International Management

Transcription

1 International Management Máster Universitario en INTERNATIONAL BUSINESS ADMINISTRATION (MBA) Universidad de Alcalá Edition 2015/2016

2 GUÍA DOCENTE Nombre de la asignatura: International Management Código: Titulación en la que se imparte: Departamento y Área de Conocimiento: Carácter: Compulsory Créditos ECTS: 6 Curso y cuatrimestre: Profesorado: Master Universitario International MBA Economía y Dirección de Empresa 1 year 1º semester Horario de Tutoría: Idioma en el que se imparte: English 1. PRESENTACION The purpose of this course is to acquaint the student with the theory and methods of strategic planning and management. Central to our exploration of this theory and methods will be an understanding that there is no one size fits all approach to strategic management, and that effective planning for any organization rests on an understanding of the contingencies the organization will be facing at any one point in time. This course is focused upon contemporary strategic thinking under conditions of rapidly changing environment. The scope of interest is divided into two parts. The first, including universal principles of strategic management. The second, concentrated upon specificity of strategic management analysis. Coverage is broad with organisational and environmental analysis as a point of start and strategic control as a conclusion in between. The course will rely on cases, and current information from newspapers, the Internet and other media, to illustrate the dynamic nature of the factors that affect organizations in their strategic planning and management endeavors. This Course is not only focus on national level, it is also focus on international level and their problems Reasons for the Tremendous Growth and Importance of International Trade and Investments Management Challenges of International Business Coordination of Different Contexts as Core Problem of International Management Patterns of International Business: From Internationalization to Globalization 2

3 2. COMPETENCIAS General 1. Team work 2. To work with pressure 3. Ability to manage time and to plan and organise the work 4. Ability to resolve problems 5. Moral engagement at work 6. Quality motivation 7. Ability to apply knowledge to practice Specific 1. Prepare the student to analyse, assess and decide on the complexity of the political, financial and social, national and international context. 2. Know the use of the techniques and of the criteria, such as countable, financial, economic, strategic and controlling necessary for the company in an international context. 3. Prepare the student to design a system of objectives depending on the different international strategies for the sustainability of the company. 4. Prepare the student to develop strategies. Practice with business examples and different methods. 5. Prepare the student to be able to manage in processes of permanent change. 3. CONTENIDO Bloques de contenido (se pueden especificar los temas si se considera necesario) Strategic Management Strategic thinking Environmental analysis Analysis of competition Total de clases, créditos u horas 2 3

4 International Management The Nature and Importance of International Management Foreign Market Entry Models Theory of International Business Strategy, Structure, and Coordination of International Business Quantitative and qualitative trends in the international business environment Conceptual and Methodological Approaches to Country Culture Strategies and Instruments for International Human Resource Management (IHRM) 3 4. METODOLOGÍAS DE ENSEÑANZA-APRENDIZAJE.-ACTIVIDADES FORMATIVAS 4.1. Distribución de créditos (especificar en horas) Número de horas presenciales: Número de horas del trabajo propio del estudiante: Total horas 32 hours 118 hours 150 hours 4.2. Estrategias metodológicas, materiales y recursos didácticos Presential session Lectures Cases Presentation Tutorial Evaluation Autonomous work Readings Easy Reserach 5. EVALUACIÓN: Procedimientos, criterios de evaluación y de calificación A progress evaluation will be held and will count 65% of the final mark. a. Assistance and active participation15% 4

5 b. Cases, Presentation, innovative ideas. 50% c. Written exam or a case exam: 35% In case you do not pass in the regular session then you have the opportunity to retake the final exam in July or September (written exam or case).. 6. BIBLIOGRAFÍA Adler, N. J., International Dimensions of Organizational Behavior, 5th ed., Cincinnati Beamish, P. W. et al., International Management. Text and Cases, 5th ed., Boston/MA et al. 2003, pp Cullen, J. B., Parboteeah, K. P., Multinational Management. A Strategic Approach, 4th ed., Ma-son/OH 2007, pp and pp Czinkota, M. R., Ronkainen, I. A., Moffett, M. H., International Business. 6th ed., Mason/OH 2006 Daniels, J. D., Radebaugh, L. H., Sullivan, D. P., International Business. Environments and Op-erations, 12th ed., Upper Saddle River Deresky, H., International Management. Managing Across Borders and Cultures, 6th ed., Upper Saddle River/NJ et al. 2007, pp and pp Eriksson, K. et al., Time and Experience in the Internationalization Process, in: Zeitschrift für Betriebswirtschaft, Vol. 71, 1/2001, pp Grosse, R., Kujawa, D., International Business. Theory and Managerial Applications, 3rd ed., Homewood/IL 1995 Hill, C. W. L., International Business - Competing in the Global Marketplace, 7th ed., Boston Hitt, M. A., Ireland, R. D., Hoskisson, R. E., Strategic Management. Competitiveness and Globalization, 6th ed., Mason/OH 2005, pp Hodgetts, R. M., Luthans, F., Doh, J. P., International Management. Culture, Strategy and Beha-vior, 6th ed., Boston/MA et al. 2006, pp Jeannet, J.-P., Hennessey, H. D., Global Marketing Strategies, 6th ed., Boston/MA 2004, pp Mintzberg, H. et al., The Strategy Process. Concepts, Contexts, Cases, 4th ed., Upper Sadlle River/NJ 2003, pp Strategy, Structure, and Coordination of International Business Negandhi, A. R., International Management, Boston et al. 1987, pp Oesterle, M.-J. (Ed.), Internationalization Processes. New Perspectives from a Classical Field of International Management, Management International Review, Special Issue, 2/1997. Robock, H., Simmonds, K., International Business and Multinational Enterprises, 4th ed., Ho-mewood/IL - Boston/MA 1989, pp