Conference Organizer
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- Logan Nelson
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1 WELCOME to XPLODE!
2 Conference Organizer
3 #xplodethis
4 THANK YOU TO OUR HOST SPONSORS!
5 THANK YOU TO OUR SPONSORS!
6 THANK YOU TO OUR SPONSORS!
7 THANK YOU TO OUR SPONSORS!
8
9 Hidden Opportunity Dan Stewart, Founder Happy Grasshopper
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14 four things I BELIEVE
15 e v ery business is p erfectly designed t o get the results it is getting
16 in business consistency equals professionalism
17 every business stands on two legs: culture and process
18 I believe in the power of words
19
20 Stop Using Templates Be Consistent The Message
21 Group: What Should I Spend My Money On?
22 Group: What Should I Spend My Money On?
23 Group: The Frugyl Club
24 Group: The Frugyl Club
25 one common trait sense of urgency NOW IS THE TIME!
26 Connect: Dan Stewart, Happy
27 THANK YOU TO OUR HOST SPONSORS!
28
29 Jared James Video Blog: jaredjamestoday.com
30 Perception is Reality
31 2 Areas of Focus 1) Marketing/Networking 2) Systems
32 Marketing/Networking Social media Listings to leads 10,000 flyers Be specific about your friendships Conversations Local Papers Quality Investors
33 Systems Why would you rob yourself?
34 Stay up to date on Jared s Video Blog: jaredjamestoday.com
35 Connect: Jared James Video Blog: jaredjamestoday.com
36 THANK YOU TO OUR SPONSORS!
37
38 Photography to Help You Sell Stephen Pacinelli VP of Real Estate Events, Move Inc. Co-Founder Tech Savvy
39 Today s Agenda
40 What s in a Photograph?
41 Two Approaches to Better Photography Hire a Professional DIY OR
42 Today s Topics
43 Equipment Inexpensive Small/Lightweight/Compact Easier to Use Newest Technology Smaller File Sizes Build Quality Feature Set/Manual control Lens Distortion
44 Equipment Quality Flexible Lens Expensive Hard to Use Bulky Manual Controls Image
45
46 Is it wide enough?
47 Probably not
48 Exterior Photography The One Image
49
50 Los Angeles County MLS Price range: $500,000 - $700,000 Number of photos: 1-10 Average DOM: 88 Average Sales Price: $580,217 Number of photos: Average DOM: 59 Average Sales Price: $589,519 Price range: under $500,000 Number of photos: 1-10 Average DOM: 81 Average Sales Price: $379,472 Number of photos: Average DOM: 65 Average Sales Price: $390,562 Price range: over $700,000 Number of photos: 1-10 Average DOM: 94 Average Sales Price: $909,039 Number of photos: Average DOM: 62 Average Sales Price: $933,539
51 Showcase Listings Grab Attention Home Page Search Results Page Up to 25% Larger # of Photos Emblem Color Banner Custom Headline Custom Property Description
52 Your listings are there... But are you? Attention-Grabbing Headline Upload up to 25 Property Photos Video & Featured Tour Open House Alerts Showcase Listing Integrated Lead-Capture Form Agent Contact Information Special Message Other Listings Custom Property Description
53 Basic listings on REALTOR.com look like this:
54 Connection for Co-Brokerage The consumers are notified that you will be making contact and they should be expecting a call from you!
55 Where is the Sun?
56 Light Trac
57 HDR High Dynamic Range Photos Images are from:
58 Software for HDR Paid HDRExpress from Unified Color $99 HDR Efex Pro from Nik Software $159 Photomatrix from HDR Soft $39-$99 Free Picturenaut from HFR Labs FDR Tools
59 Summary There is no perfect camera for everyone Where is the Sun? Gain a competitive advantage Choose an HDR program Xplode pricing for renewals too!
60 Connect: Stephen Pacinelli VP Real Estate Events Move Inc. Twitter
61 THANK YOU TO OUR SPONSORS!
62 THANK YOU TO OUR SPONSORS!
63
64 THANK YOU TO OUR HOST SPONSORS!
65 THANK YOU TO OUR SPONSORS!
66 Xplodethis.com/feedback
67
68 Syndication, IDX and MLS Bill Fowler, CMO Solid Earth
69 Who is Solid Earth? 8,800 users in 6 largest AL markets
70 Syndication = simultaneous distribution of content Content
71 Your content: The Listing Each listing: 120 data points 28k actives in SE AL markets Listing Broker owns listing
72 The repository: The MLS
73 The display: IDX Subscriber-only contact info Limited fields Opt-In
74 The display: Public Portals Leads direct to broker/agent public fields only Opt-In
75 The distribution: Syndication
76 Syndication: Big Picture IDX Company Syndication Public portal MLS Realtor.com
77 Connect: Bill Fowler, CMO Solid Winterisover.com
78 THANK YOU TO OUR HOST SPONSORS!
79 THANK YOU TO OUR SPONSORS!
80
81 Eric Stegemann Website Shredder Director of Strategy Tribus Group tribusgroup.com/shredder
82 THANK YOU TO OUR SPONSORS!
83
84 THANK YOU TO OUR SPONSORS!
85 THANK YOU TO OUR HOST SPONSORS!
86 THANK YOU TO OUR SPONSORS!
87 THANK YOU TO OUR SPONSORS!
Top 12 List the advantages of Selling your home with Mark A. Smiles and
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