2015 sponsorships face-to-face

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1 Canada s Meeting + Events Show IncentiveWorks is owned and produced by Meetings + Incentive Travel (M+IT) magazine. M+IT has been the market leader for the meetings industry in Canada for over forty years. Owned by Newcom Business Media Inc., M+IT has the expertise, resources and corporate support to continue being the market leader for many years to come. IncentiveWorks is Canada s largest marketplace for buyers of meetings, special events, incentive travel services, promotional merchandise, motivational products, corporate/business gifts and inspiring ideas. WHO ATTENDS? Over 2,000 Canadian corporate, association and third-party planners of meeting, convention and incentive travel programs; specialty incentive houses; corporate travel agencies active in the MC+IT area; convention and meeting consultants/ organizers and special events planners; PLUS buyers of premium/ incentive merchandise and corporate gifts. PRODUCED BY August , 2015 Metro Toronto Convention Centre Toronto, Ontario, Canada

2 a place to recharge your batteries! face-to-face 2015 sponsorships + Our sponsorships are customized to YOUR needs and budget. We build packages based on a client s need. Bring us YOUR ideas! Benefits of Partnering with IncentiveWorks We are constantly striving to exceed our sponsors expectations by taking the time to understand what our sponsors want to achieve through our event. Our sponsorships are a partnership. As industry leaders we focus on key success factors that make sponsoring at IncentiveWorks valuable for our partners. + We learn and understand your marketing goals and objectives before we present opportunities. + Sponsorships are customized to meet your goals. + Our partners stand out. + You receive real value and ROI for your investment. + Evaluation and post-event reporting are provided for each sponsorship ATTENDEE DEMOGRAPHICS 32% are first-time attendees 50% hold meetings/events outside Canada annually 47% have 10+ years experience 43% spend $500K+ annually on incentives/meetings 97% purchase or approve incentives/meetings/events 44% are corporate plannersww 2014 SPONSORS IncentiveWorks this year was the best ever for our team. We always see a good ROI from the show but this year was exceptionally productive. More than 200 well-qualified clients visited our booth and we had time to engage with each person without feeling pressured for time. The food truck concept was fun and practical. Thank you for a great show! LEAH LESLIE, JW MARRIOTT THE ROSSEAU MUSKOKA

3 Custom Sponsorship Opportunities PRODUCT SAMPLING $2, Attendee Bag: Right to distribute one piece of promotional material in the trade-show attendee bag. + + This sponsorship opportunity is only available to exhibitors in the 2015 IncentiveWorks trade show. LANYARD SPONSOR $6, Sponsor to provide 3,000 eco-friendly recyclable badge lanyards. + + Opportunity to include your logo message/url on the lanyard. + + Lanyards will be made available at the entrance to the show for participants. + + Lanyard design must have show management approval prior to printing. ATTENDEE CONFIRMATION SPONSOR $7, Option to integrate your message to promote your booth and/or private event in every attendee s registration confirmation. + + Leaderboard in all pre-registered attendee confirmations + + Footer for confirmation will include Text Sponsorship with 50 to 75 words of copy; logo; link. + + Confirmations will appear at the the conclusion of the registration process and will also be ed to each registrant. + + All silver sponsor benefits. SOLD TRADE-SHOW BAG SPONSOR $8, Sponsor to provide 4,000 eco-friendly attendee bags. + + Opportunity to include your logo/message on the bag. + + Opportunity to distribute one piece of promotional material in the official show attendee bag. + + Show management to hand attendees your bag at the entrance to the show. CHARGING STATION SPONSOR $9, Two Charging Kiosks with electrical and all housing required. Kiosks will be located between the Connection Lounge and Dining Area. Sponsors exclusive promotional slides to run on main screen. Client to provide final slide content. + + All silver sponsor benefits. TWITTER WALL SPONSOR $12, Two Twitter Wall installations on the show floor. Each location will include custom branded stand wraps with booth number on each installation. Creative supplied by client. + + Tweet Traffic Driver: A minimum of three tweets deployed to drive traffic to your booth each day. These can promote a booth prize or in-booth activity. Sponsor is responsible to supply the prize. + + All gold sponsor benefits. KNOWLEDGE POD SPONSOR $15, Full Branding Rights. + + Be associated with M+IT Education. + + Co-branded attendee takeaways. + + Inclusion in Knowledge Pod promotions. + + All gold sponsor benefits. SOLD SPONSORSHIP LEVELS & OPPORTUNITIES + HOW THEY WORK IncentiveWorks prides itself on creating highly customized sponsorships to meet specific client needs. The benefits you receive from your custom sponsorships are unique to your organization. In addition to these benefits, your organization will receive benefits associated with the recognized level of your custom sponsorship. Levels are based on the cash value of your sponsorship. For example, if you are the Lanyard sponsor for $6,000 you would receive all the exposure from having your logo around the neck of every attendee at the show. In addition, for investing $6,000 you would be recognized as a silver level sponsor and receive all the additional benefits associated with that level.

4 face-to-face 2015 sponsorships Additional Custom Opportunities Please Inquire for Details CONFERENCE KIT (portfolio, paper & pen) + + Put your logo and message in the hands of over 800 conference attendees. INCENTIVEWORKS POST-EVENT SURVEY + + Sponsor our post-show surveys and reinforce your message after the event. + + Includes custom question on your product or service. CLOSING PARTY SPONSOR + + Co-host one of the best events in the industry. Direct your message in a casual and relaxed environment. + + An excellent opportunity to thank your current clients and prospective new ones after the show closes. SOLD INCENTIVEWORKS LUNCH SPONSOR DAY ONE + + Sponsor a lunch for all Education pass holders at the show, extending your message. + + Includes: Custom voucher with your logo and booth location, tailored menu option and more. INCENTIVEWORKS LUNCH SPONSOR DAY TWO + + Sponsor a lunch for all Education pass holders at the show, extending your message. + + Includes: Custom voucher with your logo and booth location, tailored menu option and more. CARPET/FLOOR MESSAGES + + Strategic carpet locations are available throughout your aisle; drive attendees to your booth. AISLE SIGNAGE SPONSOR + + Dedicated overhead aisle signage on the trade-show floor. BRAND ALIGNMENT OPPORTUNITIES Receive pre-show and on-site brand recognition through our: + + Connection Lounge + + International Lounge + + Discovery District DID YOU KNOW? In addition to our sponsor packages we offer cost effective marketing options for pre-show promotion. Ask your account manager for details. IncentiveWorks continues to evolve to appeal to all planners and suppliers in this ever-changing trend-driven industry. From hosted buyer appointments to interactive tradeshow floor experiences. the show is current. The entire week provides numerous opportunities to meet new people and grow your client base, all while making new industry friends along the way. The M+IT team is supportive, creative and very helpful in customizing the right opportunities to suit your needs. Great job!!! JENNIFER HOLLY, TRAVEL ALBERTA

5 Platinum Sponsorship $20,000 and over PRE-EVENT + + SPONSOR E-DIRECT: Inclusion in a dedicated sponsor direct to all pre-registered show attendees, sent 10 business days prior to the show (includes: logo, booth number, website link, and works of copy) + + ONLINE INCENTIVEWORKS MICROSITE: Recognition within sponsors section: 250 words, logo, booth number, website (live link to the site of your choice). + + ONLINE - BOX AD: Box ad on the IncentiveWorks microsite for one month leading up to the show. + + SHOWGUIDE/SEARCHABLE ONLINE EXHIBITORS DIRECTORY/ MOBILE APP: Listing Enhancement Bundle (full colour logo, listing highlight, extended listing), PLUS booth location highlight on the floor plan (where available). + + PRINT PROMOTION: Full page ad in June and full page ad in August issue of Meetings + Incentive Travel + + DIRECT MAIL LIST: One time list rental of 2015 pre-registered attendee list, provided 4 weeks in advance of the show. ONLINE + + Extended Listing on MeetingsCanada.com from the time of signing until December 31, DURING EVENT + + Inclusion in the IncentiveWorks Ballot Box Program. A ballot station is set up at the entrance to the show. Planners are encouraged to complete their ballots and visit your booth to enter the draw. Show Management produces the ballots, sponsor is responsible to provide and draw for prize. + + SIGNAGE: Logo and/or name inclusion on valued sponsor signage produced by show management and placed prominently in the Hall B Atrium. + + SLIDES: Sponsor thank you slides will appear in all session rooms, keynote addresses and online post event. + + ATTENDEE BAG: right to distribute one piece of promotional material. + + EDUCATION/NETWORKING: 8 passes to IncentiveWorks Education, 8 tickets to the Closing Party + + SOCIAL MEDIA: Promotion of your sponsorship via our Twitter feed and Facebook page throughout the event. + + Option to select two items from the floor real estate list. See terms page for details. + + Up to three banners may be provided and installed by Show Management to give maximum presence on the show floor. See terms page for details. POST-EVENT + + E-DIRECT: Inclusion in a dedicated sponsor to all show attendees, sent within 10 business days after the show. (All show sponsors will be included in this blast.) + + DIRECT MAIL LIST: One-time list rental of the final 2015 IncentiveWorks trade show attendee list. + + First right of negotiation for this 2016 package. Maximize your exposure before, during and after the show in a variety of ways. Let s get creative and build a custom package that s right for you!

6 face-to-face 2015 sponsorships PRE-EVENT Gold Sponsorship $10,000-$19, SPONSOR E-DIRECT: Inclusion in a dedicated sponsor direct to all pre-registered show attendees, sent 10 business days prior to the show (includes: logo, booth number, website link, and works of copy.) + + ONLINE INCENTIVEWORKS MICROSITE: Recognition within sponsors section: 250 words, logo, booth number, website (live link to the site of your choice.) + + SHOWGUIDE/SEARCHABLE ONLINE EXHIBITORS DIRECTORY/ MOBILE APP: Listing Enhancement Bundle (full colour logo, listing highlight, extended listing), PLUS booth location highlight on the floor plan (where available). + + DIRECT MAIL LIST: One time list rental of 2015 pre-registered attendee list, provided 4 weeks in advance of the show. ONLINE + + Extended Listing on MeetingsCanada.com from the time of signing until December 31, LIVE AT INCENTIVEWORKS + + Inclusion in the IncentiveWorks Ballot Box Program. A ballot station is set up at the entrance to the show. Planners are encouraged to complete their ballots and visit your booth to enter the draw. Show management produces the ballots, sponsor is responsible to provide and draw for prize. + + SIGNAGE: Logo and/or name inclusion on valued sponsor signage produced by show management and placed prominently in the Hall B Atrium. + + SLIDES: Sponsor thank you slides will appear in all session rooms, keynote addresses and online post event. + + ATTENDEE BAG: Right to distribute one piece of promotional material. + + EDUCATION/NETWORKING: 2 passes to IncentiveWorks Education, 2 tickets to the Closing Party PRE-EVENT Silver Sponsorship $5,000-$9, SPONSOR E-DIRECT: Inclusion in a dedicated sponsor direct to all pre-registered show attendees, sent 10 business days prior to the show (includes: logo, booth number, website link, and works of copy.) + + ONLINE INCENTIVEWORKS MICROSITE: Recognition within sponsors section: 250 words, logo, booth number, website (live link to the site of your choice.) + + SHOWGUIDE/SEARCHABLE ONLINE EXHIBITORS DIRECTORY/ MOBILE APP: Listing Enhancement Bundle (full colour logo, listing highlight, extended listing), PLUS booth location highlight on the floor plan (where available). LIVE AT INCENTIVEWORKS + + Inclusion in the IncentiveWorks Ballot Box Program. A ballot station is set up at the entrance to the show. Planners are encouraged to complete their ballots and visit your booth to enter the draw. Show management produces the ballots, sponsor is responsible to provide and draw for prize. + + SIGNAGE: Logo and/or name inclusion on valued sponsor signage produced by show management and placed prominently in the Hall B Atrium. + + SLIDES: Sponsor thank you slides will appear in all session rooms, keynote addresses and online post event. POST-EVENT + + E-DIRECT: Inclusion in a dedicated sponsor to all show attendees, sent within 10 business days after the show. (All show sponsors will be included in this blast.) + + DIRECT MAIL LIST: One-time list rental of the final 2015 IncentiveWorks trade show attendee list. + + First right of negotiation for this 2016 package. POST-EVENT + + E-DIRECT: Inclusion in a dedicated sponsor to all show attendees, sent within 10 business days after the show. (All show sponsors will be included in this blast.) + + DIRECT MAIL LIST: One-time list rental of the final 2015 IncentiveWorks trade show attendee list. + + First right of negotiation for this 2016 package.

7 2015 Sponsorship Contract q Yes! Please reserve for me the following sponsorship package: PACKAGE DESCRIPTION RATE NAME TITLE COMPANY: SIGNATURE DATE Signature & Agreement to all Terms & Conditions below: % deposit required upon signing of contract. Benefits will not commence until contract deposit is received. + + Balance Due on/before June 1, All rates quoted are in net Canadian dollars. + + Sponsorships are non-cancellable and non-transferable. + + All print and online advertising benefits are based on final material supplied by the sponsor to M+IT s specifications. + + Right of Negotiation based on Terms & Conditions of 2015 sponsorship. Logo and/or Name Inclusion + + Show Management reserves the right to determine inclusion and placement of Sponsor s name and/or logo. + + Sponsor to provide logo upon signing of contract in an eps file, 300 dpi or greater. Logo will be reproduced in black and white at Show Management s discretion. Ballot Box Program + + Ballot Box Program is only available to exhibitors in the 2015 IncentiveWorks trade show. + + Show Management will print and distribute ballots onsite to show attendees. + + Show Management will manufacture and distribute one official Ballot Box to sponsor s booth(s) prior to the start of show. + + Trade Show Attendees will be encouraged to complete the appropriate ballot and submit it into the sponsor s ballot box (driving traffic to the sponsor s booth). + + Sponsors are responsible for administering the draw. There is only one draw per Official Ballot Box. It is the sponsor s discretion to determine the timing and method of your draw. All completed ballots in your official ballot box become the property of the sponsor. + + Sponsors must notify Show Management by August 1, 2015 what the prize giveaway will be. + + Sponsors are responsible for providing and distributing the prize to the winner chosen. Show Management will not announce contest winners. Banner Signs + + Signage will only be hung around the perimeter of the show and must be approved by Show Management. + + Banner Signs must be vinyl/cloth (heavy weight) or comparable and be a minimum of 3 x 5 and a maximum of 4 x 8 in size. + + Banner Signs must be supplied rolled. + + Show Management is not responsible for lost, stolen or damaged signs. + + Delivery, pick-up and hanging charges are the responsibility of the sponsor. Attendee Bag + + Maximum size of sponsor s one piece of promotional material must be no larger than 9 x 12 and up to 4 pages in total ,500 pieces must be supplied to Show Management no later than August 1, 2015 in order to participate in the Attendee Bag. Promotional Pieces received after August 1, 2015 may not be included in the bag. List Rental + + Trade Show attendee list will be provided to a third party bonded mailing house only. + + Trade Show attendee list will be available after September 1, 2015 and must be utilized by the sponsor by October 31, Attendee List to include first name, last name, title, company and mailing address. Floor Real Estate List: IncentiveWorks provides the marketing opportunity. Sponsor is responsible to provide items for placement. > > Option to place a logoed carpet at the main entrance to the trade show (1 position available) > > Option to place a logoed carpet at the two main exits to the trade show (2 positions available) > > Option to provide signage in key areas on the trade show floor (2 positions available) > > Option to provide a mascot to walk the trade show floor each day. (2 positions available) Fax back to: FOR FURTHER DETAILS ON THESE OPPORTUNITIES PLEASE CONTACT ALANNA MCQUAID International Business Development Manager T amcquaid@meetingscanada.com CORI-ANN CANUEL Senior Account Manager, Canada + U.S T ccanuel@meetingscanada.com ROBIN PAISLEY Managing Director T rpaisley@meetingscanada.com PETER RIDEOUT Account Manager, T , prideout@meetingscanada.com Rates: net CDN$

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