PCBC 2016 Exhibitor Prospectus
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1 PCBC 2016 Exhibitor Prospectus
2 I saw 8 of the 10 top builders walk in the door in the first 45 minutes. Wally Schwartz, Director Sales, Builder Channel Kohler Co., Kitchen & Bath Americas PCBC 2016 San Francisco Moscone Center June 22 & 23, 2016 Exhibit + Contact Information Ann Bivens Director of Exhibits x326 [email protected] Reserve your space now for PCBC When great minds are connected, smart ideas emerge. And for over 50 years, PCBC has fostered those connections like no other homebuilding event. Home to the nation s largest and most influential builders, who come to see-and buyhousing s latest product innovations, PCBC provides an unmatched venue for business opportunity and exchange. Driven by rapid advances in technology and engineering, homes, neighborhoods and cities are poised to become smarter, higher performing and more interconnected. America s leading builders are searching today for the product solutions of tomorrow. And PCBC is where they find them.
3 LBA MEMBERS: Ashton Woods Homes Beazer Homes Brookfield Residential D.R. Horton David Weekley Homes K. Hovnanian Home KB Home Lennar MDC Meritage Homes MI Homes Perry Homes Pulte Homes Ryland Homes Shea Homes Standard Pacific Homes Taylor Morrison The Drees Companies Toll Brothers TRI Pointe Homes Woodside Homes PCBC is endorsed by Leading Builders of America (LBA) Our ongoing partnership with LBA brings teams of national and regional buyers to attend the show, meet with PCBC exhibitors, and participate in exclusive buyer programs. LBA buying teams come to PCBC for high-value programs like the Key Buyers Club and the National Buyers Circle. No other show fosters the buyer-seller connection better than PCBC and we consider it a key event on our calendar. Sheryl Palmer, President & CEO, Taylor Morrison
4 Why Exhibit at PCBC? No homebuilding event has a higher concentration of influential buyers. PCBC attendees are large-volume producers, senior-level decisionmakers, and serious about buying. Combine that with PCBC s buyers programs and meeting scheduling software, and you get the industry s most robust business exchange. It s why, for half a century, PCBC has set the standard for quality connections and networking.
5 KEY BUYERS CLUB Now in its fifth year, the Key Buyers Club (KBC) is highly regarded as one of the most effective business exchanges in the industry. A VIP program for high-volume builders, KBC facilitates private, pre-scheduled meetings between buyers and sellers through the use of our meeting scheduling software. As an exhibitor you ll have the opportunity to request meeting time with buyers prior to the show, thereby streamlining the appointment process and putting your company and your products in front of top buyers from the largest homebuilders in the country. It s all on the exhibit floor and at no additional cost. POP@PCBC The Parade of Products PCBC) is an awards program designed to honor outstanding achievements in innovation and new product development. PCBC is open to all exhibitors, the entry process is easy and free, and winning entries receive special recognition before, during and after the show. NATIONAL BUYERS CIRCLE The National Buyers Circle (NBC) connects buyers from the 21 LBA member companies with representatives from top national manufacturers. Now in its fourth year, NBC is held one day prior to the opening of PCBC, and while it s an invitation-only event, the national buyers in attendance are given full access to PCBC and remain active on the exhibit floor during both days of the show.
6 Who Attends? PCBC draws the top decision-makers and leading thinkers from the largest homebuilding companies in the nation. The show is attended by the most prominent residential builders, developers, architects, building scientists, lenders, investors, marketers and product manufacturers in the industry. 76% of PCBC 2015 attendees saw products and services that they planned to purchase within the next 6 months 9/10 9 of the top 10 homebuilders in the nation send purchasing teams to PCBC and actively participate in buyer programs 89% of PCBC attendees recommends or has final say on purchasing decisions on building products or services for their company 80% of the Builder 100 companies (West) attended PCBC 2015 Demographics ATTENDANCE BY BUSINESS CLASSIFICATION ARCHITECTS SUBCONTRATORS SPECIALTY TRADE DEALER DISTRIBUTORS PROFESSIONAL SPECIALITIES BUILDERS AND DEVELOPERS ATTENDANCE BY PROFESSIONAL CLASSIFICATION OWNER/PRESIDENT C-LEVEL EXECUTIVE DIRECTOR MANAGER SUPERVISOR OTHER 14% 13% 30% 17% 9% 14% ATTENDANCE BY COMPANY RESPONSIBILITY EXECUTIVE MANAGEMENT SALES & MARKETING FINANCE LAND ACQUISITION OPERATIONS PRODUCT DESIGN PURCHASING 5% 3% 6% 5% 5% 22% 14% 50% 53% 29% 11% CONSTRUCTION OTHER
7 Reserve Your Space Today PCBC 2016 San Francisco Moscone Center June 22-23, 2016 Exhibit Floor Hours Wednesday, June 22: 9:30 am 5:00 pm Thursday, June 23: 9:30 am 5:00 pm Pricing Exhibit space is $38.50/SQ FT with a 100 SQ FT minimum. Three simple steps to become an Exhibitor: Step 1 View our Exhibit Floor Map Step 2 Review Our Policies: Rules and Regultions Terms and Payment Step 3 Submit Application - Opening October 20 Your exhibit space rental includes Colored 8 high draped back wall and 3 high draped side rails (for in-line and perimeter booths) One 7 x 44 booth identification sign displaying your company name and booth number (for in-line and perimeter booths) Opportunity to request appointments with buyers prior to the show through our Key Buyers Club program Opportunity to participate in the PCBC Parade of Products PCBC) awards competition Company and product listing in the official 2016 Show Guide and Exhibitor Directory and on the PCBC website Link to your company s home page from our website Complimentary Exhibits Pass for your builder clients Exhibitor Online Service Kit Complimentary badges for booth personnel. (Based on booth size. Up to five badges for every 100 sq. ft. of exhibit space.) Use of on-site Media Headquarters to distribute PR materials
8 For more information, contact: Ann Bivens Director of Exhibits x326 PCBC is sponsored by The California Building Industry Association and endorsed by Leading Builders of America. CBIA is a statewide trade association representing thousands of companies in the homebuilding industry. LBA s membership includes 21 of the largest publicly and privately held homebuilders in the nation.
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