Local Consumers Are Using The Internet Right Now To Find Your Product or Service. Are You There?

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1 Local Consumers Are Using The Internet Right Now To Find Your Product or Service. Are You There? Chris Hanlon

2 Introducing the Internet Marketing Business Builder Program You Can't Afford Not To Be Findable In Today's Market Small businesses should understand that the Internet is replacing the Yellow Pages. And just like the good ol' days of the Yellow Pages, when a customer starts searching they are usually ready to buy. With the internet the buying process is often made up of two phases. Phase one is where the customer researches the product or service itself. This search may include sites from around the world. Phase two is when the customer feels that they have enough information to make an informed decision, and search locally to find where they can make their final decision and purchase. Will They Be Able To Find You? If your local business doesn't have an internet presence as part of your advertising strategy then you probably can't be found in the place where 80% of potential local customers start their search for your product or service. It is particularly important to have local search presence when the customers begin phase two of the buying process. Your Customers Expect You to be On The Internet Whether you are a real estate agency, plumber, dentist, lawyer, contractor, it doesn't matter, if you can't be found on the internet you are losing business. Even if you have a website, if it isn't being promoted, it's like putting up a billboard in the desert. It still means no customers. Does Your Current Internet Advertising Convert Visitors Into Customers? Being found in searches is only half the story. If you are in business to make money then your internet presence should have a sole purpose: Convert visitors into customers! Geographically Targeted Searches for Local Business Is your local business competing with national companies for front page of the search engines? That is a losing proposition. Doing the right things to be found locally by your customer base requires an entirely different strategy than that employed by national branding websites. These strategies can allow your smaller local business to compete effectively with national chains or franchises.

3 The Fastest Way to Get In Front Of Your Potential Customers Your online presence isn't limited to a website. The internet is constantly evolving. According to a recent study search engines are now the #1 Media type consumers use to find local businesses. That means you. Did you know there are several avenues for customers to find you online even if you don't have a website? You can gain new customers in as little as a few hours. The methods I use are designed to get you found fast by utilizing a special arsenal of internet marketing campaigns for your business. Direct response methods are implemented to drive traffic to your web site, telephone or storefront utilizing: Online Coupons Directory Submissions Google and Yahoo Local Listings Regular Ad Submission To Online Classifieds Online Press Releases Using The Power Of Video Local Internet Marketing is not just about having a web site. It s about being found by local customers ready to do business with you. Exclusivity: It is important to note that I will work with only one type of business in each area, which is one reason why I have an application process. If your local competitor already has my services I am afraid we cannot do business. On the other hand if I am working with you I will be unable to offer my services to your local competitor.

4 Internet Marketing Interview Please provide a short description of your product or service offerings. Keep these to a few paragraphs at most. Bullet points are a good way to show your product or service highlights. What business address would you like listed in your marketing? What phone number to be published on internet marketing? Is this phone number answered by a live person? Would you like a fax number to be published in marketing campaign?

5 Are you providing a logo to be part of your internet marketing campaign? Are you providing any digital images to be part of your internet marketing campaign? Do you have a coupon or discount to part of your campaign? Can you provide any customer testimonials to part of your campaign? Who is your target audience? Please list if you have a primary, secondary, etc What key phrases would your target audience be using when looking for your product or service?

6 Who are your main competitors? What is your most profitable product or service? Do you currently have a website? What is the address? What is the average ticket amount for each customer? How many customers do you average per month? What forms of advertising are you currently using? What do you feel is working best?

7 Can you provide samples of current advertising? What do you feel is the most important message to convey to customers? How would you measure the success of an internet marketing campaign? Special Instructions:

8 Terms and Payment Information Education Delivery Services Ltd. (T/A The Profit Wizard Local Marketing) Internet Marketing Business Builder Program simple terms are $ setup and $ monthly marketing fee. There are no long term contracts. The service can be cancelled at anytime. Payments will not be prorated and partial monthly refunds will not be given if cancellation occurs in the middle of billing cycle. Your service will terminate upon the next billing date. You will be automatically billed each month by Education Delivery Services Ltd. To cancel simply call or to notify of cancellation. VISA MasterCard American Express PayPal Name as it appears on card Credit Card Number Expiration Date Security Code Billing Address: City: State: Zip: I authorize Education Delivery Services to bill my credit card $ setup and then $ monthly starting the month following setup charge. Signature Date Name (Printed

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