COMPANY PROFILE. Proudly Australian since 1926

Transcription

1 COMPANY PROFILE Proudly Australian since 1926

2 Message from Penrite General Managers I started at Penrite in 1981, two years after Dad bought the business, working in production. Here I learned and understood very quickly that product quality and innovation was indeed the foundation of Dads philosophy for Penrite. Working in production was not my destiny so I went back to university and obtained a Bachelor Degree in accounting and returned to Penrite working in administration, in an accounting and customer service role. Here I learned that not only was the quality of the product important but, equally so, was the necessity to provide exceptional customer service. In 2014, as General Manager Operations, l oversee the administration, supply chain and production components of the business. I like to think that the many years of service with Penrite has imbed the qualities my father bought to the business; the importance of a quality product, to be a fearless innovator, to work with customers, to work with integrity. With such a sound base, I am really looking forward to the future. Our plans to take the organisation and products into countries and industries, that until now, have been unexplored is truly exciting. Nigel Dymond General Manager, Operations I followed in the footsteps of my late father, John, and studied Mechanical Engineering in Melbourne, Australia. After receiving my degree, I was employed as a Design Engineer for General Motors. During this time, I continued studying, receiving a Masters of Business Administration (MBA). Utilising my qualification s, I travelled internationally working for a number of blue chip insurance companies and banks. In my role as General Manager Sales and Marketing I am committed to our on-going success in product innovation and manufacturing premium, quality products. Penrite has always had the philosophy that we make the right product for the right application with a 100% quality satisfaction guarantee and this will continue under my leadership. I am also very passionate about our staff and customers. We offer excellent support services to all our customers including 7 days a week technical phone advice, product and Industry training, as well as monthly business representation. These services together with our product range and next day delivery offer are some of the factors why Penrite is the Number 1 Recommended Oil Brand in Australia by Independent Mechanics. I am very excited and positive about the future and our on-going commitment to manufacturing products for use throughout the world. Toby Dymond General Manager, Sales and Marketing The Dymond Family (1)

3 Second blending facility purchased Queensland, Australia Revolution in plastic 5 ltr pack utilization 1992 Commenced distribution in Commenced Europe distribution in North America and Europe 1995 Development of the High Performance 10 Tenths Racing Range 1997 State of the art blending facility built in Wantirna, Melbourne 2002 Number of employees exceeds 80 and commencement of distribution throughout Asia 2005 Wantirna blend plant expansion 2006 New blending plant with a 100% increase in capacity opens in QLD 2006 Penrite History Penrite Oil Company is purchased by John Dymond Development of Penrite Hypoid Oils The flagship HPR range is created Breakthrough in New Multi Grade Oil development Opens distribution in Auckland, New Zealand Third blending facility purchased - Forest Lubricants Pty Ltd, Europe Low SAPS Enviro Range launched 2007 Logistics network complete across Australia Range of products increase to over 15 & employees double Growth demands Queensland blending plant upgrade Rapid growth requires specialised blending facilities Base Oil storage capacity expanded by 30% Sole owner & employee Les Mecoles establishes Penrite Oil Company in home kitchen Number of employees exceed 100. Base Oil storage capacity expanded by 10%. Adelaide warehouse purchased A Better Class of Oil for over 88 years... From small beginnings in 1926, Les Mecoles founded Penrite Oil Company, soon purchasing his first factory in Melbourne, Australia, manufacturing high quality lubricants from Pennsylvania base stocks, regarded at the time as the best in the world. In 1979, due to ill health, Les sold the company to John Dymond, Lubrizol s Australian National Sales Manager, a mechanical engineer by trade and a car enthusiast at heart, who rapidly expanded the Penrite range of products. John s technical background and commitment to quality ensured that Penrite continued to produce the highest quality product for every application and this philosophy, implemented by John in 1979, remains a core value of the company to this day. Establishing Team Penrite in the early 80 s, John was able to complete all the R & D requirements for his products on the race track, not only with cars, but also bikes, karts and trucks! Driven by his every product, every application, every customer philosophy John expanded and developed the capabilities and capacity of the business to produce specific products for any market, effectively ensuring Penrite has every industry segment covered. Supported by the largest range of speciality products and all backed up with a 100% product guarantee, John established a product range and brand that is, today, synonymous for its high quality and reliability. For 88 years Penrite has been family owned and managed. Today, Toby and Nigel Dymond manage this World Wide business from Melbourne, Australia, taking John s technical knowledge, his passion and his philosophy forward into the future. Since 1926 (2)

4 ENGINE OILS RANGE Choose the right engine oil for your vehicle. Premium Full Synthetic, Semi Synthetic and Premium Mineral Latest API and ACEA Specifications DOUBLE LAYER of engine wear protection with FULL ZINC with EXTRA TEN technology High Performance Full Synthetic PAO (Group 4) and Ester (Group 5) base oils SHEAR FREE RACING formulation offers start up protection, maintains oil pressure and eliminates viscosity loss FULL ZINC+ anti-wear additive package for ultimate engine protection Competition proven and trusted protection for performance engines Application Specific Full Synthetic Low and Mid SAPS Latest API and ACEA Specifications for better wear protection, less sludge and piston deposits Catalyst and DPF Compatible with Fuel Saving benefits Manufacturer Approved to maintain vehicle warranty and specifications Everyday motoring Premium Mineral and Semi Synthetic Latest API Specifications for better wear protection, less sludge and piston deposits Developed specifically for Classic, Veteran and Vintage vehicles prior to 1980 s Designed to meet the original requirements but utilising the very best of modern oil technology (3)

5 The Penrite Difference Family owned and operated, Australian made since 1926 Australia s number 1 independent oil company Premium brand using only quality highly refined base oils and additives High level customer satisfaction and voted number 1 preferred supplier The product offer covers a wide range of applications including modern and classic automotive, motorcycles, marine, agriculture, horticulture, mining, heavy duty, commercial and industrial Highly trained technical training and customer service representation Complete technical backup support 7 days a week Ability to make problem solving products for specific applications EXTRA TEN, FULL ZINC SAE viscosity products including SHEAR FREE First to market with the latest industry technology and manufacturer approvals 100% quality satisfaction guarantee Penrite Engine Oils Features & Benefits EXTRA TEN technology offers the same engine wear protection at start up, BUT offers an EXTRA LAYER of protection under all driving conditions compared to standard SAE grade engine oils. For example, others produce a 0W-40 oil, we produce a 0W-50. FULL ZINC is an anti-wear additive package for ultimate engine wear protection. These products contain between ppm (parts per million). FULL ZINC+ contains zinc, boron and organomolybdenum complex to lift the total level of anti-wear package additives to over ppm. Together with FULL ZINC and the EXTRA TEN, this combination provides a DOUBLE LAYER of engine wear protection over normal SAE grade engine oils at operating temperature. As seen on the chart opposite. SHEAR FREE products offer start up protection, maintains oil pressure and eliminates viscosity loss for ultimate performance. Shear Free is the breaking down of oil molecules as a result of heat and load. As shear increases it inhibits the oils' ability to protect against metal to metal contact with resultant wear, loss of oil pressure and engine power. TO FIND OUT MORE about how Penrite's "EXTRA TEN" protects your engine, simply scan the code with your smart device to view the short VIDEO. SHEAR FREE. What does it mean? As seen on the chart above, Normal Oil will lose their viscosity and ability to maintain OIL PRESSURE, where as 10 Tenths Racing oils will maintain viscosity and oil pressure over time giving ultimate performance. Since 1926 (4)

6 About Penrite Our Vision & Mission Vision: To deliver innovative and tailored lubricant products and services to our customers globally. Mission: To partner with our customers to deliver sustainable and long term growth through our passion and commitment to excellent service, delivery and product quality. Company Information Penrite Oil Company Pty Ltd is one of the largest independent oil blenders and marketers in Australia. We are a 100% Australian, family owned business with 88 years of industry experience. Our Head Office is in Wantirna South, Melbourne, the capital of Victoria, Australia. Our main markets are in Australia, New Zealand & United Kingdom. In addition we sell our products in Europe, Asia and America. The Penrite logo has become synonymous with high quality lubricants. Over the last 88 years and especially in the past 25 years, we have built a reputation for reliable products that meet the latest industry specifications. At a Glance Number of Employees: 125+ Number of Direct Customers: Blending Plants: 3 Our Australian plants are located to provide ready access to sea and air shipping. Current blending Capacity: Over 30,000,000L pa but continually expanding Blending Method: Hot blending Package Filling: 25mL, 50mL, 250mL, 500mL, 1L, 2.5L, 4L, 5L, 6L, 10L, 20L, 60L, 205L, 1000L and Bulk Exports to Europe, North America, New Zealand and Asia Over 150 product lines Toll Blending Capability ISO 9001 Accredited Company *Source: 2010 IMRAS LUBES AND ADDITIVES SURVEY (5)

7 Penrite blend and market a wide range of lubricants and we continually develop our range. We have strong international technology partners from all over the globe which allows us to offer products to suit most applications. The Penrite Brand Our logo has evolved over the years to its current form to emulate our motto Penrite - A Better Class of Oil These include products officially approved by the major Original Equipment Manufacturers and registered with Industry bodies. Our Products Penrite s products are used in a wide variety of industries including: AUTOMOTIVE FORESTRY HIGH PERFORMANCE RACING MARINE FARMING METALWORKING HORTICULTURE MINING CONSTRUCTION MOTORCYCLE TRANSPORT CLASSIC Since 1926 (6)

8 Product Range Our Products Penrite embraces the latest technologies and use only high quality ingredients. From hydrocracked Group 2, right up to PAO and esters and the latest low-saps technologies for engine oils. Penrite develops and manufactures products to meet the most current industry specifications including API, ACEA, ILSAC, JASO etc. The technical advantages of our products include: Extensive use of Group 3 and other premium grade base oils Shear Free engine oils "Problem Solver" products for particular applications The Extra 10 in our viscosity ratings OEM (Original Equipment Manufacturer) Approvals Our range includes: Engine Oils Automatic Transmission Manual & Gear Differential Oils Heavy Duty Engine & Gear Oils 2 Stroke, 4 Stroke & Garden Equipment Oils Greases Engine Coolants Motorcycle Oils Car Care Products Vintage, Veteran & Classic Hydraulic/Trans Oils Marine & Leisure Oils Power Steering & Suspension Fluids Fuel & Engine System Treatments Brake Fluids Farm & Construction Machinery Oils Metal Working Fluids When used as directed, all Penrite products come with a 100% guarantee as they have since Product sizes range from: 45g, 50g, 450g, 500g, 2.5kg, 20kg, 55kg and 180kg to 50mL, 150mL, 375mL, 200mL, 500mL, 1L, 2.5L, 4L, 5L, 6L, 10L, 20L, 60L, 50L, 25L, 200L, 205L, 210L, 1000L and Bulk. Refer to our website to view a full list of products. (7)

9 Penrite has a number of products that are approved by major manufacturers or registered with industry bodies. Below are examples of some of our many approvals. Approvals Penrite believes that our business partners are one key to our success. Our commitment is to treat all suppliers, customers, and other partners in our business ethically, honestly, and with respect. Our Business Partners Penrite have long established key partnerships with major international suppliers in the oil industry to ensure access to the latest technology and specialised lubricants and related products. We work closely with our supply partners to continually maintain our leading edge technology and our premium quality Brand position and to ensure reliability of supply at all times. From the perspective of our customers, our philosophy is that while every customer is a partner with us in the joint success of our businesses, each has specific needs and must be treated individually. A one offer fits all approach will not permit our customers to maximise the potential of their oil business with us. Our approach to implementing this philosophy is to provide a higher level of customer support, field support and technical support than our competitors to ensure that tailored solutions are agreed and implemented. This includes an agreed product range and service offer that is continually reviewed for its applicability and effectiveness. We also ensure compliance with each customer s requirements in regard to Occupational Health and Safety and the Environment. Since 1926 (8)

10 Customer Services Delivery Penrite has built a sound and reliable supply chain designed to offer the best service to our customers. Our Customer Service Staff go that extra step to ensure you receive the products you need when you need them. Penrite has SLA's (Service Level Agreements) set up in each country of operation to ensure delivery satisfaction. We have 3 blending facilities and an extensive network of 17 warehouses throughout Australian and New Zealand including 100+ stockists in the USA, Canada, Asia and Europe. Refer to our website to view the current list of stockist/distributors. EUROPE Blending and Warehousing Warehouses Authorised Distributors AUSTRALIA & NEW ZEALAND (9)

11 Having the right product for the right application is nowadays critical to the customer and to Penrite. We have an extensive database of equipment to enable the correct product to be selected. Technical Services This is accessible in many ways: Self Service Web Based Recommendation Guide Printed Recommendation Guide Mobile Guide available from your smart phone application Lube retail Touch Screen (Australia/New Zealand only) Technical bulletins Fact Sheets Talk to us The Technical Services Hotline is available 7 days a week and is based in Melbourne Australia. Our Technical Services Experts have extensive experience and knowledge of lubricants and applications. They also have access to additional resources for the less commonly available or even historical equipment as well as product equivalents. Help Line: 1300 PENRITE ( ), ( International) or you can us at sales@penriteoil.com Other Technical Services offered to all customers include: Lubrication Surveys Client Data Base Updates Safety Data Sheets Product Training Since 1926 (10)

12 Customer Services Training Innovators and leaders in technical information and training, Penrite offers tailored training options for you and your staff, empowering you with the information required to make the best lubrication decisions. Penrite s training offers a modular learning package, building from base knowledge to the more advanced. Our Training Services department would be delighted to assist you with your training needs. This service is available for all customers and distributors. 88% of customers believe lubricant training is very important to their business.* Our Training Services include: General Lubricants and Lubrication Overview Product Based Training (a modular format that includes Greases, Coolants, Heavy Duty Diesel, Low SAPs, Engine Oils, Additives, ATF s, Gear Oils and more). Video based training Tailored training modules to suit your customer base Upselling to higher quality products (Aftermarket and Workshop) How to target the right product mix for your customer Recommending the correct oil Ongoing training support Refer to our website to view training fact sheets and videos. Online Our innovative web page is the hub for Penrite Information and advice integrating with our Facebook page. Penrite customers have the opportunity to participate in two way interaction with Penrite experts. The Penrite Oil website is an invaluable resource for all customers and end users. It provides detailed information on the Penrite product range, a bulletin board for technical and industry updates, a user friendly recommendation guide, and a portal for the Penrite Top Class on-line ordering system. Our commitment is not just to our Customers. It is also to our Staff. Our people are the face of our Company and are entrusted to implement, reinforce and represent our company philosophies. We are committed to providing a workplace environment that is: Occupational Health and Safety Compliant Environmentally Compliant We encourage continual personal and professional development through internal and external training programs in the areas of: Product Knowledge Career Development Mentoring Programs Personal Development Our desire is for all staff members to be a part of the Penrite family. *Source: 2012 customer survey (11)

13 Community Penrite has been a keen supporter of grass roots and professional motorsport for over 50 years. We support all types of motorsport organisations and disciplines including V8 Supercars, Drag Racing, Circuit, Rally, Motocross, Classic, Social and much more! Check out our sponsorship page on our website for more details. NATIONAL RALLY CHAMPIONSHIPS PENRITE RACING TEAM HONDA RACING CLASSIC RACING SPEEDWAY CONFEDERATION OF AUSTRALIAN MOTORSPORT Environmental Commitment: We re committed to conduct our world-wide business in a manner that is environmentally responsible. Our ultimate aspiration is to minimise the environmental impact of its manufacturing and sales and distribution operations. Sponsorship Environment Penrite strives to minimise this environmental impact by reducing emissions and developing safe and sustainable, production, storage and distribution methodologies. The key parts of this environmental commitment and as a signatory to the Australian Packaging Covenant include: Using recyclable packaging Compliance with environmental laws, regulations and licences Ensure environmentally responsible behaviour is practiced within Penrite Recycling product packaging Minimise waste and conserve resources Explore opportunities for waste recycling and recovery Since 1926 (12)

14 Contact Us ASIA PACIFIC Australian Head Office 88 Lewis Road, Wantirna South VIC 3152 Australia PO Box 5255, Studfield, Wantirna South VIC 3152 Website: Ph: +61 (0) Fax: +61 (0) Australian Technical & Customer Service Monday - Friday - 7am-6pm (AET) Saturday - Sunday - 9am-6pm (AET) Ph: 1300 PENRITE ( ) - Tech : tech@penriteoil.com - Sales : sales@penriteoil.com Other Australian State Offices NSW: 5 Nello Place, Wetherill Park NSW 2164 Queensland: 172 Magnesium Drive, Crestmead QLD 4132 South Australia: 491 Cross Keys Road, Cavan SA 5094 Western Australia: 5, Reggio Road, Kewdale WA 6105 Northern Territory: Cnr Hidden Valley & Beaton Rds, Berrimah NT 0828 ACT: Collie St, Fyshwick ACT 2609 Tasmania: Linear Ct, Derwent Park TAS 7009 New Zealand Head Office 3 Kiwi Street, Otahuhu, Auckland, New Zealand Website: salesnz@penriteoil.com Ph: Fax: +64 (0) New Zealand Technical & Customer Service Monday - Friday - 7am-6pm (AET) Saturday - Sunday - 8am-4pm (AET) Ph: Tech : tech@penriteoil.com - Sales : salesnz@penriteoil.com EUROPE European Head Office Penrite Oil Co, Forest Lubricants UK Hang Hill Works, Bream Nr Lydney Gloucestershire GL 15 6HT Website: penrite.uk@penriteoil.com Ph: +44 (0) Fax: +44 (0) Monday - Friday - 8am-5pm NORTH AMERICA USA Head Office 3P Connect USA Contact 8580 Milliken Ave, Rancho Cucamonga, CA, USA Website: Ph: (909) Fax: (909) Monday - Friday - 9am-5pm (13)

15 The Penrite Difference Family owned and operated, Australian made since 1926 Australia s number 1 independent oil company Premium brand usi ng only quality highly refined base oils and additives High level customer satisfaction and voted number 1 preferred supplier The product offer covers a wide range of applications including modern and classic automotive, motorcycles, marine, agriculture, horticulture, mining, heavy duty, commercial and industrial Highly trained technical training and customer service representation Complete technical backup support 7 days a week Ability to make problem solving products for specific applications EXTRA TEN, FULL ZINC SAE viscosity products including SHEAR FREE First to market with the latest industry technology and manufacturer approvals 100% quality satisfaction guarantee Since 1926 (14)

16 LW_BR_0008_Company_Profile Penrite Oil Company Pty Ltd 04/2014