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1 B2B Online Marketing Business.com Home B2B Social Media Resources About Business.com Advertising Code to Create Custom Share Buttons for Facebook,, Twii t terr,, LiinkedIIn & Delliiciio Interested in sharing your B2B content on Facebook, Twitter, LinkedIn or delicious? Do multi-option social media sharing tools such as ShareThis seem like overkill? 45 tweets retweet That was our conclusion after researching the social media sites on which readers are most likely to share content from our blog focused on solutions to a wide range of business challenges, What Works for Business. We decided that Facebook, LinkedIn, delicious, and Twitter were the sites on which our target business audience is most likely to share business-related content. Rather than using the ShareThis widget which provides many more options (many confusing options for most of our readers), we decided to create custom share buttons. To add custom share buttons automatically to each post in a WordPress blog, add the following code to single.php, the file which renders the individual post (note that you must be using WordPress.org, the self-hosted version of WordPress, to be able to customize the php files). See an example of how this looks. Facebook Sharre Bu t ton Code Here is the Facebook share code, which can also be found at 1 of 6 6/26/10 5:14 PM

2 <script>function fbs_click() {u=location.href;t=document.title; window.open( /sharer.php?u= +encodeuricomponent(u)+ & t= +encodeuricomponent(t), sharer,'toolbar=0,status=0,width=626,height=436 );return false;}</script><a href= onclick= return fbs_click() target= _blank ><img src= ADD_IMAGE_URL_HERE alt= Share on Facebook /></a> T w ii tt tt e rr S h a rr e B u tt tt o n C o d e Here is the Twitter share code, which can also be found at <a href= <?php the_permalink();?> title= Click to share this post on Twitter "><img src= ADD_IMAGE_URL_HERE alt= Share on Twitter ></a> LiinkedIIn Sharre Bu t ton Code Here is the LinkedIn share code, which can also be found at <a href= url=<?phpthe_permalink();?>&title=<?php the_title();?>&source=add_your_blog_url_here ><img src= ADD_IMAGE_URL_HERE ></a> delicious Share Button Code Here is the delicious share code, which can also be found at /help/savebuttons. <a href= onclick= window.open( /save?v=5&noui&jump=close&url= +encodeuricomponent( <?php the_permalink()?> )+ &title= +encodeuricomponent( <?php the_title()?> ), delicious, toolbar=no,width=550,height=550 ); return false; ><img src= ADD_IMAGE_URL_HERE height= 20 width= 20 alt= Delicious /></a> Good luck, and we d love to see how you ve implemented this on your own B2B 2 of 6 6/26/10 5:14 PM

3 blog! Liike thiis pos t? Sharre ii t!! Rellatted po stt s Top Social Media Resources for Business Information Interview: Top 5 B2B Online Community Myths with Impact Interactions Mike Rowland Web 2.0 Expo Wrap-up from a B2B Perspective Twitter Works for B2B? Prove it! Twitter for Business Case at 90 Days This entry was posted on May 22, 2009 at 11:31 am and is filed under B2B Social Media. Tagged: Facebook for business, LinkedIn, twitter for business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site. 6 Responses to Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious 1. B2B Social Media Case Study - Business.com Business.com's B2B Online Marketing Blog says: July 6, 2009 at 5:52 pm [...] B2B social media insights from Forrester s Laura Ramos, code for creating your own social media share buttons and advice for building B2B online communities from Mike Rowland of Impact Interactions. Look for [...] 2. Windenberger says: November 3, 2009 at 12:35 am Thanks for the free code. I am almost done gathering all the goodies I need on my upcoming wordpress blog. This post will make it simple to stay focused on the most important social media sites. 3. sigma.squared» Blog Archive» DIY Wordpress Social Media Icons says: January 10, 2010 at 12:53 pm [...] hindsight, I could have done this by copy pasting the whole lot from the site I eventually found here at B2B Online Marketing, but as Murphy would have it, I would only find that site once I had [...] 3 of 6 6/26/10 5:14 PM

4 4. Bonnie says: January 30, 2010 at 7:40 am Is there one button for just these major 4 sites? 5. James says: March 13, 2010 at 12:42 pm I think that all the share buttons are so similar, I am looking for a new look. 6. John says: April 7, 2010 at 3:43 pm Found your post to be very timely as I was in process of scouring the web for this code many thanks! Leave a Reply Name (required) Mail (will not be published) (required) Website Submit Comment B2B Online Marketing RSS feed 4 of 6 6/26/10 5:14 PM

5 Check out tip #3...How to Turn a Blog into a B2B Lead Generation #b2b #leadgen about 4 hours ago Are you reinventing the content wheel for every social outpost?... about 6 hours ago follow me on Twitter C attegorriie s B2B Directory Advertising B2B Lead Gen B2B Online Marketing B2B Search Marketing B2B Social Media B2B Video B2B Web Analytics Business.com Events Business.com News Uncategorized B2B Online Marketing Like 84 B2B Online Marketing on Facebook 5 of 6 6/26/10 5:14 PM

6 Search 2010 Business.com, Inc. All Rights Reserved. Advertise on Business.com About Business.com Business Advice Business.com SMART BUSINESS RESULTS 6 of 6 6/26/10 5:14 PM

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