Waging War on Real Estate s Discounters By Bernice L. Ross, CEO, RealEstateCoach.com
|
|
- Charla Barker
- 8 years ago
- Views:
Transcription
1 Waging War on Real Estate s Discounters By Bernice L. Ross, CEO, RealEstateCoach.com During today s session, you will learn: 1. Ten strategies to combat commission compression 2. How to create your personal Strategic Marketing Plan 3. How to successfully defend your commission if necessary What Your Competitors Call Full Service: Three Models Model #1: One to two percent commission Signs, advertising in local publications, word of mouth, MLS. There s not much else. Model #2: Full Service with Flat Fee Signs, advertising in local publications, word of mouth, MLS, traditional Homes Magazine, IDX Platform; Information without obligation addresses and all pertinent information advertised on all listings; Pay-per-click program; All negotiations, inspections, and closing are included. Ten Strategies to Combat Commission Compression Strategy #1: Your primary objective is to help the seller obtain the highest price possible in the shortest time. Maximum exposure equals maximum price. Helpful Script: To obtain the highest price possible, you must have maximum exposure to the marketplace. You can achieve maximum exposure by doing the following. First, all brokers will place your property in the MLS, put a sign in the front yard, advertise on the web and in print media. With your permission, may I show you how my strategic marketing plan helps you obtain the highest possible price in the shortest amount of time? Strategy #2: Conquer the Competition with Traditional Marketing Strategies How to do it: Track results, refer people to your website, take your picture off your mailers, and use the 25 X 4 x 5 mailing program. Helpful Script: Good morning. My name is Bernice Ross from Prudential Select Properties. Mr. and Mrs. Jones have asked me to personally invite you to their open house on 123 Main Street on Sunday from 2 to 5 PM. We ll be serving refreshments. Will you be able to attend?
2 2 Strategy #3: Capture over 90% of your leads with Call Capture (IVR) technology. See this link for more information: Helpful Script: Mr. and Mrs. Seller, many companies advertise your property on the web and in the newspaper. Did you know that in most offices that 90% of all those leads are lost since the person answering the phone fails to obtain the callers number? (Wait for a response) To obtain the highest price possible for your property, your real estate agent must capture every potential lead. My 800 Call Capture system obtains accurate contact data over ninety percent of the time. Before you listing your property, call my 800 number and then call the offices of my competitors to see who does the best job in obtaining your phone number. Is that a strategy that works for you? Strategy #4: Respond to inquiries in a timely fashion Helpful script: Mr. and Mrs. Seller, buyers want an immediate response to their web inquiries. Before you determine whom you will hire to market your home, please any other agent you are considering about one of their current listings to determine who gives you the quickest response. Strategy #5: Virtual tours and more Strategy #6: Knock out the competition with a killer personal website Strategy #7: Multiple Pictures on Multiple Websites Free sites include CraigsList.com, E-bay, Oodle.com, Trulia.com, and Foreclosure.com. Consumers want 3 things when visiting agent websites a link to the MLS plus buyer and seller information. Strategy #8: Put Alexa to work for you 2
3 Strategy #9: Resources to Differentiate Your Services from Competitors 3 Strategy #10: Use Proven Top Producer Strategies product knowledge, integrity, written plan, unique selling proposition. Create Your Personal Strategic Marketing Plan I. What does Prudential Real Estate do nationally to distinguish itself from competitors? II. How does Prudential Select Properties differentiate its services from competitors? III. What makes you unique? IV. What unique ways do you currently use (or would like to use based upon today s presentation) to market a seller s property? IV. Make a list of these ten points to construct your personal Strategic Marketing Plan. 3
4 Remember: Each point should be related to the seller s goal of obtaining the highest price possible in the shortest time. Sample Ten Point Marketing Plan To obtain the highest possible price for your property, maximum exposure to the marketplace is critical. At Prudential Real Estate, we help you obtain this goal in ten important ways: 1. Prudential Real Estate provides your property with maximum exposure to web buyers. In 2004, the Internet replaced for sale signs as the primary way buyers find property. Prudential Real Estate s exclusive agreement with Yahoo!, the most recognized and valuable brand globally, reaches over 345 million users in 25 countries and 13 languages. This enables visitors to the Yahoo! Real Estate website to connect directly to a real estate website of a Prudential Real Estate Network member. Maximum exposure of your listing results in maximum dollars in your pocket. 2. Expose your listing to more high probability buyers Prudential.com matches your property to the criteria entered on our website or through Yahoo! Real Estate. The moment there s a buyer whose criteria match your property, the system automatically sends them your property information. This provides you maximum exposure to high probability buyers for your property. 3. Save time and money At Prudential Real Estate, easy one-stop shopping for highly competitive mortgage, title, closing services, insurance, and home warranties saves you time and money. 4. Give your property maximum exposure to your local marketplace Four types of open house give your property maximum exposure to the marketplace. 5. Capture more advertising leads Never Miss a Lead call capture gathers accurate contact data over 90% of the time. 6. Reach the best-qualified buyers for your property Targeted niche marketing program reaches high probability buyers for your property. 7. Obtain more highly qualified Internet Leads A typical Internet lead is defined as first name, last name, and address. Prudential Real Estate s Platform collects more information such as a confirmed address, phone number, purchase timeframe, pre-approved mortgage, agreed to terms of use and much more. Your Prudential Real Estate sales professional receives consumer leads who are informed and who have requested to schedule a sales professional to show them the home of their choice. 8. Reach more web buyers with multiple websites Posting your listing to four different websites reaches the most buyers for your property. 9. Your own website Your property will have its own website that uses your property address as the URL. This makes it easy for buyers to locate your property on the web and to receive information customized to your neighborhood. 4 4
5 5 10. International exposure for your listing Reach an international market by working with Prudential Relocation s Global Mobility Services which reach buyers and sellers around the world. The best service and the best marketing mean a faster sale and a higher net price to you. Can you afford anything less? Calculate the Seller s Proceeds Follow these steps to determine how much the seller will receive after deducting commissions. 1. From the MLS, add together the list prices for each property your firm has sold in the area during the last six months. (You can do this for your personal listings as well.) Use initial list prices rather than any price reductions. This will give you the total volume listed. 2. Repeat the process, except add together the closed sales price for each listing your company sold during the last six months. This will give you the total volume sold. 3. Divide total volume sold by the total volume listed to calculate the selling percentage rate. Total volume sold Total volume listed = Selling percentage rate 4. Multiply the list price of the seller s property by the selling percentage rate. This equals how much the seller will net before paying commissions. Seller s list price x Selling percentage rate Seller s proceeds before commissions 5. To determine the seller s proceeds after commissions, calculate your six percent commission and subtract it from the seller s proceeds before commissions. Seller s proceeds before commissions - Six percent commission Seller s proceeds after commissions (Please note: the seller s net profit is calculated by subtracting the commission, the balance of the closing costs, and any existing loan balances.) 6. The final step compares the seller s proceeds after commissions to see which company nets the seller the most money. EXAMPLE: List price: $200,000 Your commission rate = 6% 1. Total volume listed by your firm = $6,765, Total volume sold by your firm = $6,595,000 5
6 3. Divide total volume sold by the total volume listed to calculate the selling percentage rate. 6 $6,595,900 = Selling percentage rate =.975 $6,765, Multiply the list price by the selling percentage rate. List Price = $200,000 Selling percentage =.975 $200,000 x.975 $195,000 = seller s proceeds before commissions 5. To find the seller s proceeds after commissions, subtract your six percent commission. ($195,000 x.06 = $11,700) $195,000 - $11,700 $183,300 = Seller s proceeds after commissions 6. Repeat steps 1-5 for each of your competitors. The Waging War Listing Consultation from RealEstateCoach.com Step 1: Thank you for the opportunity to discuss the marketing of your property! Step 2: Build Connection Step 3: Ask for the Relocation or Buyer Business Step 4: Determine what is motivating the seller to move and where are they moving? Step 5: Ask About Their Goals Step 6: Differentiate Your Services The 5 Ps What All Brokers Do Pound a sign in the front yard Place it on the MLS Put an ad in the paper Post it on the web And Pray it sells! 6
7 7 Step 7: Outline Your 10 Point Plan for Helping the Sellers Obtain the Highest Possible Price for Their Property Helpful Script: In order to obtain the highest price possible in the shortest time, you will need maximum exposure to the marketplace. (Hand them the Strategic Marketing Plan) This Strategic Marketing Plan outlines how to achieve that goal. Which of these services would you like to use in marketing your property? Once you have explained the key points of differentiation, ask: Which of these services would you like to use in marketing your property? If the seller asks you to discount, explain this is your full service package that helps them obtain the highest possible price. At this point you can walk away or offer only 4 or 5 of the services for a reduced commission. Price It Right: The Rate of Absorption Dialogue Step 1: Determine the number of total listings in the marketplace for the last six months. This includes actives, sold, pending, expired, and withdrawn listings. Step 2: Determine the number of total sold listings including those that have closed or are currently under contract for the last six months. Step 3: Divide the number of sold and under contract listings by six to determine how many listings are selling per month. Step 4: Divide this number by the total number of properties you found in Step 1. This gives you the Rate of Absorption. Example Assumptions: properties have been listed, placed under contract, closed, expired, or withdrawn during the last six months properties have sold or closed during the last six months. Step 1: Go to the MLS and determine the total number of properties in the marketplace during the last six months: 96 total properties currently active, sold, expired, or withdrawn during the last six months. 7
8 Step 2: Determine the number of properties that have been placed under contract or closed total properties have closed or are currently under contract. Step 3: Divide 72 by 6 to determine how many properties are selling per month. 72 = 12 properties sell each month 6 Step 4: Divide 12 by 96 to determine the Rate of Absorption. 12 = 12.5 % 96 Rate of Absorption = 12.5 percent This means the probability you will sell your property in any given month is 12.5%. The probability you will not sell is 87.5% You now have an important decision to make. Are you going to position your property so you are in the 12.5% of properties that will sell this month or will you position your property where it will be in the 87.5% that will still be on the market next month? Close by saying: It s your choice, what would you like to do? 8
9 Helpful Scripts from Copyright 2006, 9 Reducing Your Commission Objection: Will you reduce your commission? Script 1: Discounters are wonderful! They fulfill an important need in the marketplace for sellers who cannot afford premium service. Script 2: To obtain the highest price possible for your property, you need someone who is a powerful negotiator isn t that correct? (Wait for their response). So if you hire an agent who can t even negotiate a full commission on his own behalf, how effective do you think he will be in negotiating the maximum price for your property? Script 3: Hmmm, so the other agent was willing to lower her commission by 17 percent. Is that correct? Would she be willing to give away 17 percent of your equity as easily as she gave away 17 percent of her commission? Objection: We re thinking about listing our property with an on-line realty company that charges two percent. Script 4: As you can see from this printout, most of the expired listings were listed with firms that discount. How much did those sellers save when their broker did not sell their house? Wait for their response. You only pay the broker when you sell your house, right? There is no savings when there is no sale. When your house does not sell, the amount of commission is irrelevant. Taking More Listings Script #5: List-to-sell ratio As you can see from this chart, sellers who list with me actually receive a higher net amount from the sale of their property than they do from listing with other companies that offer a lower commission. Is netting the maximum amount from your sale a service you want? Script #6: Call Capture Mr. and Mrs. Seller, many companies advertise your property on the web and in the newspaper. Did you know that in most offices that 90% of all those leads are lost since the person answering the phone fails to obtain the callers number? (Wait for a response.) To obtain the highest price possible for your property, your real estate agent must capture every potential lead. My 800 Call Capture system obtains accurate contact data over ninety percent of the time. Before listing your property, call my 800 number and then call the offices of my competitors to see who does the best job in obtaining your phone number. Is that a strategy that works for you? Script #7: Maximum Web Exposure Mr. and Mrs. Seller, in 2004, the Internet replaced signs as the primary ways buyers find property. Maximum exposure of your listing results in maximum dollars in your pocket. Our company gives you maximum exposure on the number one website in the world, Yahoo.com. Is maximum exposure on Yahoo.com a service you want? Script #8: Customized website for your property Your property will have its own website that uses your property address as the URL. This makes it easy for buyers to locate your property on the web and to receive information customized to your neighborhood. Script #9: Reduced commission, reduced service Mr. and Mrs. Seller, this is our premium marketing package that will help you obtain the highest possible price for your property. If you would like to reduce the commission, I can give you a referral to an agent who does not provide this level of service. 9
10 10 10
The Top Closing Scripts and Strategies from Mega-Producer Agents
The Top Closing Scripts and Strategies from Mega-Producer Agents Copyright Bernice Ross, CEO www.realestatecoach.com I. In today s session you will learn: Key Learning Points A. The best closing scripts
More informationMarketing & Services Worksheet for: Valid Until / /
Marketing & Services Worksheet for: 5633 Tylersville Rd., 2nd Floor Mason, OH 45040 (513) 779-9999 Valid Until / / $499 $899 4% 5% 6% Most Popular! 7% % % Pick The Program That Works Best For You or Build
More informationHow to Sell Your House Fast
How to Sell Your House Fast If you are reading this report then you are interested in selling your house as fast as you possibly can. Usually this is because you are in foreclosure, are behind on payments
More informationFOR SALE BY OWNER (FSBO) TRANSACTION GUIDE
FOR SALE BY OWNER (FSBO) TRANSACTION GUIDE For Sale By Owner Steps to Selling your Home PREPARE YOUR HOME FOR SALE Once you decide it is the right time to sell your home, you ll want to be sure the house
More informationWhat s Your E-Plan (i.e., How will you exit the business in style?)
1 Creating and Selling a Saleable Real Estate Business By Bernice Ross, CEO www.realestatecoach.com, www.luxuryclues.com, In our two sessions you will learn: How prepared you are currently to sell your
More informationways for LO s to meet Realtors Follow-Up
Engage Realtors at Closings Many of the best real estate companies have started their own inhouse mortgage companies or formed joint ventures with large mortgage companies. At the same time, many Realtors
More informationAll the Right Answers Real Estate Sales Mastery
All the Right Answers Real Estate Sales Mastery Workbook Week #2 Converting Buyers Faster and Easier Week #2 Workbook 1. To build a smooth running Real Estate practice, your goal should be to have come
More informationOffice: (985) 643-4200 Mobile: (985) 502 5246. Created by Kolarsky.com Consulting 2005 Lisa Kolarsky
My Goal is a Successful Sale For the Right Price In the Right Timeframe With the Least Amount of Inconvenience to you Background & Experience Lisa Kolarsky Our Company Full-Time Call Coordinator Full-Time
More informationThe 10 Most Costly Mistakes You Can Make When Selling Your Home
The 10 Most Costly Mistakes You Can Make When Selling Your Home When you are getting ready to put your property on the market, there is a myriad of things to think about, to prepare for and to organize.
More informationFive Things Your Listing Presentation is Missing
Five Things Your Listing Presentation is Missing In today's market, competition for listings is fierce and seller expectations are high. In this webinar, we'll show you ways to make your listing presentation
More informationPARK ONE PROPERTIES SELLER S PRESENTATION
PARK ONE PROPERTIES SELLER S PRESENTATION Mike Beck Charise Alberty Kimberly Beck Dan Robertson Toni Beck CeCe Barnard Gerard Bell Sheri Robertson It takes TEAMWORK!!! Call 972-596-6095 www.propertymanagementandleasing.com
More informationMARKETING ACTION PLAN
MARKETING ACTION PLAN Copyright 2011 BreakthroughBroker.com (INTRODUCTION) You: The Brand You can t think of yourself as just a real estate agent. Real estate agent is an occupation. If you re simply treating
More informationColdwell Banker Faith Properties
Coldwell Banker Faith Properties Presented By: J.C. Pantola Cell Phone: 315-725-6580 Email: jpantola@gmail.com Coldwell Banker Faith Properties, Inc. The agent you choose to list and sell your home is
More informationHow Selling Your House To A Real Estate Investor Stacks Up Against Your Other Options
How Selling Your House To A Real Estate Investor Stacks Up Against Your Other Options Pros, cons, costs, and timeline of each option So, you need to sell your house. Selling in a market like today s can
More informationHOME SELLING PACKAGE. provided for: The Glenwood Agency 700 West Jones Street Raleigh, NC 27603
HOME SELLING PACKAGE provided for: Copyright 2007,, LLC. All Rights Reserved. Marketing Factors The role of the Real Estate community The entire Real Estate community includes all of the companies, offices,
More informationThe 4 Ways You Can. When A Realtor Can t Do The Job
The 4 Ways You Can Sell Your Home When A Realtor Can t Do The Job Table Of Contents: 1. Selling Your Home Fast. 2. Home Selling Guidelines 3. Is It A Good Idea To Sell The Home Yourself? 4. Marketing Your
More informationYOU WILL NOT BE EFFECTIVE READING THIS.
This is the most effective and powerful script for securing appointment with FSBO's you will ever put to use. This scrip will increase your appointment closing ratio by 50-60%. The thing to keep in mind
More informationKey Market Factors. The proper balance of these factors will expedite your sale:
Key Market Factors How long does it take to sell a property? Some properties sell in a few days, others may take several months. By recognizing some key factors that influence marketing a home, you can
More informationHow Selling Your House To A Real Estate Investor Stacks Up Against Your Other Options
How Selling Your House To A Real Estate Investor Stacks Up Against Your Other Options Pros, cons, costs, and timeline of each option So, you need to sell your house. Selling in a market like today s can
More informationREAL ESTATE TECH TRENDS
By Properties Online, Inc. 2014 Real Estate Tech Trends Properties Online, Inc. has compiled important statistical information for the real estate community. Statistical sources include the 2013 National
More informationLEARN HOW TO RECEIVE A 200% TO 300% HIGHER RETURN ON YOUR INTERNET LEADS
LEARN HOW TO RECEIVE A 200% TO 300% HIGHER RETURN ON YOUR INTERNET LEADS This FREE webinar will go through some of the top code cracking secrets and conversion tips and tricks that will help you see higher
More information5KeystoOnlineMarketingSuccess
5KeystoOnlineMarketingSuccess www.z57.com 5 Keys to Online Marketing Success In today s market, you need a strong web presence to succeed as a Real Estate professional. With the majority of home buyers
More informationShort Sale Process for Buyer s Agent
THE WILEY GROUP Keller Williams Realty Office: 410-342-4444 Roxanne Mobile: 410-808-2974 Vonetta Mobile: 202-725-1196 info@wesellbaltimoremdhomes.com Short Sale Process for Buyer s Agent This document
More informationWhat you need to know before. selling your home SOLD. Irene Szabo Royal LePage Royal City Realty 519-824-9050 irene@ireneszabo.com
What you need to know before selling your home SOLD Irene Szabo Royal LePage Royal City Realty 519-824-9050 irene@ireneszabo.com THE HOME SELLING PROCESS I believe my best seller is an educated seller.
More informationA MESSAGE FROM JERRY REECE
A MESSAGE FROM JERRY REECE Dear Seller, First, we thank you for this opportunity to work together to sell your home. It is an important responsibility, and we appreciate your trust in Reece & Nichols.
More informationThe Honest Truth: How selling property to RoccoBuysHouses.com compares to traditional options
The Honest Truth: How selling property to RoccoBuysHouses.com compares to traditional options How does We Buy Houses work We Buy Oklahoma City Houses Do you need to sell your house quickly? When you sell
More informationCOOK REAL ESTATE SERVICES, LLC
My goal as a listing agent is to help you sell your home for the highest price, in the shortest period of time, with the least amount of inconvenience to you. This packet contains information about marketing
More informationC. Buyer lead generation online IDX integration vs. MLS, automatic updates, accessibility
www.mastersguilduniversity.com Lead Generation I. Internet ideas to help your Rainmaker generate more business A. Email/Video B. Blogging/personal website C. Buyer lead generation online IDX integration
More informationC. Buyer lead generation online IDX integration vs. MLS, automatic updates, accessibility
Lead Generation I. Internet ideas to help your Rainmaker generate more business A. Email/Video B. Blogging/personal website C. Buyer lead generation online IDX integration vs. MLS, automatic updates, accessibility
More informationProspecting Scripts. 2 keys to success in Real Estate
Prospecting Scripts 2 keys to success in Real Estate 1. TALK TO PEOPLE 2. ASK THE RIGHT QUESTIONS 1. Door-knocking or cold calling properties around a new listing (inviting them to a property preview)
More informationKeller Williams Realty of SW MO
Walter Hayes, GRI, ABR, RECS Broker/Associate e-pro Certified Internet Expert Keller Williams Realty of SW MO 531 E 15th St. Joplin MO 64804 Office: 417-623-9900 Cell: 417-649-6776 Web: www.walterhayes.com
More informationA Custom Listing Presentation For You
Robin Fink, ABR, CRS, GRI A Custom Listing Presentation For You Robin Fink, ABR, CRS, GRI Custom Listing Presentation for: You Robin Fink, ABR, CRS, GRI 480-794-0257 robinfink@cox.net I will put together
More informationCourtesy of: VREB Virtual Real Estate Brokerage
Courtesy of: VREB Virtual Real Estate Brokerage Why Go Mobile? In today s world almost every industry is becoming more mobile friendly because of the huge increase in tablet and smart phone usage. The
More informationTips for First Time Home Buyers
Tips for First Time Home Buyers Thinking about buying your first home? Andrew L. Jaloza & Associates will help you understand the process of home ownership so you can make informed decisions about your
More informationBusiness Planning. Agent Business Plan 2007
Business Planning Most agents choose real estate as a career because they want to make more money and have more time. However, most agents when they first start out in the business take a serious cut in
More informationBusiness Planning Clinic Pre-class Worksheet. Name Date
M i l l i o n a i r e R e a l E s t a t e A g e n t Business Planning Clinic Pre-class Worksheet Name Date Pre-class Worksheet To achieve maximum benefit from The Millionaire Real Estate Agent (MREA) Business
More informationSTATE-OF-THE-ART INTERNET MARKETING TOOLS
STATE-OF-THE-ART INTERNET MARKETING TOOLS PRIMA is an acronym for Prudential Real estate Internet Marketing Advantage, our state-of-the-art home marketing tool. WHAT THIS MEANS FOR YOU: A personal individual
More informationThinking About Selling Your Home on Your Own? What You Should Know About... For Sale By Owner
Thinking About Selling Your Home on Your Own? What You Should Know About... For Sale By Owner Are You Prepared to Go It Alone? For most people, selling a home is one of the biggest financial transactions
More informationSix Tips to Close Buyers NOW. A Real Estate Agent s Guide to Generating More Business Today
Six Tips to Close Buyers NOW A Real Estate Agent s Guide to Generating More Business Today Table of Contents Overview Buyer Business Now Generate Buyer Leads and Get Them to Write Acceptable Offers Tip
More informationHomebuyer s Guide. Brought to you by:
Homebuyer s Guide Brought to you by: AmeriSouth Mortgage Company NMLS ID: 67050 Phone: (704) 845-9400 info@amerisouth.com www.amerisouth.com The basics What is a mortgage? A mortgage is a loan secured
More informationSell Your House in DAYS Instead of Months
Sell Your House in DAYS Instead of Months No Agents No Fees No Commissions No Hassle Learn the secret of selling your house in days instead of months If you re trying to sell your house, you may not have
More informationFast Start. Prospecting for Business and Open Houses. Fast Start
Prospecting for Business and Open Houses Fast Start Conversational Prospecting The Seven Second Presentation Will you do me a favor? I d like you to keep my card, and when you meet someone interested in
More informationAre you considering selling your home or curious about the value of your home?
Get Ready Are you considering selling your home or curious about the value of your home? This guide is intended to help you get ready and understand the selling process so you can make the best choices
More informationin the Real Estate Transaction
The Critical Role of the REALTOR in the Real Estate Transaction Listed here are nearly 200 typical actions, research steps, procedures, processes, and review stages in a successful residential real estate
More informationReal Estate. Office Help and Other Services. Commissions. South Dakota Department of Revenue 445 East Capitol Avenue Pierre, South Dakota 57501
South Dakota Department of Revenue 445 East Capitol Avenue Pierre, South Dakota 57501 Real Estate July 2013 This Tax Facts is designed to explain how sales and use tax applies to Real Estate Brokers' commissions
More informationReal estate terms and definitions
Real estate terms and definitions Annual Percentage Rate (APR): The total yearly cost of a mortgage as expressed by the actual rate of interest paid. The APR includes the base interest rate, points and
More informationSheila Calistri. sheila@buytampafl.com (813) 841-2000. Seller. prepared for: Seller. compliments of: Sheila Calistri Keller Williams Realty
Sheila Calistri sheila@buytampafl.com (813) 841-2000 Seller prepared for: Seller compliments of: Sheila Calistri Keller Williams Realty selling your home It's all about you The home selling process Frequently
More informationSummary of the Main Factors Affecting Your Home s Value
Summary of the Main Factors Affecting Your Home s Value Location The location of your home is obviously not something you can change but it is the single most important factor in determining the value
More information66 Ways to Save Money
A WorkLife4You Guide 66 Ways to Save Money For most kinds of purchases, you can get valuable advice and comparisons on the Internet. Ask a librarian or friends which Internet sites they think are helpful,
More informationCompliments of: The Dean Thomas. The Dean Thomas Real Estate Group. Keller Williams Realty 1 Pearl Street Redondo Beach, CA 90277 310-874-1010
Compliments of: Dean Thomas The Dean Thomas Real Estate Group Keller Williams Realty 1 Pearl Street Redondo Beach, CA 90277 310-874-1010 Date: November, 2009 From: Dean Thomas Re: Interviewing Dean Thomas
More informationMaking it Big in a Slow Market White Paper Fall 2007
REAL ESTATE INTERNET MARKETING Making it Big in a Slow Market White Paper Fall 2007 2030 Franklin Street, Suite 500 Oakland, CA 94612 866 645 7702 www.ihouseweb.com Copyright 2007 Personal Letter from
More informationElegant Homes in West Toronto
David Pylyp Elegant Homes in West Toronto Why Choose David Pylyp David Pylyp is a full time Realtor, committed to the task of providing dedicated real estate service to his clients through a detailed understanding
More informationRealty Associates 1223 Antoine Houston, TX 77055 Phone 713-530-2455 Fax 281-901-9662
Thank you for the opportunity to represent you in the purchase of your new home. I think of my clients as individuals with specific needs. With this in mind, my team and I strive to give you exceptional
More informationCentury 21 Platinum Realty
Century 21 Platinum Realty Professionals make the difference. Dear Home Seller, This packet of materials contains pertinent information regarding the home selling process. For more detailed information
More informationCourtesy of: Albert S. Veltri, Broker of Record (732) 600-9904 Cell
30 Days to Quick Success As a Rookie Agent Courtesy of: Veltri & Associates, Realtors combines both traditional and Internet sales capabilities including residential sales and rentals, commercial, adult
More informationTECHNOLOGY & MARKETING
TECHNOLOGY & MARKETING THE RESTAINO We strive to offer our agents every advantage in the real estate market. We provide access to the most cutting-edge technologies and tools available to help agents manage
More informationHow to Use the Auction Effect to Sell Your House Faster
How to Use the Auction Effect to Sell Your House Faster This approach has also been called How to Sell Your House in 24 Hours but you can take a whole weekend! Have you ever noticed that some houses seem
More informationKody & Company, Inc. Real Estate Specialists 60 Ashland St. North Andover, MA. 01845 Ph. 978-686-1954 Fax 978-686-1413 www.kodyco.
Kody & Company, Inc. Real Estate Specialists 60 Ashland St. North Andover, MA. 01845 Ph. 978-686-1954 Fax 978-686-1413 www.kodyco.com Buyer Book Agency Relationship Preparing for Home Ownership Assessing
More informationStrategic Marketing Plan for Getting Homes Sold
Strategic Marketing Plan for Getting Homes Sold Award Winning Strategies There are a few unique marketing activities that, when completed, bring prospective buyers to properties we re selling. While most
More informationYou Can Buy a Home The keys to Homeownership
You Can Buy a Home The keys to Homeownership The keys to homeownership Buying a home is one of the most important purchases you ll ever make. Owning your own home helps you build wealth, save on taxes
More informationSTOCK PLANS. U.S. and Canada STOCK PARTNERS IN GROWTH. Bean Stock. Key Employee
STOCK PLANS U.S. and Canada STOCK PARTNERS IN GROWTH Bean Stock Stock Investment Plan (S.I.P.) Key Employee Stock Plan Additional Information sources LOOK INSIDE 2 page Bean Stock our company-wide stock
More informationThe Listing Agent - Preliminary Marketing of Your Home
(Seller Article) The Listing Agent - Preliminary Marketing of Your Home The "Real" Role of a Listing Agent When you bought your home, you probably used the services of a real estate agent. You found that
More informationCOPY MERRILL CORPORATION
MERRILL CORPORATION 4100 CLEARWATER ROAD, ST. CLOUD, MN 56301 PHONE: (320) 656-5000 (320) 656-5163 COPY PROJECT: Century 21 Customized Marketing System/FSBO Booklet, FINAL DRAFT COPYWRITER: Julie J. Severson,
More informationWhy sell with Bean Group?
Why sell with Bean Group? Let's face it. Every REALTOR would love for you to "list your house" with them, but not every REALTOR is up to the task of properly marketing your property. With thousands of
More informationBrought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up.
Brought to you by Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. At The Paperless Agent, our mission is to help real estate professionals from all experience
More information21 Reasons to join the CENTURY 21 System:
21 Reasons to join the CENTURY 21 System: 1. The Most Recognized Name in Real Estate CENTURY 21 continues to be the real estate franchise brand most recognized by consumers, and the real estate company
More informationSeller SPHERE OF INFLUENCE Seller PAST CLIENT Seller PEOPLE FARM Seller EXPIRED Seller FOR SALE BY OWNER
Seller SPHERE OF INFLUENCE Seller PAST CLIENT Seller PEOPLE FARM Seller EXPIRED Seller FOR SALE BY OWNER 201 Seller PROPERTY FARM 202 Seller LUXURY 203 Seller INVESTOR 204 Way 32: Door Hanger Pending Targets:
More informationIt s The Easiest Way To Get The Best Listings In Almost Any Area*
To Any REALTOR Who Wants To Quickly Sell More Homes... It s The Easiest Way To Get The Best Listings In Almost Any Area* No Cold Calls or Door-Knocking No Chasing FSBOs or Expireds No Wasting Time, Energy,
More informationTips for Buying or Selling Your Home
mortgage Taxes HOME OWNERSHIP Credit Property Tips for Buying or Selling Your Home REAL Estate Agent Loans Home Inspection CURB Appeal TABLE OF CONTENTS Introduction... 3 Buying a Home... 3 Are You Ready
More informationThe Basic Listing Pay a One Time Fee to List until Sold Fully Indexed and Searchable Full Page Ad with Two Photos Upload a Floor Plan
The Basic Listing Pay a One Time Fee to List until Sold You will only pay MHVillage one fee to list a home until sold. When you do sell or rent your home, you do not owe any additional fees, commissions,
More informationCommission. Information Sheet
Commission Information Sheet Most real estate agents1 (agents) charge for their services on the basis of a commission, rather than a fixed fee. How is commission calculated? Commission is usually made
More informationInternet Mastery! Driving Traffic to Your Website
Internet Mastery! Driving Traffic to Your Website Mark Burstein Internet Mastery Overview 3 Steps to Master Driving Traffic To Your Website (today s discussion) Lead Generation From Your Website (Next
More informationBecause preparation leads to success. Today s Agenda. Let s Get Started. What s happening in the market. The home buying process.
Today s Agenda Let s Get Started What s happening in the market The home buying process My background Your seamless one-stop source Ready to start looking Because preparation leads to success. 1 Let s
More informationTop 12 List the advantages of Selling your home with Mark A. Smiles and
Top 12 List the advantages of Selling your home with Mark A. Smiles and Office Phone: 614-825-8858 Cell Phone: 614-560-4034 E-mail: Mark.Smiles@HERrealtors.com My Web Site: www.mark.smiles.com Advantage
More informationStandard 10: The student will explain and compare the responsibilities of renting versus buying a home.
TEACHER GUIDE 10.3 RENTING VERSUS BUYING PAGE 1 Standard 10: The student will explain and compare the responsibilities of renting versus buying a home. Buying a House Priority Academic Student Skills Personal
More informationIndividual Property Websites
2010 White Paper: Individual Property Websites Properties Online, LLC has compiled important statistical information for the real estate community. Statistical sources include the 2009 Profile of Home
More information60 DAYS TO YOUR FIRST CLOSING
ASSOCIATE SUCCESS MODULE ONE [The Steps to Earn $100,000+ Your First Year] 60 DAYS TO YOUR FIRST CLOSING I wish to earn a reasonable income from Real Estate. I have received, read, and will administer
More informationAffiliate Opportunities
Affiliate Opportunities Find Your Freedom Discover the Discover the difference difference United Country can make in your life. Your real estate career has been successful. But have you ever wondered how
More informationMy name is Alex Perriello and I am president and CEO of the Cendant Real Estate Franchise Group.
1 Good afternoon Ladies and Gentlemen. My name is Alex Perriello and I am president and CEO of the Cendant Real Estate Franchise Group. I am here today representing the more than 300,000 real estate sales
More informationEmail Scripts. Please note: We highly advise that you copy these templates into notepad first, to remove formatting.
Email Scripts The below email templates are provided, complimentary to our Market Leader customers, as part of our robust training and education included with your Market Leader system. Feel free to choose
More informationBarbara W. Griest Trident Land Transfer Company
Barbara W. Griest Trident Land Transfer Company 1 Why learn about Short Sales & Foreclosures? Excellent opportunity to grow your real estate business! Changes in the Real Estate Market Declining Markets
More informationProspecting, Marketing Plans, and Strategies for Success
Prospecting, Marketing Plans, and Strategies for Success People with goals succeed because they know where they are going. Keys to Success: Start the Cycle Stay on the Path Prioritize Your Activities Prospect
More informationHouse Didn t Sell? Let s Get it Sold Fast!
House Didn t Sell? Let s Get it Sold Fast! Presented by Patrick Parker Realty My House Didn t Sell Now What? If your house has just come off the market and hasn't sold, don't be discouraged. The reason
More information6 SECRETS TO SELLING YOUR HOUSE QUICKLY AND EASILY WITHOUT PAYING A COMMISSION
6 SECRETS TO SELLING YOUR HOUSE QUICKLY AND EASILY WITHOUT PAYING A COMMISSION A Free Consumer Guide In this report, you will discover: The Top 5 Things Real Estate Agents Don t Want You to Know 3 Easy
More informationTerminology and Scripts: what you say will make a difference in your success
Terminology and Scripts: what you say will make a difference in your success Terminology Matters! Here are just three simple terminology suggestions which can help you enhance your ability to make your
More informationHow To Prequalify A Mortgage Loan
Automated Underwriting and Pre-Qualification Qualifying and Closing Borrowers Using a Functional Script Contents Introduction - Automated Underwriting and Pre-Qualification...2 Loan Officers Have Stopped
More informationEVERY POSSIBLE WAY TO FIND A LISTING
EVERY POSSIBLE WAY TO FIND A LISTING If you re reading this report today you have a basic understanding that anybody who s involved in any type of sales position knows and understands that they must participate
More informationSUCCESSFUL HOMEBUYING HANDBOOK. A Guide For Your Successful Home Purchase
SUCCESSFUL HOMEBUYING HANDBOOK A Guide For Your Successful Home Purchase INTRODUCTION Buying a home is one of the most important purchases most of us make during our lifetimes. To make certain you are
More informationFrequently Asked Questions
Frequently Asked Questions How long does the buying process take? Will I get my earnest money back if the contract is not accepted? What is the process to get my earnest money back if the contract is accepted
More informationSwitching your mortgage deal
Switching guide 1 Switching your mortgage deal We re with you every step of the way Switching guide 2 Why switch? If you re thinking about switching your mortgage, you might not have to shop around. You
More informationBrought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up.
1 Brought to you by Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. At The Paperless Agent, our mission is to help real estate professionals from all experience
More informationYour first home. A guide to buying for the first time
Your first home A guide to buying for the first time 2 Your guide to getting it right You re planning on buying a place of your own at last. It will be your space and no one else s. It s an exciting thought.
More informationThe Never Ending Challenge
PROSPECTING: The Never Ending Challenge Special Report by Mike Ferry January 2013 2013 The Mike Ferry Organization. All Rights Reserved. In the mid-1990 s, I was invited to speak before a group of approximately
More informationPush & Pull Marketing
Push & Pull Marketing As we face the new year, foremost in the minds of business owners are how they will increase revenues in the current economic environment. This paper discusses two specific types
More informationThe Transaction List. Pre-listing activities. Listing appointment presentation
The Transaction List A few years ago, a group of REALTORS in Florida compiled a detailed list of all the duties a REALTOR performs to sell a home. From listing to closing, the list grew to a staggering
More informationTop 10 List the advantages of Selling your home with The Marysville Homes Group!
Top 10 List the advantages of Selling your home with The Marysville Homes Group! The Marysville Homes Group Dana M. Garrett Heidi Brown Justin R. Hayes Advantage #1: Best of Business 2009 2012... the most
More informationA. Confirm Buyer has been pre-qualified by a lender (If not, Buyer Agent will introduce lender) 2. How much was the buyer pre-qualified for?
Home Buying Process I. Interview A. Confirm Buyer has been pre-qualified by a lender (If not, Buyer Agent will introduce lender) 1. When was the buyer pre-qualified? 2. How much was the buyer pre-qualified
More informationHow to Land and Price the Hottest Web Writing Projects in 2010
How to Land and Price the Hottest Web Writing Projects in 2010 Rebecca Matter Managing Editor, Wealthy Web Writer Co-Managing Partner, AWAI 2010 Web Copywriting Success Copywriting vs. Web Writing Opportunities
More informationBuyer Expectations are Unique: What are Yours?
2015 Buyer Expectations are Unique: What are Yours? By establishing what your expectations are, you lay the groundwork for a smoother home-buying process and help ensure you find the home that s just right
More informationQuestions to Ask Yourself When Buying a New Home
Questions to Ask Yourself When Buying a New Home When I start visiting homes, what should I be looking for the first time through? The house you ultimately choose to call home will play a major role in
More information