Thank you for your consideration of participation for the 2015 TIPS Automotive NFL Kick- Off Ultimate Tailgate Experience! Every year, millions of fans across the country, and thousands in Atlanta alone, excitedly await for September and the NFL s opening day. As the end of the month of August approaches, and the NFL pre- season winds down, those fans make plans for where they plan to spend those opening day hours. We will be providing an amazing atmosphere for the NFL fans of the surrounding communities of Midtown and Riverside! With two 15- foot projectors, a handful of televisions, tents for shade and rain cover, and food & beverage vendors on hand, this will be an ultimate tailgate experience for all ages. With the prime location of 2081 Bolton Rd NW (street closure intersection of Bolton Rd & Main St), TIPS Automotive has the perfectly placed platform to welcome our neighbors to enjoy themselves responsibly right at home in their own community. 1 With one extremely successful block party down, in our 2015 Family & Friends Day on May 9th, the neighbors are already heavily anticipating our next event. With an expectation of a huge turnout from our neighbors and the city of Atlanta, in addition to the auto traffic on Bolton Rd, this will be a premier opportunity for product placement and points of promotion for your company. Some possibilities are, but are not limited to, step and repeat placement, collective or individual hanging signage, collateral grab bag give- a- ways, sponsor information station, verbal acknowledgement by an Ex- Falcon Great host and DJ and of course mentions in the radio spot ads airing on our radio station partner in the weeks leading up to the event. 1 https://www.thinkwithgoogle.com/articles/score- a- touchdown- with- football- fans.html?gclid=cj0keqjw1pwrbrduv-
à EVENT DETAILSß Location: Intersection of Main Street and Bolton Road NW Date: Sunday September 20, 2015 Time: 12:30 Noon 11:59 PM Kick Off Times 1:00 GAMES 4:25 GAME 8:30 GAME
à DEMOGRAPHICSß à Audience Profile ß à Target Ethnicities ß Caucasian, Latino, African American, Hispanic à Target (Subcultures) ß Sports Fanatics, Automotive Enthusiast, Citizens of Riverside, and Families of Midtown Atlanta
à Sponsorship Detailsß WE ENCOURAGE YOU TO TELL US YOUR BRANDING NEEDS. The following information related to the Sponsorship Levels offers support to. Some items may require further explanation or face-to- face discussions. Sponsors are encouraged to think creatively and address their ideas if they would like any other deal points provided which are not listed in this package. All deal points for each package are open for negotiation, ask us and we will craft a package to meet your needs.
à Vending Opportunities ß Vending Package Benefits: (1) 8x8 Area to display custom company tent, merchandise, and signage Tent, Merchandise, and Signage are to be provided by company All vendor types, except Food Vendors, are accepted
à SILVER Sponsorship Opportunities ß Silver Sponsorship Package Benefits: Ad Placement on Event Promotion Banners Digital/Social Media brand marketing campaign integration over 300,000+ impressions Brand Mention in branded email marketing campaign to over 125K+ citizens of Atlanta, Georgia Verbal Endorsement by event host committee/celebrity On-site audience exposure Company listed as a Silver sponsor in all pre-media and post-media outreach (press releases, media alerts, etc.) as well as print and online advertising Vending Table for sales and promotional items Photo opportunities for sponsor/product with Hosts Logo placement on event Step and Repeat 3 Models, Point of Sales & Signage (to be provided by sponsor)
à GOLD Sponsorship Opportunitiesß Gold Sponsorship Package Benefits: On-Site Point of Sales & Marketing and Banner Placement Placement on Event Promotion Banners Digital/Social Media brand marketing campaign integration over 300,000+ impressions Sponsor listing on Event Webpage as Power Sponsor Inclusion as a Power Sponsor in branded email marketing campaign to over 125K+ citizens of Atlanta, Georgia Company logo on all promotional materials (online, print, broadcast, and mobile) Video documentary watermarking/tagging privileges as a Gold Sponsor Verbal Endorsement by event host committee/celebrity On-site audience exposure Company listed as Gold sponsor in all pre-media and post-media outreach (press releases, media alerts, etc.) as well as print and online advertising Vending Table for sales and promotional items Photo opportunities for sponsor/product with Hosts Logo placement on event Step and Repeat
à Power SPONSORSHIP OPPORTUNTIESß Power Sponsorship Package Benefits: Exclusivity as Only Business listed in your industry as 1 of 5 Power Sponsors Recognized as a Power Sponsor on All Radio Campaign Promotion On-Site Point of Sales & Marketing and Banner Placement Prominent Ad Placement on Event Promotion Banners Digital/Social Media brand marketing campaign integration over 300,000+ impressions Sponsor listing on Event Webpage as Power Sponsor Inclusion as a Power Sponsor in branded email marketing campaign to over 125K+ citizens of Atlanta, Georgia Company logo and title on all promotional materials (online, print, broadcast, and mobile) Inclusion on all Social Media Promotions provided as promotional invitation to the event Video documentary watermarking/tagging privileges as a Power Sponsor Verbal Endorsement by event host committee/celebrity On-site audience exposure Company listed as Power sponsor in all pre-media and post-media outreach (press releases, media alerts, etc.) as well as print and online advertising Vending Table for sales and promotional items Photo opportunities for sponsor/product with Hosts Logo placement on event Step and Repeat
à Title Sponsorship Opportunityß Title Sponsorship Package Benefits: Company recognized as 1 of 2 Title Sponsors of the Event Exclusivity as Only Business listed in your industry as 1 of 5 Power Sponsors Recognized as Title Sponsor on All Radio Campaign Promotion On-Site Point of Sales & Marketing and Banner Placement Prominent Ad Placement on Event Promotion Banners Digital/Social Media brand marketing campaign integration over 300,000+ impressions Sponsor listing on Event Webpage as Title Sponsor (hyperlink to companies website) Inclusion as a Title Sponsor in branded email marketing campaign to over 125K+ citizens of Atlanta, Georgia Company logo and title on all promotional materials (online, print, broadcast, and mobile) Inclusion on all Social Media Promotions provided as promotional invitation to the event Video documentary watermarking/tagging privileges Verbal Endorsement by event host committee/celebrity Maximum on-site audience exposure Company listed as Title and Power presenting sponsor in all pre-media and post-media outreach (press releases, media alerts, etc.) as well as print and online advertising Vending Table for sales and promotional items Photo opportunities for sponsor/product with Hosts Logo placement on event Step and Repeat
à Layout - 3D Renderingß W.L.L. Marketing Group
à Concerns & contactß We greatly appreciate the time you have taken to review this packet. If there are any sponsorship packages that may attract the interest of your company, we may be contacted via phone at 404.537.3726 or contact Courtney Howard at CourtneyHoward@WLLMarketingGroup.com. All packages are open to Deal Point Negotiations.
Corporate CONTRIBUTION FORM Company Name Contact Name Title Authorized Signature Contact Address City/State/Zip Contact Phone Contact Fax Contact Email Please check all that apply SPONSORSHIP LEVEL Vending (Please Specify) Silver Sponsor Gold Sponsor Title Sponsor Power Sponsor Unfortunately, currently cannot contribute to The Ultimate Tailgate Experience due to the following constraints: PAYMENT DUE IN FULL UPON RECEIPT OF INVOICE. INVOICE WILL BE SENT SEPARATELY FROM THIS AGREEMENT. IN ALL CASES, INVOICE MUST BE PAID IN FULL PRIOR TO SPONSOR RECEIVING SPONSORSHIP BENEFITS OR EXHIBITING. The person signing this document expressly represents and warrants to W.L.L. & Associates, LLC that they are authorized by Sponsor to bind it to the terms and conditions hereof. The person signing this AGREEMENT understands and agrees that they are personally bound and liable pursuant to the terms and conditions hereof in the event such authority to bind the Sponsor does not actually exist. THE UNDERSIGNED ACKNOWLEDGES THAT THEY HAVE READ AND ACCEPT THE TERMS AND CONDITIONS AS SET FORTH ON THE ADDITIONAL PAGES OF THIS AGREEMENT.
WE TRULY APPRECIATE THE Interest, GENEROSITY, AND SUPPORT OF YOUR BUSINESS. THANK YOU!!!