WEB DESIGN & RE-DESIGN PROPOSAL Prepared By: H264 Media House Web Team Company: H264 Media House Limited Email: info@h264media.com
We aim to give you the best results, and in order to achieve that, we would like to understand the core purpose of your website. PROBLEM STATEMENT Your problem statement is what we will use to identify were to place our focus on when working on your website. You know your business more than we do, and you know where it hurts the most. We will listen to you and also ask a lot of questions (so be prepared for that). Based on what we derive, we will then proceed to offer recommended solutions (see next page for more information on this).
We always recommend what will favour our clients on the long run. If you are looking to design a completely new website, then we will start off with a strategy session, before proceeding to the actual design process. For re-designs, we will mainly look at what you already have and optimise it to fit your industry needs, and reposition your business/organisation as an authority with your niche. RECOMMENDED SOLUTION The major pages on your website will include: Home About Us (with sub-pages) Case Studies (with sub-pages) Blogs Contact And any other relevant page This setup will help your business/organisation to Attract visitors to the website Increase engagement Drive exposure through social elements integration Position ECI as an authority Project the benefits of carbon footprint reduction Educate individuals (using videos) Drive sales of products and other services Create massive awareness on the long run
Our aim is mainly to position your business/organisation properly within its niche to create awareness through strategic Ad campaigns and also by integrating relevant keywords and back-links to boost traffic by at least 20% within the first 3 months of launch, and then sustain the process in order to help your business/organisation rank well for the major keywords within the SEO arena. INSIGHTS & SERVICES We will provide the following services: Website design Ecommerce setup SEO setup (on-page and off-page) Research and Copywriting Social Media setup Branding (logo and other graphics) Advertising campaigns setup Marketing funnels setup (lead generation) Education based marketing strategies/training Technical support
Planning This will include the major website goals, number of pages, site hierarchy, ecommerce, seo, backup and security, graphics/videos, and other specialized content. THE PROCESS #1 (WEBSITE) Concept Design Wire-frames (mock ups) will be created to reflect the general appearance and the look and feel of the website for visitors. Creation Primary site web pages will be created using Wordpress CMS to meet all the appearance, performance, and content requirements. Website Review and Testing The finished web site will be reviewed and all functional aspects tested. Acceptance and Project Completion Once revisions and modifications resulting from reviews are complete, the web site will go live. After a successful one week trial period, the web site project will be considered complete.
Research This will include industry keyword research, website template research, and competition monitor. Copywriting Based on our research, we will work with your team to craft the website contents that will appeal to the target market. We will also provide blogging strategies. THE PROCESS #2 (OTHERS) Logo Design Creating a professional logo to project what your business/organisation stands for (at most 3 design samples; this is optional). Marketing Funnels Setting up and testing lead capture funnels in order to help your business/organisation build a database. This will involve the integration of third party tools. Advertising Upon completion of the website, we will help setup Ad campaigns in order to boost traffic to your website and create more awareness for the brand.
COSTING Please Note: The price tag here is mainly for a new website design. If you are looking for a re-design, we will provide the costing based on the amount of work required. Installation of Wordpress CMS environment, layout customisation and website design 2,000 Fully functional ecommerce store setup (optional) 300 Keywords research, SEO, copywriting, and analytics 1,500 Brand elements creation 1,000 Setting up all necessary ad campaigns (optional) 500 Setting up all necessary marketing funnels + help with the creation of lead magnets 1,500 Education based marketing strategies/training, client conversion frameworks & consulting (optional) 3,500 Technical support free for 6 months, then 100/m Total = 10,400
H264 Media House Ltd is London-UK based media company with a team of a multi-talented ensemble that operate as a creative media company, with a focus on B2B and MSMEs in Europe, The Caribbean, and Africa. We generate innovative and enterprising ideas to help our clients from diverse industries gain more brand exposure, delivering high quality video campaigns, digital marketing and web design strategies at a price point appropriate to reach their (Our Clients) target audience. ABOUT US Whether you are looking for bespoke media services, geared to help your brand stand out online, or you are looking for Social Media strategies to optimize your business, our talented team can undertake and deliver your project on time and on budget. We are social: Registered in England & Wales. Company Number: 08453185 Website: www.h264media.com Email: info@h264media.com