IC Lead Generation Reseller Selection & Lead Generation for fitness equipment

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1 Interconnection Vienna I Oberstdorf I Lviv I Bratislava I Mexico City we show you the way IC Lead Generation Reseller Selection & Lead Generation for fitness equipment

Mexico City com com we show you the way IC Lead Generation Reseller

Growth through Leads: We Provide You with the Raw Material or the Whole Package! Initial Situation The basis for a successful marketing strategy is having a compact or selective distribution network.

2 Growth through Leads: We Provide You with the Raw Material or the Whole Package! Initial Situation The basis for a successful marketing strategy is having a compact or selective distribution network. Trade is constantly changing: Every company has to keep attracting and selecting new business partners. Projects are especially complex to develop when referring to new markets. Companies have normally no time to carry out these activities. Our Approach to a Solution We provide you with the following services, according to your needs, Updated and personalized Databases of resellers and/or fitness clubs in all channels. Segmentation of the reseller/fitness club by different criteria. First contact and prospect enquiries. Appointments with resellers/fitness club managers. 2

Trade is constantly changing: Every company has to keep attracting and selecting new business partners. Projects are especially complex to develop when referring to new markets.

We Fill Your Sales Pipelines and Create Leads So that your sales keep going: We will create a database for you that contains potential resellers according to your criteria.

3 We Fill Your Sales Pipelines and Create Leads So that your sales keep going: We will create a database for you that contains potential resellers according to your criteria. Our sales staff will contact potential resellers in their native language and Segment them by interest or other desired criteria, so that your sales and marketing... make new customers from potential prospects. Screening: First Contact & Segmentation First Contact & Prospect Inquiries Professional Contact by the Client Database: Structure of a Database of Potential Resellers Presentation and Completion of Sale IC Client 3

Our sales staff will contact potential resellers in their native language and Segment them by interest or other desired criteria, so that your sales

4 3 Step Modularly Available Kick-Off & Database Creation Screening & Segmentation Prospect Inquiries Project set-up including the project objective, target groups and approaches. Creation of a database with contact data, or optimization of an existing database. Identification of the proper contact person. Classification of the customers according to criteria set by the client, e.g. size class of the company, brands listed, general interest in new brands. If the client wants, the lead can be provided with information and If interested, an appointment with the reseller s head of acquisitions can be arranged. You Get You Get You Get An up-to-date Database A List of Potential New Resellers Customer Appointments 4

Classification of the customers according to criteria set by the client, e.g. size class of the company, brands listed, general interest in new brands.

5 Investment Costs for Acquiring New Customers or Getting New Resellers Kick-Off & Creation of Database Screening & Segmentation We show you the way Prospect Inquiries Kick-Off & project set-up ca Costs per record: from 2,90 price depending on region and channel. Translations of the questionnaire, if requested, ca. 100 per language, depending on the length of the questionnaire. Additional costs per interview: 7 25 depending on the length of the questionnaire. Billing by the hour based on an hourly rate of 49,- Success fee by appointment of 15,-. Example calculation for 500 addresses and 40 appointments in Germany in the Fitness Sector: 7,520 Costs for an appointment with an prospective client: An up-to-date Database 1,950 A List of Potential New Resellers Appointments with resellers 3,500 2,070 5

Additional costs per interview: 7 25 depending on the length of the questionnaire. Billing by the hour based on an hourly rate of 49,- Success fee by appointment of 15,-.

6 What You Will Receive an Up-To-Date Contact Database Creation of Database Contact-Database in MS-Excel providing basic company data such as Contact Point, Adress, Telephone / RESELLER Contact-Database CUSTOMER Contact-Database 6

providing basic company data such as Contact Point,

We show you the way What You Will Receive Additional Segmentation Information Screening & Segmentation Database including segmentation results such as No. of employees, Avg. Budget, Decision Maker.

7 We show you the way What You Will Receive Additional Segmentation Information Screening & Segmentation Database including segmentation results such as No. of employees, Avg. Budget, Decision Maker. Preferred Brands, etc. RESELLER Screening CUSTOMER Screening RESELLER 1 Contact: Mr. Wiggum Saddlesore saddlesore@reseller1.com POTENTIAL CUSTOMER 1 Contact: Mr. Seymore Skinner skinner@office1.com Turnover Categorie: EUR Listed Brands: - Technogym - Life Fitness - Preco Willingness to include further Brands: Yes No. of Members: Typ of equipment: Strength & Cardio Avg. Budget: EUR Preferred Brands: - Technogym - Lift Fitness 7

com POTENTIAL CUSTOMER 1 Contact: Mr. Seymore Skinner +49 456 789-15 skinner@office1.com Turnover Categorie: EUR 250 500.

8 We show you the way What You Will Receive Appointments for Your Sales Team Prospect Inquiries First sales contact and prospect inquiries We support your Sales-Team by assuming the first contact. determizing interest. generating leads. arranging appointments for your Sales- Team to conclude the business. 8

your Sales-Team by assuming the first contact. determizing interest.

9 We show you the way The IC-Lead Generation Available for Reseller Selection Lead Generation 1. We create a contact database of potential resellers or update your existing one. 2. Survey potential resellers among certain defined segmentation criteria (listed brands, customer structure, etc.) 3. We take on initial contact in behalf of your company to identify interesseted resellers and set up meetings. 1. We create a contact database of potential customers or update your existing one. 2. Survey potential customers among certain defined segmentation criteria (company size, buying criteria, etc.) 3. We take on initial contact in behalf of your company to identify fitness clubs and set up meetings. We deliver crucial information and contacts abour resellers and customers for the optimal support of your sales department. 9

We take on initial contact in behalf of your company to identify interesseted resellers and set up meetings. 1. We create a contact database of potential customers or update your existing one. 2.

10 Why Interconnection Should Be Your Partner We have our own sales center with 15 places in Lviv and expertise in 20 languages. Partners and Offices in Vienna, Bratislava, Lviv, Mexico City and Poland. Detailed and regularly updated corporate database for over 100 industries. 15 years of experience in the area of baby products and over 1000 clients worldwide. The high quality standards of a consulting firm. Projects of note in regards to generating leads: - Hewlett Packard: Reseller selection in Spain - Remmers Lacke: Identification of sales partners in Great Britain - Mettler Toledo: Search for resellers in 4 European countries. - Oertli: Lead generation in Great Britain. - Sigma Coatings: Segmented databank of 1000 potential customers in Germany. - Rigips: Prospect inquiries in Austria. 10

The high quality standards of a consulting firm.

11 Contact If you have any further questions, please feel free to contact us! Interconnection Consulting Getreidemarkt 1, A-1060 Vienna Matthias Rousavy, BA Consultant Tel: rousavy@interconnectionconsulting.com Dr. Frederik Lehner Managing Director Tel: lehner@interconnectionconsulting.com Interconnection Consulting Vienna Mexico City Lviv Bratislava Gdansk IC we show you the way 11

rousavy@interconnectionconsulting.com Dr.

IC Lead Generation From Database Creation to Customer Appointments

IC Lead Generation From Database Creation to Customer Appointments www.interconnectionconsulting.com Interconnection Vienna I Oberstdorf I Lviv I Bratislava I Mexico City www.interconnectionconsulting.com www.interconnectionconsulting.com we show you the way IC Lead Generation