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2 Imagine... a market full of interesting, original and individual stores. Imagine the joy of browsing cool stores and discovering great things to buy. Now imagine that online. That s us, Rakuten.co.uk. Create... Unique Unique Experiences Create... Merchant Shop Centric Shopping Shop Human Connection Human Connection Build... Build... strong relationships with a Trusted Global Brand, one of the Top 10 innovative companies in the world. A company passionate about empowering Merchants. A team that supports you every step of the way. Discovery Shopping Omotenashi (Warmth, understanding & respect) (Warmth, understanding Fun & Fun lively & online interactions Great Communication Great Communication Your success is our success 2 3
3 Rakuten across the World Rakuten is the 6th largest internet services provider, with 11,000 employees worldwide. In Japan today, where Rakuten was founded, the brand is used by 95% of the population and has 42,000 Merchants. Rakuten s success is due to their unique Ecosystem model, where people become Rakuten members and earn rewards across multiple services and businesses, from e-commerce to banking and travel! Rakuten has Marketplaces in Europe (UK, France, Spain, Germany, Austria), Asia (Japan, Singapore, Taiwan, Thailand, Indonesia, Malaysia) and Americas (US and Brazil). Other Rakuten companies in the UK include Viber instant messaging, Kobo e-readers and Wuaki video streaming. Rakuten also has a digital marketing company, Rakuten Marketing, which includes display, mobile, search, affiliate, retargeting, lead generation and automated product feeds across nine offices worldwide. Rakuten s goal is now to expand their hugely successful brand and model globally. Rakuten in the UK Rakuten.co.uk is coming Rakuten.co.uk is a brand new, exciting Marketplace focussed on connecting unique, interesting Merchants with new customers The site will be launched onto our new global e-commerce system The next step will be to create borderless shopping across Europe In the future, you will be able to sell to Rakuten customers worldwide! 4 5
4 Key features for Merchants on Rakuten.co.uk Personalised Online Store Easy-to-use tools let you personalise your online store with your own unique branding, categories, products and stories. Stand out from the crowd to engage and convert sales from a new set of customers. Simple Store and Product Creation It s easy to add, delete or modify your products, quantities and prices using our online toolbox, CSV uploads or API integration. You can change and refresh your store quickly and easily. Rakuten Mail We encourage communicating directly with your customers. With every sale you make, you build your own database and you can send weekly marketing communications through your toolbox for free! Promotions Drive traffic to your store by creating your own exclusive offers: Price or Percentage saving discounts Flash deal timed offers Shipping discounts Voucher Discount codes (great for social media or use) All features are simple to set up and designed to help you increase your sales. 6 7
5 Reaching More Customers Put your own promotions in front of a wider audience by: Exposure on the Rakuten.co.uk homepage and/or category pages Inclusion in Rakuten s marketing s Social Media We invest in creating highly engaged and loyal fanbases, and work with Merchants on bespoke activity. Through our social media channels you can: Amplify your competitions or exclusive offers. Work with us on exclusive social marketing campaigns. We can also add the addresses of customers who take part in activity to your database afterwards. Marketplace Promotions You can involve your business with the many Rakuten Marketplace promotions we run to build incremental sales. They include SuperSale, SuperPoints Multipliers & one day deals. Rakuten Marketplace promotions are supported by investment to drive additional traffic and build increased sales. 8 9
6 SuperPoints Loyalty Scheme SuperPoints is Rakuten s customer loyalty scheme. Customers collect 1 point for every 1, and 100 points are worth 1 to spend on site. You can also create your own SuperPoints multiplier offers which are a great way to drive loyalty and encourage repeat visits. Rakuten Academy Rakuten Academy is an online resource of training courses that will develop your e-commerce skills and know-how. This flexible format allows you to choose what, where and when to hone your e-commerce skills perfect for busy merchants. Reporting and Analysis Real time access to charts, graphs and reports on store sales, order values, best sellers, category ranking and promotions. Helps you to analyse and make the best decisions to grow your sales
7 Jonathan Evans - Owner Without the use of the tools provided by Rakuten s toolbox our business would not have been able to grow at the speed it has. Their invaluable marketing resources allow us to deliver our offers to customers in a way no other platform can offer. Louise Oatham - Owner Since joining Rakuten the team have helped me create new and exciting ideas to help push my business. My ECC Emma helped create our Create your own Pick and Mix page which looked amazing and she ensured the marketing highlighted this perfectly for us. The opportunity to offer something different and personal has really helped to drive our business on the platform. I would like to thank everyone so much for all their efforts as we could never have produced something like that on our own. I look forward to creating some more great, innovative ideas, with Rakuten being the perfect marketplace to showcase these. Dr. Burnörium - Owner We are pleased to have added Rakuten to our existing selling platforms. In a short space of time we have achieved impressive exposure for our Psycho brand products and this, in no short part, is due to the excellent working relationship we have developed with the Rakuten team. What our Merchants say about us What our Merchants say about us 12 13
8 What it Costs Product Categories Starter Advanced Mega Tech, including Consoles (excluding Tech Accessories) Sports, Home & Garden, Toys, Groceries, Pets, Musical Instruments DVD & Blu-ray, CD, Games (excluding Consoles), Books & Audiobooks 8% 6% 5% 9% 7% 6% 10% 8% 7% Tech Accessories 12% 10% 9% Clothing, Footwear, Jewellery, Baby, Gifts, Motoring, Health & Beauty, Hobbies & Crafts 15% 13% 12% Subscriptions Starter Advanced Mega Subscription fee per month All values excluding VAT. Commission rates payable on sales value including postage. SIGN UP TODAY! Join Us If you want to join the UK s new and most exciting marketplace or find out more about the great opportunities Rakuten.co.uk can offer, you can register your interest today at
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