GUIDE TO RECRUITING IN THE MOBILE LANDSCAPE

Transcription

1 YOUR GUIDE TO RECRUITING IN THE MOBILE LANDSCAPE

2 Table of contents CHAPTER 1: CHAPTER 2: CHAPTER 3: CHAPTER 4: CHAPTER 5: OPTIMIZE YOUR CAREER SITE MOBILE RECRUITING SOFTWARE EMBRACE SOCIAL MEDIA BUILD MOBILE RECRUITING SKILLS POWERFUL TECHNOLOGY

3 CH 1: OPTIMIZE YOUR CAREER SITE WHAT TO DEVELOP: One of the most important digital recruiting steps that a company can take often merges with their other mobile marketing priorities. Today, a mobile-optimized website is the top digital marketing priority for leading companies. An optimized for mobile website has several key advantages. 1.It looks great and functions well on a wide range of smartphones and tablets. 2.It also has functionality that allows applicants to navigate through the site and application process with ease. 3.Priority functionality include the ability to review company background information, access the company s career site, review job ad details, and apply for jobs from a touch screen device. Fact A recent LinkedIn study revealed that only 20% of recruiting leaders have mobileoptimized career sites. Mobile optimization sets the foundation for successful recruiting in today s diverse technology landscape.

4 CH 2: MOBILE recruiting software WHAT TO LOOK FOR: Another component of being ready for mobile recruitment is choosing recruiting software that offers mobile integration. Recruiting software with mobile components enable companies to provide a seamless candidate experience throughout the application process. In addition to basic mobile navigability, mobile-friendly recruiting software simplifies the application process for easy processing on mobile devices offering features such as 24/7 application status checking and easy recruiter communications. Fact Per Kelton Research, 86% of active candidates use a mobile device as a part of their job search and application process.

5 CH 3: EMBRACE SOCIAL MEDIA WHAT YOU NEED: The role of social media is increasingly important in mobile recruiting. Users on mobile devices are more likely to find jobs through social media channels and share jobs with colleagues. The best recruiting software solutions promote engagement with social media tools, RSS feeds, share functionality, and marketing. Promotion and engagement tools improve candidate sourcing, help expand the applicant pool, and make it easier for site visitors to share jobs with interested colleagues. Fact CareerBuilder reports that 94% of recruiters use social media for their jobs and 39% of all employers use social media for recruiting and hiring, up from 37% the year before.

6 CH 4: BUILD MOBILE RECRUITING SKILLS WHAT TO DO: From how companies advertise jobs to the technology needed to support the application process, the corporate hiring environment has evolved. The result is a dramatic shift in how applicants search and apply to how the most successful companies hire. Strategically, mobile recruitment and other developments in the human capital management have fundamentally changed the skills that recruiters must embrace and develop. Companies can proactively hire recruiters or train their staff to focus on a high level of technological aptitude, the ability to integrate social media and Web 2.0 features into the recruiting process, and a willingness to use different technology tools to source and interview candidates. Fact A 2014 study of recruiters who have invested in mobile recruiting have seen improvement in time to hire and quality of candidates, as well as greater quality and quantity of referrals.

7 Ch 5: Powerful technology Is your company ready to embrace mobile recruitment? Contact Ascentis today to arrange for a software demonstration and learn more about how our recruiting software will enable your company to provide a world-class mobile recruiting experience. Learn more. Click here to watch our 2-minute demo.

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