BRANDING UPDATE. Middle East guidelines. January 2016
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- Charles Underwood
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1 BRANDING UPDATE Middle East guidelines January 2016
2 Guidelines (overview) For all internal usage of templates, the Arcadis logo remains at the header (top right corner), however no corporate information will be added to the footer. All internal forms have been uploaded with the new logo on your respective intranets. For all external usage of templates, the Arcadis logo remains at the header (top right corner) as per the template provided, followed by the original entity s corporate information i.e. Hyder Consulting, EC Harris, Malcolm Pirnie or Vectra. Technical documents (bids, RFPs, technical drawings, etc.) will continue to use the registered company details, logos and color schemes. H&S guidelines can be found in the following slides. The templates in this presentation are based on global guidelines and regional legal requirements. Please ensure you follow the same.
3 Corporate Information (per office) Office EC Harris International Limited - Abu Dhabi Branch EC Harris International Limited - Dubai Branch EC Harris International Saudi Arabia LLC EC Harris Qatar WLL EC Harris International Limited Bahrain Representative Office Corporate Information EC Harris International Limited, a company registered in England under registration number and having its registered address at Arcadis House, 34 York Way, London, N1 9AB and operating in Abu Dhabi, United Arab Emirates through EC Harris International Limited - Abu Dhabi, a branch registered in Abu Dhabi under license number CN and having its registered branch address at Al Butin Street, First Gulf Bank Building, PO Box 93540, Abu Dhabi, United Arab Emirates. EC Harris International Limited, a company registered in England under registration number and having its registered address at Arcadis House, 34 York Way, London, N1 9AB and operating in Dubai, United Arab Emirates through EC Harris International Limited (Dubai Branch), a branch registered in Dubai under license number and having its registered branch address at Emaar Properties, Bur Dubai, Sheikh Zayed Road, PO Box , Dubai, United Arab Emirates. EC Harris International Saudi Arabia LLC, a company registered in Al Khobar, Kingdom of Saudi Arabia under commercial registration number and having its registered address at Al Flak Building, Al Khobar, PO Box 4048 Al Khobar 31952, Kingdom of Saudi Arabia. EC Harris Qatar WLL, a company registered in Doha, Qatar under company registration number and having its registered address at Area 23, 231 Saheem Bin Hamad Street, 2nd Floor, Property No 8, Al Jassem Group Building, PO Box , Doha, Qatar. EC Harris International Limited, a company registered in England under registration number and having its registered address at Arcadis House, 34 York Way, London, N1 9AB and operating a Representative Office in Bahrain under registration number having its registered Representative Office address at Flat 2143, Building 2504, Block 428, Road 2832, Al Seef, Bahrain.
4 Corporate Information (per office) Office Hyder Consulting Middle East Limited Abu Dhabi Branch Hyder Consulting Middle East Limited Bahrain Branch Hyder Consulting Middle East Limited Qatar Branch Hyder Consulting Middle East Limited Dubai Branch Corporate Information Hyder Consulting Middle East Limited, a company registered in Guernsey under registration number 31444, having its registered address at 1st and 2nd Floors, Elizabeth House, Les Ruettes Braye, St Peter Port, GY1 1EW, Guernsey and operating in Abu Dhabi, United Arab Emirates through Hyder Consulting Middle East Limited - Abu Dhabi Branch, a branch registered in Abu Dhabi under registration number CN and having its registered branch address at Baniyas Street, Sultan Al Otaiba Boulevard, PO Box 2774, Abu Dhabi, United Arab Emirates. Hyder Consulting Middle East Limited, a company registered in Guernsey under registration number 31444, having its registered address at 1st and 2nd Floors, Elizabeth House, Les Ruettes Braye, St Peter Port, GY1 1EW, Guernsey and operating in Bahrain through Hyder Consulting Middle East Limited - Bahrain Branch under registration number having its registered branch address at Flat 11, Building 1029, Block 436, Road 3621, Al Seef, Bahrain. Hyder Consulting Middle East Limited, a company registered in Guernsey under registration number 31444, having its registered address at 1st and 2nd Floors, Elizabeth House, Les Ruettes Braye, St Peter Port, GY1 1EW, Guernsey and operating in Doha through Hyder Consulting Middle East Limited Qatar Branch, a branch registered in Doha, under commercial license number and having its registered branch address at 23 Fareej Bin Mahmoud, 231 Saheem Bin Hamad Street, PO Box 1854, Doha, Qatar. Hyder Consulting Middle East Limited, a company registered in Guernsey under registration number 31444, having its registered address at 1st and 2nd Floors, Elizabeth House, Les Ruettes Braye, St Peter Port, GY1 1EW, Guernsey and operating in Dubai through Hyder Consulting Middle East Limited - Dubai Branch, a branch registered in Dubai, under license number and having its registered branch address at Bur Dubai, Zaabeel 1, PO Box 52750, Dubai, United Arab Emirates.
5 Corporate Information (per office) Office Hyder Consulting Middle East Limited Dubai Healthcare City Branch Hyder Consulting Middle East Limited - Al Ain Branch Hyder & Solaiman Elkhereiji Engineering Consulting Company Hyder Consulting Middle East Limited International Corporate Information Hyder Consulting Middle East Limited, a company registered in Guernsey under registration number 31444, having its registered address at 1st and 2nd Floors, Elizabeth House, Les Ruettes Braye, St Peter Port, GY1 1EW, Guernsey and operating in Dubai through Hyder Consulting Middle East Limited - Dubai Branch Dubai Healthcare City, a branch registered in Dubai, under commercial license number 93 and having its registered branch address at 801 & 901, Floors 8 & 9, Building 53, Dubai Healthcare City, Dubai, United Arab Emirates. Hyder Consulting Middle East Limited, a company registered in Guernsey under registration number 31444, having its registered address at 1st and 2nd Floors, Elizabeth House, Les Ruettes Braye, St Peter Port, GY1 1EW, Guernsey and operating in Al Ain through Hyder Consulting Middle East Limited Al Ain Branch, a branch registered in Al Ain, under license number CN and having its registered branch address at Souq Area, Sayed Hilal Abdulla Al Darmaki Building, PO Box 15205, Al Ain, United Arab Emirates. Hyder & Solaiman Elkhereiji Engineering Consulting Company, a company registered in Kingdom of Saudi Arabia under commercial registration number and having its registered address at Adex Centre, Al Madina Street, Alfaisaliya Area, PO Box 1655, Jeddah 21441, Kingdom of Saudi Arabia. Hyder Consulting Middle East Limited International, a company registered in Kingdom of Saudi Arabia under commercial registration number and having its registered address at Adex Centre, Al Madina Street, Alfaisaliya Area, PO Box 1655, Jeddah 21441, Kingdom of Saudi Arabia.
6 Corporate Information (per office) Office Malcolm Pirnie Engineering Consultants Oman Branch Vectra Middle East Limited Abu Dhabi Branch Hyder Consulting Overseas Limited Corporate Information Malcolm Pirnie Engineering Consultants Oman Branch, a branch office registered in the Sultanate of Oman under commercial registration number and having its registered address at PO Box 21, Postal Code 103, Muscat, Sultanate of Oman. Vectra Middle East Limited, a company registered in England under registration number , having its registered address at Arcadis House, 34 York Way, London, N1 9AB, England and operating in Abu Dhabi, United Arab Emirates through Vectra Middle East Limited - Abu Dhabi Branch, a branch office registered in Abu Dhabi under licence number CN and having its registered address at Elektra Street, Sheikh Muslem Bin Ham Building, Abu Dhabi, United Arab Emirates. Hyder Consulting Overseas Limited, a company registered in England under registration number and having its registered address at Manning House, 22 Carlisle Place, London, SW1P 1JA and registered as a nonoperating foreign company in Jordan under registration number 2552 and with an address at Jordan Amman Jabal Amman - Zahran Area, Islamic Educational College Avenue Building No. 75, 5th floor, no 3647.
7 INTERNAL Branding At offices; primarily Arcadian facing
8 Sample template Templates This is specifically for internal templates i.e. Arcadian facing documents only Instructions All internal templates are to only use the Arcadis logo no usage of Hyder Consulting / EC Harris / Malcolm Pirnie The logo to be used is the one which has the line with it: Design & Consultancy for natural and built assets. Please refrain from any variations
9 Sample template Forms Internal forms should only have the Arcadis logo at the top right corner Guidelines You can access the Internal Forms as below: Through the Arcadis EC Harris Intranet: Through the Arcadis Hyder Consulting Intranet: please the Middle East page, and in the navigation menu, click forms to access You can also consult with your Office Manager
10 esignatures esignature approved format [Name] [Position] [ ] Registered Company Name [Address] [Postal code / P.O. Box] [Country] T. [Telephone] M. + [Mobile] F. [Fax] - optional esignature sample format Madline Abbasi Head of Marketing, PR & Communications madline.abbasi@arcadis.com Hyder Consulting Middle East Limited 9 th Floor, Building 53, Dubai Healthcare City, Dubai P.O. Box United Arab Emirates T M F Be green, leave it on the screen. Be green, leave it on the screen. Registered Company Corporate Information as provided (COMPULSORY) This and any files transmitted with it are the property of Arcadis. All rights, including without limitation copyright, are reserved. This contains information which may be confidential and may also be privileged. It is for the exclusive use of the intended recipient(s). If you are not the intended recipient(s) please note that any form of distribution, copying or use of this communication or the information in it is strictly prohibited and may be unlawful. If you have received this communication in error please return it to the sender and then delete the and destroy any copies of it. Whilst reasonable precautions have been taken to ensure no software viruses are present in our s we cannot guarantee that this or any attachment is virus-free or has not been intercepted or changed. Any opinions or other information in this that do not relate to the official business of Arcadis are neither given nor endorsed by it. Method to Update: Outlook > File > Options > Mail > Signatures > New : Name your esignature as Arcadis, copy and paste the esignature relevant to you, click ok to Save Hyder Consulting Middle East Limited, a company registered in Guernsey under registration number 31444, having its registered address at 1st and 2nd Floors, Elizabeth House, Les Ruettes Braye, St Peter Port, GY1 1EW, Guernsey and operating in Dubai through Hyder Consulting Middle East Limited - Dubai Branch Dubai Healthcare City, a branch registered in Dubai, under commercial license number 93 and having its registered branch address at 801 & 901, Floors 8 & 9, Building 53, Dubai Healthcare City, Dubai, United Arab Emirates. This and any files transmitted with it are the property of Arcadis. All rights, including without limitation copyright, are reserved. This contains information which may be confidential and may also be privileged. It is for the exclusive use of the intended recipient(s). If you are not the intended recipient(s) please note that any form of distribution, copying or use of this communication or the information in it is strictly prohibited and may be unlawful. If you have received this communication in error please return it to the sender and then delete the and destroy any copies of it. Whilst reasonable precautions have been taken to ensure no software viruses are present in our s we cannot guarantee that this or any attachment is virus-free or has not been intercepted or changed. Any opinions or other information in this that do not relate to the official business of Arcadis are neither given nor endorsed by it.
11 Internal Office Branding This includes posters, office branding across collateral, logos for meeting entrances, notice board collateral, printed announcements & instructions, etc. Sample reference Guidelines Internal Arcadian facing signage, posters and collateral will carry the new updated Arcadis logo. Any posters, etc. inside offices which have Hyder Consulting / EC Harris / Malcolm Pirnie are to be replaced with posters with Arcadis branding (with the exception of project drawings) Please contact your regional Marketing team for any requirements / queries pertaining to this
12 EXTERNAL Client / vendor facing documents / forms / branding
13 Sample template Templates The updated templates are deployed to all systems. Please access these from the program Method to access Click on New when you open a document (Word, excel, etc.) You will find a folder with the name of Shared, click on the folder The folder will contain another folder by the name of Arcadis 2015, click on the folder Arcadis 2015, will have a subdivision of 3 folders; Global, ME and UK Click on ME (Middle East) and select the type of document/template of your requirement relevant to you based on your Corporate Information (EC Harris / Hyder Consulting, etc.) All external templates (except technical documents) will have the Arcadis logo at the top right corner, incorporating company logo at the bottom right corner, and registered company corporate information beside it at the bottom
14 Technical Documents These include bid documents, RFPs, drawings, etc. Guidelines Technical documents are to remain unchanged The logo, color schemes, etc. are to be retained as per the registered / contracted company details Arcadis logo should not be included in these documents
15 Business Cards Business Card templates will have both the Arcadis and registered company logos as applicable Business Card Sample (Front with Arcadis logo, back with the Incorporating Company logo) The above is an example for illustrative purposes only. For business card requests, please send in your enquiry to your Office Manager
16 Sample template Letterheads To access your respective Letterhead template (titled per office): please check your system (following the Templates instructions in this docket), or consult your Office Manager Instructions All letterheads will have the Arcadis logo at the top right corner, incorporating company logo at the bottom right corner, and registered company corporate information beside it at the bottom For print letterhead templates, please consult with your Office Manager Letterheads can be also accessed from the templates deployed to your system. Invoices and LPOs are to follow the same format please consult with your local Finance team
17 Sample template Envelopes Envelope templates are to follow the same template as letterheads, as these are used in external communications Guidelines All envelopes will have the Arcadis logo at the top right corner, incorporating company logo at the bottom right corner, and registered company corporate information beside it at the bottom For print envelope templates, please consult with your Office Manager
18 Sample template Building Entrance Directory Sign This refers to the building directory sign at the building entrance showing the respective floor for the office Hyder Consulting Middle East Limited Or, below as applicable Instructions All building entrance signage will have be maintained as Hyder Consulting / EC Harris / Malcolm Pirnie (either as text / logo, as applicable) An Arcadis company This rule will however not apply, in case of building management restrictions regarding maintaining the directory signage as per the registered company details in such a case, the branding will remain unchanged in the building directory This will be coordinated by Office Managers in association with the Facilities Manager
19 Reception signage This is only applicable to the signage at the reception area Sample Reception Signage Guidelines Reception signage will carry the Arcadis logo only (with the Design & Consultancy for natural and built assets line) The background color for the wall to be used is a specific grey pantone This will be coordinated by Office Managers in association with the Facilities Manager
20 Office Entrance Signage This format of signage will have the Arcadis logo with the Incorporating Company s Corporate Information included below it Sample Visual Reference This will be coordinated by Office Managers in association with the Facilities Manager.
21 H&S Branding This will follow the Brand logo with a mention of An Arcadis company in the line below For Hyder Consulting For EC Harris For Malcolm Pirnie Please get in touch with your regional Health & Safety team
22 Site Signage & Posters All site related signage and posters will have to retain the contracted entity as Hyder Consulting / EC Harris / Malcolm Pirnie (either as text / logo, as applicable) with the subtext An Arcadis company Sample Site Signage
23 Marketing Collaterals
24 Sample Roll-up Banner Roll-up banners These artworks will be provided by your regional Marketing team Guidelines Roll-up banners, and marketing collateral (excluding technical, bid documents and RFPs) will employ only the usage of the Arcadis logo No usage of Hyder Consulting / EC Harris / Malcolm Pirnie logos Please refrain from creating your own content for this; get in touch with your regional Marketing team to ensure brand guidelines, formats and standards are being adhered to
25 Sample Brochure branding Brochures These artworks will be provided by your regional Marketing team Guidelines Brochures and marketing collateral (excluding technical, bid documents and RFPs) will employ only the usage of the Arcadis logo No usage of Hyder Consulting / EC Harris / Malcolm Pirnie logos Please refrain from creating your own content for this; get in touch with your regional Marketing team to ensure brand guidelines, formats and standards are being adhered to
26 For further queries: We are happy to answer your queries, just get in touch! Brand related queries IT related queries Legal and contract related HR related queries New business card orders New stationery & internal office branding : mecomms@arcadis.com : itservicedesk@arcadis.com : Your regional legal department : Your regional HR department : Office Managers : Office Managers Please also visit the Branding FAQs / Using the Brand section on your Intranet for quick links and responses to your basic branding queries.
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