Leveraging Unified Communications for a Competitive Advantage Event Code: TECH11
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1 Leveraging Unified Communications for a Competitive Advantage Event Code: TECH11 Session Presenters: Jeffrey Mina Information Technology Director Meager & Geer PLLP Ed Jorczyk Information Technology Director Bowman and Brooke LLP Ben Weinberger (Former) Director of IT & Facilities Bond Pearce LLP
2 Leveraging Unified Communications for a Competitive Advantage The Future of Communications is Now Will Your Firm Fall Behind? Jeffrey Mina Information Technology Director Meager & Geer PLLP
3 Competitive Advantage? Can technology provide a true competitive advantage at a law firm? KM, deal space, Extranets, ediscovery? Failure to provide tools creates a disadvantage Efficiency, ease of use, quality of life Attorney productivity? Reduce time spent Adoption is key
4 Background Information Jeff Mina, IT Director, 20+ Years in Legal IT Meagher & Geer, PLLP, 80 Attorneys, 150 Users, 2 Offices Experience at firms with 800+ attorneys Worked with Seimans, Octel, AT&T and NEC
5 Technical Environemnt All Virtual, VSphere 5.1 VMware Horizon View 5.2 EMC VNX5300 Exchange 2010 Lync 2010 Windows 7/Office 2010
6 Lync Environment Lync Servers Lync Edge Server; UAG Lync Monitoring Server, SQL Sonus (NET) UX2000, UX1000 Gateways/SBA PRI from carriers not SIP
7 Lync vs.? Cisco? ShoreTel? Avaya? Mitel? Bueller, Bueller, Bueller?
8 UM/UC History Exchange UM in I must have someone answer the phone; what is this funny voic preview; I must be able to dial into my voic Lync 2010 in 2012 NEC End of Support Lync 2013 in 2014 iphone/ipad App; VDI Support
9 Introduction of UM
10 Introduction of Lync
11 Devices Lync Optimized PolyCom CX600, CX500, CX3000 Jabra M930 Plantronics Voyager Legend Plantronics Calisto No more $500 NEC ten-button phones!
12 Devices
13 Devices
14 Devices
15 Policies Instant messaging Not saved, transitory like a phone call, more is less Your picture will be displayed Missed calls do not mean you need to call back No inappropriate status updates Must enter billing numbers when billable
16 What do attorneys like? Presence IM Conference Calls without hanging up on someone Click and call from websites and SharePoint Desktop sharing Call forwarding; simultaneous ring
17 What do attorneys like? Conference room access. Now it all works the same. Local clients on home computers and macs No more paper directory Contact integration
18 What is Presence? Difficult to describe Train by example, example, example Is big brother watching? Can t get by without it after one week
19 Concerns? Is anyone considering a traditional phone system? Sound quality? Too good if anything. (PRIs not SIP?) Bandwidth usage? No one uses video conferencing much anyway. Is IM one too many communications methods? Actually relives pressure by taking incidental communications out of .
20 Concerns? Headsets instead of phones? After a few hair issues, more productive, easier than handsets. Wearing styles were key. Open Federation? Still reviewing. Other security issues? Edge, UAG? Too much stuff. Faxing (Please kill me)
21 Scenarios Conference calls Just call me and I will handle it Unlimited WebEx/GoTo Meeting Video? I ve got my laptop, no problem I don t need my secretary to set this up My attorneys call your firm and can do The client saw me checking the lead partner s Presence
22 Leveraging Unified Communications for a Competitive Advantage Ben Weinberger (Former) Director of IT & Facilities Bond Pearce LLP
23 About Bond Pearce Ben Weinberger (former) Director of IT and Facilities Bond Pearce Solicitors 350 fee earners, 650 total personnel, 5 sites System in Use: Lync 2010, USB headsets, some HP 4110 handsets (100) System replaced: Nortel CS1000/OCS Other Systems: vsphere, NetApp, Cisco UCS Windows 2008r2, Exchange 2010 Windows 7, Office 2010
24 M G LYNC Server Layout NET Gateway On each site with internal SBA COMPANY CONFIDENTIAL PSTN Internet LYNCFE01 Enterprise Edition NETWORK LYNCPOOL1 HLB USERS LYNCEDGE01 LYNCFE02 Enterprise Edition Reverse Proxy SQLVMBRI01 Report server LYNCWEB1 Web Services LYNCMON01 Monitor / Archive
25 About Other Stuff Very progressive law firm, open to change, appreciative and accepting of new systems and tools (YMMV) All IMs are logged, pictures are in AD, no call accounting Did not deploy handsets unless requested
26 How Do You Measure Competitive Advantage? Reduced costs
27 How Do You Measure Competitive Advantage? Better client service
28 How Do You Measure Competitive Advantage? Improved client retention
29 How Do You Measure Competitive Advantage? Improved lawyer retention My last firm
30 How Do You Measure Competitive Advantage? If you could just the faxes of the photocopies of the transcripts of the fifteen phone messages, that would probably be the simplest. And then, please print-out my for me to read. Improved Efficiency = More Profit Especially for fixed fee work
31 How Do You Measure Competitive Advantage? Value Add (common in UK panel appointments) Example: Use of A/V or web conferencing
32 Business Case IM Presence (calendar info) Audio/Video Conference Phone (headsets only) UM
33 Business Case Already own Lync Already running With This was merely an upgrade to OCS and the elimination of Nortel
34 Business Case Enables true mobility across firm
35 Business Case Eliminate OpEx from CS1000 maintenance ( 30k) SIP trunking, improved local number DR Eliminated most handsets ( 75k) Ease/cost of expansion
36 Benefits The Larger The Firm, the Larger The Benefit IM and Presence (especially for calendars) Desktop sharing for collaboration and training A/V Conferencing (no external service needed) Mobility (all laptops use MS DA and have headsets) Open federation with clients and vendors
37 Some Hiccups Along The Way VM announcement sounds like Stephen Hawking s sister Found circuit and local network QoS issues in London No group call pickup function needed an add-on product, but it now exists in Interrupted V/C capability for laptop users with OCS
38 Leveraging Unified Communications for a Competitive Advantage At Least That's What The Microsoft Rep Said Ed Jorczyk Information Technology Director Bowman and Brooke LLP
39 Ed Jorczyk Director of IT, Bowman and Brooke 2011 Present Director of IT, Ninth Circuit Court of Appeals, Director of Global Technology, Morrison & Foerster LLP
40 Bowman and Brooke LLP 200 Attorneys, 500 total Trial litigators, highly mobile Nine Offices, coast to coast Product Liability Group of the Year
41 Technical Environment Legacy Dual Data Centers MSP & PHX Highly Virtualized, vsphere 5.1 Dell blades, XIO, Hitachi BlueArc Windows 2008 R2 SQL 2008 Exchange 2010 Lync 2010 Windows 7, Office 2010 Future Centralized Co-Location Fully Virtualized Cisco NetApp FlexPod Windows 2008 R2 / 2012 SQL 2008 / 2012 Exchange 2013 Lync 2013 Windows 7, Office 2010
42 History Microsoft Office Communications Server Microsoft Lync 2010 Pilot - Q1/2011 Microsoft Lync 2010 Rollout Q2/2011
43 Usage Voice Presence Desktop Sharing Conferencing
44 Current Lync Topology
45 Receptionists Very comfortable with console
46
47 Receptionists Very comfortable with console Dedicated PC for Lync Attendant Transferring Calls takes practice After hours and holiday announcements
48 Overhead Paging It just worked with Nortel Option 1 Lync SIP endpoint with Bogen amplifiers Option 2 - Desk microphone
49 Handsets Aastra 6725ip Provides pass through NIC for connection to PC USB cable for control from Lync Handsets for everyone
50 Call Coverage No line appearances Forward or Simultaneous Ring Delegates or Team-Call Groups
51 Conferencing Lync vs Intercall - Capacity Delays in switching to a conference call
52 Help Desk Geographically dispersed help desk Response Groups Round Robin Longest Idle Serial Parallel Limited Reporting
53 Conference Room Integration Polycom CX 3000 Polycom Sound Structure Polycom HDX Video
54 Trial Site War Rooms CradlePoint Wireless Routers Aastra phones Lync on laptops
55 Support Windows Server Lync Patches Phone Firmware Updates Managed Services Sonus Gateway Update
56 Issues Echo Dropped Calls Call quality
57 Questions? Thank you! Jeffrey Mina Information Technology Director Meagher & Geer PLLP Ed Jorczyk Information Technology Director Bowman and Brooke LLP Ben Weinberger (Former) Director of IT & Facilities Bond Pearce LLP
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