First Aid Revisions Update. 3M, maker of Nexcare first aid products partners with Red Cross

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1 First Aid Edition April - May 2006 In this Issue: Ø First Aid Revisions Update Ø 3M Partners with Red Cross Ø New Reception Hours Ø Mini Marketing Minute Ø Get On Board for boating season Ø AP Renewal 2006 Ø Babysitter Hero Award Ø WSIB Regulations Ø New Staff Member Ø New! Red Cross Bag Ø Dates to Remember Ø Leadership Course Schedules To receive bi-monthly please forward your name and address to: First Aid Revisions Update Safety Services is now distributing a monthly First Aid and CPR Program Revision Update to all authorized providers. This tool is a comprehensive summary of up-to-date information on the revised first aid program. The first issue was distributed in March If you did not receive this document, please safetyservices-on@redcross.ca to request a copy. Watch for the next update which will be sent out shortly. Please Note Due to the first aid program revisions, first aid instructor courses and instructor conversion courses will no longer be offered after June 30th. This coincides with the limited stock of instructor course materials remaining in the warehouse. Please monitor your inventory of existing first aid program material to ensure that you do not maintain a high level of stock as we will not be able to accept returns. 3M, maker of Nexcare first aid products partners with Red Cross Canadian Red Cross and 3M, maker of Nexcare are pleased to announce the launch of a new partnership to promote education and training on injury prevention and minor wound care. 3M offers a wide variety of innovative consumer health care products under the Nexcare brand. They continually strive to bring new and advanced solutions to their first aid and skin care line. Red Cross will work with 3M to reach Canadians with important life saving messages. The company is involving Red Cross in as many of their promotions as possible such as Zellers instore promotions and a full-page ad that will appear in various publications across the country. 3M will also be donating a variety of Nexcare products to be used in support of Red Cross promotional events and contests. New Reception Hours Effective April 1, Ontario Zone's reception will operate from 8:30 a.m. to 4:30 p.m. This is a change from the previous closing time of 5 p.m. Please note that the Safety Services contact centre hours remain unchanged at 8:30 a.m. to 5 p.m. If you are picking up an order at any time during regular business hours, please do so at the warehouse entrance located at the rear of the building. 1.

2 Canadian Red Cross Mini Marketing Minute Designed for Authorized Providers (APs), the Mini Marketing Minute consists of a concise, practical marketing tip to help APs maximize the growth and success of their business. The ideas provided in the Mini Marketing Minute are for use at your discretion, and are intended as suggestions only. If you have any questions or feedback about the Mini Marketing Minute please contact wendy.wiles@redcross.ca. This month's marketing minute comes from a web site designed by Skyline; a company dedicated to providing customers with a professional trade show display and who offer the best trade show experience possible. Visit for more information. As Red Cross becomes more involved in various trade shows, we frequently invite authorized providers (APs) to participate. So why should APs take advantage of these opportunities? First, trade shows provide the ideal venue for face-to-face interaction with prospective customers. As shows are built around a specific theme such as the Cottage Life Show, they attract an audience that is likely to be interested in your product or service. One-onone communication with a targeted group lets you offer customized solutions to meet a client's individual needs. Trade shows are also a great way for small businesses to market themselves as they compete on a level playing field with larger companies. Exhibitors generate leads for new business opportunities and also learn about new products and services in the marketplace. Networking with fellow exhibitors and other companies allows you to acquire business contacts and build relationships. The Trade Show Trade-Off Make the most of your trade show experience with these useful tips for exhibitors: Smile. Don't cross your arms, have them in your pocket, or crossed behind your back. Hold some literature in your hand so you appear more approachable. Scan everyone regardless of whether or not they need your product now. If they pick up a flyer, it shows interest and they may contact you in the future. Don't try to sell. Take the first step by setting up a meeting or appointment. Follow-up after the show is key. Don't stand behind the booth table. Stand out in front of your booth, greet people and make eye contact. Keep a clean booth. This is your office away from the office - make it as inviting as possible. The Canadian Red Cross will be present at the upcoming Baby Time Show, May 5-7 in Toronto. In addition to national shows, look for regional trade shows in your area. 2.

3 Canadian Red Cross Get 'On Board' for Boating Season In October 2005, all On Board authorized providers (APs) were mailed a letter providing their username and password to access the AP web site at If you did not receive your letter, please call the contact centre to request your login information. APs who offer the On Board program are now able to access support tools and information on the AP site. Programming tools (exams, roster), graphic standards, a full list of exam procedures (program guide) and marketing tools are all available for download. Note: APs are encouraged to deplete their existing stock of exams before introducing the new exam as we are not accepting returns of old stock. Three easy steps to becoming an On Board AP: You'll need a proctor To become a proctor you must be 18 years of age, have a Pleasure Craft Operator (PCO) card and complete an application form through Ontario Zone. Tip: Consider having more than one proctor for your business. Make it official Add On Board to your existing authorized provider agreement at no additional cost. Exam-ine your market Promote your schedule of On Board test dates. Marketing tools can be found on the AP web site. A limited supply of promotional material can also be obtained through the contact centre. On Board exams are available for download on the AP site. APs submit payment for exams with the roster sheet. Exams are $10 each plus GST. For more information, call the contact centre at or safetyservices-on@redcross.ca. Authorized Provider Renewal 2006 All authorized provider renewal packages were mailed out in March and April. If you did not receive your package, please notify the contact centre at or safetyservices-on@redcross.ca. Remember to renew your contract by May 31 to be eligible for our special "early-bird" prize! Babysitter Hero Award The Red Cross Babysitter Hero Award honours outstanding young people who put their Red Cross Babysitting training to work and exhibit the very best in child care. Sponsored by Hbc, the award recognizes babysitters who use their skills to go above and beyond the call of duty - in many different ways. Red Cross and Hbc have named four Babysitter Heroes this year. Recipients will be presented with their award and a $500 Hbc gift card at their local Zellers store in early May Congratulations to our Babysitter Heroes! Nicki Wolfenden (New Hazelton, BC) Lucas Lauzon (Edmonton, AB) Courtney Harding (Bobcaygeon, ON) Laryssa Kartsonis (Longueuil, QC) WSIB Regulations Information on WSIB regulations can be found in the First Aid Regulations 1101 booklet. To obtain a free copy, please call the contact centre at or safetyserviceson@redcross.ca. An electronic copy of this publication is also available on-line at 3.

4 Canadian Red Cross New Staff Member Safety Services is pleased to welcome a new staff member. Camille Clarke Program Assistant Camille is responsible for providing administrative support to the department, coordinating meetings and department events and acts as a back-up to the contact centre. She will also post web site course schedules and handle communication distribution for the department. New! Red Cross Bag During the month of May, buy a Red Cross bag at the special price of $15*! Dates to Remember: May Authorized provider renewal continues May 7-13 Emergency Preparedness Week May 8 World Red Cross/Red Crescent Day May National Safe Boating Week May 22 Victoria Day (office closed) June June 4-10 Water Safety Week Volunteer appreciation and awards recognition event July July 3 lieu Canada Day (office closed) August August 7 lieu Civic Holiday (office closed) September September 10 World First Aid Day October October 8-14 Fire Prevention Week October 9 Thanksgiving (office closed) Black and red canvas, this shoulder bag features multiple pockets and a water-bottle holder. Item code: OP-1830T Price: $ 15.00* *Plus taxes and shipping. FIRST AID INSTRUCTORS WANTED Canadian Red Cross, Thunder Bay branch is looking to hire casual first aid instructors to teach Red Cross first aid programs and promote the sale of first aid products. Qualifications include partial completion of secondary school and one to three years related experience or an equivalent combination of education and experience. Candidates must be at least 18 years of age and hold current Red Cross first aid instructor certification. Please send your resume to Mavis Hoard at mhoard@redcross.ca. 4.

5 Course dates are subject to change due to the upcoming implementation of the revised first aid program. Canadian Red Cross LEADERSHIP SCHEDULE CENTRAL ONTARIO LINDSAY BRANCH ~ First Aid & CPR Instructor Course ~ $ (skills assessment) ~ TBA May 15 ~ 9am - 5pm and May 17 ~ 9am - 5pm and May 19 ~ 9am - 5pm REGION OF YORK ~ First Aid & CPR Instructor Course - $ September 29 (skills assess) ~6pm - 10pm October 13 ~ 6pm - 10pm and October 14 ~ 9am - 6pm and October 15 ~ 9am - 6pm First Aid & CPR Instructor Course - $ January 20, 2007 (skills asses) ~ 9am - 4pm January 26, 2007 ~ 6pm - 10pm and January 27, 2007 ~ 9am - 6pm and Janaury 28, 2007 ~ 9am - 6pm October 22 ~ 9am - 4pm January 20, 2007 ~ 9am - 4pm March 11, 2007 ~ 9am - 4pm AED Instructor Course - TBA November 11 (+ skills) ~ 9am - 6pm May 4 ~ 6pm - 10pm June 8 ~ 6pm - 10pm October 20 ~ 6pm - 10pm EASTERN ONTARIO BELLEVILLE ~ First Aid & CPR Instructor Course ~ $ June 8 (skills assessment) ~ 6pm - 10pm June 10, 11, 17 ~ 9am - 5pm First Aid Instructor Recert. Course ~ $ May 7 ~ 9am - 5pm RENFREW COUNTY BRANCH ~ Course ~ $ June 4 ~ 9am - 5pm WEST CENTRAL ONTARIO KITCHENER/WATERLOO ~ June 7 (skills assessment) ~ 6pm - 10pm June 17 ~ 9am - 6pm and June 18 ~ 9am - 6pm and June 24 ~ 9am - 6pm October 11 (skills assessment) ~ 6pm - 10pm October 21 ~ 9am - 6pm and October 22 ~ 9am - 6pm and October 28 ~ 9am - 6pm CAMBRIDGE ~ April 25 (skills assessment) ~ 6pm - 10pm May 6 ~ 9am - 6pm and May 7 ~ 9am - 6pm and May 13 ~ 9am - 6pm September 6 (skills assessment) ~ 6pm - 10pm September 16 ~ 9am - 6pm and September 23 ~ 9am - 6pm and September 24 ~ 9am - 6pm November 1 (skills assessment) - 6pm - 10pm November 18 ~ 9am - 6pm and November 25 ~ 9am - 6pm and November 26 ~ 9am - 6pm May 13 ~ 9am - 6pm August 5 ~ 8:30am - 5pm September 24 ~ 9am - 6pm November 26 ~ 9am - 6pm HAMILTON ~ May 15 ~ 9am - 5pm and May 16 ~ 9am - 5pm and May 17 ~ 9am - 5pm June 2 ~ 6pm - 11pm and June 3 ~ 9am - 7pm and June 4 ~ 9am - 7pm WEST CENTRAL ONTARIO (cont) First Aid and CPR Instructor Recertification May 6 ~ 9am - 5pm First Aid and CPR Instructor Recertification May 28 ~ 9am - 5pm REGION OF PEEL/TORONTO TORONTO ~ First Aid & CPR Instrcutor Course - $ May 23 (skills assessment) ~ 6pm - 10pm June 3 ~ 9am - 6pm and June 4 ~ 10am - 6pm and June 17 ~ 9am - 6pm First Aid & CPR Instructor Course - $ June 7 (skills assessment) ~ 6pm - 10pm June 18 ~ 10am - 6pm and June 24 ~ 9am - 6pm and June 25 ~ 10am - 6pm May 7 ~ 10am - 6pm SOUTHWEST ONTARIO LONDON ~ First Aid & CPR Instructor Certification Course - $ May 17 (skills assessment) ~ 6pm - 10pm May 31 ~ 6pm - 10pm and June 1 ~ 6pm - 10pm and June 7 ~ 6pm - 10pm and June 8 ~ 6pm - 10pm and June 14 ~ 6pm - 10pm and June 15 ~ 6pm - 10pm and June 21 ~ 6pm - 10pm and June 22 ~ 6pm - 10pm SARNIA ~ First Aid & CPR Instructor Certification Course - $ May 9 (skills assessment) ~ 6pm- 10pm May 12 ~ 6pm - 10pm and May 13 ~ 9am - 6pm and May 14 ~ 9am - 7pm 5.