EXPERT WITNESS INFORMATION PACK

Transcription

1 EXPERT WITNESS INFORMATION PACK The UK's leader in connecting litigators to experts like you "The best advertising I have ever had" Gary Williams ~ Hiltons "I find this publication to be particularly useful" Rollo Davidson Solicitors ~ Richard McFarlane (Solicitor)

2 WHY JOIN? Whilst the tried and trusted method of personal recommendation often still prevails, it can also fall short in a world of increased litigation and evermore esoteric areas of practice. The usage we ve recorded and the kind testimonials which we have received affirm our belief that this Book, Website and SearchLine combine to provide the best and most popular directory service for instructing professionals and therefore the best exposure for you. OUR WEBSITE Our unbeatable domain name registered in 1996 and our website launched soon thereafter making us the UK s first comprehensive expert witness directory to go online. Aiming to stay ahead we worked with several developers since and eventually re-launched in 2003 with the highly acclaimed Code Computerlove agency: - No.1 in Google s natural results since 2006 for those seeking an expert witness directory. - Currently averaging 4800 unique visitors monthly. Your page will provide for a generous amount of content plus all the functionality you d expect from a sophisticated online profile, as standard, and without the need for later add-ons. So that you know when someone s looking we ll send an notification each time along with a running tally. We deal quickly with all updates and amendments and even provide you with a client area where you can edit every aspect of the profile. If you have your own Website we ll include an outgoing link - and if you don t, you can use ours to host your own documents; popular uploads include CVs; terms and conditions; fee structures; samples and excerpts. Our site also displays and functions very well on most modern phones and tablets including Apple, Android, Blackberry and Windows devices. SEARCHLINE Our Editor provides referrals over the telephone to any bona fide professional seeking your paid services. We promote our SearchLine number to encourage usage and we promise a turn-around of enquiries in under 6 hours although routinely much quicker than that. SearchLine rings everyday. Notable users include Pannones, Eversheds, Matrix Chambers, Civil Aviation Authority, Amnesty International, BBC s Panarama, Channel 4 s Dispatches, Sky News and The New York Times. DIRECTORY The old fashioned annual is still in high demand, particularly among solicitors. They find ours useful and receive it by request, without cost. It is hefty but very neat - well presented and quick to reference. All entries are listed alphabetically, horizontally, measuring 180 x 90mm and sitting three to a page. We think this allows for clear and consistent presentation in reasonably sized print throughout, and plenty of space for your portrait or logo. Our Index is based in firm logic and familiar terms from which it has branched organically over the years to include many sub-categories which were created specifically to suit the client.

3 WHAT DO I GET FOR MY MONEY? Your entry will contain all the essential contact details and links; qualifications, training and relevant memberships, plus a summary of your expertise and services. You ll also select 25 index headings to enable cross-reference in the directories and you ll have carte blanche on 20 keywords or phrases to further optimise your position in our search results online. - Your name or company name followed by professional description and qualifications words for summary; 25 index categories; 20 keywords - Address; phone, fax and mobile; hyperlinks to your and Website - Portrait or logo - Unlimited amendments to the Editor - Client Area privileges for construction, amending and proofing via our Website - Online document hosting for even more in-depth representation - Page view notifications to your for monitoring of interest - 10% Discount on the excellent Bond Solon Expert Witness Training courses SUBMITTING AN ENTRY You can write or call to provide us with the information. Whether you choose to write in the first or third person, bullet-points or prose it s completely up to you. You can also request a paper pack and filling-in guide by post, or complete the Entry online using an online form submission in Client Area. Alternatively, if you don t have time to construct one of these, we d be happy to compose it for you using information gleaned from your CV or Website simply send us the documents and/or links and we will return a draft you to sign off or amend. Your name, field of expertise and qualifications Your photo or logo Your contact details, plus relevant memberships and training 130 word resume

4 DISPLAYS AND BANNER ADVERTISING If you would like to raise your profile even further we have two types of banner advertisement available. We have static banners on our homepage where the banner is constant 24/7, and revolving banners on our results pages - these banners appear when a user is searching. All banners have Click Links directly to the client s website. Banners on our search pages Static Banners on our home page We also publish display adverts in the index pages of our hardback. Being a display advertiser also boosts your ranking on our website. From our experience we know that many experts have not advertised before; we can help with advice and graphic design as part of the service. If you have a specific request please discuss it with our representative. DISCOUNTED BOND SOLON TRAINING For over 10 years we ve been the proud lead sponsor of The Annual Bond Solon Conference. This conference held in London is the leading Expert Witness conference in Europe and features a host of guest speakers. As part of our alliance, all subscribers receive 10% discount on the cost of any Bond Solon training that they undertake throughout the subscription.

5 ADVERTISING RATE CARD CIRCULATION INCLUDES: > FREE Directory to Solicitors, Insurers, Courts of Law, Media and CPS. > FREE World Wide Web coverage for 12 months. > FREE Telephone SearchLine. Rate Card Description * UK N Ireland, Scotland & ROI (England & Wales) Sterling Australia & N. Zealand Full Page Full Colour and Banner Full Page Spot Full Page Mono /2 Page Full Colour /2 Page Spot /2 Page Mono /4 Page Full Colour /4 Page Spot Colour /4 Page Mono /8 Page Full Colour /8 Page Spot /8 Page Mono Standard Entry Tax Vat at current rate Banners available per quarter for static homepage and search page positions Expert Witness Display Sizes Size of Ad * Size in mm Back Cover Full Page 210 x 297 Inside front/back Full Page 210 x 297 Full Page 210 x 297 1/2 Page Horizontal 180 x 133 1/2 Page Vertical 90 x 260 1/4 Page Vertical 90 x 120 1/4 Page Horizontal 180 x 70 1/8 Page Horizontal 90 x 63 *All sizes are shown in millimetres (width by height.) No bleed necessary except for full pages. Cover sites and bespoke adverts available upon request