Managing Partner Australia

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Martin Freeman Managing Partner Australia Martin is an experienced Management Cnsultant in the Health sectr based in Sydney and leads the Australian practice. Over the last 12 years he has wrked with a wide range f health and public sectr rganisatins as well as sme leading crprate clients in Australia, New Zealand and the UK. Martin s brad skill set and highly develped stakehlder management skills supprt a cnsistent recrd f successful prject delivery. He has extensive experience in a range f healthcare envirnments. Martin s career in health began wrking with the NHS as a Business Analyst with a strng fcus n Surgical Services. During his time there (2001-06) he received training in techniques fr prcess redesign and quality imprvement frm the NHS Mdernisatin Agency as well as spending time with a number f Hspital and Primary Care Trusts in a number f prject rles. Since mving int cnsulting in 2006 he has wrked at the natinal and state level (Queensland Health, the NSW Ministry f Health and the NZ Ministry f Health) n numerus hspital-based assignments, (Australia, New Zealand and the UK); and in primary care. A perfrmance imprvement specialist he is experienced at wrking clsely with senir stakehlder grups t In additin t his health experience Martin has wrked with a range f high prfile public and crprate rganisatins in IT strategy and surcing, prject management and quality assurance rles. His ability t bring insights gained frm his experience ther sectrs is valued by his clients, as is cmmitment t cllabratin with stakehlders and c-develpment f slutins. Key Skills Martin brings skills and experience in the fllwing areas t engagement delivery Service Evaluatin and Review Prcess Analysis and Redesign Prject and Prgram Management IT Surcing Strategy and Prcurement Stakehlder Engagement Grup Facilitatin Quality Assurance Risk Analysis and Management Change Management Organisatinal Design

Prfessinal Career Details New Suth Wales Ministry f Health (Sydney, NSW) Diagnstic Review f Revenue and Expenditure at Nrthern Sydney LHD Cnducted a high level diagnstic assessment f revenue perfrmance and cntrl f expenditure at the LHD. Engaged with key members f the NSLHD and RNSH Executive teams t identify key issues and ptential slutins Develped a set f recmmendatins fr actin apprved by the Deputy Directr- General and Chief Financial Officer f NSW Ministry f Health. Disecnmies f Scale Prject Led prject t investigate the fixed and variable csts prfile f the small blck-funded (i.e. nn-abf) hspital facilities acrss 3 LHDs in New Suth Wales Prduced cst and activity mdels which can prvide a basis fr Districts t assess vlume and cst implicatins f service prvisin and t supprt evidence-based service planning Suthern New Suth Wales Lcal Health District (Queanbeyan, NSW) Financial Analysis and Supprt Oversaw the prvisin f specialist financial analytical supprt t the LHD including the develpment f an infrmatin reprting framewrk in supprt f the LHD Executive Team Led develpment f a prgram f investigative data analysis t highlight perfrmance in key service areas Radilgy Service Mdel Optins Analysis Supprted the develpment f the business case fr the new Radilgy service via the prvisin f cst and activity mdelling. Prvided a cst benefit and risk analysis f the ptential service scenaris Western Sydney Lcal Health District (Sydney, NSW) ABF Cst Data Submissin Develpment Oversaw prvisin f specialist Finance supprt prject t cmplete the first full ABF cst data submissin fr the LHD. Cnducted a stcktake and gap analysis f current csting capability and develped a set r recmmendatins fr imprvement and a detailed radmap implementatin plan Metr Nrth Health and Hspital Service (Brisbane, QLD) Purchasing Framewrk Prgram Implementatin Planning, PMO Design As wrk-stream leader Martin wrked with HHS staff t design f a PMO structure t facilitate the intrductin f effective prgram management capability acrss the Service. He wrked with the Executive team and peratinal stakehlders t assess the maturity f current practice in line with the P3M3 methdlgy

Delivered a bespke PMO structure which prvided an effective prgram management mechanism, aligned t current leading practice as well as the distinctive culture f Metr Nrth s and the business bjectives f the Service Sunshine Cast Health and Hspital Service (Nambur, QLD) Develpment f a funding submissin fr the prvisin f ICT services acrss Sunshine Cast HHS As stream-lead fr the review f the ICT investment business case as part f the develpment f the new Sunshine Cast University Hspital based at Kawana This included validatin f the initial csting t ensure it aligned t leading industry practice. Cnducted a benchmarking exercise against cmparable natinal and internatinal reference sites. Results f the benchmarking study infrmed the develpment f an updated TCO which frmed the cre f the funding submissin McDnald s Crpratin, APMEA IT Divisin (Sydney, NSW) Prgram Management Office Design Targeted engagement t design the PMO and gvernance structure t versee the rll ut f a cmplex IT implementatin prgram encmpassing 9 cuntries ver the next 3 years with a ttal budget f $400 millin Martin engaged with senir executives frm the glbal rganisatin t cnduct a prgram management maturity assessment prcess aligned t the P3M3 methdlgy. The PMO design and assciated recmmendatins were accepted fr implementatin by the APMEA CIO Natinal Rads and Mtring Assciatin (NRMA) Grup, (Sydney, NSW) Finance System (FS) Prcurement Prject As Prject Manager fr the FS surcing life cycle Martin versaw the develpment f Finance Business Requirements in line with current leading practice. He led the RFP develpment, issue and evaluatin prcesses and ensured cmpliance with prbity and prcurement prcess standards Martin s delivery f a successful prject utcme in this rle was delivered by a high level f stakehlder engagement and effective vendr management MRPM Receipting RFP Develpment As part f the surcing prcess fr a new CRM system, Martin led a wrk stream t gather business requirements fr a new Receipting slutin fr NRMA Grup t replace the legacy system. He facilitated a series f stakehlder wrkshp sessins t challenge and validate the business requirements against mdels f leading industry practice. Fllwing that he led the RFP dcumentatin develpment and vendr engagement prcesses including the issue and management f the EOI Department f Educatin & Cmmunities,(Sydney, NSW) SALM RFP Addendum Develpment Martin led a wrk stream t develp a cnceptual plan fr systems integratin between the back ffice SAP system and the prpsed student administratin (SALM) slutin. Thrugh this prcess he facilitated a series f stakehlder wrkshp sessins t determine the integratin requirements.

In additin he develped an expanded cst cmparisn tl t supprt the evaluatin cmpnent f the tender prcess. NSW Department f the Premier & Cabinet, (Sydney, NSW) e-recruitment Prject Review Martin designed and led an assessment f the prject t implement the NSW whle f gvernment e-recruitment slutin. T accmplish this he cnducted interviews with internal stakehlders as well as system users in the client agencies t assess practice and perfrmance. Reviewed the applicatin f prject management practices and methdlgy and develped recmmendatins fr imprvement. The findings f the review were accepted fllwing a presentatin t the Prject Executive. New Ministers IT Netwrk Prject Assessment The Department required assurance that the prject t deliver a new IT netwrk fr the NSW Cabinet was n track t deliver as planned. Martin led a Risk Assessment and review f Prject Management practice which included: Assessment f the prject planning and prgress twards implementing a new Ministers netwrk. Identificatin and assessment f key risks and bstacles t successful delivery. Develpment f mitigatin strategies and recmmendatins fr imprving prject management practice. The reprt was accepted and implemented by the Department and the new netwrk was successfully launched as planned. Natinal Bradband Netwrk Cmpany, (Sydney, NSW) Greenfields Operating Mdel Develpment A targeted engagement t design and prcess map the applicatin management prcesses fr a new cntact centre. Key tasks included: the develpment f ptimal prcess in line with business and legislative requirements, as well as the testing and validatin f cncepts and prcess maps with key stakehlders. Infrmatin Divisin, Queensland Health, (Brisbane, QLD) Financial Review f the QHEST Prtfli Prgram budget review prject including the analysis f a prtfli f 29 enterprisewide IT prjects, assessing each fr budget accuracy, prcess cmpliance, and ptential fr spend in FY2011. Martin engaged with Spnsrs and Prject Managers t establish the current prject status and prbable activity levels. He wrked with the Prject Managers and develped a revised analysis f prject csts based n internatinal leading practice. Martin develped and presented a reprt cntaining recmmendatins which were accepted by the CIO f Queensland Health. Tamaki PHO and Te Kupenga O Htura PHO, (Auckland, NZ) Prject Manager: Merger Planning Prject

Martin led the prcess t facilitate the rganisatinal merger f 2 Mari Primary Health Organisatins (PHO) in Auckland. This included the develpment f a new Operating Mdel develpment fr the new entity. He cnducted a review f all current rles and identified areas f new functinality t infrm rle design f the new rganisatin. This analysis infrmed the develpment f a cmprehensive transitin plan fr the merger prcess cmmencing 1 August. Mid-Central District Health Bard (DHB), (Palmerstn Nrth, NZ) Prject Manager, Financial Service Review Prgram The wrk incrprated a series f 8 service reviews f Hspital-based and Cmmunity Health services in the Manawatu regin. Martin prvided prject management services t each f the 8 service specific financial review prjects designed t identify pprtunities fr cst reductin and service imprvement. This included activity-based csting and financial mdelling fr each service t establish new mdel f care and the facilitatin f design wrkshp prcess. Accident Cmpensatin Crpratin (ACC), (Wellingtn, NZ) Review f ACC Clinical Advisry Functin Martin cnducted a review f the medical advisr functinality acrss ACC. This was accmplished thrugh staff engagement and wrkshp prcess t determine current state and natinal capacity f Clinical Advisrs. Martin develped a set f recmmendatins fr imprvement f service prvisin which were accepted by senir management. Capital & Cast District Health Bard, (Wellingtn, NZ) Prject Manager: ORSOS Implementatin Martin was respnsible fr successful implementatin f the new infrmatin system in Operating Theatres. The key fcus was t ensure that the user functinality and business prcesses which were cnsistent with the vendr s cnfiguratin and the business imprvement plan. Success in this rle required effective relatinship management between vendr, system users, lcal implementatin staff and multiple prject spnsrs Prgramme Manager, Surgical Services Imprvement Prgram Martin versaw the establishment f the Theatre Management Cmmittee and the develpment f the Imprvement Prtfli. He cnducted a prgram f analysis which included patient flws, theatre utilisatin, turnver and turnarund times and surgen prcedure perfrmance (staff per theatre, prcedure length and turnarund time) Led specialty-based engagement plan and infrmed the rerganisatin f business infrmatin cllectin and analysis. Suth Canterbury District Health Bard, (Timaru, NZ) Shared IS Services Business Case Develpment Martin led the scping and feasibility study t explre the ptential fr reginal IS cllabratin between Suth Canterbury, Otag and Suthland DHBs. This included an assessment f technical and architectural requirements t demnstrate prf f cncept and infrm the ptins assessment.

Hutt City Cuncil, (Lwer Hutt, NZ) Infrmatin Services Organisatin Review Prject Cnducted cmparative analysis f current utsurced IS resurces against the ptential establishment f an equivalent in huse capability. Martin built a financial mdel t allw the illustratin f varius staffing and cntract scenaris and infrm the develpment f a preferred resurce prfile fr the service Ministry f Health, (Wellingtn, NZ) Develpment f the Prblem Gambling Needs Analysis The fcus f this engagement was t cnduct the refresh f the Needs Analysis fr the Ministry f Health. Martin cnducted the demgraphic and gespatial analysis which underpins the Prblem Gambling Gegraphy 2008 cmbining datasets frm the New Zealand Census, the Deprivatin index and the Department f Internal Affairs Achieving this required a prcess f stakehlder engagement/cnsultatin meetings with prblem gambling cunselling service prviders in the primary healthcare and NGO sectrs. Review f the Elective Services Initiative Fund (ESIF) Prgram Martin led the evaluatin and review f the Ministry s innvatin prgram cmprised f 69 pilts run acrss 20 DHBs and 4 PHOs between 2004 and 2006. The bjective was t determine whether pilts were successful and ascertain hw innvatins in practice spread acrss the sectrs and t identify the factrs which restrain r encurage this prcess. T accmplish this Martin cnducted a natinal survey f practice n the prvisin f elective services in secndary care t assess impact f pilted innvatins Review f the Addressing Disincentive Fund (ADF) Prgram This prject aimed t assess the effectiveness and innvative spread f 15 elective services pilt prgrams at 11 DHBs run between Nvember 2006 and July 2007. It included the review f all dcumentatin and assessment f each pilt against high level criteria fr success, sustainability and innvatin The findings f this wrk were accepted by the Ministry and presented t the natinal Elective Services Frum in Nvember 2008 Nrth Sydney & Central Cast Area Health Service (Sydney, NSW) Review f Business Infrmatin Services Led a review f Perfrmance Management Infrmatin Services fr the Nrth Sydney & Central Cast Area Health Service Thrugh a tw week prgram f interviews and analysis prvided a thrugh verview f the current state f service prvisin and identified areas fr ptential imprvement, enabling the rganisatin t plan its way frward t meet the requirements f the NSW Department f Health

Lakes District Health Bard (Rtrua, NZ) Prject Manager: RMO Management Plan Develpment Martin designed and led a cmprehensive staff cnsultatin and engagement prcess including stakehlder interviews and a series f facilitated prcess mapping and redesign wrkshps. Designed and cnducted a five-week time and mtin wrk study f tasks perfrmed by junir dctrs using a team f 25 bservers t survey 300 hurs f staff time. The largest survey f its kind cnducted in New Zealand t date. Develped cst and activity mdels t enable the rganisatin t quantify the implicatins f current practice as well as varius prpsed future mdels f care. Revised the gvernance structure t ensure cntinuus imprvement in the relatinship Prject Manager; Surgical Services Review Wrking with the Lakes Theatre Management Grup t imprve perfrmance f the perating theatres and embed the tls and techniques required fr a cycle f cntinuus imprvement. Diagnstic data analysis n Operating Theatres perfrmance, including Utilisatin and Patient Flw. Benchmarking and KPI develpment and designed intranet reprting dashbard fr high level mnitring t senir management Prjected benefits f enhanced theatre utilisatin quantifying ptential extra capacity and FTE savings Cunties Manukau District Health Bard, (Auckland, NZ) Surgical Services Mid-Implementatin Review The fcus f this wrk was t review and update the 2003 Theatre Review recmmendatins regarding perating rm staffing mdels and theatre utilisatin Cnducted analysis including patient flws, theatre utilisatin, turnver and turnarund times and surgen prcedure perfrmance (staff per theatre, prcedure length and turnarund time) Cnducted a cmprehensive prgram f interviews with range f medical, administrative and nursing staff Brmley Primary Care Trust, Lndn UK Senir Infrmatin Analyst Mnthly Cntract mnitring f Service Level Agreements between the PCT and its cntracted Trusts using Access, SQL Server, OLAP Hypercube and MS Office Identifying anmalies in perfrmance against the SLA standards, querying the relevant Trusts n these and wrking thrugh t reslutin Wrking clsely with the Cmmissiners investigating areas f unusual high cst, by tracking patient flws using a variety f data surces Achieved a significant saving fr the PCT by identifying a cding prblem in Cardiac patient transfers between hspitals which was resulting in vercharging

Prfessinal Qualificatins Master f Arts (Hnurs) in Plitical Studies, University f Auckland, 1999 Bachelr f Arts in Histry and Plitical Studies, University f Auckland, 1992 Assciate Fellw, Australasian Cllege f Health Service Management (ACHSM)