Ecommerce anyone? Options for setting up online purchasing on your website.

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1 Ecmmerce anyne? Optins fr setting up nline purchasing n yur website. Let s face it; shpping nline is easy and cnvenient and cnsumers lve it. Yu can buy almst anything nline and with a few clicks f yur muse yu can have electrnics, fd, bdy care prducts r bks delivered right t yur dr. Mre and mre the ptin t buy nline is becming an expectatin fr cnsumers. If yu have nt yet jumped n the ecmmerce bandwagn then yur cmpetitrs culd sn leave yu behind as an ever-increasing percentage f prduct-based websites allw cnsumers t BUY NOW. Service-based businesses; have n fear! Muth Media ffers ecmmerce slutins fr yur websites as well. Ready t make the mve twards ecmmerce? Muth Media ffers a range f slutins fr every budget. Review the ptins belw r skip t the bttm fr an easy self-analysis. Optin 1: Basic PayPal Our least expensive ptin is very straightfrward and easy t set up. All clients need t d is set up a PayPal accunt, add their prducts int the PayPal system and Muth Media the unique BUY NOW buttn cde fr each prduct. We will shwcase all prducts n ne r several prduct website pages and embed the BUY NOW buttn fr each prduct. Nte that we can custm design a nice BUY NOW buttn and d nt have t use the default BUY NOW buttn prvided by PayPal. Muth Media can assist with easily adding r remving prducts frm the website at any time. Shipping is based n a flat fee (Canada, US r Internatinal and befre the visitr selects a prduct they enter their regin. (Prducts) (Prducts) Psitives: Inexpensive. Easy t set up. PayPal is a very recgnized, secure and trusted ecmmerce payment prcessr and cnveys a great sense f cnfidence t the nline cnsumer. Yu d nt need a special server, upgraded hsting package r an SSL security certificate as all the payment prcessing happens n PayPal s website. N merchant accunt required. Funds are immediately depsited int yur PayPal accunt and can be transferred int yur business bank accunt which take up t 5 business days t be transferred. Great fr websites selling a small range f prducts. All majr credit cards and cash accepted. Negatives: When visitrs click n the BUY NOW buttn they are taken int the PayPal website t prcess payment. This can be ff-putting t a mre sphisticated

2 clientele. (IE: Suitable fr a website selling inexpensive prducts but nt suitable fr a website selling jewelry wrth thusands f dllars). Nt suitable fr websites selling a large amunt f prducts. N embedded shpping cart, but multiple prducts can still be purchased at ne time by ging back and frth between the retailer website and the PayPal website. Shipping is based n a pre-selected base shipping price s shipping csts are nt exact. Smetimes yu will lse a little n shipping and smetimes yu will win a little with the end thery that shipping csts will balance ut ver time. Csts: PayPal has n mnthly, set-up, r cancellatin fees fr this level f service. PayPal charges a per transactin fee f between 1.9% t 2.9% + $0.30 CAD. Yu have t sell quite a lt f prducts t qualify fr the 1.9% cst s mst clients can expect t pay 2.9%. N merchant accunt required. Muth Media fees are very affrdable t set up this ptin fr yur website. Cntact us fr a qute. Optin 2: Enhanced Basic PayPal with Prduct CMS and Shpping Cart This ptin is an enhanced versin f Optin 1, described abve with a few useful additins. It includes a Cntent Management System (CMS) giving the client the ability t add, edit r delete prducts using an easy t use, passwrd prtected administrative system. It als includes a shpping cart s visitrs can add r remve prducts befre leaving yur website t prcess payment n the PayPal website. It als includes enhanced shipping ptins and there are several ptinal add-ns available. Psitives: CMS enabling the client t manage prducts fr sale with the ability t add, edit r delete prducts yurself making this ptin suitable fr selling a large prduct range. Shpping cart. N merchant accunt required. Funds are immediately depsited int yur PayPal accunt and can be transferred int yur business bank accunt which take up t 5 business days t be transferred. Great fr large quantities f prducts. A number f add-ns can be selected including: Quantity threshld s: Clients can be ntified when quantities are lw. Fr example, if yu nly have 5 f a particular item yu can be ntified when yu have nly ne left r when the last item has been sld s that yu can remve that item frm yur website s as nt t disappint interested buyers. Prducts categries: This additin t the CMS allws yu t have prducts listed in categries. Example: Prducts under $15.00, prducts fr men r wmen r baby. Clients are self-sufficient in the ability t add, edit r delete prducts categries. Transactin reprts: Includes the ability t search and reprt n elements like shipping, billings, GST, PST, etc. Items reprts: Clients are able t run reprts that can be utput int an Excel spreadsheet. This is a great way t evaluate which prducts r

3 prduct categries are ding well. Run reprts fr an specific date range r day, fr an individual item, etc. Shipping: This add-n allws fr enhanced shipping ptins fr dmestic, US r internatinal shipping ptins by allwing the user t chse their lcatin befre selecting prducts fr purchase. The Canada Pst Shipping mdule can be included fr a mre exact calculatin f shipping prices. Gift Certificates: This add-n allws purchasers the ability t buy autmatic gift certificates fr a specific dllar amunt, prduct r service. The Gift Certificate can be immediately printed ut r ed t the recipient. An additinal add-n allws these gift certificates t be redeemed n yur website fr prducts r services. Negatives: When visitrs click n the BUY NOW buttn they are taken int the PayPal website t prcess payment. This can be ff-putting t a mre sphisticated clientele. (IE: Suitable fr a website selling inexpensive prducts but nt suitable fr a website selling jewelry wrth thusands f dllars). Shipping is based n a pre-selected base shipping price s shipping csts are nt exact. Smetimes yu will lse a little n shipping and smetimes yu will win a little with the end thery that shipping csts will balance ut ver time. Switching t an upgraded hsting plan may be required. Csts: PayPal has n mnthly, set-up, r cancellatin fees fr this level f service. PayPal charges a per transactin fee f between 1.9% t 2.9% + $0.30 CAD. Yu have t sell quite a lt f prducts t qualify fr the 1.9% cst s mst clients can expect t pay 2.9%. If an upgraded hsting plan is required this charge will generally be $20.00 US per mnth nging. N merchant accunt required. Muth Media fees are very reasnable t set up this ptin fr yur website. Cntact us fr a qute. Optin 3: Embedded PayPal with Integrated Purchasing, Prduct CMS, Shpping Cart, and Enhanced Add-Ons like Gift Certificates. The key difference between this ptin and Optin 2 is that all transactins are prcessed within yur website. The PayPal purchasing mdule is embedded int yur website fr a seamless purchasing experience rather than cnnecting int the PayPal website t prcess payment. With this ptin yu are able t include the Canada Pst Shipping mdule which calculates the cst f shipping based n items selected and the delivery address instead f calculating shipping based n pre-selected base shipping prices. This ptin als includes Transactin Settings with the ability t set yur currency, tax ptins, inf fr receipt, subject line, receipt message, receipt header and fter, etc. (Prducts, Gift Certificates) (Gift Certificates nly) (Bking Services, Gift Certificates) Psitives: Is a very sphisticated seamless purchasing experience and suitable fr all prduct pricing levels.

4 CMS enabling the client t manage prducts fr sale with the ability t add, edit r delete prducts yurself making this ptin suitable fr selling a large prduct range. Shpping cart. Great fr large quantities f prducts. Funds are immediately depsited int yur PayPal accunt and can be transferred int yur business bank accunt, which takes up t 5 business days t be transferred. A number f add-ns can be selected including: Quantity threshld s: Clients can be ntified when quantities are lw. Fr example, if yu nly have 5 f a particular item yu can be ntified when yu have nly ne left r when the last item has been sld s that yu can remve that item frm yur website s as nt t disappint interested buyers. Prducts categries: This additin t the CMS allws yu t have prducts listed in categries. Example: Prducts under $15.00, prducts fr men r wmen r baby. Clients are self-sufficient in the ability t add, edit r delete prducts categries. Transactin reprts: Includes the ability t search and reprt n elements like shipping, billings, GST, PST, etc. Items reprts: Clients are able t run reprts that can be utput int an Excel spreadsheet. This is a great way t evaluate which prducts r prduct categries are ding well. Run reprts fr an specific date range r day, fr an individual item, etc. Shipping: This add-n allws fr enhanced shipping ptins fr dmestic, US r internatinal shipping ptins by allwing the user t chse their lcatin befre selecting prducts fr purchase. The Canada Pst Shipping mdule can be included fr a mre exact calculatin f shipping prices. Gift Certificates: This add-n allws purchasers the ability t buy autmatic gift certificates fr a specific dllar amunt, prduct r service. The Gift Certificate can be immediately printed ut r ed t the recipient. An additinal add-n allws these gift certificates t be redeemed n yur website fr prducts r services. Negatives: The Canada Pst Shipping mdule requires a bit f wrk n the client s part t set up. Prducts need t be weighed and measured and this infrmatin needs t be input int the system by the client. Mre cstly t set up than Optins 1 and 2 but develpment fees are a ne time expense. Csts: PayPal has n set-up, r cancellatin fees fr this level f service. PayPal charges a $30.00 CDN mnthly fee nging. PayPal charges a per transactin fee f between 1.9% t 2.9% + $0.30 CAD. Yu have t sell quite a lt f prducts t qualify fr the 1.9% cst s mst clients can expect t pay 2.9%. N merchant accunt required. If an upgraded hsting plan is required this charge will generally be $20.00 US per mnth nging. SSL certificate fees are $50.00 US set up (ne time fee) and $10.00 US per mnth nging. Muth Media fees are mid range but still affrdable t set up this ptin fr yur website. Cntact us fr a qute.

5 Optin 4: Full Ecmmerce with Online Merchant Accunt, Integrated Purchasing, Prduct CMS, Shpping Cart, Enhanced Shipping Optins and Enhanced Add-Ons like Gift Certificates. The key difference between this ptin and ptin 3 is the replacement f PayPal as the payment prcessr with yur wn merchant accunt thrugh a bank like Chase Paymentech. This ptin allws mre freedm with regards t the cllectin and strage r purchaser infrmatin and allws greater cntrl ver elements like Cnfirmatin & Payment Infrmatin, Receipts, Thank Yu Pages. Etc. It als allws fr enhanced nline stre settings like GST, HST, accunts, business address. It als allws fr the creatin f purchaser accunts including lgin (with frgt passwrd cmpnent), which are imprtant if yu are interested in creating an nline cmmunity with wish lists, etc. (Prducts, Gift Certificates) (Gift Certificates nly) (Bking Services, Gift Certificates) Psitives: Is a very sphisticated seamless purchasing experience and suitable fr all prduct pricing levels. CMS enabling the client t manage prducts fr sale with the ability t add, edit r delete prducts yurself making this ptin suitable fr selling a large prduct range. Shpping cart. Great fr large quantities f prducts. Funds are immediately depsited int yur PayPal accunt and can be transferred int yur business bank accunt, which takes up t 5 business days t be transferred. A number f add-ns can be selected including: Quantity threshld s: Clients can be ntified when quantities are lw. Fr example, if yu nly have 5 f a particular item yu can be ntified when yu have nly ne left r when the last item has been sld s that yu can remve that item frm yur website s as nt t disappint interested buyers. Prducts categries: This additin t the CMS allws yu t have prducts listed in categries. Example: Prducts under $15.00, prducts fr men r wmen r baby. Clients are self-sufficient in the ability t add, edit r delete prducts categries. Transactin reprts: Includes the ability t search and reprt n elements like shipping, billings, GST, PST, etc. Items reprts: Clients are able t run reprts that can be utput int an Excel spreadsheet. This is a great way t evaluate which prducts r prduct categries are ding well. Run reprts fr an specific date range r day, fr an individual item, etc. Shipping: This add-n allws fr enhanced shipping ptins fr dmestic, US r internatinal shipping ptins by allwing the user t chse their lcatin befre selecting prducts fr purchase. The Canada Pst Shipping mdule can be included fr a mre exact calculatin f shipping prices. Gift Certificates: This add-n allws purchasers the ability t buy autmatic gift certificates fr a specific dllar amunt, prduct r service. The Gift Certificate can be immediately printed ut r ed t the

6 recipient. An additinal add-n allws these gift certificates t be redeemed n yur website fr prducts r services. Allws greater cntrl ver elements like Cnfirmatin & Payment Infrmatin, Receipts, Thank Yu Pages. Etc. Allws fr enhanced nline stre settings like GST, HST, accunts, business address. Allws fr the creatin f purchaser accunts including lgin (with frgt passwrd cmpnent), which are imprtant if yu are interested in creating an nline cmmunity with wish lists, etc. Negatives: The mst cstly ptin. Sme banks can take a lengthy amunt f time befre yur funds are available (Example: ne mnth) Csts: There is a set up fee charged by the bank as well as mnthly and per transactin fees. Merchant accunt required. If an upgraded hsting plan is required this charge will generally be $20.00 US per mnth nging. SSL certificate fees are $50.00 US set up (ne time fee) and $10.00 US per mnth nging. Muth Media fees are mid range but still affrdable t set up this ptin fr yur website. Cntact us fr a qute. Self-Assessment: D yu have a small amunt f prducts and a small budget? Optin 1. D yu have a larger range f prducts and a small budget? Optin 2. D yu have a larger range f prducts and a larger budget? Optin 3. D yu want a sphisticated, seamless purchasing experience and have a larger budget? Optins 3 r 4. D yu require an embedded shpping cart? Optins 2, 3 r 4. D yu wish t run reprts and analyze sales f specific items, date ranges, price ranges, etc.? Optins 2, 3 r 4. D yu wish t sell gift certificates? Optins 2, 3 r 4. D yu want the mst sphisticated slutin available? Optin 4.