BECOME A PROUD PARTNER OF THE QUAD CITIES CONVENTION & VISITORS BUREAU. Partnership Benefits & Opportunities

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1 BECOME A PROUD PARTNER OF THE QUAD CITIES CONVENTION & VISITORS BUREAU Partnership Benefits & Opportunities

2 What is a CVB? The official Destination Marketing Organization for the area. An umbrella organization that sells to and services all types of travelers. A promotional/marketing body, information clearinghouse, and event management consultant for the community. An economic development agent that assists in increasing an area s income and employment, and enhancing the quality of life for its residents. Targets leisure travelers, tour operators, travel media, conventions, meetings, and sporting events to come the area.

3 What Do We Do? Quad Cities CVB Mission The Quad Cities Convention & Visitors Bureau (QCCVB) is the official tourism destination marketing and management organization for the Quad Cities region. The organization serves the tourism interests of Scott County in Iowa and Rock Island, Mercer, Warren and Henderson Counties in Illinois, joined by the Mississippi River. The QCCVB increases visitor expenditures and overnight stays through strategic sales, marketing, and services to our customers, members and communities. We promote and package our destination to attract and meet the needs of meetings and conventions, group tours, sporting events and competitions, special interest groups and the leisure traveler. Quad Cities CVB Vision The QCCVB is the recognized leader to market and manage the Quad Cities region as a destination. The CVB s priority is to grow tourism in the Quad Cities, thus playing an integral role in promoting economic development and improving quality of life in the region. The CVB is the catalyst in community and tourism activities; facilitating product enhancements; developing local, state and regional partnerships, and providing customer service and hospitality training to its industry partners. Our value results in generous, uncontested resources for destination marketing and management. Every resident and industry partner recognizes his or her personal role as a Quad Cities ambassador.

4 Visitors Mean Business On average, 1.5 million people visit the Quad Cities each year, spending $675 million. That s outside money being spent in our stores, restaurants, hotels, gas stations; at attractions and events; and on our products and services. Not to mention the tourism industry supports over 7,000 local jobs, making it the Quad Cities second largest employer after the Rock Island Arsenal. Our efforts generate visitor spending throughout the community.

5 Partnership Benefits The QCCVB brings people to the Quad Cities area. The QCCVB offers a wide range of benefits. A complete Partnership Application Form is available at Listing in the Annual Printed Visitors Guide (Includes: Name, Address, Phone, Website, Hours, Admission) Website Listing including description, link, pictures, and map Online access to your website business description so you can update it whenever you like Representation on the TAP 42 touch-screen Kiosks located in high-traffic areas, and the opportunity to enhance listings Free Brochure Distribution at QCCVB Visitor Centers Referrals to your business from visitor counselors and staff Receive Sales Leads for potential meetings, conventions, group tours, sports tournaments, and events Confidential Meeting/Convention Calendar Media & Event promotion assistance Convention/Event Servicing Promotion Receive a weekly partner from the QCCVB with industry news and a local events calendar Educational and networking opportunities Co-op advertising opportunities Online booking agent for lodging partners Discount of Advertising in the Visitors Guide Representation at tradeshows, and regional and state promotion Promotion through the QCCVB s Social Media Channels and monthly leisure s to over 6,000 opt-in individuals Receive the QCCVB s quarterly newsletter with pertinent travel industry news and QCCVB statistics Promote overnight packages on the QCCVB s website Exclusive QCCVB Promotions open only to our partners Local, Regional, and National Media Publicity for the Quad Cities and potentially your business Complimentary Hospitality Training for your staff annually (May be held off-site.) Partnership decal for your business window Enhancing the quality of life and participating in the positive economic development of the Quad Cities area

6 Leisure Tourism Benefits The average leisure traveler spends $145 per day. When you partner with the QCCVB, you can consider us an extension of your marketing team. QCCVB is dedicated to serving visitors and selling the Quad Cities area as a leisure destination through marketing, advertising, media/public relations, and website/interactive promotions. Marketing & Advertising Opportunity to participate in print co-op advertising Purchase advertising in QCCVB campaigns Discount on advertising in the Visitors Guide and website Participate in QCCVB-led contest and promotions such as Be a Tourist in Your Own Backyard Weekend, Quad Cities Restaurant Week, and Tourism Week Gain access to state-wide promotion opportunities from Illinois and Iowa Website & Social Media receives nearly 300,000 visitors annually Free online calendar to promote your events to visitors with over 60,000 pageviews a year v vv Website is mobile-friendly Online Visitors Guide receives almost 15,000 views a year Promotion of partners on Twitter and Facebook Media/Public Relations Opportunity to host travel journalists who produce media coverage about the area Events and organizations publicized to local, regional, and national publications Potential to reach thousands of consumers through editorial media coverage

7 Meeting & Convention Benefits The average business traveler spends $105 per day. On average, the QCCVB books over 40 meetings and conventions and is responsible for over $11 million in direct spending to the local economy each year. Convention Calendar Have access to sales leads sent to partners and to the general convention calendar upon request Media Coverage Potential to reach thousands of meeting planners and industry professionals through stories in meeting industry publications Expertise Represented by QCCVB sales staff at trade shows, meetings, sales missions, etc. QCCVB sales staff works closely with partners to assist them with meeting needs Host site inspections with prospective planners Servicing Pre-promotion assistance with photos, media assistance, Quad Cities information, s Assist with tours, step-on guides, and transportation for attendees and guests Official welcome letters, greetings, banners, packets, and gift baskets On-site information table, registration assistance, and customized collateral

8 Sports Event Benefits The average sports event attendee spends $105 per day. On average, the QCCVB books over 10 major sports events and is responsible for over $8 million in direct spending to the local economy each year. Expertise Represented by QCCVB sales staff to promote top-notch sports facilities QCCVB leads the Quad Cities Sports Commission Servicing Pre-promotion assistance with photos, media assistance, Quad Cities info, s Assist with event management, volunteers, and transportation needs Official welcome letters, greetings, banners, and packets On-site information table, registration assistance, and customized collateral Group Tour Benefits The average group tour attendee spends $105 per day. On average, the QCCVB books over 250 group tours and is responsible for over $1 million in direct spending to the local economy each year. Services Customized tour itineraries, step-on guides, and motorcoach services Tour promotion assistance with photos, Quad Cities information, s Represented by QCCVB sales staff and national and international trade shows Created award-winning group tours programs Agri-Tours Illinois and Illinois Countryside Journeys

9 Invest with the QCCVB...And tap into the profitable travel and tourism market. Every day the experienced and knowledgeable staff of the QCCVB work diligently to promote QCCVB partners and the Quad Cities area. Thousands of potential visitors and event planners use QCCVB resources to research future getaways and events. Last year alone the QCCVB generated: 52,000+ VISITORS PERSONALLY ASSISTED 110,000 PRINTED VISITOR GUIDES & 15,000 SAW THE ONLINE GUIDE 300,000 VISITORS ON VISITQUADCITIES.COM

10 QCCVB Visitor Centers VISITOR CENTER & GIFT SHOPS at Union Station 102 S. Harrison Street in downtown Davenport, Iowa at River Station/Bass Street Landing 1601 River Drive, Suite 110 in downtown Moline, Illinois in The District th Street, Suite 11, in downtown Rock Island, Illinois Visitor Center at the Quad City International Airport th Avenue, Moline, Illinois Visitor Center at Iowa 80 Trucking Museum Interstate 80 at Exit 284, Walcott, Iowa Phone: Toll Free: Website: Online Gift Shop at:

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