Putting The Cloud To Work For Real Businesses
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1 Pavel Ershov Regional Vice President and General Manager Asia Pacific Japan Parallels Putting The Cloud To Work For Real Businesses Proven models for success in a true multi-service world 2014 Parallels IP Holdings GmbH
2 Contents 1. Global and local market trends, supported by the latest Parallels research 2. Key trends in SMB Cloud Hosting 3. Parallels innovations responding to Cloud services research and trends 2
3 What is Parallels SMB Cloud Insights? 12,000 SMBs surveyed Micro United Kingdom Germany Netherlands Small France Spain Medium 15 Countries United States Russia Brazil South Africa Mexico Present India China Australia Japan Research cited in hundreds of publications across the globe such as Forbes and CRN. Europe Regional APAC Regional Global
4 Global SMB Cloud market grew 37% to $62B in 2013 USD$ Billions 45 42, ,4 13,9 21,2 46% p.a. growth 6, ,2 0 Source: Parallels SMB Cloud Insights (Global), 2014
5 Much of the APAC Cloud market is still developing huge cloud growth expected as the region comes online Source: Parallels SMB Cloud Insights (APAC), 2013
6 Singapore SMB Cloud Market 2014 Business Apps 27% IaaS 38% UC 24% Web Presence 11% Source: Parallels SMB Cloud Insights (Singapore) 2014
7 Strong Infrastructure as a Service opportunity 2017: Source: Parallels SMB Cloud Insights (Singapore), 2014
8 Traditional hosting (web presence) is highly competitive Source: Parallels SMB Cloud Insights (Singapore)
9 Unified Communications in Singapore Source: Parallels SMB Cloud Insights (Singapore), 2014
10 Business Applications Source: Parallels SMB Cloud Insights (Singapore)
11 Why does this matter? Source: Parallels SMB Cloud Insights (Singapore)
12 Contents 1. Global and local market trends, supported by the latest Parallels research 2. Key trends in SMB Cloud Hosting 3. Parallels innovations responding to Cloud Services research and trends 12
13 Key trends in SMB Cloud Hosting SMB IT needs are maturing and expanding SMBs relying on more IT consultants as they consume more services and applications SMBs becoming more selective and look for applications to make their life simpler
14 Generic Hosting less relevant Web Hosting Ecommerce Hosting Dedicated Server PHP Hosting
15 Specialist Hosting more relevant Web App Hosting WordPress Hosting
16 SMB Cloud industry maturing Fully managed hosting SaaS app growth Specialised Hosting Aggregation
17 Shifting from dedicated IT to IT consultants 100% 80% 36% 54% 60% 40% 20% 0% Source: Parallels SMB Cloud Insights (US), 2014 Dedicated IT Staff IT Consultants
18 Shift to Fully Managed and Specialist Hosting Traditional Shared Hosting Fully Managed Web Hosting One size fits all Hard to compete
19 Interest in buying bundled Cloud Services and Applications Source: Parallels SMB Cloud Insights (APAC), 2013
20 SMBs value convenience in bundling Source: Parallels SMB Cloud Insights (Singapore), 2014
21 SMBs have different needs based on size, market, business type VPS: Small Business VPS: Medium Business Web Hosting: Small Business Web Hosting: Medium Business $20 Security Backup/Restore Basic Performance 80 Gb Ad Credits, OS Choice $120 Security Backup/Restore High Performance 250 Gb Database Tools $6 Backup Security Standard Web Analytics Social Media Integration $9 Backup Security Premium web analytics Social media integrations
22 Key trends in SMB Cloud Hosting SMB IT needs are maturing and expanding SMBs relying on more IT consultants as they consume more services and applications SMBs becoming more selective and look for applications to make their life simpler
23 Contents 1. Global and local market trends, supported by the latest Parallels research 2. Key trends in SMB Cloud Hosting 3. Parallels innovations responding to Cloud Services research and trends 23
24 Plesk 12 helps capitalise on industry trends 1. Target specific audiences 2. Sell solutions not products 3. Offer more managed services
25 Infrastructure Providers - Easily reposition hosting as a solution solving real problems to reach new audiences and expand your channel Thomas IT Consultant Scott AppDev Eric Web Designer Marcus Web Hoster
26 4 editions, optimised to 4 key audiences
27 Conetix - Australia 27
28 RIDE / Speever - Japan
29 PacHosting Hong Kong 29
30 Pavel Ershov Regional Vice President and General Manager Asia Pacific Parallels Putting The Cloud To Work For Real Businesses Proven models for success in a true multi-service world 2014 Parallels IP Holdings GmbH
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