Amadeus Media Solutions. Media Solutions. Set your objectives. & aim at your target

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1 Amadeus Media Solutions Media Solutions Set your objectives & aim at your target

2 2 Media Solutions About Amadeus IT Group Amadeus IT Group is the leading technology partner to the world s travel industry. We are present in 219 markets across the globe with a total of 8,300 employees made up of over 105 nationalities. We are the world s largest travel marketplace connecting thousands of travel providers with more than 400,000 travel agents and millions of leisure and business travellers, 365 days a year, 24 hours a day. We are also a leading provider of sophisticated IT solutions to travel providers such as airlines, hotels and railway companies. We are now proud to introduce Amadeus Media Solutions, a new world of advertising opportunities. Read on.

3 Media Solutions 3 Amadeus - your solution for advertising & communication Set your objectives & aim at your target >> >> >> >> You need to be sure that your advertising spend brings real business benefits. You need to be able to reach audiences right across the globe but also to target individual markets and segments with precision. You need to be able to accurately measure the results of your advertising. You need to grow your sales, build your brand and make sure that you control your messages. You need Amadeus Media Solutions, a new world of advertising opportunities. About Amadeus Media Solutions More than 100,000 travel agencies (that s about 400,000 individual agents) use our system every day to book and manage their clients travel needs. A total of 390 million bookings are made every year through the Amadeus system. Travel providers across the world count on Amadeus to connect their business with their customers wherever they are in the world. Impressive isn t it? Well now your company can tap in to the huge advertising potential that Amadeus can offer with Amadeus Media Solutions, a new range of advertising solutions that will bring your business sales success.

4 4 Media Solutions Amadeus - at the heart of the travel industry 450+ AIRLINES 106 RAIL companies 116 TRAVEL INSURANCE PROVIDERS 400,000 + TRAVEL AGENTS 85,000+ HOTEL PROPERTIES 20 CRUISE LINES AIRPORTS MILLION TRAVELLERS EACH YEAR 26 CAR RENTAL COMPANIES 20 FERRY LINES DESTINATION SERVICE PROVIDERS Who are Amadeus Media Solutions for? Amadeus Media Solutions should be an essential part of the media mix for any company promoting its services to the world s travel agency community, and also individual travellers. If your company is one of the following then you should be including Amadeus Media Solutions as part of your overall advertising strategy. Travel industry providers Make sure that your content and brand stands out in the minds of travel agents and travellers around the world. You can highlight special promotions, new services or routes, new products, last minute availability etc. The options and flexibility are limitless. Amadeus Media Solutions are also a highly effective way to build awareness as part of a long-term brand building strategy. You need to increase sales through the travel agency channel and our web platforms such as CheckMyTrip. Amadeus Media Solutions takes you right to the travel agent s desktop and to the final passenger wherever they are in the world. Make it easy for travel agents and passengers to find your company and to buy your product. Others The world s travel community is a vital market for many companies including: > Specialist industry and travel magazines > Technology providers > National, regional or local tourist boards > Industry associations > Local transport > Travel guides > Travel medicines > Luggage and travel gear > Roaming telecom services > Tourist and sports attractions Amadeus Media Solutions provides the ideal advertising vehicle to reach your audience with your product or service.

5 Amadeus Media Solutions - the key benefits Media Solutions 5 TARGET Choose your media, choose your audience, choose what to say. You can define your audience by country, by customer segment or by region. The options are limitless. No other advertising medium offers such high levels of targeted precision. TAKE CONTROL Our solutions allow you to manage your campaigns pro-actively. You decide when to communicate, when to change your message and when to change or stop the campaign. MEASURE Our highly targeted solutions enable you to accurately measure results. That means more return on your advertising investment.

6 6 Media Solutions Amadeus Media Solutions - the choice is yours Amadeus offers a range of specific advertising solutions, each one of them designed to meet your different needs. Here is a summary. For Travel Agents Amadeus Sign-In Banners > Our Sign-In solutions give you the opportunity to be there when travel agents enter the Amadeus system. They are an excellent solution for communicating news and relevant information. > They provide maximum visibility as all agents will go through the Sign-In screen before starting work. They are available in both Banner and Text format. 70% of travel agents recall seeing promotional messages. Amadeus Availability Banners > Designed for maximum visual impact. Promote and sell your product to our global audience of travel agents. > Influence the agent s booking decision and communicate relevant information for your customers at that crucial booking moment. 64% of all global travel agents who were aware of promotional messages click for more information.

7 Media Solutions 7 For Travellers Amadeus on the web > Checkmytrip.com is an online portal where travellers can access and manage their travel itinerary. It is visited by hundreds of thousands of travellers every day of the year. We offer your company the possibility to place banner advertising on the site. Take advantage of this unique vehicle for getting your message directly to the traveller, in their office or home. In the future there will be more online portals from Amadeus offering exciting advertising opportunities. The time is now! Contact Amadeus Media Sales Consultants to find out how we can help your company. Our team of experts is on hand to listen. Set your objectives and aim at your target with Amadeus Media Solutions Amadeus Media consultants:

8 2010 Amadeus IT Group SA 1DMA

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