Media Data 2016 M A G A Z I N E I N T E N E T Media Data 2016 Characteristics CHAACTEISTICS & DISTIBUTION Specialist magazine for all professionals in the Polish motor trade. The editorial concept is tailor-made to specifically suit this market and provides articles from all the major market segments of the motor trade. Supplemented by detailed training and further training section featuring the latest syllabus subjects. Target group autoexpet readerships: managers and chief technicians of workshops, maintenance and repair personnel, managing directors of car dealers, managers in the field of automotive accessories and spare parts as well as the top management of the automobile industry. Topics The magazine informs about new technologies and products, market trends, management, finance, environmental and legal topics, as well as other interesting issues essential for executives in the Polish automotive business. The inner part work section provides practical and theoretical professional information. Editorial content Sections in the magazine: News & products review presenting its latest products launched on the automotive market and informations from the current branch events, Technique for the automotive - describing modern solutions in automotive technology, Practical knowledge for professionals - articles written by practitioners, describing the methods of diagnosis and repair of cars, From the automotive world - in this section we present the latest information from the national and the international automotive market, The market informations about equipment and tools for car worksops, presentations firm and their offers. autoexpet Launched: 1994 Circulation: 8000 copies Size of the magazine: 210 x 297 mm (A4) Frequency: monthly (11 issues per year) The Polish edition of autoexpet magazine is licensed by the Vogel Business Media GmbH & Co. KG. (located in Wϋrzburg, Germany). AutoEXPET sister magazines are: kfz betrieb, autofachmann and autokaufmann. licensed by www.autoexpert.pl Distribution Free of charge via controlled circulation, the readership is specifically selected (from automotive market database) according to the editorial content of each issue. The magazine is also distributed by subscription, at trade fairs and branch events. The circulation and method of distribution are audited by ZKDP Związek Kontroli Dystrybucji Prasy (non-profit organization) is a member of the International Federation of the Audit Bureaux of Circulations. Its principal aim is helping to establish the ethical and business standards regulating the Polish press market by supplying objective and carefully verified press circulation and distribution data. Each of the members submits a monthly statement of the circulation and distribution of the controlled title. Following the end of each year, auditors authorized by the Board verify the data declared by the publishers against their financial records. CONTACT Maciej Blum Editor-in -chief Phone: + 48 71 78 23 190, Mobile: +48 608 600 110 E-mail: maciej.blum@autoexpert.pl 1
PUBLICATION POGAM Media Data 2016 Issue Dates Submission of ads Submission of materials Publication of issue Technic and service Workshop equipment Market and management Thematic supplement 1/2016 17.12.2015 21.12.2015 05.01.2016 Diagnostics Electronics & Electromechanics Batteries Engine - overhaul & diagnostics Wheel alignment tools Special tools 2015 summary (opinions, plans, forecasts) Investments financing Legal issues at the garage Professional trainings 2/2016 19.01.2016 22.01.2016 05.02.2016 Brake systems Clutch Paints & Lacquers Pneumatic tools Brake system testers Keeping the garage clean Energy efficiency Bodywork & painting 3/2016 18.02.2016 22.02.2016 04.03.2016 Engine and drivetrain - repair Cooling systems Diagnostic equipment Exhaust systems (catalisators, DPF, FAP, SC) Wheels & Tires Motorsport in automotive business TTM Trade fair issue 31.03-03.04, Poznan FAI/PEVIEW Oils and greases 4/2016 15.03.2016 18.03.2016 01.04.2016 Painting materials Air filters Infotainment systems Body work tools AC equipment renewal LPG market FAI/PEVIEW Customer relations International trade show - GasShow 2016, Warsaw AC 5/2016 18.04.2016 20.04.2016 01.05.2016 & accessories Diagnostics Special repairs Tools & Toolboxes Diagnostic testers Automotive chemicals Investments financing ProfiAuto Show trade fair issue, Katowice Spare parts market Commercial vehicles 6/2016 16.05.2016 19.05.2016 02.06.2016 Turbochargers Shock absorbers & springs Turbo- balancers Tools and equipment for injectors Service networks Energy efficiency Drivetrain 7-8/2016 20.06.2016 23.06.2016 05.07.2016 Timing Electronics Filters LPG - Parts & systems Tuning, Dynamometers Diagnostic equipment Environment, health and safety New technologies Product Of The Year 2016 Special issue (September 2016) Automechanika Frankfurt 2016, Supplement for kfz-betrieb 9/2016 18.08.2016 22.08.2016 02.09.2016 Clutches Paints & paintshops Sensors & control units Paintshop equipment Professional trainings Internet commerce Brakes & Suspension 10/2016 15.09.2016 19.09.2016 03.10.2016 Electronics & Electromechanics Batteries Electric drive Generators Wheels & tires Lights & lamps Tire mounting and balancing machines Wheel & Tire services on the market Ecology Investments financing Automotive oils The editors reserve the right to change the schedule of publications. 11/2016 12/2016 18.10.2016 21.10.2016 04.11.2016 18.11.2016 21.11.2016 02.12.2016 Special issue (December 2016) 1/2017 16.12.2016 20.12.2016 03.01.2017 Timing Electronics Filters LPG - Parts & systems Diesel - Injection & ignition Commercial vehicles Gearboxes Diagnostics Electronics & electromechanics Batteries Engine - overhaul & diagnostics Light testers Diagnostic lines Grinding- and polishing machines Diagnostic equipment Battery chargers Law in workshop Motor vehicle inspection stations Energy efficiency ecycling in workshop Mechanician s Calendar 2017 - products & services catalogue Wheel alignment tools Special tools 2016 summary (opinions, plans, forecasts) Legal issues at the garage Automotive IT Lifting equipment Professional trainings
Media Data 2016 A T E C A D Sizes and prices of insertions Size Price Width x Height in mm (symbol) 1/1 page 2 825 210 x 297 (A) 3/4 page 2 100 149 x 297 (C) 210 x 220 (D) 2/3 page 1 890 133 x 297 (E) 210 x 197 (F) 1/2 page 1 420 102 x 297 (G) 210 x 148 (H) 1/3 page 1 050 71x 297 (I) 210 x 94 (J) 1/4 page 795 55 x 297 (K) 102 x 148 (L) 210 x 70 (M) 1/8 page 460 55 x 148 (N) 102 x 70 (O) 210 x 36 (P) II cover (1/1 page) 3 190 210 x 297 (A) III cover (1/1 page) 3 190 210 x 297 (A) IV cover (1/1 page) 3 550 210 x 297 (A) All prices are net in EU. Printing and binding process, printing materials: please send printing materials in digital form, format of graphic file: PDF, TIFF or JPG, printing quality, resolution: min. 300 DPI, colour: CMYK, proof printout for colour advertisements (if not, no colour guarantee can be given). SPECIAL OFFES Discounts According to the series and space contracts (for advertisements placed within a period of 12 months). Series contract full page Surcharges 10% for special position. Discounts other sizes 6x1 20% 10% 9x1 25% 15% 11x1 30% 20% A sample must be submitted before order can be confirmed. Loose inserts Weight Price per copy Whole circulation (8000 copies) 25 g 0,30 2 400 26-50 g 0,45 3 600 51-75 g 0,60 4 800 Over 75 g On request Maximum size 200x285 mm. For non-standard inserts: please inquire. All prices are net in EU. ADVETISEMENT FOMATS Bellyband A bellyband in the form of thin paper strip is manually placed around the complete magazine and fixed with a transparent adhesive dot. Postcard Inserts Postcards can be inserted in the magazine in different ways e.g. as loose supplement, glued on the advertisement, printed on an extended cover or as bound insert with perforation. Calendar Supplement Calendars folded to different formats are also a suitable supplement. eaders can take them out and use them unfolded to full size. Extended Front or Back Cover Extended, unfoldable page at the front and rear cover the ideal presentation for companies. Your order a minimum 3 pages. 1/1 210 x 297 Bleed charges 10 % of the gross price of a b/w page. Standard page size plus 3 mm bleed per edge. This extra charge also applies for single-side bleed only. CONTACT A Cover 1/3 210 x 94 2/3 210 x 197 mm 3/4 149 x 297 mm C J F 1/4 55 x 297 plus 3 mm trim K 2/3 133 x 297 1/2 102 x 297 G E 1/3 71 x 297 plus 3 mm trim 1/4 102 x 148 I L 1/8 55 x 148 plus 3 mm trim N 1/2 210 x 148 1/4 210 x 70 1/8 210 x 36 3/4 210 x 220 mm H M P 1/8 O 102 x 70 D Booklet on Carrier Advertisements A small booklet of different volume and size is glued on carrier advertisement with removable glue. The number of pages depends on the paper weight. Krzysztof Faściszewski advertising sales director Phone: +48 (71) 782 31 85, Mobile: +48 608 600 118 E: krzysztof.fasciszewski@autoexpert.pl Agnieszka Myga key account manager Phone: +48 (71) 782 31 86 E: agnieszka.myga@autoexpert.pl enata Świderska key account manager Phone: +48 (71) 782 31 93 E: renata.swiderska@autoexpert.pl
DIGITAL POTAIT Media Data 2016 Classic online advertising formats full full large full large large full Article Main page Category page Subcategory page Online advertising rate Name Size (px) Weight (max) Main page Category page Subcategory page Article Price (EU) (per month) BILLBOAD 750 x 100 50 KB 1700 SKYSCAPE 120 x 600 50 KB 1700 BANNE 270 x 60 35 KB 690 FULL BANNE 468 x 60 45 KB 820 ECTANGLE 210 x 150 40 KB 450 LAGE ECTANGLE 300 x 250 45 KB 790 EDITOIAL ADVETISING All prices are net in EU. Advertisements can be published in rotating system (max 50/50). publication zone 750 Technical requirements and additional information: standard of advertising creatives: GIF, JPEG, SWF, HTML Flash, ad unit sizes & file size should be in accordance with specifications, linking UL should be provided, ads must be tested before for approval, advertising should be provided at least 3 days before planned emission. 1. Web adress (UL): www.autoexpert.pl 2. Brief profile: At www.autoexpert.pl the publisher s»autoexpet«magazine presents a multimedia, interactive online offering of technical, corporate and product information. The diverse portal profits from the know-how associated not only with»autoexpet«but also with the trade companies and associations, which are active on the Polish automotive market. Online service www. autoexpert.pl is thus able to maintain its focus on the entire automotive trade and provide daily news from the branch. The large range of news and specialist information is well structured into topic channels, and articles are easy to find using the built-in search function, true to the motto: Finding is better than searching. Content is supplemented with photo galleries, brand filters, a company and products database and other handy database functions. 3. Target group: owners, managing directors, and supervisors in automotive trade and service.
Media Data 2016 NEWSLETTE Weekly newsletter with news from the last 7 days 1. Newsletter The»autoEXPET«newsletter contains the latest weekly news from the automotive branch compiled by the editors of magazine. 2. Publisher: aven Media Sp. z o.o. 3. Editorial office: ul. Grabiszyńska 163, 3-439 Wrocław Ph: +48 (71) 782 31 90, F: +48 (71) 782 31 84 text ad box 4. Frequency: Weekly, Monday, approx. 12:00 am The following formats are available: full text ad BILLBOAD FULL BANNE BOX 750x100 px max: 50 KB 468x60 px max: 50 KB 180x150 px max: 50 KB text ad Text ad In section The most important information Text ad In one from the sections: Products, Production, Management & Market ates per mailing for the booked period: Format Weight (max) Size (px) Price (EU) per mailing BILLBOAD 50 KB 750 x100 390 FULL BANNE 50 KB 468 x 60 190 BOX 50 KB 180 x150 290 TEXT AD section The most important information TEXT AD sections: Products, Production, Management & Market Discounts: BANNE + TEXT AD 5% 2-5 mailings 10% 6-10 mailings 15% >10 mailings 20% 290 190 ADVETISING WWW Krzysztof Faściszewski (advertising sales director) Ph: +48 (71) 782 31 85 M: +48 608 600 118 E: krzysztof.fasciszewski@autoexpert.pl Agnieszka Myga key account manager Ph: +48 (71) 782 31 86 E: agnieszka.myga@autoexpert.pl enata Świderska (key account manager) Ph: +48 (71) 782 31 93 E: renata.swiderska@autoexpert.pl Facebook Magazine Newsletter
C O N T A C T Media Data 2016 Editorial and office address ul. Grabiszyńska 163, 53-439 Wrocław, Poland phone: +48 71 78 23 180, fax: +48 71 78 23 184 e-mail: autoexpert@autoexpert.pl www.autoexpert.pl Copyright of the trademark Auto Expert by Vogel Business Media GmbH & Co. KG, 97082 Würzburg/Germany. Publisher: aven Media sp. z o.o. ul. Grabiszyńska 163, 53-439 Wrocław NIP 897-17-67-168, EGON 021366963 Paweł Kruk (editorial director) phone: +48 71 78 23 195 e-mail: pawel.kruk@autoexpert.pl Finances & administration: Anna Kruk (marketing director) phone: +48 71 78 23 180 e-mail: anna.kruk@autoexpert.pl Editorial staff Maciej Blum (editor-in-chief), German phone: +48 71 78 23 190, mobile: +48 608 600 110 e-mail: maciej.blum@autoexpert.pl Sylwia Lewandowska-Klauza (editorial secretary) phone: +48 71 78 23 191 e-mail: sylwia.lewandowska@autoexpert.pl obert Ocetkiewicz (editorial) phone: +48 71 78 23 181 e-mail: robert.ocetkiewicz@autoexpert.pl Advertising Krzysztof Faściszewski (advertising sales director) phone: +48 71 78 23 185, mobile: +48 608 600 118 e-mail: krzysztof.fasciszewski@autoexpert.pl enata Świderska (key account manager) phone: +48 (71) 782 31 93 e-mail: renata.swiderska@autoexpert.pl Agnieszka Myga (key account manager) phone: +48 (71) 782 31 86 e-mail: agnieszka.myga@autoexpert.pl aven Media is a licensed business partner of Vogel Business Media. Its publishing activity on the Polish market includes magazines: autoexpet (on the license of titles: kfz-betrieb, autofachmann, autokaufmann ) and MM Magazyn Przemysłowy (on the license of MM MaschinenMarkt ). aven Media is also a sales representative of Vogel s magazines: Automobil Industrie, kfz-betrieb, Konstruktionspraxis, Elektronikpraxis, Elektrotechnik and international magazines from the MM brand, which are published in 12 different countries. Vogel Business Media is one of the major German specialist publishers for trade and industry. The numerous specialist media created by Vogel are nearly always among the leading names in their sector. These provide access to markets and industrial sectors, pick up on interdisciplinary topics and keep their communities of professionals well-informed in a competent and targeted manner. Vogel was founded as a publishing company in Pössneck in the German state of Thuringia in 1891 by Carl Gustav Vogel and has been based in Würzburg/ Germany since 1952. It is also located in five other towns in Germany. The company activities are focused on German-speaking countries and the emerging markets in Eastern Europe and Asia. Apart from traditional printed publications, since 2006 Vogel brand names can also be found on the Internet in the form of innovative, digital information portals, offering lead generation possibilities. Vogel s portfolio comprises over 100 printed publications and some 60 corresponding websites, partly in the form of business efficiency portals offering users a high level of efficiency. CS MAGAZIN Unternehmen. Verantwortung. Gesellschaft.