Turnkey Hosted TV Solution

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1 Turnkey Hsted TV Slutin Applicatin Nte Release V Albis Technlgies AG Albisriederstrasse 199 CH-8047 Zürich Authr: Albis Technlgies Ltd., All rights reserved.

2 Hsted Clud TV Slutin The Business Challenge As a mid-size r smaller peratr yu need t cmpete with a multitude f fferings frm large cmpetitrs prviding triple play service. Cnsumers can select bradband access, phne and TV services ut f ne hand fr attractive bundle prices. Thugh bradband access and phne service may be part f the netwrk strategy by default fr reginal carriers when building new netwrks, the TV business is a ttally different field. Use Case 1 Netwrk-less peratr serving a specific user grup (i.e. ethnic grup) with cntent. Use Case 2 Reginal service prvider ffering a managed IPTV service t its existing custmers. Use Case 3 Reginal service prvider ffering a TV service using OTT technlgy. Use Case 4 A cmbinatin f the three use cases. In rder t be able t create an attractive TV service the investment int headend equipment as well as peratinal cst are quite high and may nt be justifiable. In additin, time t market can be lng with all integratin wrk which has t be dne. An ideal slutin therefre is t buy the TV services cmpletely and rely n an existing slutin with a strng peratinal supprt team in the backgrund. Albis Technlgies tgether with its hsting partner has defined such a unique and cst effective slutin enabling TV services minimizing investment in TV related equipment and persnnel. Yur Benefits at a Glance Overview One-stp turnkey service package Fast time-t-market: within 15 days after hardware delivery Minimal investment, maximum security Simple entry int IPTV and OTT technlgy Service Level Agreement 24/7 Supprt Pay As Yu Grw We ffer a fair Ing-term business mdel withut any investment cst besides initial setup fees. When deplyed, the mnthly recurring cst increases linearly with the number f active mnthly users. There are n hidden csts. Security We make sure that yur TV service runs safely and reliably, and mnitr this arund the clck in ur Netwrk Operatins Center (24/7). Albis Technlgies Ltd., All rights reserved.

3 Hsted Clud TV Slutin The End-t-End Service Chain Cntent acquisitin, prcessing and transcding Signal delivery Cntent Management System Streaming DRM Remte Management Analytics System 24/7 Mnitring Wrld Wide CDN rental (ptinal) STB STB Client Multiscreen Client Signal Delivery Fr IPTV peratin, everything is dne n-site n transcders r streamers installed but wned and perated by the hst. Fr OTT peratin the respnsibility fr stable signal delivery f streams is als guaranteed. Cntent Management System The TV CMS Slutin includes, but is nt limited t, the fllwing functinalities Set-up and cnfiguratin f up t 5 separate buquets (channel lineups) Set-up and cnfiguratin f up t 5 different packages per buquet Ge-blcking Web Based GUI fr user authenticatin EPG ingest mdule API exprt t custmer CRM: An API t exprt needed data structures (subscriptins, etc.) frm an existing CRM int ur system is prvided. This way fr example, users can be authenticated and users can be handled based n existing CRM infrmatin Multi-rm cntrl: lf the end user buys additinal STBs, the custmer may be ffered a discunted subscriptin price fr the pair and each new STB is ffered at reduced price fr that end user. Remte Management Access t a Web-based remte management GUI fr first-line supprt t end-users is prvided. The remte management GUI enables the fllwing actins: Reset STB Speed test, ping, trace-rute t streaming server Send lg files frm bx t server fr errr detectin Gather HDMI cnnectin data (EDID) Albis Technlgies Ltd., All rights reserved.

4 Hsted Clud TV Slutin Analytics System A Web-based access t an analytics system with the fllwing features is included: Mnitr number f active devices per device type Mnitr subscriber cunt trends (histry graph) Mnitr basic viewership statistics Mnitr number f active devices per regin (city, municipality, etc.) Albis Technlgies Ltd., All rights reserved.

5 Hsted Clud TV Slutin /7 Mnitring The NOC mnitrs the service 24 hurs a day, 7 days a week, including public hlidays and weekends. The MCR is respnsible exclusively fr cmmunicatin with service prvider supprt, but des nt prvide end-user supprt. Set-tp Bx Albis Technlgies has clsely wrked ur partners t integrate different STB mdels supprting all required features fr the big screen in the living-rm. This includes remte management and cntent security features. Based n Albis Technlgies pen APIs a rbust and well integrated slutin has been created which brings a mdern UI and services t affrdable STB mdels. The engagement ges beynd a simple STB delivery but includes specific develpment and integratin tasks t make the service a unique end-t-end experience fr yu as a service prvider as well as fr end users. Technical alignment f integratin wrk is dne permanently with all invlved partners insuring excellent availability and peratinal supprt fr maximum user satisfactin. Examples f STB mdels: SceneGate 8083 Full HD IPTV/OTT STB Up t 1080p60 decding HDMI 1.4 Cmpsite vide and L/R Audi IR extender Frm Factr: 140x100x34mm SceneGate 8073 Full HD IPTV/OTT STB Up t 1080p30 decding HDMI 1.4 SCART and L/R Audi Small Frm Factr: 85x85x35mm Albis Technlgies Ltd., All rights reserved.

6 Hsted Clud TV Slutin STB Client A cmpletely functinal and lcalized STB user interface (UI) based n HTML5 technlgy is prvided including but nt necessarily limited t the fllwing set f functinalities: Linear TV EPG Fast Channel Change Catch-up TV (ptinal) Start-Over TV (ptinal) Radi Channels Favrite lists Parental ratings Subscriptin VD (ptinal) Splash/Prm screen STB sftware update Optins/Settings screen Help screen The advanced UI supprts 720p mde and is tightly integrated with EPG and CUTV. Albis Technlgies Ltd., All rights reserved.

7 Hsted Clud TV Slutin Multiscreen Clients ln additin t the STB client applicatins fr PC iphne ipad Andrid phne Andrid tablet Samsung Smart TV can be ffered. This way the big screen experience can be cmplemented with a mbile experience fr tday s life style meeting cnsumer preferences. Cntent Having a reliable and prven service infrastructure is vital, event mre vital is cntent. Cntent rights are essential, having the glbal cntent ideally cmplemented with lcal cntent in place; attracting subscribers t select and stick with yur service rather than the cmpetitr s. Cntent rights and features like catch up TV are highly depending n the regin and lcal regulatins. Therefre cntent rights have t be investigated n a prject basis and Albis Technlgies and ur partners can cnsult and assist in planning yur cntent strategy. What Yu Need t Cntribute Using the unique slutin and the peratinal setup described abve all yu need t cntribute is: An interface t an existing CRM (fr billing, subscriber management etc.) An access pint t yur netwrk (if nt just OTT is required) Sme server space fr lcal installatins (i.e. if lcal transcders are required) Cntent And f curse: subscribers Albis Technlgies Ltd., All rights reserved.

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