Succeeding in your BYOD initiative with the MicroStrategy Mobile App Platform

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1 Succeeding in your BYOD initiative with the MicroStrategy Mobile App Platform Bryan Kolburn, Sr. Director, Mobile Service Line MicroStrategy

2 The Mobile Service Line A commitment to Mobile excellence Worldwide perspective on Customer Successes (and failures) Over 100 years of combined Mobile Application experience Bi-directional relationship with MicroStrategy Engineering Committed to helping our customers succeed in every stage of their Mobile Strategy 2

3 BYOD Agenda What is it? Why do it? Facing the Challenges Implementing BYOD The MicroStrategy Platform Solution Platform Development Security Monitoring Q&A 3

4 What is BYOD?

5 What is BYOD and why adopt it? An alternative strategy that allows employees, business partners and other users to use a personally selected and purchased client device to execute enterprise applications and access data. It typically spans smartphones and tablets, but the strategy may also be used for PCs. It may or may not include a subsidy. Gartner (Bring Your Own Device: The Facts and the Future, April 2013) Image Source: rainkingonline.com 5

6 What is BYOD and why adopt it? Some History and Facts Intel, IBM, and other early adopters try variations of BYOD policies 82% of organizations (2014) are making changes to their policies and IT infrastructure to support the proliferation of personal devices * State of CA court rules that business calls made on personal devices must be reimbursed. 38% of companies expect to stop providing devices to workers by 2016** 6 * IDG, 2014 ** The 2013 CIO Agenda

7 Why BYOD? Driven by Users Image Source: BYOD Insights 2013: A Cisco Partner Network Study (March 2013) 62% of U.S. employees who use their own smartphone for work do so everyday 92% of U.S. employees who use their smartphones for work did so this week 7

8 Why BYOD? Trend towards Personal Device Support -IDG 2014 Enterprise Consumerization of IT 8

9 Why BYOD? Multiple Employee and Productivity Benefits -IDG 2014 Enterprise Consumerization of IT 9

10 BYOD Challenges

11 BYOD Challenges Source: Insights on the Current State of BYOD in the Enterprise, Intel s IT Manager Survey (October 2012) 11

12 BYOD Challenges Privacy Concerns Source: MobileIron (June 2013) 44% of employees think their companies can see information on their devices, but don t know what that means. 41% think their employers can t see any information at all. 15% are unsure about what their employers can and can t see 12

13 BYOD Challenges Device Protection Stuff happens and it is not always in our control. 13

14 BYOD Challenges Data Protection % of Users with Password-protected Phones Image Source: BYOD Insights 2013: A Cisco Partner Network Study (March 2013) Nearly 40% of BYODers don t protect their phones with a password. 52% reported accessing unsecured wi-fi networks with their devices 14

15 BYOD Challenges Hidden Costs 15

16 Implementing BYOD

17 Implementing BYOD 17

18 Implementing BYOD Approaches 18

19 Implementing BYOD Eight Steps to Success 1. Look for opportunities throughout the entire workforce where mobility could drive substantial innovation 2. Assess where your organization sits versus others in your industry. Even if you don't plan to embrace BYOD, you need to set expectations for your leadership 3. Decide on how many forms of BYOD you will support 4. Determine when, how, and how much you will subsidize business use of personal devices. 5. Establish clear policies for BYOD qualification, service expectations and the employee's assumed risk 6. Invest in technologies to separate enterprise and personal applications and data 7. Establish user self-support and third-party support options 8. Specify what platforms will be supported and how - Gartner

20 Implementing BYOD Get it right from the start 20

21 Implementing BYOD MDM Integration Mobile Device Management (MDM) is software to help organizations manage devices connecting into their systems. It secures, monitors, manages and supports mobile devices deployed across mobile operators, service providers and enterprises. Good comparison (also checkout Gartner MDM Magic Quadrant): Be sure your Enterprise Apps can be integrated into your MDM solution The MicroStrategy App can easily be built and rebranded for distribution via MDM solutions. 21

22 Implementing BYOD Potential pitfalls Mobile-device management (MDM) is considered to be a heavy-handed approach More and more IT professionals have told us that they don't want to manage employee-owned devices. Technologies such as MDM diminish the user experience, which remains the single biggest barrier to adoption. Why do you decide what can I do with my device? - Forrester It s not the DEVICES that need managing; it s the APPS that hold the company s data and enable employees to be more productive 22

23 Implementing BYOD The MicroStrategy Platform is an ideal solution for MAM Mobile Applications Management (MAM) is a solution which provides the ability to: control the provisioning, updating and removal of mobile applications via an enterprise app store, monitor application performance and usage, and remotely wipe data from managed applications. Core features of mobile application management systems include: MicroStrategy acts as an MAM solution for platform enterprise applications, providing security and monitoring of the applications built within the platform without the need for app wrapping. 23

24 MicroStrategy Mobile App Platform Brief Overview

25 The MicroStrategy Mobile App Development Platform Code Free approach to Enterprise Mobile apps Human Resources General Mgmt Sales Force Hiring Employee info Bonuses Hot desk locator Training Mgmt Carbon emissions Time-off request Product sales Expense approval Partner sales T&E tracking Corporate events Quotas Salary Review Pipeline Facilities Services Lead tracking T&E tracking Customer info Churn rate 25

26 The MicroStrategy Mobile App Development Platform Rapid app deployments through reusable objects Pre-built Widgets Drag-n-Drop Canvas Beautiful Cross-platform Apps Analytics & Visualizations 1. Insert a widget 2. Set location, size, color 3. Set properties 4. Save Done Transactions Multimedia 26

27 The MicroStrategy Mobile App Development Platform Platform approach versus code approach 27

28 MicroStrategy 9s with Usher Security A complete data security solution Dematerialize traditional forms of identity into a mobile identity badge Link the mobile badge to its owner with Touch ID Extend the mobile identity to every business process and application 28

29 MicroStrategy Approach to BYOD Implement BYOD policy with confidence

30 MicroStrategy Approach to BYOD Industry leading security protocols - built in New for 9s - Usher based app or document level Security! 30

31 MicroStrategy Approach to BYOD MicroStrategy Certificate Server - Mutual Authentication Workflow MicroStrategy Certificate Server LDAP Server X.509 Certificate Request Firewall CRL Firewall Certificate Revocation List MD HTTPS (AES) MicroStrategy Mobile Server MicroStrategy Intelligence Server DWH 31

32 MicroStrategy Approach to BYOD Enterprise grade Certificate Server 32

33 MicroStrategy Approach to BYOD ios App Passcode feature App Passcode Password Based Key Definition AES 33

34 Monitoring your BYOD program Built in MicroStrategy tools for continuous improvement

35 Monitoring your BYOD program Data collection starts and stops within the Apps owned by your company and the time users spend on them 35

36 Monitoring your BYOD program Devices and Usage Profiles Device Information Do we support the the devices people bring in? Are our development targets aligned with our user base? What s the impact they have on performance and UX Usage Information Which Apps get more use? Who uses them and where? What network conditions apply to each app or user? 36

37 Monitoring your BYOD program What to watch users new returning activity apps view engagement location Devices OS 37

38 Monitoring your BYOD program A Black Box flight recorder for each app 38

39 Monitoring your BYOD program Enabling monitoring is easy 39

40 Monitoring your BYOD program The Panoptes App Monitoring our own Apps and Demos 40

41 Monitoring your BYOD program 41

42 Monitoring your BYOD program 42

43 Monitoring your BYOD program 43

44 Monitoring your BYOD program 44

45 Monitoring your BYOD program 45

46 Monitoring your BYOD program 46

47 Succeeding in your BYOD initiative with the MicroStrategy Mobile App Platform Bryan Kolburn, Sr. Director, Mobile Service Line MicroStrategy

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