Cloud-based Workflows & Infrastructures for Graphic Communications

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1 A Questex Company Cloud-based Workflows & Infrastructures for Graphic Communications Production Printing & Media

2 C l o u d - b a s e d W o r k f l o w s & I n f r a s t r u c t u r e s f o r G r a p h i c C o m m u n i c a t i o n s This study is designed to help software providers, digital print equipment manufacturers and leading service providers with insights, tools and strategies to create and implement cutting-edge cloud workflows. Introduction The printing industry is in a fundamental state of transformation. In order to remain competitive, print service providers need to embrace a total workflow model that enables them to produce at the highest level of efficiency, while at the same time, diversifying with niche offerings or marketing-related services. The ability to support print service providers with an expanding range of software applications is challenging for many print production software vendors. The software development processes in place today are often not flexible enough, or it takes vendors too long to come to market with innovative solutions. Additionally, most Print Service Providers have very limited investment power and struggle to make significant investments in workflows, which significantly limits the opportunity for the vendor community. The potential of the cloud is to break this dynamic. As we have seen in other industries (e.g. force.com from Salesforce is a great example), the move to the cloud has the ability to create network effects ; new applications built on a common infrastructure that transform and redefine the value delivery model. They provide benefits in terms of deployment, maintenance, and functionality that are virtually impossible to develop with on-premise, licensed software. The printing industry is clearly evolving in the direction of cloud-based workflows. In the years to come, we expect digital equipment vendors to create production print app networks that connect vendors, partners, customers and their customers in ways that we have not seen before. By providing a stack of technology with open interfaces, 3rd party software developers (or vendors themselves or their customers) can rapidly develop new technology without having to worry about installation, uptime, failover or other infrastructural considerations. InfoTrends Cloud-based Workflows & Infrastructures for Graphic Communications study provides critical insights that software technology vendors or leading print service providers need to create cutting-edge cloud workflow strategies, e.g. for the development, implementation and deployment of cloud networks. The research provides recommendations across a range of environments and geographies, and helps determine in which situations cloud deployment is more beneficial than using existing on-premise, licensed solutions.

3 At the same time, please note we don t believe that all licensed solutions will be replaced by cloud networks. There will be situations in which licensed software brings more value, or where changing profitable licensed software into a cannibalizing pay-per-use model does not make economic sense. There will also be situations in which standalone cloud Software- asa-service solutions, outside of an app network, are the best approach to meet customer demand. This research provides invaluable perspectives for those situations as well. Objectives Deliver critical insights to help vendors develop and sell cloud-based workflow solutions Cloud workflow adoption, future trends, challenges and hindrances State of IT infrastructures in PSP / in-plants / wide format environments Pricing and delivery mechanisms of cloud workflow & services Characteristics & success factors of disruptive, innovative value-added cloud network and services Legal requirements around cloud computing in key regions Deliver critical insights to help print providers implement cloud-based workflow solutions Cloud infrastructure (hosting) providers; typical Characteristics of disruptive, innovative valueadded cloud services that cut across supply chains Best- practices from leading peers and vendors Understanding how cloud workflows drive business transformation Methodology Combination of secondary research and in-depth interviews with leading print service providers, vendors, distributors, and legal experts. Environments: Graphic Arts ( commercial, digital, quick, inplants): 50% of respondents ( approximately) Data Processing (direct mail, transactional): 30% of respondents ( approximately) Wide Format: 20% of respondents (approximately) (Note: most graphic arts companies also produce wide- format) Web Research: North America - United States: 200 respondents Wester n Europe - Germany: 100 respondents - France: 100 respondents - United Kingdom: 100 respondents Asia Pacific - Australia: 50 respondents (Note: because of survey recruiting challenges, Australian data was completed with data from Singapore) - Japan: 50 respondents products and services

4 Phone Interviews: Print Service Providers - North America: 5 to 10 - Europe: 5 to 10 (Note: we may interview some PSPs in regions other than Germany, France or UK; e.g. Eastern Europe or Middle East for additional regional perspectives) - APAC: Up to 5 (Note: we may interview some PSPs in regions other than Australia or Japan; e. g. China for additional regional perspectives) Workflow Vendors & Distributors - North America: 5 to 8 - Europe: 5 to 8 (Note: we may interview some vendors/distributors in regions other than Germany, France or UK; e.g. Eastern Europe or Middle East for additional regional perspectives) - APAC: Up to 5 (Note: we may interview some vendors/distributors in regions other than Australia or Japan; e.g. China for additional regional perspectives) Infrastructure Providers - 2 to 3 Legal Experts - One in North America, and one in Europe Secondary Research InfoTrends also thoroughly examined existing market information on key players, applications, market segments, competitors, and product categories using a variety of sources including industry trade associations, government agencies, published vendor white papers, user groups, and research reports). InfoTrends also leveraged research it has previously published as part of its continuous consulting services and research. Analysis & Project Deliverables InfoTrends performed an extensive analysis to develop an understanding of the issues and opportunities surrounding the cloud-based workflows market. Subscribers of the study will receive: Written Report detailing interviews, key findings and recommendations Management presentation ( PowerPoint) Data tabs and charts On- site briefing ( optional) Terms and Conditions Liability for Advice Although reasonable efforts will be made by InfoTrends to ensure the completeness and accuracy of the information contained in written and oral reports in connection with the proposed study, no liability can be accepted by InfoTrends for the results of any actions taken by the client in connection with such information, opinions, or advice. Copyrights InfoTrends retains all copyrights. The reproduction of any materials is prohibited without written consent from InfoTrends. industry reports, trade articles, industry databases, company websites, and other sources (including

5 C o nf i d e n t i a l i t y InfoTrends will use its best efforts to ensure that any confidential information obtained about the client and its business during the course of the proposed study is not, unless agreed otherwise in advance, disclosed to any third party without the prior written permission of the client. InfoTrends retains the right to re-use any non-proprietary information as part of its ongoing analysis of the industry. About InfoTrends InfoTrends is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. U.S. Headquarters 97 Libbey Industrial Parkway Weymouth, MA USA Europe 960 Capability Green Luton, Beds LU1 3PE United Kingdom Japan Ebisu IS Bldg. 8F Ebisu, Shibuya-ku Tokyo Japan

6 Cloud-based Workflows & Infrastructures for Graphic Communications Subscribe Today! Don t miss the opportunity to subscribe to a research study that will provide insights, tools and strategies to create cutting-edge cloud workflows and production print app networks. Authorization Form Subscriber Rate Subscriber Pricing $16, 995 USD Subscribers may also add the following option: On-site Presentation (1/2 day) $1,500 USD (+ travel) Purchase order number: Signature: Name: Title: Company: Address: City, State, Postal Code: Country: Telephone: the completed form to or fax to

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