SRG SSR NATIONAL ASSEMBLY PUBLIC SERVICE IN EUROPE

Transcription

1 SRG SSR NATIONAL ASSEMBLY PUBLIC SERVICE IN EUROPE INGRID DELTENRE LUGANO, 16 AUGUST 2016

2 THE EBU IN FIGURES 2

3 THE CONTENT ISSUES 1 Public service in Europe 2 Challenges of public service 3 Public service in the networked society

4 RELEVANT PUBLIC SERVICE GOOD FOR THE ECONOMY: LESS CORRUPTION Pearson Correlation (r) = Significance (2-tailed) = STRONG CORRELATION Source: EBU / Members data / World Bank Media Intelligence Service PSM Correlations 4

5 5 SUCCESSFUL PUBLIC SERVICE GOOD FOR SOCIETY: FEWER RIGHT-WING EXTREMISTS Pearson Correlation (r) = Significance (2-tailed) = STRONG CORRELATION Source: EBU / Members data / Political CapitalMedia Intelligence Service PSM Correlations

6 STRONG PUBLIC SERVICE IS MOST IMPORTANT PROMOTER OF NATIONAL CULTURE Public service broadcasters invest more in production than private operators (2014, EUR billions) EBU PSM* 84% (14.04) 23% (0.74) 9% (0.23) *Data based on EBU PSM Members in the EU 26 countries included, only Greece and Luxembourg missing. Source : EBU based on Members data and companies reports EBU Media Intelligence Service PSM Investment in European Content

7 SUCCESSFUL PUBLIC SERVICE IS AN EXPRESSION OF STRONG DEMOCRACY Populations in countries with strong public service - overall better informed - greater trust in democratic institutions - greater involvement in political life - knowledge gap between major information consumers and rest is smaller (Aalberg, Curran, 2011) Because: - PSBs produce more news and current affairs programmes - broadcast them in prime time - provide more quality, more hard news, and more context - also address those less interested in politics, who 'accidentally' watch the news because they're watching TV

8 GOOD PUBLIC SERVICE IS NOT SELF-EVIDENT Prevailing trends in discussions about public service in Europe: Priority to free market forces: reduction in public service Gradual democratization: from state broadcaster to independent public service Strong government control over media and influence on public opinion Public service in crisis: funding and organization in jeopardy

9 DISCUSSION ABOUT PUBLIC SERVICE Public service: institution or function? Extent of remit: is entertainment a public service? Programme distribution: how should internet be used? Funding: licence fee or subscription? Independence: PSB serving the government, political parties, or society at large? Cooperations: who do the programmes belong to?

10 INTERNET HAS CHANGED MEDIA CONSUMPTION Media consumption time, Western Europe Central & Eastern Europe Internet Radio Internet Radio TV TV forecast forecast Source: ZenithOptimedia, Media Consumption Forecasts

11 INTERNET HAS CHANGED BUSINESS MODELS Changes to advertising spending in western Europe OTHERS Source: EBU based on IHS 11

12 COMMERCIAL BROADCASTERS GROWING STRONGER THANKS TO ACQUISITIONS AND THEIR PAY-TV CHANNELS Increase in turnover of the 10 largest commercial broadcasters compared to EBU Members (EUR millions, ) Source: EBU based on Members data and on data from companies reports and websites.

13 PUBLIC SERVICE FUNDING IS UNDER PRESSURE EBU Members' turnover over 5 years, nominal and real (%, ) Note: Based on 46 countries, with 65 organizations in 2010 and 63 organizations from 2011, owing to mergers in Hungary and Slovakia. Note: No data for Luxembourg and no data for Public Radio of Armenia and Montenegro. Source: EBU based on Members data.

14 LICENCE FEE ENSURES GREATEST EDITORIAL INDEPENDENCE Public Funds Licence Fee Commercial Revenues Source: EBU based on Members data 14

15 Weekly reach TV IS THE MOST POPULAR PLATFORM Viewing: reach and time spent by device United Kingdom, adults % 80% TV set 60% 40% 20% other viewing devices LT Daily time spent (H:MM) 1:00 2:00 3:00 4:00 TV set Laptop Desktop Tablet Games console Smartphone Weekly reach Daily time spent 97% 4:02 14% 0:37 13% 0:50 11% 0:26 How 7% and where people 0:38 watch 7% 0:15 Source: Ofcom, Digital Day 7-day diary, Time spent based on those who do the activity. 15

16 STABLE TV CONSUMPTION PATTERNS ARE DECEPTIVE HOW CAN WE REACH YOUNGER AUDIENCES?

17 MOST PSM HAVE MORE THAN 3 TV CHANNELS Number of EBU PSM national TV channels 2015, not including HD simulcasts and time shifted channels PSM BAROMETER 2015 Source: EBU based on Members Data

18 ALMOST ALL PSM HAVE APPS FOR SMARTPHONES AND TABLETS Number of EBU PSM apps in 2014 > 10 ap p s 4-10 ap p s 1-3 ap p s Not availab le PSM BAROMETER 2015, Source: EBU based on Members Data

19 CONTENT NOW DISTRIBUTED ON SEVERAL PLATFORMS Source: EBU based on Media Intelligence Survey 2016, including 50 organizations

20 WHAT ARE OUR MEMBERS' CONCERNS? - How can we ensure societal support? - How can we promote creativity and innovation? - How can we stand out and remain successful? - How can we reach younger audiences? - How can we provide a better, customized service? - How can we achieve digital transformation? - How can we increase our efficiency?

21 SUMMARY OF FUTURE SRG SSR BROADCASTING LICENCE Broader programme remit Ambitious and impartial Future-oriented Platform neutral

22 EBU MEMBER SERVICES CONTENT SPORTS RIGHTS, NEWS AND MUSIC EXCHANGES, COPRODUCTIONS RESEARCH & DEVELOPMENT, BIG DATA, IP IN PRODUCTION & DISTRIBUTION, CYBER-SECURITY EXPERTISE, LEARNING, SHARING & NETWORKING, P2P REVIEWS, ACADEMY ADVOCACY CONTRIBUTION TO SOCIETY, INTERVENTIONS

23 Thank you.