This was a multiple choice question CCTV Installation & Monitoring... 63% Access Control / Biometrics... 51% Network / IT Installation... 45% Moving to Pragati Maidan, New Delhi allows wider access to key trade markets and the growing end user community including key Government attendees. Building Management Systems... 35% Locks Bolts / Electric Locking... 33% Fire Safety... 28% Logical Support System / Security Guarding... 25% Alarm Receiving Centres... 23% Perimeter Protection / Physical Security... 18%

4 An Effective Marketing Campaign IFSEC India reaches over 95,000 professionals from across the region Outside Advertising Social Media Association With Proven Results 89% rating for the show s organisation E-Tickets Video 85% of exhibitors expectations were exceeded or met Social Media 87% of exhibitors were happy with the quantity of visitors Direct Mail Press Roadshows Support Outside Advertising Print Advertising Marketing Partnerships Community Engagement on IFSEC Global.com 65% of exhibitors have already booked their stand for % of exhibitors were happy with the quality of visitors 97% of exhibitors would recommend attending the show Event Guide

5 Meet with an international audience of security and fire buyers IFSEC India attracts a truly international audience of high level purchasers attending to view the latest security and fire solutions. Visitors from over 35 countries flocked to IFSEC India 2013, including: AFGHANISTAN KOREA UNITED KINGDOM AUSTRALIA MALDIVES USA BANGLADESH NEPAL BELGIUM QATAR Top Indian Regions: BRAZIL RUSSIA NEW DELHI CANADA SAUDI ARABIA UTTAR PRADESH CHINA SINGAPORE HARYANA FRANCE SOUTH AFRICA MAHARASHTRA GAMBIA SRI LANKA GUJARAT HONG KONG TAIWAN KARNATAKA ITALY TANZANIA ANDHRA PRADESH JAPAN THAILAND RAJASTHAN KENYA UAE WEST BENGAL Buying chain: 75% 25% Channel Partner* End Customer Channel Partners include: Vertical End User markets include: Integrators Distributors Installers Manufacturing Architecture Police Jewellery Construction Finance Real Estate Retail Prison Electrical Industrial Insurance Banking Law & Enforcement Security Consultants Drawing a host of senior government visitors from the following agencies: Central Industrial Security Force Border Security Force Department of Internal Security Railway Protection Force Department of Border Management and more...

6 Our participation in IFSEC has been fantastic. The footfall is impressive and the response from customers is always very positive. IFSEC is the leading security exhibition in India allowing us to interact and generate good business leads with the best in the industry from across the buying chain, including system integrators who are integral for most of the Government projects within Connecting the global security, fire and safety communities online the region. We will definitely be there in December! events Chockalingam - Head IBMS Practice, Wipro Contact Us INDIA BENGALURU Sanjeev Rao Senior Project Manager M: E : MUMBAI Prashant Bahl Senior Project Manager M: E : NEW DELHI Mohini Bhalla Project Manager M: E : REST OF WORLD Neema Patel International Sales Manager T : +44 (0) E : About IFSEC Global Over 40 years of experience and innovation, IFSEC Global has become the pre-eminent authority on the global security and fire industry. Its relationship and collaboration with leading industry associations, government bodies, research partners, training providers and education specialists allows UBM to create a series of events and an online community that caters for the entire security and fire buying chain. By bringing together product and solution providers with both channel partners and senior decision makers from government and private sectors, the IFSEC events and community provide the perfect platform for our clients to meet their objectives through thought leadership, product & solution showcases and year round networking. awards & education

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