Premier Marketing S E R V I C E S U N I T E D C O U N T R Y
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1 Premier Marketing S E R V I C E S U N I T E D C O U N T R Y
2 Who We Are THE PREMIER MARKETING SERVICES STORY United Country Real Estate & Auction Services Premier Marketing Services was born from our real estate clients needs for specialized, customizable marketing planning and execution. Because of the special needs of our auction and real estate clients, it soon became clear that a higher level of marketing, advertising and public relations support would be necessary to sell real estate quickly and for the highest price, in a very fast-paced environment. There was a time when real estate could be sold with a newspaper listing and word-of-mouth. But in this digital, technologicalfocused age, real estate listings need a host of solutions in order to compete with others in this global marketplace. Premier Marketing Services is skilled at both traditional marketing efforts, as well as the cutting-edge digital tools needed to reach a vast pool of potential buyers. Premier Marketing Services will maximize your exposure, minimize your expense, and get your property sold fast. leslie hobbs [email protected] A marketing expert with more than a decade of real estate experience, Leslie has written and executed complex marketing plans for properties as different as two acres of prime hunting land in rural Clermont County, Ohio to multi-million dollar beachfront estates in Diamond Head, Hawaii. erin beaumont [email protected] With an eye for the aesthetic and a keen attention to detail, Erin is a skilled project manager with a background in client service and design. As the liaison between real estate agents and clients, Erin takes ideas and brings them to life. U N I T E D C O U N T R Y R E A L E S T A T E & A U C T I O N
3 Our Services WHAT WE CAN DO FOR YOU Premier Marketing Services creates custom solutions for real estate and auction clients. We don t believe in a one size fits all approach for your property. Your property is unique and we plan and execute a unique vision for how we can help you and your agent maximize your marketing budget. > Marketing Plan Creation > Flyer Design > Brochure Creation > Graphic Design > Ad Design & Creation > MLS Entry > Media Planning > Media Buying > Project Management > Video Production & Editing > Web Design > Search Engine Optimization > Digital Advertising Planning > Media Relations > Press Releases > Photography & Editing > Creation & Delivery > Target Market Studies > Demographic Research > Mapping > Direct Mail > Social Media > Marketing Partnerships >...and more! P R E M I E R M A R K E T I N G S E R V I C E S
4 A Roadmap to Success SELLING FASTER, FOR MORE The team at Premier Marketing Services knows real estate and prides itself on knowing all about your potential buyer pool - who they are, what they like, and how to get in front of them. By creating a multi-dimensional and targeted marketing plan, we can maximize advertising and promotional budgets and still achieve our clients ultimate goals. Our expertise includes everything from advertising and video production, to digital marketing and social media to public relations. Premier Marketing Services can blanket entire target markets with direct mail or create targeted lists of potential buyers for your agent to call directly. Most real estate agents do the same things over and over to market their properties. United Country Real Estate & Auction Services knows that it s not enough to throw a listing on their local MLS. This is why they engage Premier Marketing Services to create a tailored, full-blown marketing plan that is thought through from pre-listing through sale. We don t provide piecemeal marketing tasks - we execute and are fully engaged in all-encompassing marketing plans. the goal of premier marketing services is to help your real estate team sell your property faster and at the highest price. We can do that by creating a comprehensive and creative marketing plan tailored specifically for your property, your preferred outcome and budget. The planning period is the most important part of what we do. This is when the Premier Marketing Services team works with you and your agent to understand your goals and your budget, and from there we create a roadmap to your success. There are thousands of ways to market a property - but Premier Marketing Services will only use the proven marketing techniques that will sell your property in the most effective and efficient way possible. U N I T E D C O U N T R Y R E A L E S T A T E & A U C T I O N
5 Design & Execution O UR S ERVIC ES At its heart, Premier Marketing Services is a traditional marketing firm that is all about execution. Plans are great, but they re only effective when they are put into play. We are pros at effective and quick execution with a knack for modern design, clever copywriting and an eye-catching aesthetic. From brochures, flyers, and direct mail to photography and campaigns, Premier Marketing Services can get the job done. Research O UR S ERVIC ES Premier Marketing Services handles the what but we also handle the who. With resources to help us target key audiences and software to run in-depth demographic reports and mapping capabilities, our team is able to get the message out about your property to just the right group of buyers. P R E M I E R M A R K E T I N G S E R V I C E S
6 Media Buying OUR SERVICES Advertising can be a great outlet to reach a large number of buyers quickly. However, without the right guidance, sellers can spend a huge amount of money with a large return. Premier Marketing Services are specialists in media planning and media buying - targeting the right audiences at the right publications with the right size ad with the right messaging. From local publications to specialized regional magazines or newspapers, media buying is an important way to spread the word about your property. But without guidance, it can be daunting with thousands of places to purchase ad space. Premier Marketing Services assesses your target audience, matches it with publications that are widely circulated within that audience, looks at your budget and makes the most strategic ad buys to give you wide reach and targeted eyes on your property. Media Relations OUR SERVICES Sometimes a property has a story so grand, so interesting, that advertising isn t even needed. Premier Marketing Services works closely with reporters and content creators to pitch interesting story ideas and write riveting press releases. From well-trafficked bloggers to human interest television shows to respected print journalists, our reach is broad when it comes to the story of your property. U N I T E D C O U N T R Y R E A L E S T A T E & A U C T I O N
7 Digital Marketing OUR SERVICES premier marketing understands the digital realm and the technology needed to set your property apart. Digital marketing is becoming more and more important to property marketing than ever before. From social media services to search engine optimization, the Premier Marketing Services team can get your property seen across the globe in seconds with our digital strategy. Web design, campaigns, digital ad buying and design, and content marketing are all ways that we execute on a fully-integrated digital plan that will show up on mobile phones, tablets and computers everywhere. P R E M I E R M A R K E T I N G S E R V I C E S
8 Premier Marketing S E R V I C E S P R E M I E R M K T G. C O M
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