NASDAQ:BLDP TSX:BLD. Progress in FCH Deployment in Europe and the World
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1 Prgress in FCH Deplyment in Eurpe and the Wrld Jhn Sheridan, President & CEO Nvember 13, 2013
2 Wh We Are Glbal leader in clean energy PEM fuel cell prducts design, manufacturing & deplyment ~2,400 Telecm Backup Pwer systems 9MW s f pwer >4,000 Material Handling stacks in Plug Pwer GenDrive TM systems 10M hurs f runtime 180 Bus pwer mdules mre than 4M miles f revenue service 355 emplyees HQ in Vancuver, Canada Prduct Engineering in Vancuver, USA & Denmark Manufacturing in Vancuver & Mexic Ballard HQ facility Vancuver, B.C., Canada 2
3 Fuel Cell Industry Mmentum Prven prduct perfrmance Increased market awareness Imprved financial perfrmance Years f investment & trials Reduced prduct csts Cmmercial value prpsitins Envirnmental benefits Prduct prfitability: Hydrgenics, Fuel Cell Energy & Ballard Increasing buy-in frm glbal players I N D U S T R Y T I P P I N G P O I N T 3
4 Telecm Backup Pwer Grwth underpinned by tw distinct needs: 1. Regular utages in regins with unreliable grids 2. Emergency pwer in crisis situatins Future grwth driven by: Need fr extended duratin run-time backup pwer Cmprehensive prduct prtfli Strng channel partners New gegraphies, including China Ballard Channel Partners - Sample Ballard ElectraGen -ME fuel cell system installed by Nkia Slutins and Netwrks (NSN) at test site in Japan N. Systems Shipped t Partners Cascadiant (Asia) 500 Key End-Custmers NSN (Japan) 350 Inala Technlgies (S.Africa) 300 Azure Hydrgen (China) 170 Mtrla (Eurpe) 150 Precisin Pwer & Air (CALA) 145 TOTAL ~2,400 4
5 Material Handling Plug Pwer has driven market adptin by leveraging prductivity imprvements in distributin centres Channel partner hlds 85% share f N/American fuel cell pwered frklift market Ballard FCvelcity -9SSL Fuel Cell Stack Ballard FCgen -1020ACS Fuel Cell Stack Future grwth driven by: Cntinued penetratin f N/American market Expansin int EU market Plug Pwer End- Custmers - Sample N. GenDrive s Deplyed with End-Custmer* N. Sites* Plug Pwer GenDrive systems pwered by Ballard fuel cell stacks are available fr all classes f lift truck Sysc Walmart P&G Channel Partner Mercedes Benz Krger TOTAL >4, * Results reprted by Plug Pwer 5
6 Engineering Services Custmers leveraging Ballard expertise t advance fuel cell develpment effrts Underpinned by 4-year cntract with Vlkswagen AG C$60-100M value Fuel cell prduct design, testing & system integratin fr current VW fuel cell system & develpment f next-generatin system Future grwth driven by: Aut & nn-aut pprtunities Ballard develpment and test facility at Vancuver, B.C. headquarters Key Custmers 6
7 Bus Imprtant market, supprted by Gvernment plicy & funding initiatives Key Custmers Eurpe Ballard expects t pwer 40 f the 50 buses perating in Eurpe by 2014 JTI leadership & funding supprt Nrth America Whistler, BC CaFCP Bus Radmap released in March calling fr 40 vehicles at 2 sites in Califrnia China Ballard cntract with Azure Hydrgen fr license t assemble bus mdules in China; fuel cell stacks prvided exclusively by Ballard Van Hl bus equipped with Ballard fuel cell pwer mdule 7
8 Van Hl & Ballard Cllabratin Van Hl & Ballard wrking clsely t advance fuel cell bus cmmercializatin Future fuel cell bus design will integrate Ballard nextgen FCvelcity -HD7 fuel cell mdule int Van Hl platfrms Van Hl & Ballard will als explre pprtunities beynd Eurpe, including the US Van Hl & Ballard Presented with Eclgy Award at Krtrijk Buswrld Eurpe Event Van Hl bus equipped with Ballard fuel cell pwer mdule in Osl 8
9 JTI Leadership Mre than 150 prjects & 430 industry and research rganizatins have benefited frm funding JTI has prven the right tl t: Crdinate bjectives Pl resurces Advance technlgy Results t date include: Technical advancements in materials perfrmance, durability, and cst reductin fr energy & transprtatin applicatins Early market intrductin f frklift and backup pwer applicatins 9
10 THANK YOU 10
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