ELECTRIC VEHICLES MAGAZINE CHARGEDEVS.COM MEDIA KIT ISENTROPIC MEDIA

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1 ELECTRIC VEHICLES MAGAZINE CHARGEDEVS.COM 2014 MEDIA KIT v1403 ISENTROPIC MEDIA

2 ELECTRIC VEHICLES MAGAZINE EVs are here. Try to keep up. Industry activity and public interest in electric vehicles are at an all-time high, and we are dedicated to help bring EVs to prime time. Charged is a mirror for the EV industry, shining a light on the good ideas and innovators where we can find them, in our best effort to help connect the dots. Editorial Overview: Charged splits industry coverage into three categories: The Vehicles - In-depth features highlighting auto maker electrification strategies, fleet options, well-suited EV niches, racing, and other marketing efforts. The Tech - A closer look at pushing the limits of EVs through the beauty of well-engineered products - batteries, power electronics, and other EV-optimized automotive systems. The Infrastructure - Charging at home, at work, in public, and the implications for the utilities. Frequency: 6x Distribution: Charged is distributed to over 18,000 qualified subscribers. Hard copies are mailed direct to subscribers in North America and distributed at all of the leading industry events. International readers receive the popular digital edition, averaging over 78,000 views per issue. Readership: Charged qualified subscribers are key decision makers throughout the electric vehicle industry, from small start-ups to the biggest automakers, independent design firms to Tier One suppliers, government officials and fleet managers. OEM Engineers and Directors Battery Manufacturers and R&D Firms Power Electronics and Drivetrain Developers Testing, Measurement, and Software Engineers EVSE Manufacturers and Installers Corporate/Utility/Municipality Fleet managers Government Policy Makers and City Planners Clean City Coalitions Members Electric Auto Association Members Dealerships and Distributors Engineers, Corporate Officials and Management from: Audi, BMW, Brammo, Chrysler, Coda, Daimler Trucks, Fisker, Ford, General Motors, Honda, Infiniti, Jaguar Land Rover, Lotus, Mahindra, Mercedes-Benz, Mitsubishi, Nissan, Peugeot, Renault, Smith, Suzuki, Tata Motors, Tesla, Toyota, Via Motors, VW, Volvo, Wheego, Zero Motorcycles and many more industry leaders Fleet Managers, Government Officials and Directors from: 300+ Worldwide Government/Environmental Agencies, 85+ Clean City Coalition Chapters, 60+ Fleet Services Companies and 65+ Electric Utility/Distributors 82% of our readers recommend, authorize, or purchase products and/or services related to electric and/or hybrid vehicles. 2 ELECTRIC VEHICLES MAGAZINE

3 BONUS DISTRIBUTION AABC FEB 3-7 Atlanta, GA SAE World Congress APR 8-10 Detroit, MI Next Generation Batteries APR San Diego, CA ACT EXPO MAY 5-9 Long Beach, CA EDTA Conference MAY Indianapolis, IN Intersolar North America JUL 8-10 San Francisco, CA Plug-in 2014 JUL San Jose, CA The Battery Show SEP Novi, MI Green Fleet Expo OCT Schaumburg, IL EVS 28 May Goyang, South Korea The Expo for Advanced Batteries 2014 Editorial Calendar INSIDE Issue 12 - JAN/FEB 14 Brammo Electric Motorcycles Quantifying Battery Risks Level 1 EVSE Issue 13 - APR/MAY 14 Nissan s No Charge to Charge Closer Look at Semiconductors BC Hydro s DCFC Rollout Issue 14 - JUN/JUL 14 Harley s Project LiveWire How batteries fail The wireless generation Issue 15 - AUG/SEP 14 Daimler s plug-in plans Battery cooling analysis EVSE: Avoiding infrast. upgrades Issue 16 - OCT/NOV 14 EVs and disruption tech trends Battery design simulations Medium duty electric trucks Issue 17 - DEC 14 Weather s effect on EV range Next-gen battery testing Electric buses gain traction Editorial calendar subject to change. ISENTROPIC MEDIA 3

4 READERSHIP Engineering Breakdown Engineering Management 43% Product Design 16% R&D Engineer 10% Systems Design 10% R&D Management 8% Software Design 5% Manufacturing/Production 3% CAD/CAM/CAE Engineer 2% Engineering Consulting 2% Engineering 30% Corporate Executive/ Management 30% Reader Primary Job Function Government Official 14% Business Development 9% Other 6% Information Technology 2% Purchasing 4% Sales 5% Reader s Company Description University/R&D 2% Software Development 4% Fleet Services 5% Other 5% Battery/ Component/ Powertrain Manufacturer 26% Vehicle Manufacturer 18% Government/ Environmental Agency 17% EVSE Manufacturer/ Installation 12% Fleet Management, Outreach, & Planning on Federal, State, and Local Level Buying Power 82% Electric Utility/ Infrastructure 9% 82% of Charged readers recommend, authorize, or purchase products and/or services related to electric and/or hybrid vehicles. 4 ELECTRIC VEHICLES MAGAZINE

5 ISENTROPIC MEDIA 5 Infrastructure Tech Vehicles

6 2014 AD SPECS Magazine Specifications Trim Size: x 10.5 Bleed Size: x 11 Binding: Perfect Bound Supplied Ads Please supply PDF files properly prepared to PDF/X-1a standards. To guarantee color, a client-supplied contract proof is required. Include any fonts used to create ad or logos. Avoid flattening or rasterizing Photoshop files. Live Matter Place all live matter within 0.25 of trim size including text, logos, and marks. For spreads allow safety from gutter. Color All supplied ads must be in CMYK, no RGB. Images All images must be 300 dpi. Logos Vector.eps or.ai files are preferred. Type should converted to outlines. Delivery Ad files may be delivered via CD-ROM, DVD, or a digital file transfer service. To coordinate delivery contact us at: production@chargedevs.com Two Page Spread Full Page 2/3 Page 1/2 Page Horizontal 1/2 Page Island 1/3 Page 1/4 Page 1/6 Page Vertical Two Page Spread AD SIZES Non-Bleed 15 x x x x x x x x Bookend Spread - Full Page & 1/3 Page Combined Bookend Spread Full Page 2/3 Page Bleed x x x x x x 11 1/3 Page Advertising Director Laurel Zimmer Office Cell Fax Laurel@ChargedEVs.com 1/2 Page Island 1/4 Page 1/6 Vert 1/2 Page Horiz ISSUE Issue 12 - J/F 2014 Issue 13 - A/M 2014 Issue 14 - J/J 2014 Issue 15 - A/S 2014 Issue 16 - O/N 2014 Issue 17 - DEC 2014 Ad Space Close 2/14/2014 3/21/2014 7/9/2014 8/26/ /27/ /3/2014 Materials Due 2/19/2014 3/24/2014 7/16/2014 8/29/ /3/ /9/2014 Ship Date 2/24/2014 4/4/2014 7/23/2014 9/5/ /7/ /15/ ELECTRIC VEHICLES MAGAZINE

7 2014 RATES Print Advertising Rates AD SIZES 2 Page Spread Bookend Spread Full Page 2/3 Page 1/2 Page 1/3 Page Premium Positions - Full Page Rates Back Cover Inside Covers Opposite TOC 1x $7,356 $4,890 $4,327 $3,245 $2,596 $1,739 $6,274 $5,624 $4,759 3x $6,742 $4,481 $3,965 $2,976 $2,379 $1,587 $5,752 $5,156 $4,363 6x $6,129 $4,075 $3,606 $2,704 $2,163 $1,443 $5,229 $4,688 $3,965 Marketplace Positions 1/4 Page $984 1/6 Page $736 First consideration for premium position upgrade with a 6-insertion agreement. Rates include a complimentary listing on ChargedEVs.com/resources. W Contact Us EDITORIAL Christian Ruoff Publisher Office Phone Fax Chris@ChargedEVs.com ADVERTISING Laurel Zimmer Advertising Director Office Cell Fax Laurel@ChargedEVs.com CHARGED EVs Magazine nd Ave South Saint Petersburg, FL ISENTROPIC MEDIA 7