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1 a guide to selling or letting your home... successfully

2 Every town has a variety of styles of estate agent, from the soulless corporate agency driven by figures, to the one-man band; from arty-contemporary to pushy-salesy. Each type tends to appeal to a specific sector of the property-owning community, and rightly so buyers and seller alike need to be comfortable working with an agent that reflects their own values. Welcome... we value people and property As an independent agency, we have the flexibility to adopt whatever approach we feel is of greatest benefit to our clients. Without the constraints of corporate standardisation, our values are more likely to be a reflection of our own aspirations. What s more, we are a business with a conscience as well as a heart. We believe that we all have a duty to reduce our carbon emissions and improve the environment around us. As a result, in 2010 we took the decision to become a Carbon Neutral company and to play our own part in helping to reduce the carbon emissions released by UK businesses

3 Established locally for over 20 years and with dedicated, independent offices covering Harrow, North Harrow, Pinner, Hatch End, Northwood, Wealdstone, Harrow Weald, Kenton and the surrounding areas. Our in-depth, local knowledge means we are ideally placed to offer tailored and accurate valuations and advice to our customers. a history of strong client relationships & exceptional service Founded by partners Gary Rawlinson and David Goldman in 1994, with Jon Shaw joining the partnership in 2001, who between them share over 85 years of experience in the industry, Rawlinson Gold is grounded in a deep understanding of the market place and a commitment to exceptional customer service. Gary, David and Jon remain very active in the day to day running of the agency carrying out many market appraisals personally. The partners pride themselves on the first class team they have been able to build around them. If you were to analyse the approach we take to estate agency and business generally, you would find us to be highly personable and empathetic to the needs of our clients, that we have time to listen with interest, and that we believe passionately in providing straight-talking, good advice that is responsibly realistic rather than insincerely flattering. Ultimately, it comes down to transparency and integrity, which are the cornerstones of our business. When combined with the passion we also have for results, the balance is a unique and enjoyable service of which we are extremely proud

4 the people and the local expertise that set us apart... The staff across all of our offices are not only experienced but they are locally based too, which means they are directly in touch with the local market places in which we operate. 6+7 Every transaction that takes place is overseen by one of our partners, who will be in regular contact with you to ensure that every element of our service not only meets but exceeds your expectations. Our customer focussed approach is specifically designed to help reduce the stress associated with any housing transaction. By ensuring that you are served by the same staff throughout the process, we will provide you with consistency and continuity, while ensuring that you are supported and kept informed every step of the way.

5 The internet is the first port of call for many of today s busy house hunters so having a strong online presence is paramount. Upon instruction, your property listing will quickly be made visible on our own website, where our Quick Search tool provides potential buyers and tenants with a quick and user friendly tool to support them in their search. Your property will also be posted up on the major property portals helping to ensure it is seen by the widest possible audience. getting your property seen in all the right places We invest heavily in getting your property in front of the right people, at the right time. To achieve this, we employ a broad range of marketing tools and techniques, which are proven to secure maximum exposure. How your property is presented can have a significant impact on the number of viewings secured. We know how best to present your property from ensuring we get the best photography to draw out your homes key features and incorporating floor plans into your property s particulars. These details, including in some instances, a high quality glossy brochure, will then be quickly circulated to our extensive database of prospective buyers and tenants, helping to drive viewings and early interest. Our prominent office locations mean we are in an ideal position to capture the local market, drawing in potential buyers and tenants and increasing your property s visibility. This local presence, supported by our extensive advertising across key regional publications, to include both local magazines and the key regional newspapers, ensures your property gets the best possible exposure

6 selling your home - with Rawlinson Gold as your agent, everything is taken care of... Our sales teams benefit from in-depth local knowledge and have extensive experience of selling a broad range of homes, covering everything from a studio flat or a new build, to a large detached family home. From the first meeting, we will spend the time really getting to understand you and your property and will always provide you with honest feedback and an accurate valuation. This, coupled with our expert advice on how we can best present your property to its maximum advantage, will enable us to help you secure the greatest possible price, while working within your timescales and individual requirements. Our flexible approach means we can offer extended opening hours to accommodate your needs, and those of prospective purchasers maximising on the number of viewings your property will receive. Where possible, we will always accompany a viewing, offering you peace of mind and alleviating any stress. Where we think it will be effective, we can arrange and run open days too once again, helping to further increase your property s exposure. From day one, our team is committed to securing you a sale on the best possible terms, while helping to alleviate a lot of the hassles associated with selling your home. Through our extensive marketing campaigns we will not only get your home in front of thousands of prospective buyers, but we ll make sure it s in demand

7 Our lettings department has been successfully letting properties in the local area for over 20 years. In this time, we have built up an established network of corporate tenants, trusted tradesmen and relocation agents, whilst earning ourselves an enviable reputation among landlords. letting your home - with Rawlinson Gold you will enjoy peace of mind and a consistently high standard of service Our honest approach and genuinely tailored service is why a high proportion of our landlords have been with us for many years. Whether you are an established landlord with a portfolio of properties to let, a first time investor or you are looking to let out your own home, our expert team will work with you to ensure that we secure you the most suitable tenancy, at the best possible price. We offer a range of services for landlords, from the initial tenant search and letting of the property to rent collection and a full property management service, which includes the refurbishment, maintenance and refurnishing of your property, where required. What s more, by letting your property through Rawlinson Gold you can enjoy the added reassurance that our team is always up-to-date with current lettings laws and your legal obligations - so you don t have to worry

8 property management with Rawlinson Gold you get the whole package In addition to helping you to secure that all important tenant, we offer a full range of services to assist you with the managing of your property. From creating the necessary tenancy agreement to arranging for the required legal documents to be put in place, commissioning the inventory and arranging rent collection, we have it all taken care of. Our management team will liaise with your tenant, handling any enquires and arrange for any necessary replacements or repairs, as and when required. Drawing on our established relationships with a network of local tradespeople, we can ensure you are always getting a competitive price for any works carried out. What s more, we will also make sure that any required works are carried out quickly and professionally, so that this doesn t impact negatively on the tenancy agreement you have in place

9 land & new homes with Rawlinson Gold you re in safe hands Whether you are looking to sell or acquire land in the area, our experienced team and unrivalled local knowledge means we are in the perfect position to facilitate a land deal. Whether you have a garden plot to sell or are looking to purchase a large area of land for future development, get in touch today to see how the team could assist you. If you are a house builder looking for a local partner to help you secure sales on one of your developments, we have the contacts and the experience to help drive awareness and more importantly, sales. Having successfully sold new homes in the area for a number of house builders we know that the promotion of new homes requires a different approach and we have a proven track record of success. Get in touch to find out how we could help you to sell your new homes today

10 First time using them but great team and great service, hope to use them again soon! I had not used this firm before but if I had the opportunity to, I would certainly use them again. I do not live in the area where my property for sale was located and the agent surpassed my expectations in terms of his help and support throughout the sale and kept me fully up to date with progress and issues. Thank you for selling my flat! A very competent, reliable and professional service. Just a shame I didn't come to you earlier! Very professional, knowledgeable and helpful. The office manager is a credit to the company. Rawlinson Gold - our happy customers say it all! get in touch to find out how we could help you We would be delighted to meet and talk through with you how we may be able to facilitate a future sale or let. At Rawlinson Gold our customers are at the heart of what we do and we will always take the time to listen and understand your individual requirements. Get in touch for a free, no obligation chat to find out more about Rawlinson Gold and how we could help you. Very happy with the whole service, the communication was excellent and managed to secure a good buyer within eight days of marketing our property. My family have always used Rawlinson Gold, and we continue to be very happy with the service we receive from them. They are an excellent firm, and I am very pleased with the service they provided

11 Harrow Office 243 Station Road Harrow Middlesex HA1 2TB sales: Pinner Office 13 Bridge Street Pinner Middlesex HA5 3HR sales: Lettings Office 243 Station Road Harrow Middlesex HA1 2TB lettings:

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